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Author: Meenu Agrawal
Publisher:
ISBN: 9788177081077
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
"The process of development coupled with increasing liberalisation and globalisation across the country has enabled consumers to realise their increasingly important role in society and governance. The consumer movement in India is as old as trade and commerce. The present book provides a detailed and comprehensive study of the recent developments in the Indian consumer protection law, besides examining the provisions of various other statutes dealing with consumer protection. It also provides further insight into consumer behaviour to help marketers develop an appropriate marketing strategy. "
Author: Meenu Agrawal
Publisher:
ISBN: 9788177081077
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
"The process of development coupled with increasing liberalisation and globalisation across the country has enabled consumers to realise their increasingly important role in society and governance. The consumer movement in India is as old as trade and commerce. The present book provides a detailed and comprehensive study of the recent developments in the Indian consumer protection law, besides examining the provisions of various other statutes dealing with consumer protection. It also provides further insight into consumer behaviour to help marketers develop an appropriate marketing strategy. "
Author: MONIKA BHATT
Publisher: S. Chand Publishing
ISBN: 9788121922142
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
A book on Consumer Behavior
Author: Raju M.S. & Dominique Xardel
Publisher: Vikas Publishing House
ISBN: 812591532X
Category : Antiques & Collectibles
Languages : en
Pages : 367
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Book Description
This Book Adopts A Basic Approach Building Up From Consumer Behavior Fundamentals In A Logical Sequence To Enable The Reader To Understand And Utilize The Sciences Of Consumer Behavior. A Novel Feature Incorporated Is The Inclusion Of A Section At The End
Author: Mohammed Kamalun Nabi
Publisher:
ISBN: 9788177084009
Category : Consumer protection
Languages : en
Pages : 0
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Book Description
Consumer protection policies create an environment whereby the clients and customers receive satisfaction from the delivery of goods and services. One of the disquieting features of India's democracy is that an average Indian consumer continues to be in a pitiable condition due to poverty, illiteracy, ignorance, and general apathy. Adulterated food, spurious medicines, and sub-standard domestic appliances are pushed over the counter with ease. Unethical advertisements appear in print and electronic media. When it became imperative to protect the consumers from sub-standard goods and deficient services, and also provide relief by way of compensation, India's Consumer Protection Act was enacted in 1986. The objective of this Act is to offer better protection to the country's consumers against the fraudulent practices of suppliers. The Act provides for effective safeguards for consumers against various types of exploitation and unfair dealings, relying on mainly compensatory rather than punitive or preventive approach. This book examines the rights of consumers and the protective measures adopted in India and other countries. It specifically deals with the statutory measures for redressal of consumer grievances provided under the Consumer Protection Act, 1986. [Subject: India Studies, Economics, Business]
Author: Ganesh T. Patil
Publisher:
ISBN: 9788188573622
Category : Consumer behavior
Languages : en
Pages : 272
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Book Description
Author:
Publisher: Pearson Education India
ISBN: 9788131714096
Category : Consumer behavior
Languages : en
Pages : 362
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Book Description
Author: S.S. Kaptan
Publisher: Sarup & Sons
ISBN: 9788176254205
Category : Consumer protection
Languages : en
Pages : 108
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Book Description
In Indian context.
Author: Sri Ram Khanna
Publisher: Prowess Publishing
ISBN: 8194672953
Category : Business & Economics
Languages : en
Pages : 695
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Book Description
The subject of this book explains the social framework of consumer rights and legal framework of protecting consumer rights that has evolved in India over the last three decades. It also explains the momentous changes in Indian consumer markets over this period as a result of economic liberalisation and provides an understanding of the problems consumers face in markets and the consumer detriment there from. It analyses the buying behavior of consumers as well as the phenomena of consumer complaints and the processes and systems to address them. The development of the consumer jurisprudence in settling consumer disputes in consumer courts under the Consumers Protection Act of 1986 and 2019 is examined in detail. Leading cases are used to explain important concepts. It also addresses the role played by quality and standardization in the market place and the roles of different agencies in establishing product and service standards. The student should be able to comprehend the business firms’ interface with consumers and the consumer related regulatory and business environment for major consumer industries of India.
Author: Anita Ghatak
Publisher:
ISBN:
Category : Consumer behavior
Languages : en
Pages : 248
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Book Description
Author: V. Seshadri
Publisher: Mittal Publications
ISBN: 9788183241472
Category : Consumer behaviour
Languages : en
Pages : 248
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Book Description
