Author: Ricardo Alex Bruhn Otero
Publisher: AYA Editora
ISBN: 655379586X
Category : Business & Economics
Languages : en
Pages : 70
Book Description
In today’s globalized world, the line between domestic and international markets is becoming increasingly blurred. For Brazilian entrepreneurs looking to expand into the United States, this presents both exciting opportunities and significant challenges. *“Conquering Global Markets”* is designed to guide these business leaders through the complexities of internationalization, offering practical strategies and insights tailored to their needs. This eBook provides a clear roadmap for companies at every stage of the internationalization process. From initial planning to executing strategies in the U.S. market, the book addresses the unique aspects of Brazilian companies entering foreign markets. It draws from academic research and real-life case studies to offer a well-rounded understanding of what it takes to succeed. Key topics include cultural adaptation, navigating legal regulations, and overcoming logistical hurdles. These are critical components for any company looking to build sustainable operations abroad. The authors offer practical tools and models to help Brazilian businesses confidently tackle these challenges. More than just a guide, *“Conquering Global Markets”* empowers entrepreneurs to turn global challenges into strategic advantages. The book encourages readers to embrace the opportunities in the U.S. market, providing them with the knowledge and strategies they need to thrive. This eBook is an indispensable resource for Brazilian companies ready to enter the global stage. It will serve as a reliable companion, offering insights and practical solutions for every step of the journey towards international success.
Conquering global markets: a guide to internationalization for entrepreneurs in the United States of America
Author: Ricardo Alex Bruhn Otero
Publisher: AYA Editora
ISBN: 655379586X
Category : Business & Economics
Languages : en
Pages : 70
Book Description
In today’s globalized world, the line between domestic and international markets is becoming increasingly blurred. For Brazilian entrepreneurs looking to expand into the United States, this presents both exciting opportunities and significant challenges. *“Conquering Global Markets”* is designed to guide these business leaders through the complexities of internationalization, offering practical strategies and insights tailored to their needs. This eBook provides a clear roadmap for companies at every stage of the internationalization process. From initial planning to executing strategies in the U.S. market, the book addresses the unique aspects of Brazilian companies entering foreign markets. It draws from academic research and real-life case studies to offer a well-rounded understanding of what it takes to succeed. Key topics include cultural adaptation, navigating legal regulations, and overcoming logistical hurdles. These are critical components for any company looking to build sustainable operations abroad. The authors offer practical tools and models to help Brazilian businesses confidently tackle these challenges. More than just a guide, *“Conquering Global Markets”* empowers entrepreneurs to turn global challenges into strategic advantages. The book encourages readers to embrace the opportunities in the U.S. market, providing them with the knowledge and strategies they need to thrive. This eBook is an indispensable resource for Brazilian companies ready to enter the global stage. It will serve as a reliable companion, offering insights and practical solutions for every step of the journey towards international success.
Publisher: AYA Editora
ISBN: 655379586X
Category : Business & Economics
Languages : en
Pages : 70
Book Description
In today’s globalized world, the line between domestic and international markets is becoming increasingly blurred. For Brazilian entrepreneurs looking to expand into the United States, this presents both exciting opportunities and significant challenges. *“Conquering Global Markets”* is designed to guide these business leaders through the complexities of internationalization, offering practical strategies and insights tailored to their needs. This eBook provides a clear roadmap for companies at every stage of the internationalization process. From initial planning to executing strategies in the U.S. market, the book addresses the unique aspects of Brazilian companies entering foreign markets. It draws from academic research and real-life case studies to offer a well-rounded understanding of what it takes to succeed. Key topics include cultural adaptation, navigating legal regulations, and overcoming logistical hurdles. These are critical components for any company looking to build sustainable operations abroad. The authors offer practical tools and models to help Brazilian businesses confidently tackle these challenges. More than just a guide, *“Conquering Global Markets”* empowers entrepreneurs to turn global challenges into strategic advantages. The book encourages readers to embrace the opportunities in the U.S. market, providing them with the knowledge and strategies they need to thrive. This eBook is an indispensable resource for Brazilian companies ready to enter the global stage. It will serve as a reliable companion, offering insights and practical solutions for every step of the journey towards international success.
Operating in Emerging Markets
Author: Luciano Ciravegna
Publisher: Pearson Education
ISBN: 0132983389
Category : Business & Economics
Languages : en
Pages : 353
Book Description
Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling business models, products, and strategies to exploit these differences, instead of falling victim to them. Too many American, European and Japanese companies continue to operate with a "developed world" mentality that seeks to merely adapt existing products and strategies, while underestimating the unique challenges of managing a business in radically different contexts. Operating in Emerging Markets draws from real-life examples and today's most valuable research to offer a step-by-step blueprint for improving profitability in emerging markets. Pioneering researchers Dr. Luciano Ciravegna and Dr. Robert Fitzgerald walk you through understanding the true risks and challenges; identifying and investing the right resources; developing the right strategies, products, and processes; and learning from both the successes and failures that have come before you. An indispensable resource for all decision-makers in companies that are (or plan to) operating in emerging markets; and for all graduate business students who may do so in the future. "Publications devoted to rapidly transforming economies are on the rise, but the contribution is often marginal. This new book, Operating in Emerging Markets , authored by Luciano Ciravegna, Robert Fitzgerald, and Sumit Kundu, is an exception. It provides valuable insights into what makes these economies grow and prosper. Most importantly, it responds to the need for practical approaches to tapping emerging markets. Thus it should assist current and future managers in navigating these high-potential but high-risk countries." --S. Tamer Cavusgil, Callaway Professorial Chair and Executive Director, CIBER, J. Mack Robinson College of Business. Georgia State University
Publisher: Pearson Education
ISBN: 0132983389
Category : Business & Economics
Languages : en
Pages : 353
Book Description
Master a complete roadmap for emerging market business success and profitability! Emerging markets are generating unprecedented opportunities, but they are far more complex and risky than they may seem. Profiting in these markets entails retooling business models, products, and strategies to exploit these differences, instead of falling victim to them. Too many American, European and Japanese companies continue to operate with a "developed world" mentality that seeks to merely adapt existing products and strategies, while underestimating the unique challenges of managing a business in radically different contexts. Operating in Emerging Markets draws from real-life examples and today's most valuable research to offer a step-by-step blueprint for improving profitability in emerging markets. Pioneering researchers Dr. Luciano Ciravegna and Dr. Robert Fitzgerald walk you through understanding the true risks and challenges; identifying and investing the right resources; developing the right strategies, products, and processes; and learning from both the successes and failures that have come before you. An indispensable resource for all decision-makers in companies that are (or plan to) operating in emerging markets; and for all graduate business students who may do so in the future. "Publications devoted to rapidly transforming economies are on the rise, but the contribution is often marginal. This new book, Operating in Emerging Markets , authored by Luciano Ciravegna, Robert Fitzgerald, and Sumit Kundu, is an exception. It provides valuable insights into what makes these economies grow and prosper. Most importantly, it responds to the need for practical approaches to tapping emerging markets. Thus it should assist current and future managers in navigating these high-potential but high-risk countries." --S. Tamer Cavusgil, Callaway Professorial Chair and Executive Director, CIBER, J. Mack Robinson College of Business. Georgia State University
Conducting Market Research for International Business
Author: S. Tamer Cavusgil
Publisher: Business Expert Press
ISBN: 1606490265
Category : Business & Economics
Languages : en
Pages : 130
Book Description
This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.
Publisher: Business Expert Press
ISBN: 1606490265
Category : Business & Economics
Languages : en
Pages : 130
Book Description
This practical guide leads you through all the issues you will face in developing new marketing opportunities in foreign markets. From initiating a project, to sampling and analyzing data, to taking advantage of your knowledge by approaching the market; this book is your guide to understanding and overcoming the most pressing issues that international marketers face.
Latin American Entrepreneurs
Author: Daniel Lederman
Publisher: World Bank Publications
ISBN: 146480012X
Category : Business & Economics
Languages : en
Pages : 172
Book Description
Entrepreneurship -- manifested in the entry of new firms or products into new markets, or substantial improvements in technological capacity or process innovation by incumbent firms -- is widely considered to be an important ingredient for long term economic development. This report argues that entrepreneurship is also a source of employment generation, export growth, and resilience during economic downturns. Although the conventional wisdom suggests that Latin American and Caribbean countries underperform relative to China and other emerging markets in terms of its entrepreneurial dynamism, t.
Publisher: World Bank Publications
ISBN: 146480012X
Category : Business & Economics
Languages : en
Pages : 172
Book Description
Entrepreneurship -- manifested in the entry of new firms or products into new markets, or substantial improvements in technological capacity or process innovation by incumbent firms -- is widely considered to be an important ingredient for long term economic development. This report argues that entrepreneurship is also a source of employment generation, export growth, and resilience during economic downturns. Although the conventional wisdom suggests that Latin American and Caribbean countries underperform relative to China and other emerging markets in terms of its entrepreneurial dynamism, t.
Friction
Author: Jeff Rosenblum
Publisher: powerHouse Books
ISBN: 157687883X
Category : Business & Economics
Languages : en
Pages : 128
Book Description
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth. The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.
Publisher: powerHouse Books
ISBN: 157687883X
Category : Business & Economics
Languages : en
Pages : 128
Book Description
Every industry around the globe is being completely disrupted. Stalwart brands are losing market share to upstarts that capture our collective consciousness. Trillions of dollars are at stake. Brands know a new approach is needed. But most don’t realize the strategic underpinnings need to change. Great brands are no longer built through interruptive advertisements. Friction argues that brands don't simply need clever messages or new, shiny technologies. They need a fundamental change in strategy. Friction provides a system for embracing transparency, engaging audiences, creating evangelists, and unleashing unprecedented growth. The authors of Friction have worked on some of the industry's most innovative assignments for the world’s most successful brands. This groundbreaking book reveals how corporations can divorce themselves from legacy business models to create a passion brand. A brand that breaks its addiction to traditional advertising. A brand that empowers its customers. A brand that dominates the competition.
Emerging Capital Markets and Globalization
Author: Augusto de la Torre
Publisher: World Bank Publications
ISBN: 0821365444
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Back in the early 1990s, economists and policy makers had high expectations about the prospects for domestic capital market development in emerging economies, particularly in Latin America. Unfortunately, they are now faced with disheartening results. Stock and bond markets remain illiquid and segmented. Debt is concentrated at the short end of the maturity spectrum and denominated in foreign currency, exposing countries to maturity and currency risk. Capital markets in Latin America look particularly underdeveloped when considering the many efforts undertaken to improve the macroeconomic environment and to reform the institutions believed to foster capital market development. The disappointing performance has made conventional policy recommendations questionable, at best. 'Emerging Capital Markets and Globalization' analyzes where we stand and where we are heading on capital market development. First, it takes stock of the state and evolution of Latin American capital markets and related reforms over time and relative to other countries. Second, it analyzes the factors related to the development of capital markets, with particular interest on measuring the impact of reforms. And third, in light of this analysis, it discusses the prospects for capital market development in Latin America and emerging economies and the implications for the reform agenda.
Publisher: World Bank Publications
ISBN: 0821365444
Category : Business & Economics
Languages : en
Pages : 232
Book Description
Back in the early 1990s, economists and policy makers had high expectations about the prospects for domestic capital market development in emerging economies, particularly in Latin America. Unfortunately, they are now faced with disheartening results. Stock and bond markets remain illiquid and segmented. Debt is concentrated at the short end of the maturity spectrum and denominated in foreign currency, exposing countries to maturity and currency risk. Capital markets in Latin America look particularly underdeveloped when considering the many efforts undertaken to improve the macroeconomic environment and to reform the institutions believed to foster capital market development. The disappointing performance has made conventional policy recommendations questionable, at best. 'Emerging Capital Markets and Globalization' analyzes where we stand and where we are heading on capital market development. First, it takes stock of the state and evolution of Latin American capital markets and related reforms over time and relative to other countries. Second, it analyzes the factors related to the development of capital markets, with particular interest on measuring the impact of reforms. And third, in light of this analysis, it discusses the prospects for capital market development in Latin America and emerging economies and the implications for the reform agenda.
Born Global Firms
Author: S. Tamer Cavusgil
Publisher: Business Expert Press
ISBN: 1606490133
Category : Business & Economics
Languages : en
Pages : 136
Book Description
This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.
Publisher: Business Expert Press
ISBN: 1606490133
Category : Business & Economics
Languages : en
Pages : 136
Book Description
This book helps managers and scholars understand the born-global phenomenon. We offer a comprehensive treatment of born globals, from distinctive features of these companies, to strategies that they use for international success, to implications of the phenomenon for international small- and medium-sized enterprises. We review useful theories and frameworks, as well as introduce a new field based on the born-global phenomenon - international entrepreneurship.
Global Business Regulation
Author: John Braithwaite
Publisher: Cambridge University Press
ISBN: 9780521780339
Category : Business & Economics
Languages : en
Pages : 194
Book Description
How has the regulation of business shifted from national to global institutions? What are the mechanisms of globalization? Who are the key actors? What of democratic sovereignty? In which cases has globalization been successfully resisted? These questions are confronted across an amazing sweep of the critical areas of business regulation--from contract, intellectual property and corporations law, to trade, telecommunications, labor standards, drugs, food, transport and environment. This book examines the role played by global institutions such as the World Trade Organization, World Health Organization, the OECD, IMF, Moodys and the World Bank, as well as various NGOs and significant individuals. Incorporating both history and analysis, Global Business Regulation will become the standard reference for readers in business, law, politics, and international relations.
Publisher: Cambridge University Press
ISBN: 9780521780339
Category : Business & Economics
Languages : en
Pages : 194
Book Description
How has the regulation of business shifted from national to global institutions? What are the mechanisms of globalization? Who are the key actors? What of democratic sovereignty? In which cases has globalization been successfully resisted? These questions are confronted across an amazing sweep of the critical areas of business regulation--from contract, intellectual property and corporations law, to trade, telecommunications, labor standards, drugs, food, transport and environment. This book examines the role played by global institutions such as the World Trade Organization, World Health Organization, the OECD, IMF, Moodys and the World Bank, as well as various NGOs and significant individuals. Incorporating both history and analysis, Global Business Regulation will become the standard reference for readers in business, law, politics, and international relations.
International Business
Author: Marios Katsioloudes
Publisher: Routledge
ISBN: 1136394516
Category : Business & Economics
Languages : en
Pages : 842
Book Description
Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the USA angle, going on to address IB issues from other countries’ perspectives, what we call the “Reverse Perspective.” The authors interview business executives and politicians from a number of countries including the USA, Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, South Korea, Germany, Italy, and Russia. These interviews are incorporated at appropriate points in the text providing first-hand information and practical insight. Cases include: Air Arabia, Gap, Diebold Inc, Matsushita, AMSUPP, NIKE, China Eastern Airlines, Luton & Dunstable Hospital, Harley Davidson, Cassis de Dijon, Green investments in Belize, Chicago Food and Beverage Company, Advanced Software Analytics
Publisher: Routledge
ISBN: 1136394516
Category : Business & Economics
Languages : en
Pages : 842
Book Description
Traditionally, international business (IB) texts survey the field from a USA perspective, going on to compare the USA to the rest of the business world. This text addresses IB from a purely multinational perspective. International Business is examined from the USA angle, going on to address IB issues from other countries’ perspectives, what we call the “Reverse Perspective.” The authors interview business executives and politicians from a number of countries including the USA, Canada, Mexico, Brazil, Colombia, Argentina, India, Hong Kong, Taiwan, China, Japan, South Korea, Germany, Italy, and Russia. These interviews are incorporated at appropriate points in the text providing first-hand information and practical insight. Cases include: Air Arabia, Gap, Diebold Inc, Matsushita, AMSUPP, NIKE, China Eastern Airlines, Luton & Dunstable Hospital, Harley Davidson, Cassis de Dijon, Green investments in Belize, Chicago Food and Beverage Company, Advanced Software Analytics
Indecent Exposure
Author: David McClintick
Publisher: Harper Collins
ISBN: 0060508159
Category : Business & Economics
Languages : en
Pages : 578
Book Description
When the head of Columbia Pictures, David Begelman, got caught forging Cliff Robertson's name on a $10,000 check, it seemed, at first, like a simple case of embezzlement. It wasn't. The incident was the tip of the iceberg, the first hint of a scandal that shook Hollywood and rattled Wall Street. Soon powerful studio executives were engulfed in controversy; careers derailed; reputations died; and a ruthless, take-no-prisoners corporate power struggle for the world-famous Hollywood dream factory began. First published in 1982, this now classic story of greed and lies in Tinseltown appears here with a stunning final chapter on Begelman's post-Columbia career as he continued to dazzle and defraud . . . until his last hours in a Hollywood hotel room, where his story dramatically and poignantly would end.
Publisher: Harper Collins
ISBN: 0060508159
Category : Business & Economics
Languages : en
Pages : 578
Book Description
When the head of Columbia Pictures, David Begelman, got caught forging Cliff Robertson's name on a $10,000 check, it seemed, at first, like a simple case of embezzlement. It wasn't. The incident was the tip of the iceberg, the first hint of a scandal that shook Hollywood and rattled Wall Street. Soon powerful studio executives were engulfed in controversy; careers derailed; reputations died; and a ruthless, take-no-prisoners corporate power struggle for the world-famous Hollywood dream factory began. First published in 1982, this now classic story of greed and lies in Tinseltown appears here with a stunning final chapter on Begelman's post-Columbia career as he continued to dazzle and defraud . . . until his last hours in a Hollywood hotel room, where his story dramatically and poignantly would end.