Author: Craig Storti
Publisher: Nicholas Brealey
ISBN: 1941176127
Category : Business & Economics
Languages : en
Pages : 238
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Book Description
"Storti's cultural observations about India are spot on." - Ranjini Manian, CEO, Global Adjustments and author of Doing Business in India for Dummies Westerners and Indians are working more closely together and in greater numbers than ever before. The opportunities are vast, but so is the cultural divide. Misunderstandings and frustration due to cultural differences wreak havoc on success. In this revised edition of Speaking of India, author and intercultural communications expert Craig Storti attempts to ease the frustration, and bring cultural understanding in business and life. With a new foreword by Ranjini Manian, author of Doing Business in India for Dummies, the book also features new content on managing remotely, and the results of a five-year cultural survey. With more than a dozen years of experience working between the two cultures, Storti has identified key cultural flashpoints and the result is a powerful series of Best Practices, which is the basis of Speaking of India.
Author: Ramesh N. Rao
Publisher: SAGE Publications Pvt. Limited
ISBN: 9789351500308
Category : Language Arts & Disciplines
Languages : en
Pages : 0
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Book Description
Intercultural communication has seeped into the training of Indian diplomats, negotiation patterns of savvy business leaders, and day-to-day interaction of young Indians, whether on Facebook or Twitter. This first-of-its-kind book introduces readers to the challenges of, and opportunities for, communicating across verbal, nonverbal, and cultural differences existing in India due to its myriad languages and ethnic, caste, and religious diversity. The book provides the requisite context, scholarly framework, and examples that help readers appreciate this disparity. It offers tools and steps to reduce conflict and improve communication among diverse groups in a modernizing India. It covers various aspects of intercultural communication—its history, orientation of culture, formation of intercultural identity, cultural conflicts, and so on. It’s an important addition to the curriculum across universities, management institutes, and other higher education portals.
Author: Robert Eric Frykenberg
Publisher: Wm. B. Eerdmans Publishing
ISBN: 9780802839565
Category : Religion
Languages : en
Pages : 436
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Book Description
The subtle complexities of Christian missionary activity in India from the 16th through the 20th centuries are discussed in 16 articles by scholars of religion, history, and anthropology in Denmark, Sweden, the UK, France, Australia, India, and the US. An introduction and an overview to the diverse Christian groups in India are provided by Frykenberg (emeritus, history, U. of Wisconsin-Madison). Other topics include the first European missionaries on Sanskrit grammar, the Tranquebar mission, the German missionary education of two 19th- century Indian intellectuals, two articles on the Santals, and several papers that describe missionary interference in traditions of caste.--From publisher's description.
Author: Rana Nayar
Publisher: Routledge
ISBN: 1351570366
Category : Social Science
Languages : en
Pages : 249
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Book Description
This volume discusses the development of cultural studies in India. It shows how inter-disciplinarity and cultural pluralism form the basis of this emerging field. It deals with contemporary debates and interpretations of post-colonial theory, subaltern studies, Marxism and post-Marxism, nationalism and post-nationalism. Drawing upon literature, linguistics, history, political science, media and theatre studies, and cultural anthropology, it explores themes such as caste, indigenous peoples, vernacular languages and folklore and their role in the making of historical consciousness. A significant intervention in the area, this book will be useful to scholars and students of cultural studies and theory, literature, history, cultural anthropology, sociology, and media and mass communication, as well as the general reader.
Author: Bob van der Linden
Publisher: Springer
ISBN: 1137311649
Category : History
Languages : en
Pages : 340
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Book Description
Music has been neglected by imperial historians, but this book shows that music is an essential aspect of identity formation and cross-cultural exchange. It explores the ways in which rational, moral, and aesthetic motives underlying the institutionalization of "classical" music converged and diverged in Britain and India from 1880-1940.
Author: Niaz Ahmed
Publisher: Universal-Publishers
ISBN: 1581120842
Category : Business & Economics
Languages : en
Pages : 119
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Book Description
This cross-cultural content analysis (which merged traditional content analysis method with semiotic concepts) compared advertising in the United States (a highly individualistic and low-context culture) and India (a highly collectivist and high-context culture). The study examined the characteristics, differences and similarities in advertising strategies and expressions. A stratified random sample of advertisements for consumer products was selected from nationally circulated news magazines and business magazines of each country between January 1993 and December 1994 (Time and Business Week from the United States; India Today and Business India from India). This study found that there were significant differences in the way the two cultures produced advertising messages and that differential cultural values were reflected in their advertising expressions. The findings revealed that the U.S. advertisements utilized direct rhetorical styles, individualistic visual stances, sexual portrayals of women and comparative approaches more often than their Indian counterparts. The Indian ads utilized indirect rhetorical styles, collective visual stances and stereotypical portrayals of women more frequently than did the U.S. ads. The evidence of specific cross-cultural differences suggests that perhaps the proponents of "standardization of international advertising" have promoted an oversimplification. This cross-cultural study suggests that caution should be exercised when considering standardization in advertising and other forms of promotional communication between divergent cultures. Click here to preview the first 25 pages in Acrobat PDF format.
Author: Michael Landers
Publisher: Berrett-Koehler Publishers
ISBN: 1626567115
Category : Business & Economics
Languages : en
Pages : 209
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Book Description
Thrive in the multicultural communities where you work and live People, money, and information are flowing faster than ever across international borders, putting us all just one step away from a culture crash—that moment when you unintentionally confuse, frustrate, or offend someone from another culture. Are you struggling with trying to learn the customs, nuances, and hot buttons of every culture you might come into contact with? Michael Landers guides you toward a better solution: becoming aware of your own cultural “baggage.” You'll learn to sidestep the knee-jerk reactions that can get you into trouble and develop the agility to adjust your behaviors and expectations as needed. Through a mix of entertaining and instructive stories, valuable insights, and eye-opening self-assessments, Culture Crossing offers an essential primer for improving all your interactions with people from any background.
Author: Erin Meyer
Publisher: PublicAffairs
ISBN: 1610392590
Category : Business & Economics
Languages : en
Pages : 289
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Book Description
An international business expert helps you understand and navigate cultural differences in this insightful and practical guide, perfect for both your work and personal life. Americans precede anything negative with three nice comments; French, Dutch, Israelis, and Germans get straight to the point; Latin Americans and Asians are steeped in hierarchy; Scandinavians think the best boss is just one of the crowd. It's no surprise that when they try and talk to each other, chaos breaks out. In The Culture Map, INSEAD professor Erin Meyer is your guide through this subtle, sometimes treacherous terrain in which people from starkly different backgrounds are expected to work harmoniously together. She provides a field-tested model for decoding how cultural differences impact international business, and combines a smart analytical framework with practical, actionable advice.
Author: Gerard Bannon
Publisher: Kogan Page Publishers
ISBN: 9780749439224
Category : Business & Economics
Languages : en
Pages : 196
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Book Description
Cross Cultural Communication is a practical handbook for those who regularly deal with other cultures in their day-to-day work.
Author: Alan Gledhill
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 309
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Book Description
