Media and Communication in Canada PDF Download
Are you looking for read ebook online? Search for your book and save it on your Kindle device, PC, phones or tablets. Download Media and Communication in Canada PDF full book. Access full book title Media and Communication in Canada by Mike Gasher. Download full books in PDF and EPUB format.
Author: Mike Gasher
Publisher:
ISBN: 9780199033218
Category :
Languages : en
Pages : 384
Get Book Here
Book Description
Now in its ninth edition, Media and Communication in Canada continues to provide a comprehensive introduction to the study of media and communication in today's society. Thoroughly revised and updated, this authoritative guide explores the shifting nature of media and communication systems byexamining traditional and new media, and a wealth of current media issues and trends. Highlighting historical and social contexts, theoretical perspectives, and cutting-edge research and debates, Media and Communication in Canada will help students think critically about the place and role of mediaand communication in their own lives and in Canadian society.
Author: Mike Gasher
Publisher:
ISBN: 9780199033218
Category :
Languages : en
Pages : 384
Get Book Here
Book Description
Now in its ninth edition, Media and Communication in Canada continues to provide a comprehensive introduction to the study of media and communication in today's society. Thoroughly revised and updated, this authoritative guide explores the shifting nature of media and communication systems byexamining traditional and new media, and a wealth of current media issues and trends. Highlighting historical and social contexts, theoretical perspectives, and cutting-edge research and debates, Media and Communication in Canada will help students think critically about the place and role of mediaand communication in their own lives and in Canadian society.
Author: Bernard Gauthier
Publisher: Canadian Scholars’ Press
ISBN: 1773380761
Category : Business & Economics
Languages : en
Pages : 254
Get Book Here
Book Description
Informed by decades’ worth of agency experience, Bernard Gauthier prepares aspiring public relations professionals to think strategically about communication and to plan and implement effective campaigns. Strategic Communication in Canada is grounded upon a simple yet comprehensive framework called the CARE model, which teaches readers how to strategically select goals and objectives that bring about change, identify and engage key audiences, determine their strongest resources as well as those needing improvement, and scan the external environment for opportunities and threats. Brimming with examples from the Canadian context, this highly accessible text demonstrates how to develop a communication strategy, from building an action plan and amassing content, to implementing the campaign and evaluating the results. Easy to follow, this step-by-step guide to strategic planning features practical advice and study tools such as learning objectives, key terms and concepts, questions for critical reflection, and an original, detailed case study of a successful campaign. This insightful read is essential for students in public relations, marketing communication, and business strategy.
Author: Duncan Koerber
Publisher: University of Toronto Press
ISBN: 1442609222
Category : Business & Economics
Languages : en
Pages : 278
Get Book Here
Book Description
Crisis Communication in Canada offers a unique scholarly and professional contribution, synthesizing recent research and providing a context for practical advice.
Author: Sara Bannerman
Publisher: Canadian Scholars
ISBN: 1773381725
Category : Law
Languages : en
Pages : 386
Get Book Here
Book Description
Canadian Communication Policy and Law provides a uniquely Canadian focus and perspective on telecommunications policy, broadcasting policy, internet regulation, freedom of expression, censorship, defamation, privacy, government surveillance, intellectual property, and more. Taking a critical stance, Sara Bannerman draws attention to unequal power structures by asking the question, whom does Canadian communication policy and law serve? Key theories for analysis of law and policy issues—such as pluralist, libertarian, critical political economy, Marxist, feminist, queer, critical race, critical disability, postcolonial, and intersectional theories—are discussed in detail in this accessibly written text. From critical and theoretical analysis to legal research and citation skills, Canadian Communication Policy and Law encourages deep analytic engagement. Serving as a valuable resource for students who are undertaking research and writing on legal topics for the first time, this comprehensive text is well suited for undergraduate communication and media studies programs.
Author:
Publisher:
ISBN:
Category : Communication
Languages : en
Pages : 88
Get Book Here
Book Description
Author: Mike Gasher
Publisher:
ISBN: 9780199009480
Category :
Languages : en
Pages : 416
Get Book Here
Book Description
The leader in Canadian communication studies for twenty-five years, this highly-anticipated new edition introduces the history, theories, and basic concepts of traditional media, while integrating the latest information on digitization and various types of new media. The authors explore a widerange of exciting topics including media culture and politics, media content, audiences, law and policy, the structure and role of media ownership, journalists as content producers, the effects of media convergence, and globalization. With a stunning new full-colour design, a reorganized chapter oncommunication policy, and extensive updates throughout, the seventh edition of Mass Communication in Canada is essential reading for anyone studying this constantly evolving field.
Author: Bill Kovarik
Publisher: Bloomsbury Publishing USA
ISBN: 1628924780
Category : Social Science
Languages : en
Pages : 481
Get Book Here
Book Description
Revolutions in Communication offers a new approach to media history, presenting an encyclopedic look at the way technological change has linked social and ideological communities. Using key figures in history to benchmark the chronology of technical innovation, Kovarik's exhaustive scholarship narrates the story of revolutions in printing, electronic communication and digital information, while drawing parallels between the past and present. Updated to reflect new research that has surfaced these past few years, Revolutions in Communication continues to provide students and teachers with the most readable history of communications, while including enough international perspective to get the most accurate sense of the field. The supplemental reading materials on the companion website include slideshows, podcasts and video demonstration plans in order to facilitate further reading.
Author: Alex Marland
Publisher: UBC Press
ISBN: 0774827793
Category : Political Science
Languages : en
Pages : 317
Get Book Here
Book Description
Changes in technology and media consumption are transforming the way people communicate about politics. Are they also changing the way politicians communicate to the public? Political Communication in Canada examines the way political parties, politicians, interest groups, the media, and citizens are using new tactics, tools, and channels to disseminate information, and also investigates the implications of these changes. Drawing on recent examples, contributors review such things as the branding of the New Democratic Party, how Stephen Harper’s image is managed, and politicians’ use of Twitter. They also discuss the evolving role of political journalism, including media coverage of politics and how Canadians use the Internet for political discussions. In an era when political communication – from political marketing to citizen journalism – is of vital importance to the workings of government, this timely volume provides insight into the future of Canadian democracy.
Author: Gregory Betts
Publisher: University of Alberta
ISBN: 1772121495
Category : Literary Criticism
Languages : en
Pages : 344
Get Book Here
Book Description
In 1914, Wyndham Lewis and Ezra Pound—the founders of vorticism—undertook an unprecedented analysis of the present, its technologies, communication, politics, and architecture. The essays in Counterblasting Canada trace the influence of vorticism on Marshall McLuhan and Canadian Modernism. Building on the initial accomplishment of the magazine Blast, McLuhan’s subsequent Counterblast, and the network of artistic and intellectual relationships that flourished in Canadian vorticism, the contributors offer groundbreaking examinations of postwar Canadian literary culture, particularly the legacies of Sheila and Wilfred Watson. Intended primarily for scholars of literature and communications, Counterblasting Canada explores a crucial and long-overlooked strand in Canadian cultural and literary history. Contributors: Gregory Betts, Adam Hammond, Paul Hjartarson, Dean Irvine, Elena Lamberti, Philip Monk, Linda M. Morra, Kristine Smitka, Leon Surette, Paul Tiessen, Adam Welch, Darren Wershler.
Author: Daniel J. Robinson
Publisher: Oxford University Press, USA
ISBN: 9780195430189
Category : Language Arts & Disciplines
Languages : en
Pages : 0
Get Book Here
Book Description
Communication History in Canada is an edited collection of primary sources - many written by Canadian academics teaching at Canadian institutions. Offering a distinctive blend of history, geography, government, economics, and biculturalism, the readings reflect the fact that communicationsystems and the mass media evolved differently in Canada than in either the United States or Europe. This new edition contains two new sections: one covering the European origins of communication history in Canada and one covering the Internet and 'new' media. Providing the historical foundation fora thorough contextual analysis of modern-day media and communication in Canada, Communication History in Canada is essential reading for any student in the field.
