Author: Marc Goodin
Publisher:
ISBN: 9780985546007
Category :
Languages : en
Pages : 264
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Book Description
Finally a simple to use, common sense Self storage marketing guide. One hundred and one weeks of self storage marketing tips and specific ideas you can use now to rent more units and make more profits now. Crush Your Competition will give you the ammunition you need for incredible profits - weather you're an entrepreneur, professional, self storage owner, self storage manager or absolute new comer to the self storage business. Marc Goodin will show you how to use simple marketing specifics, tactics and ideas with minimal cost and maximum profits. This book has the tools for new start ups with more energy than money and is ideal for established businesses that need new fresh ideas. You'll find: Complete step by step guidance in plain English on marketing a self storage business. Hundreds of great marketing ideas for much less than you would expect, many free. Personal insights and stories from the trenches to grow your business. How to take control of your marketing for easy money. An initial plan for you to make an extra $24,000 a year or more. Ways to keep your clients longer and get more referrals for free money. Dozens of tips to improve your customer service and rent more units. How to supercharge you sales from drive by customers, to walk ins, to phone calls, to the internet, to retail sales, from your existing client base and more. Tactics for penetrating your market. Knowledge you need to start making more money day one. Secrets the big boys and REITs don't want you to know. You can't afford not to energize your marketing for substantial profits any longer. How to make your clients feel special and appreciated. How to increase your profits week after week with proven specifics in this book. You will no longer have to take a leap of faith. After reading this book you will be able to reap the rewards of your actions. Crush Your Competition with 101 Self Storage Marketing Tips For The Fastest Way to Huge Profits is the one book you need to take control of your Self Storage Future. Read it. Believe it. Do it. Your future depends on it.
Author: David Newman
Publisher: AMACOM
ISBN: 0814432875
Category : Language Arts & Disciplines
Languages : en
Pages : 291
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Book Description
Discover the principles, practices, and insider secrets of paid professional speaking success in 77 instant-access “microchapters” that will help you market your smarts, monetize your message, and dramatically expand your reach and revenue. For thought-leading CEOs, executives, consultants, and entrepreneurs, the true test of your personal brand comes down to one simple question: When you speak, do people listen? In Do It! Speaking, nationally-acclaimed marketing expert and host of the The Speaking Show Podcast David Newman teaches you how to build a thriving speaking career. Regardless of the speaking venue: in-person events, virtual appearances, conference stages, and any other place where you are being paid to share your expertise with an audience, the powerful articulation of your value, relevance, and impact is what makes experts stand out. But where do you start when you’re trying to build your speaking platform? This book is the definitive guide on how to: Develop your speaking-driven revenue streams. Quickly commercialize your knowledge in today’s economy. Bolster your visibility, credibility, and bank account. Become a better messenger of your company’s message and dominate your marketplace. Do It! Speaking shows you the inside track on marketing, positioning, packaging, prospecting, outreach, sales, and how to get more and better speaking gigs on behalf of your company, your brand, and yourself.
Author: Joel Mandelbaum
Publisher:
ISBN: 9781097220267
Category :
Languages : en
Pages : 188
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Book Description
Have you ever felt stuck, not knowing why some businesses dominate online and others fail to get any traffic?Have you ever felt confused and frustrated because you didn't know where to start?Have you ever spent money on marketing and received little to no ROI? After spending years consulting for different businesses on where to spend their digital dollars, author Joel Mandelbaum realized how little business owners understand what to do to actually win online. Most business owners do not have accurate information to make proper decisions. In one simple to read book, Joel guides readers through which methods work best.
Author: Patrick Schwerdtfeger
Publisher: John Wiley & Sons
ISBN: 1118014200
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
A quick guide to effective techniques that will boost your business today Want the juicy marketing secrets that save time and get results quickly for your business? Then this is the book for you. Marketing Secrets for the Self-Employed offers a detailed plan for entrepreneurs, small business owners, salespeople, and service professionals. Filled with effective tactics and strategies ready to apply immediately, this guide supplies a complete toolkit to leverage resources, establish online credibility, and crush your competition! Provides practical strategies to promote your business using powerful online tools Each chapter can be read in 10 minutes or less and offers an itemized to-do list at the end Author has personally used these strategies to promote his business online and has helped dozens of companies do the same If you're ready to take immediate action and see results quickly for your business, Marketing Secrets for the Self-Employed has all the tools and techniques you need!
Author: Patrick van der Pijl
Publisher: John Wiley & Sons
ISBN: 1119272114
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
This book stitches together a complete design journey from beginning to end in a way that you’ve likely never seen before, guiding readers (you) step-by-step in a practical way from the initial spark of an idea all the way to scaling it into a better business. Design a Better Business includes a comprehensive set of tools (over 20 total!) and skills that will help you harness opportunity from uncertainty by building the right team(s) and balancing your point of view against new findings from the outside world. This book also features over 50 case studies and real life examples from large corporations such as ING Bank, Audi, Autodesk, and Toyota Financial Services, to small startups, incubators, and social impact organizations, providing a behind the scenes look at the best practices and pitfalls to avoid. Also included are personal insights from thought leaders such as Steve Blank on innovation, Alex Osterwalder on business models, Nancy Duarte on storytelling, and Rob Fitzpatrick on questioning, among others.
Author: Frank J. Rumbauskas, Jr.
Publisher: John Wiley & Sons
ISBN: 1119546346
Category : Business & Economics
Languages : en
Pages : 240
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Book Description
Turn the tables on the social dynamics of sales—stop chasing prospects and start closing deals Sales Badassery: Kick Ass. Take Names. Crush the Competition is a no-nonsense guide to transforming your entire attitude to sales, turning the old way of doing things on its head to shift all the power to you. The common myth of sales strategy tells you to approach a prospect from a position of deference—they hold the superior position, forcing you to supplicate, beg, make undue concessions, and be at their beck and call during and after the sale. This indispensable work shows you that levelling the playing field is not enough, you need to slant it in your direction. The innovative Sales Badassery philosophy enables you to turn yourself into an unstoppable sales powerhouse, taking no prisoners along the way. Best-selling author Frank Rumbauskas has distilled years of successful sales experience into an effective sales philosophy. This invaluable book provides the tools and guidance for transforming ordinary salespeople into top-level businesspersons. Regardless of what you sell, the proven techniques of this essential resource will empower you to: Transform yourself into a Sales Badass, respected by your customers and feared by your competitors Stop sucking up to your prospects and never accept the word “no” Adopt a zero-tolerance policy for disrespectful and unreasonable customers Convert customers into colleagues to expand your contacts and increase referrals Sales Badassery: Kick Ass. Take Names. Crush the Competition is a must-read for everyone tired of chasing prospects and selling their souls for the sake of a sale. This transformative approach to sales will enable you leverage your power, conquer your competitors, and steer your goals in the direction you always wanted.
Author: Lawrence L. Steinmetz
Publisher: John Wiley & Sons
ISBN: 1118040619
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
Praise for How to Sell at Margins Higher Than Your Competitor "This is the complete book for both new and experienced salespeople and business owners to learn and re-learn the essentials for success. How to Sell at Margins Higher Than Your Competitors emphasizes the pricing strategies and tactics to increase the market share and profits of any organization. This is a book that is as important to presidents as it is to salespeople." --Bill Scales, CEO, Scales Industrial Technologies, Inc. "As the largest service provider in our industry, we have a significant market advantage. However, we constantly walk the pricing tightrope because, as this book so clearly states, 'business is a game of margins . . . not a game of volume!'" --John K. Harris, CEO, JK Harris & Company, LLC "If you live and die on price, this book could be your only lifeline." --Tom Reilly, CSP, author of Value-Added Selling and Crush Price Objections "How to Sell at Margins Higher Than Your Competitors successfully illustrates profitable sales truths to assist us in selling for maximum return. This book's well-researched, logical, and affirming words validate the simple fact that as a premium company we deserve premium margins. So, while our competitors reduce or match prices out of fear and scarcity, our managers, thanks to this powerful sales tool, can continue quoting and closing with profitable confidence." --Joe Bracket, President, Power Equipment Company "I learned a long time ago that it is pretty difficult to control what my competitors will do, but we must control what we do--like maintaining margins. This book is a 'wow!' that will help my salesmen crack bad habits. Sales organizations should design their entire training programs around the content in this book." --George C. Giessing, President, Brusco-Rich, Inc. "This energizing book is the 'right stuff' for every sales force. It should be a required study for every executive and sales professional who seeks to be successful." --David R. Little, Chairman and CEO, DXP Enterprises, Inc.
Author: Christopher Gray
Publisher:
ISBN: 9781461087618
Category :
Languages : en
Pages : 90
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Book Description
In this book you will discover 7 powerful marketing strategies that could destroy your competition within 90 days or less. This book also contains a surprise strategy the authors are calling the "Ultimate Shock and Awe" marketing secret. This "Bonus" chapter is more powerful than the information contained in the first 7 chapters! This book is a must have for anyone looking to blow away their competition.This book is a must have for any business person that desperately needs to turn their business around. It's also great for that stable business that wants to try to crush their competition with in the next few months.
Author: David E. Perry
Publisher: John Wiley & Sons
ISBN: 1119147441
Category : Business & Economics
Languages : en
Pages : 261
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Book Description
The Unprecedented Tell-All Guide Through the Intricacies of Executive Recruitment The single greatest opportunity that an organization has to improve both performance and culture in one stroke lies in the hiring of a new executive—the right executive. The fresh thinking of a skilled leader has the potential to unleash innovation, empower employees, and generate wealth for the company. Similarly, a bad hire may mortally wound the organization and cause ripple effects throughout the entire economy. Hiring Greatness contains valuable insider strategies and tactics—previously only known to a handful of America's wealthiest, elite head-hunters—to attract, recruit, and retain star executives. Authors David E. Perry and Mark J. Haluska have completed more than 1800 search projects across five continents, maintaining a 99.97% success rate, and negotiating more than $380 million in salaries. Like magicians unveiling the hidden ‘tricks of the trade,' Perry and Haluska reveal: How to systematically secure—and retain—the perfect talent for your company How to keep recruiters from poaching your star executives (a good hire is relatively meaningless if they leave the company) Twenty-three questions you must ask a potential headhunter The language that makes your company the most compelling, and how HR lingo can repel the best talent Four critical turnoffs that drive great candidates away from top companies One company created $3.8 million of market value each hour, for six months, simply by hiring the right leader. Hiring Greatness takes you behind the scenes of one of the world's most profitable and secretive industries, meticulously showing how any organization can make monumental hiring decisions that lead to massive success.
Author: Susan Frew
Publisher: R. R. Bowker
ISBN: 9781733682404
Category : Business & Economics
Languages : en
Pages : 110
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Book Description
The Pufferfish Effect is the story of how one company was able to grow exponentially by using a great marketing strategy, outstanding customer service, and leveraging what was important to their customers to penetrate a saturated market by looking bigger than we were, thereby crushing our competition. They were just a small company, but had a very large presence - much like a pufferfish.This book was designed for small business owners who want real stories and strategies to grow, even with a small budget.
