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Author: Francesco Raggiotto
Publisher: Springer Nature
ISBN: 3030401278
Category : Business & Economics
Languages : en
Pages : 131
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Book Description
This book explores the consumption behaviour of ‘extreme’ athletes from a quantitative perspective. Extreme sports are a multi-billion-dollar industry. The behaviour of athletes who participate in them differs from the majority of consumers in that they voluntarily seek out risky and dangerous situations that other consumers actively avoid. It has therefore been suggested that these consumer-athletes may have a unique psychology in this regard. The book adopts a novel approach based on established psychological theories concerning the behaviour of extreme individuals, applying and translating them into marketing research and practice. It discusses how specific psychological drivers impact the consumption behaviour of consumer-athletes and a variety of marketing-relevant outcomes. By demonstrating that extreme consumers are characterized by a unique psychology that leads them to act and think differently, this book offers scholars deeper insights into consumer behaviour, while also helping practitioners target this lucrative marketing segment more effectively.
Author: Francesco Raggiotto
Publisher: Springer Nature
ISBN: 3030401278
Category : Business & Economics
Languages : en
Pages : 131
Get Book Here
Book Description
This book explores the consumption behaviour of ‘extreme’ athletes from a quantitative perspective. Extreme sports are a multi-billion-dollar industry. The behaviour of athletes who participate in them differs from the majority of consumers in that they voluntarily seek out risky and dangerous situations that other consumers actively avoid. It has therefore been suggested that these consumer-athletes may have a unique psychology in this regard. The book adopts a novel approach based on established psychological theories concerning the behaviour of extreme individuals, applying and translating them into marketing research and practice. It discusses how specific psychological drivers impact the consumption behaviour of consumer-athletes and a variety of marketing-relevant outcomes. By demonstrating that extreme consumers are characterized by a unique psychology that leads them to act and think differently, this book offers scholars deeper insights into consumer behaviour, while also helping practitioners target this lucrative marketing segment more effectively.
Author: Francesco Feletti
Publisher: Springer
ISBN: 3319282654
Category : Medical
Languages : en
Pages : 456
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Book Description
This technically oriented book on medicine as applied to extreme sports offers broad coverage of the field extending well beyond the usual focus on major trauma and acute injuries. In addition to the injuries and diseases associated with individual extreme sports, this book also addresses the topics of psychology, dermatology, ophthalmology, infectious diseases, physiology, nutrition, training, injury prevention strategies, rehabilitation, doping, treatment in hostile environments, and legal aspects. Innovative and less frequently considered topics are also discussed, such as recent advances in protective equipment and materials, the effects of exposure on whole-body vibration, and cold exposure risk management. More than 60 of the most authoritative experts from across the world have contributed to this book, drawing on their personal experiences and including practical examples whenever relevant. Both subject matter and illustrations have been selected with the utmost care, the latter including photographs of world-class athletes.The book’s multidisciplinary approach to the subject ensures that it will be relevant to a wide readership.
Author: David Sandler
Publisher: Human Kinetics
ISBN: 9780736051217
Category : Sports & Recreation
Languages : en
Pages : 260
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Book Description
This detailed resource explains how athletes can place themselves within a revolutionary speed-strength-power continuum, which will guide their efforts in reaching the ideal mix of strength- and speed-based power required of their sports.
Author: Michael D. Giardina
Publisher: Routledge
ISBN: 113591463X
Category : Education
Languages : en
Pages : 230
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Book Description
Youth Culture and Sport critically interrogates and challenges contemporary articulations of race, class, gender, and sexual relations circulating throughout popular iterations of youth sporting culture in late-capitalism. Written against the backdrop of important changes in social, cultural, political, and economic dynamics taking place in corporate culture’s war on kids, this exciting new volume marks the first anthology to critically examine the intersection of youth culture and sport in an age of global uncertainty. Bringing together leading scholars from cultural studies, gender studies, sociology, sport studies, and related fields, chapters range in scope from 'action' sport subcultures and community redevelopment programs to the cultural politics of white masculinity and Nike advertising. It is a must read for anyone interested in gaining a better understanding of the role sport plays in the construction of experiences, identities, practices, and social differences of contemporary youth culture.
Author: Matt Berry
Publisher: Routledge
ISBN: 1317753941
Category : Sports & Recreation
Languages : en
Pages : 296
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Book Description
Coaching adventure sports is part of the core work of many adventure educators but has been largely neglected in the adventure studies literature. This is the first book to link contemporary sports coaching science with adventure sports practice. It examines the unique set of challenges faced by adventure sports coaches, such as the dynamic natural environment and the requirement to train athletes to levels of high performance outside of traditional structures of competition, and explores both key theory and best practice. The book covers key topics such as: Skill acquisition and skill development Models of learning and teaching Performance analysis Tactics and decision-making Training principles Mental skills techniques Goal setting and progression Risk management Each chapter contains applied examples from a range of adventure sports, including mountaineering, rock climbing, canoeing, kayaking, surfing, and winter sport, as well as practical coaching techniques and a guide to further reading. Written by a team of authors with wide experience of coaching, teaching, researching and high performance participation in adventure sports, this book is invaluable reading for any student or practitioner with an interest in adventure, outdoor education, sports coaching or lifestyle sport.
Author: Steve Taylor
Publisher: Routledge
ISBN: 1136318976
Category : Business & Economics
Languages : en
Pages : 210
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Book Description
Adventure tourism is an increasingly widespread phenomenon, appealing to an expanding proportion of the population who seek new destinations and new experiences. This timely, edited volume offers new theoretical perspectives of this emerging subset of Tourism. it uses philosophical and cutting edge empirically grounded research to challenge existing thinking and develop the conceptual framework underpinning definitions of adventure, interrogating the adventure tourism experience and further building upon recent advances in adventure education. The book brings together adventure literature from range of disciplines and applies it to focused study of Adventure Tourism. By doing so it significantly furthers understanding and moves forward this development of this area of Tourism. This significant volume is written by leading academics in the area, and will be valuable reading for all those interested in Adventure Tourism.
Author: Matteo Aloi
Publisher: Frontiers Media SA
ISBN: 2832554709
Category : Science
Languages : en
Pages : 155
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Book Description
Eating disorders (EDs) are mental disorders characterized by altered eating habits and excessive concerns about weight and body shape. They arise mainly during adolescence and predominantly affect females. The three most common types of EDs are: •Anorexia nervosa (AN), which is characterized by restriction of food intake, significant low body weight, an intense fear of gaining weight and disturbances in body shape and weight experience; •Bulimia nervosa (BN), which is characterized by recurrent binge-eating episodes followed by behaviors that compensate for the overeating (i.e., self-induced vomiting, excessive exercise, or extreme use of laxatives, enemas or diuretics), and self-evaluation based on body shape and weight; •Binge eating disorder (BED), which is characterized by the recurrence of binge-eating episodes without the use of compensatory behaviors for weight control, and feelings of distress, embarrassment and guilt. To date, researchers and clinicians agree that a multifactorial model is the most suitable for explaining the onset and maintenance of EDs. For example, a risk factor for BED may be lower parental care, as it may trigger greater confusion and uncertainty in responding to unpleasant emotional experiences. This contributes to an impaired personality development, more severe psychopathological symptomatology, and greater difficulty in both identifying and distinguishing feelings of hunger and satiety from other emotions. Attachment styles have also been explored in patients with EDs. According to the attachment theory, attachment insecurity could disrupt the ability to identify and express emotional states and might impair affect regulation skills (i.e. emotional dysregulation). Within the two main dimensions of attachment insecurity (i.e., attachment anxiety and avoidance), higher attachment anxiety is related to greater symptom severity in patients with AN and BN. Moreover, prior studies have examined impaired emotional competences (ECs), theory of mind (ToM) and metacognition, which refer to how individuals identify, express, understand, regulate, and use their emotions or those of significant others. These skills may also explain why attachment insecurity places individuals at greater risk of EDs. Although particular personality traits (i.e. impulsivity, perfectionism, self-esteem), attachment styles, trauma, and metacognition clearly play a role in the onset and maintenance of EDs, little is known about their associations and underlying mechanisms.
Author: Jelena Farkić
Publisher: Emerald Group Publishing
ISBN: 1800718519
Category : Business & Economics
Languages : en
Pages : 116
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Book Description
The Adventure Tourist: Being, Knowing, Becoming responds to the requirements of the outdoor adventure industry today and considers how engagement with theory can inform, challenge and support real-world scenarios in this sector.
Author: Gad Saad
Publisher: Prometheus Books
ISBN: 1616144300
Category : Business & Economics
Languages : en
Pages : 390
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Book Description
In this highly informative and entertaining book, the founder of the vibrant new field of evolutionary consumption illuminates the relevance of our biological heritage to our daily lives as consumers. While culture is important, the author shows that innate evolutionary forces deeply influence the foods we eat, the gifts we offer, the cosmetics and clothing styles we choose to make ourselves more attractive to potential mates, and even the cultural products that stimulate our imaginations (such as art, music, and religion). The book demonstrates that most acts of consumption can be mapped onto four key Darwinian drives—namely, survival (we prefer foods high in calories); reproduction (we use products as sexual signals); kin selection (we naturally exchange gifts with family members); and reciprocal altruism (we enjoy offering gifts to close friends). The author further highlights the analogous behaviors that exist between human consumers and a wide range of animals. For anyone interested in the biological basis of human behavior or simply in what makes consumers tick—marketing professionals, advertisers, psychology mavens, and consumers themselves—this is a fascinating read.
Author: Celia Brackenridge
Publisher: Routledge
ISBN: 1135802076
Category : Social Science
Languages : en
Pages : 303
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Book Description
Sexual exploitation in sport is a problem that has beset both male and female athletes privately for decades but which has only recently emerged as a public issue. Spoilsports is the first comprehensive review of this issue, integrating pioneering academic research, theoretical perspectives, and practical guidelines for performers, coaches, administrators and policy-makers. Key topics include: * 'moral panic' * children's rights * masculinity and power * making and implementing policy * leadership in sport. Spoilsports draws extensively on the personal experiences of athletes and those involved in sport. Challenging and controversial, this book represents an important step towards tackling a difficult issue. It is essential reading for coaches, athletes, parents, policy-makers and all those with a personal or professional interest in sport.
