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Author: Bert Monroy
Publisher: New Riders
ISBN: 0132798174
Category : Computers
Languages : en
Pages : 1106
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Book Description
You know Bert Monroy's personal portfolio - now get to know his commercial work. Case studies take you step by step through Bert's client work for Apple, AT+T, Logitech, and more. Glean creative and Photoshop-specific insights from the guy Adobe goes to for information. Includes a behind-the-scenes look at working as an artist when someone else is calling the shots. Bert Monroy has long enjoyed successes as a digital artist, as evidenced by his credentials and his books: Bert Monroy: Photorealistic Techniques with Photoshop and Illustrator and Photoshop Studio with Bert Monroy. Well-known and highly regarded expert in the Photoshop community, he has received heavy exposure on TechTV in the past year and his reputation as a master teacher of Photoshop and digital illustration has grown dramatically as a result. In this newest book, Bert switches from sharing the secrets behind his personal portfolio to unleashing the Photoshop tips he uses when working on commercial projects. This book is complete with case studies that walk readers step by step through the commercial design process--including concept creation, digital editing, production, and working one-on-one with clients. Whether you're looking to better your Photoshop skills, break into the field, or are simply a fan of Bert's work, this book will not disappoint.
Author: Bert Monroy
Publisher: New Riders
ISBN: 0132798174
Category : Computers
Languages : en
Pages : 1106
Get Book Here
Book Description
You know Bert Monroy's personal portfolio - now get to know his commercial work. Case studies take you step by step through Bert's client work for Apple, AT+T, Logitech, and more. Glean creative and Photoshop-specific insights from the guy Adobe goes to for information. Includes a behind-the-scenes look at working as an artist when someone else is calling the shots. Bert Monroy has long enjoyed successes as a digital artist, as evidenced by his credentials and his books: Bert Monroy: Photorealistic Techniques with Photoshop and Illustrator and Photoshop Studio with Bert Monroy. Well-known and highly regarded expert in the Photoshop community, he has received heavy exposure on TechTV in the past year and his reputation as a master teacher of Photoshop and digital illustration has grown dramatically as a result. In this newest book, Bert switches from sharing the secrets behind his personal portfolio to unleashing the Photoshop tips he uses when working on commercial projects. This book is complete with case studies that walk readers step by step through the commercial design process--including concept creation, digital editing, production, and working one-on-one with clients. Whether you're looking to better your Photoshop skills, break into the field, or are simply a fan of Bert's work, this book will not disappoint.
Author: Brian Smith
Publisher: New Riders
ISBN: 0132867729
Category : Photography
Languages : en
Pages : 769
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Book Description
In this sexy, bold book, Pulitzer-Prize winning photographer Brian Smith tells the stories behind the photos and lessons learned in 30 years of photographing celebrities and people from all walks of life. Smith’s long list of famous and infamous subjects includes pro basketball players Dwayne Wade and Shaquille O’Neal; billionaires Bill Gates, Richard Branson, and Donald Trump; tennis stars Serena and Venus Williams; actors Anne Hathaway, Antonio Banderas, Christopher Walken, Taye Diggs, Jane Krakowski, and William H. Macy; and many more. You’ll get the inside scoop on what goes on at a celebrity photo shoot in this gorgeous guide to making professional portraits. Smith has mastered how to make a meaningful portrait on a magazine’s budget and on a celebrity’s schedule, which can sometimes be 15 minutes or less. Smith reveals his tips on connecting with people, finding the perfect location, telling a great story through portraiture, getting the ideal pose, capturing emotion and gestures, arranging unique group shots, and lighting the scene just right. You might not be photographing the rich and famous, but after reading Smith’s tell-all guide, you’ll know how to give everyone who makes their way in front of your camera the star treatment.
Author: Joe McNally
Publisher: New Riders
ISBN: 0321712706
Category : Photography
Languages : en
Pages : 758
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Book Description
Following up on the great success of The Moment It Clicks and The Hot Shoe Diaries: Big Light from Small Flashes, legendary magazine photographer Joe McNally takes us on another memorable ride with Sketching Light, another trip into the land of light--but this time running the gamut from small flash to big flash, and everywhere in between. Of course, Joe includes coverage of Nikon Speedlights, but he also covers big flash, as well as "in-between" lights as the Elinchrom Quadra. The exploration of new technology, as well as the explanation of older technology. No matter what equipment Joe uses and discusses, the most important element of Joe's instruction is that it is straightforward, complete, and honest. No secrets are held back, and the principles he talks about apply generally to the shaping and quality of light, not just to an individual model or brand of flash. He tells readers what works and what doesn't via his let's-see-what-happens approach, he shows how he sets up his shots with plentiful sketches and behind-the-scenes production shots, and he does it all with the intelligence, clarity, and wisdom that can only come from shooting in the field for 30 years for the likes of National Geographic, Time, Life, and Sports Illustrated--not to mention the wit and humor of a clearly warped (if gifted) mind.
Author: Joe McNally
Publisher: Pearson Education
ISBN: 032171959X
Category : Photography
Languages : en
Pages : 638
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Book Description
THE FIRST BOOK WITH ONE FOOT ON THE COFFEE TABLE, AND ONE FOOT IN THE CLASSROOM Joe McNally, one of the world’s top pro digital photographers, whose celebrated work has graced the pages of Sports Illustrated, Time, and National Geographic (to name a few), breaks new ground by doing something no photography book has ever done—blending the rich, stunning images and elegant layout of a coffee-table book with the invaluable training, no-nonsense insights, and photography secrets usually found only in those rare, best-of-breed educational books. When Joe’s not on assignment for the biggest-name magazines and Fortune 500 clients, he’s in the classroom teaching location lighting, environmental portraiture, and how to “get the shot” at workshops around the world. These on-location workshops are usually reserved for a handful of photographers each year, but now you can learn the same techniques that Joe shares in his seminars and lectures in a book that brings Joe’s sessions to life. What makes the book so unique is the “triangle of learning” where (1) Joe distills the concept down to one brief sentence. It usually starts with something like, “An editor at National Geographic once told me...” and then he shares one of those hard-earned tricks of the trade that you only get from spending a lifetime behind the lens. Then, (2) on the facing page is one of Joe’s brilliant images that perfectly illustrates the technique (you’ll recognize many of his photos from magazine covers). And (3) you get the inside story of how that shot was taken, including which equipment he used (lens, f/stop, lighting, accessories, etc.), along with the challenges that type of project brings, and how to set up a shot like that of your own. This book also gives you something more. It inspires. It challenges. It informs. But perhaps most importantly, it will help you understand photography and the art of making great photos at a level you never thought possible. This book is packed with those “Ah ha!” moments—those clever insights that make it all come together for you. It brings you that wonderful moment when it suddenly all makes sense—that “moment it clicks.”
Author: Scott Kelby
Publisher: Peachpit Press
ISBN: 0321269063
Category : Computers
Languages : en
Pages : 200
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Book Description
"Author Scott Kelby (Editor-in-Chief of Photoshop User magazine) shows you how to unlock the power of Photoshop's channels and really start using Photoshop like a pro. But this isn't just a book of theory and technical jargon, this is a step-by-step, project-based book that will teach you exactly how to start using channels in your everyday work."--BOOK JACKET.
Author: Dave Stewart
Publisher: Pearson Education
ISBN: 0132118432
Category : Business & Economics
Languages : en
Pages : 398
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Book Description
The Business Playground is the definitive guide to creativity and innovation Written by musician/entrepreneur Dave Stewart and branding expert Mark Simmons, The Business Playground offers a revealing look at what creativity is and how to apply it in business through an inspiring mix of scientific studies, anecdotes, high-profile interviews, and thought-provoking games that you can play alone or with your co-workers. The Business Playground is not your average business book. Former Eurythmics band member Dave Stewart turns on his rock and roll charm with personal, inspirational stories from his own career as well as interviews with such innovative and influential thinkers as Mick Jagger, Microsoft’s Paul Allen, and Twitter’s Evan Williams. The legendary Sir Richard Branson makes a guest appearance as the author of the book’s foreword where he sets the tone for this quirky, fun, emminently useful guide to creative business thinking. Whether you’re running a one-man show or heading up a multinational corporation, you’ll discover new techniques for finding and harnessing your creative abilities and putting them to work for your business in this entertaining book. The Business Playground includes real-world examples of innovation in action, as well as substantial and practical techniques that you can use immediately to aid in creative thinking and problem solving. Play the games at the end of each chapter and you’ll learn how to: Ask the right questions so you can find the right answers Rediscover, train, and utilize your innate creative abilities Conduct “the perfect brainstorm”—yes, such a thing really does exist Create a work culture that’s conducive to creativity Help people collaborate with others within and outside of the organization Kill ideas that aren’t working before they waste too much time and too many resources In his foreword Sir Richard Branson says, “Dave and Mark’s enthusiasm for creativity and how it can be applied in business leaps off every page. The Business Playground will bring out the creative child inside all of us and I can’t imagine many readers being left uninspired to try it out for themselves. Their mix of insights about creativity, revealing examples, anecdotes, interviews with creative thinkers, and games make for an entertaining and informative read. If you get half as much out of this book as I did, you’re in for quite a treat.” Join in the fun with the Business Playground Facebook community at: www.facebook.com/businessplayground
Author: Charles Koppelman
Publisher: Pearson Education
ISBN: 0735714266
Category : Business & Economics
Languages : en
Pages : 361
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Book Description
The first volume to reveal the post production process of a major motion picture edited entirely in Final Cut Pro! This book offers a rare glimps at the creative process of one of cinema's giants. It includes anecdotes from the director, edit staff and producers and behind the scenes insight.
Author: Russ Unger
Publisher: New Riders
ISBN: 0132931729
Category : Computers
Languages : en
Pages : 558
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Book Description
User experience design is the discipline of creating a useful and usable Web site or application that’s easily navigated and meets the needs of the site owner and its users. There’s a lot more to successful UX design than knowing the latest Web technologies or design trends: It takes diplomacy, management skills, and business savvy. That’s where the updated edition of this important book comes in. With new information on design principles, mobile and gestural interactions, content strategy, remote research tools and more, you’ll learn to: Recognize the various roles in UX design, identify stakeholders, and enlist their support Obtain consensus from your team on project objectives Understand approaches such as Waterfall, Agile, and Lean UX Define the scope of your project and avoid mission creep Conduct user research in person or remotely, and document your findings Understand and communicate user behavior with personas Design and prototype your application or site Plan for development, product rollout, and ongoing quality assurance
Author: Jerod Foster
Publisher: New Riders
ISBN: 013285306X
Category : Photography
Languages : en
Pages : 670
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Book Description
It's amazing how many images the world's photographers produce! Professional or not, images surround us in our everyday lives. What makes successful photographers stand out? What drives us to revisit the same images over and over? All images tell a story. Whether they're produced as works of art, on assignment for National Geographic, or as part of a family vacation, images say more than just a shutter speed, ISO, or aperture setting. We make images for a reason. Storytellers, by photographer/teacher Jerod Foster, focuses on visual storytelling and how a deep knowledge of your process and your personal vision can create stronger images. Storytelling often requires the use of certain lenses, apertures, or light modifiers, but the story is what holds everything together. To become a better storyteller you will explore: Composition, light, depth of field, and motion and how to properly use your camera technically to dig deeper. Visual themes and how they provide stories with interest and depth Types of shots and shooting styles and what they convey in your images Research and ways to conceptualize your story before shooting Strategies for developing your own effective storytelling workflow during and after the shoot. This beautifully written and illustrated guide will help you connect the how-tos of digital photography with the who, what, when, where and why of storytelling to bring your vision and your images to life!
Author: Bert Monroy
Publisher: Pearson Education
ISBN: 0132798263
Category : Computers
Languages : en
Pages : 657
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Book Description
The Technique and Power of Creation"This is a book of techniques. They are the techniques that I have developed in the creation of my fine art. My art is considered photo-realism because the final product looks like a photograph. As a commercial illustrator, I am commissioned to create photographs of products or situations that can't be photographed with a camera. In most cases, the product does not yet exist. To achieve such a high level of realism, I have developed the techniques I share with you in this book. This does not imply that you will become a photo-realist painter, but you will find that many of these techniques can be applied to many of the imaging problems that can arise in the workflow of anyone involved with the use of images. They are also techniques that might inspire you to explore the outer reaches of your own creativity." --Bert Monroy
