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Author: Fred Kofman
Publisher: ReadHowYouWant.com
ISBN: 1427098182
Category : Business & Economics
Languages : en
Pages : 546
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Book Description
Presents techniques for organizational success that involve embracing such qualities as integrity, authenticity, accountability, and honesty.
Author: Fred Kofman
Publisher: ReadHowYouWant.com
ISBN: 1427098182
Category : Business & Economics
Languages : en
Pages : 546
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Book Description
Presents techniques for organizational success that involve embracing such qualities as integrity, authenticity, accountability, and honesty.
Author: John Mackey
Publisher: Harvard Business Review Press
ISBN: 1625271751
Category : Business & Economics
Languages : en
Pages : 368
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Book Description
The bestselling book, now with a new preface by the authors At once a bold defense and reimagining of capitalism and a blueprint for a new system for doing business, Conscious Capitalism is for anyone hoping to build a more cooperative, humane, and positive future. Whole Foods Market cofounder John Mackey and professor and Conscious Capitalism, Inc. cofounder Raj Sisodia argue that both business and capitalism are inherently good, and they use some of today’s best-known and most successful companies to illustrate their point. From Southwest Airlines, UPS, and Tata to Costco, Panera, Google, the Container Store, and Amazon, today’s organizations are creating value for all stakeholders—including customers, employees, suppliers, investors, society, and the environment. Read this book and you’ll better understand how four specific tenets—higher purpose, stakeholder integration, conscious leadership, and conscious culture and management—can help build strong businesses, move capitalism closer to its highest potential, and foster a more positive environment for all of us.
Author: John Mackey
Publisher: Penguin
ISBN: 0593083636
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
A WALL STREET JOURNAL BESTSELLER! From Whole Foods CEO John Mackey and his coauthors, a follow-up to groundbreaking bestseller Conscious Capitalism—revealing what it takes to lead a purpose-driven, sustainable business. John Mackey started a movement when he founded Whole Foods, bringing natural, organic food to the masses and not only changing the market, but breaking the mold. Now, for the first time, Conscious Leadership closely explores the vision, virtues, and mindset that have informed Mackey’s own leadership journey, providing a roadmap for innovative, value-based leadership—in business and in society. Conscious Leadership demystifies strategies that have helped Mackey shepherd Whole Foods through four decades of incredible growth and innovation, including its recent sale to Amazon. Each chapter will challenge you to rethink conventional business wisdom through anecdotes, case studies, profiles of conscious leaders, and innovative techniques for self-development, culminating in an empowering call to action for entrepreneurs and trailblazers—to step up as leaders who see beyond the bottom line.
Author: Carolyn Tate
Publisher: John Wiley & Sons
ISBN: 0730309649
Category : Business & Economics
Languages : en
Pages : 223
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Book Description
In the modern economy, businesses must have heart The marketing industry is broken. Consumers are tired of interruption, push, mass media and the manipulation of marketing and advertising generally. They want to deal with honest, ethical companies that have heart and purpose and that care about serving all their stakeholders instead of their pockets. Conscious Marketing proves that marketing can really work if the paradigm is shifted—radically. In Conscious Marketing: How to Create an Awesome Business With a New Approach to Marketing, author Carolyn Tate demonstrates just how beneficial this shift can be. By practising the four tenets of conscious marketing, companies can raise their brand's profile and attract customers for life. The book shows how building a business with a higher-purpose can lead to sustainability, profitability and industry leadership. Conscious marketing works for both multinational corporations and cash-strapped small business alike. In the modern market, a business that does well and contributes to the elevation of humanity and the planet attracts the best customers, employees, suppliers and investors. These people evangelize, and the brand reach expands exponentially further and to a more loyal audience than traditional marketing will ever capture. This concept and other topics in the book include: What's wrong with marketing and why it doesn't work What "conscious" means to the consumer, business, leader and marketer The who, what, why and how of conscious marketing Navigating the shift from traditional to conscious practices The book includes a three-part guide to crafting an actionable plan, including where to find help. Marketing doesn't have to be the budgetary dead weight it has become. It can be fun, human and inspiring for everyone involved, but change requires a deep shift in thinking and behaviour that goes way beyond the transaction or the sale. To stay relevant in the modern economy, businesses must show what's at their core, why they do what they do and why it matters. Conscious Marketing is a comprehensive guide to fixing the problem, with a sustainable solution.
Author: Andrew Benett
Publisher: St. Martin's Press
ISBN: 0230100449
Category : Business & Economics
Languages : en
Pages : 262
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Book Description
In order to satisfy the heightened demands of today's more powerful consumer, corporations from Wal-Mart to GE are undergoing an evolutionary transformation in the way they do business--from their operations and strategies to their relationships with customers and communities. In this timely book, two top branding experts team up with a highly regarded specialist in corporate culture and a leading global search consultant to illustrate how the most dynamic and promising companies of today are charting a new path for the corporate brand of tomorrow. Good for Business outlines four key elements that will serve as the cornerstones of the most successful businesses of the future: Purpose Beyond Profit • Humanized Leadership • Corporate Consciousness • Collaborative Partnerships Today, brands matter a lot, and what companies we do business with also matters. In Good For Business, the authors show not only why building an authentic corporate brand is critical to success, but how to do it in a way that creates more loyal customers, develops a devoted workforce, and makes a social difference in the world at large.
Author: Bob Rosen
Publisher: John Wiley & Sons
ISBN: 1119508444
Category : Business & Economics
Languages : en
Pages : 208
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Book Description
Conscious is a deeply human approach to personal change Our world is changing faster than our ability to adapt. Ambushed by speed, complexity, and uncertainty, many of us are unprepared for this acceleration. We act on autopilot as new challenges confront us. We are too reactive to problems and miss out on opportunities. We get hijacked by conflicting values and polarizing relationships. We face uncertainty with fear and mistrust. Stress and burnout are pervasive as many of us do not perform up to our potential. Organizations are not adapting well either. Seventy percent of change efforts fail. Slow execution, unrealized growth, unhealthy cultures, and obsession with short-term results undermine long-term success. Inside communities, there is more tension, diminishing trust in our institutions, and a growing inability to solve our most complex social problems. The primary culprit for these maladies is our lack of awareness. Let’s face it: Our current approach to change is running out of steam. And the cost of unaware people is too high to pay. In this age of acceleration, we need a fresh approach to living and leading. CONSCIOUS is our wake-up call – to be aware, awake, and accountable. Nothing is more important than understanding ourselves, our relationships, and our surroundings. Being conscious helps us think deeper, learn faster, and collaborate better. The more conscious we are, the faster we adapt, and the higher performing we become. Conscious is the new smart. As one of the premier global experts on leadership and transformation, Bob Rosen and Healthy Companies have revealed a profound truth about modern-day change: the most successful people, at all levels of society, follow four powerful practices of being conscious: Go Deep – Discover your inner self Think Big – See a world of possibilities Get Real – Be honest and intentional Step Up – Act boldly and responsibly Conscious is your personal roadmap through transformation – helping you adapt and accelerate into the future. To create sustainable change for yourself and your business. Why not be the one with your head lights on while others are driving in the dark?
Author: Thomas Eckschmidt
Publisher:
ISBN:
Category :
Languages : en
Pages : 70
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Book Description
There is no doubt that the change is past due. We talk about four different industrial revolution, but the true revolution that few have been talking about is to bring business back to its essence. The different revolutions are just tools to add to the business toolbox. Since the beginning of this century a multitude of movements rethinking capitalism have emerged. From John Mackey's Conscious Capitalism, to Michel Porter Shared Value, Sir Richard Branson B Team to Bill Gates Inclusive Capitalism. Another 20 movements are out there. The last crisis has brought us all, as individuals and organization, to think about our personal purpose and the business role in society. What is really important and what is not? What is the essence of business? Are we solving problems or are we actually causing them though our organizations? This could be the tipping point. Some companies will perish through this crisis, some will come through crippled, and other will strengthen their position and role. Where does your organization stand? We are here to invite you to join the real business revolution: the consciousness revolution.
Author: J. V. Crum, III
Publisher: Conscious World Press
ISBN: 9780976719229
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
This "provides a revolutionary approach to building and growing a business. In the book, the author introduces a new universal model that helps entrepreneurs, business owners, managers, and leaders grow their companies while achieving their higher purpose in life. Groundbreaking in its formula, this step-by-step approach combines raising one's consciousness with a bottom-line methodology to building a business. [This book] is about creating wealth in ways that are honest, provide high value, and will have a positive impact on today's society."--Jacket.
Author: Laura C. Cannon
Publisher:
ISBN: 9780996558600
Category : Awareness
Languages : en
Pages : 183
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Book Description
In this profound introduction to conscious entrepreneurship, author and coach Laura C. Cannon teaches you how to harness your unique gifts and the power of your own consciousness to maximize your satisfaction - and deepen your enjoyment - of your business and your life. Grounded in research from the fields of modern psychology, eastern philosophy, and personal development, this book explains six core principles necessary for radical, transformational change - personally and professionally. By teaching you to use your business as the vehicle for your personal growth, The Conscious Entrepreneur delivers timeless wisdom and practical exercises to help you think, act, and live the path to your highest potential - without adding to your already-packed schedule. Forget work-life balance, get ready to shift into work-life integration for more happiness, stronger relationships, and a higher return on your investment in every sense of the word. "To succeed in business, entrepreneurs first need to develop themselves. The Conscious Entrepreneur shares concrete insights that will help you transform your life and achieve true greatness, both personally and professionally." - Dorie Clark, author of Reinventing You and Stand Out "Laura C. Cannon expertly serves up the 'secret sauce' that sets the world's greatest entrepreneurs apart, and shows you how to pour it on yourself with six foundational concepts of higher-level thinking and learning." - Christine Hassler, best-selling author of Expectation Hangover "In this succinct guide, Laura C. Cannon shows you how to find and use your purpose, and helps entrepreneurs realize their potential, transform their businesses and create more happiness in the world." - Jenn Lim, CEO & Co-Founder of Delivering Happiness, Consultant at Zappos.com "Wow, I felt like Laura C. Cannon was talking directly to me about success and finding my own true place. It's not new-age dreaming, it's practical advice we can all use." - Alan Berg, Certified Speaking Professional and Business Guru "Owning a business enterprise is hard, takes skill, and requires heart. Laura C. Cannon fluently translates those thoughts into actionable items with candid insights and excellent questions that every entrepreneur - no matter what level - should address." - Linnyette Richardson-Hall, Wedding Planner and Industry Expert Featured on Style Network's Whose Wedding Is It Anyway?
Author: Fred Kofman, Ph.D.
Publisher: Sounds True
ISBN: 159179871X
Category : Business & Economics
Languages : en
Pages : 449
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Book Description
Consciousness is the main source of organizational greatness. Conscious business, explains Fred Kofman, means finding your passion and expressing your essential values through your work. A conscious business seeks to promote the intelligent pursuit of happiness in all its stakeholders. It produces sustainable, exceptional performance through the solidarity of its community and the dignity of each member. Conscious Business presents breakthrough techniques to help you achieve: Unconditional responsibility—how to become the main character of your lifeUnflinching integrity—how to succeed beyond successAuthentic communication—how to speak your truth, and elicit others' truthsImpeccable commitments—how to coordinate actions with accountabilityRight leadership—how being, rather than doing, is the ultimate source of excellence A conscious business fosters personal fulfillment in the individuals, mutual respect in the community, and success in the organization, teaches Fred Kofman. Conscious Business is the definitive resource for achieving what really matters in the workplace and beyond. Winner of the 2009 Nautilus Award
