Climb Beyond. Market Research for the Introduction of a New Product into the Indoor Climbing Sport PDF Download
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Author: Matthias Heise
Publisher: GRIN Verlag
ISBN: 3656533059
Category : Sports & Recreation
Languages : en
Pages : 145
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Book Description
Master's Thesis from the year 2012 in the subject Sport - Sport Economics, Sport Management, grade: 2, Vienna University of Economics and Business (WU Executive Academy), course: Entrepreneurship & Innovation, language: English, abstract: For about two decades indoor climbing became a trend in adrenalin sports. In many Western countries climbing halls of huge size have been build. Most urbanized citizens at least tried it once. But even though the climbing community is huge, only a few starters remain active or advance in skills and techniques. The business background of this research is a new product that is able to track the movement of any professional climber and re-project the shape of the body to help an inexperienced climber to make his next best move while being stuck on the wall. This will help less skilled users to advance and enjoy climbing even more. The applications for this product are numerous but the market is highly uncertain. Therefore this study tries to reveal why most users do not advance and it identities common problems and barriers that most climbers have to face. How do they get over them or why do they stumble. After having a deeper insight into the indoor climbing market, the possible market size and user acceptance for the new product can be estimated more accurately. This thesis is seen as an opportunity assessment reducing uncertainty before bringing the product into the market.
Author: Matthias Heise
Publisher: GRIN Verlag
ISBN: 3656533059
Category : Sports & Recreation
Languages : en
Pages : 145
Get Book Here
Book Description
Master's Thesis from the year 2012 in the subject Sport - Sport Economics, Sport Management, grade: 2, Vienna University of Economics and Business (WU Executive Academy), course: Entrepreneurship & Innovation, language: English, abstract: For about two decades indoor climbing became a trend in adrenalin sports. In many Western countries climbing halls of huge size have been build. Most urbanized citizens at least tried it once. But even though the climbing community is huge, only a few starters remain active or advance in skills and techniques. The business background of this research is a new product that is able to track the movement of any professional climber and re-project the shape of the body to help an inexperienced climber to make his next best move while being stuck on the wall. This will help less skilled users to advance and enjoy climbing even more. The applications for this product are numerous but the market is highly uncertain. Therefore this study tries to reveal why most users do not advance and it identities common problems and barriers that most climbers have to face. How do they get over them or why do they stumble. After having a deeper insight into the indoor climbing market, the possible market size and user acceptance for the new product can be estimated more accurately. This thesis is seen as an opportunity assessment reducing uncertainty before bringing the product into the market.
Author: Matthias Heise
Publisher: Anchor Academic Publishing (aap_verlag)
ISBN: 3954891999
Category : Social Science
Languages : en
Pages : 37
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Book Description
As indoor climbing gets increasingly popular, ClimbBeyond proposes a new way to make it even more fun. With the innovative product, climbers can create an unlimited amount of boulder routes. How? All a climbing gym needs is a camera, a laser projector and a tablet. The routes are projected onto walls so you can help beginners with lead climbing and challenge your friends with new route ideas for indoor climbing. This opportunity plan assesses the market size and customer segments within the indoor climbing market that are essential to the introduction of the proposed new product.
Author: Matthias Heise
Publisher: GRIN Verlag
ISBN: 3656530432
Category : Business & Economics
Languages : en
Pages : 24
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Book Description
Seminar paper from the year 2012 in the subject Business economics - Company formation, Business Plans, grade: 1, Vienna University of Economics and Business (WU Executive Academy), language: English, abstract: “Climb Beyond” is a summary for full featured service in the indoor climbing market with the goal to make this sport more attractive and enjoyable to everyone. The key product is a device that can observe any climbing route and track a climber on it. This tracking information can be reprojected by a laser beam onto the climbing wall enabling any inexperienced climber to get immediate help while being stuck on the wall. The information can also be used for later analyzing and teaching. Once installed, this product will enable visitors to get a much better climbing experience and advance further more easily. This document is an opportunity assessment plan trying to reveal the chances of the product to be successful in the indoor climbing market.
Author: Stefan Künzell
Publisher: Frontiers Media SA
ISBN: 2889716090
Category : Science
Languages : en
Pages : 103
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Book Description
Author: Mike Gable
Publisher:
ISBN: 9780999042601
Category :
Languages : en
Pages : 320
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Book Description
The self treatment guide to climbing injury treatment and prevention.
Author: Eric Horst
Publisher: Rowman & Littlefield
ISBN: 0762762659
Category : Sports & Recreation
Languages : en
Pages : 307
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Book Description
Drawing on new research in sports medicine, nutrition, and fitness, this book offers a training program to help any climber achieve superior performance and better mental concentration on the rock, with less risk of injury.
Author: Topher Donahue
Publisher:
ISBN: 9781594858628
Category : Sports & Recreation
Languages : en
Pages : 0
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Book Description
Best-selling climbing instructional, now fully updated, includes new, vetted alternatives to traditional techniques
Author: John Burgman
Publisher: Triumph Books
ISBN: 1641254092
Category : Sports & Recreation
Languages : en
Pages : 256
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Book Description
One afternoon in 1987, two renegade climbers in Berkeley, California, hatched an ambitious plan: under the cover of darkness, they would rappel down from a carefully scouted highway on-ramp, gluing artificial handholds onto the load-bearing concrete pillars underneath. Equipped with ingenuity, strong adhesive, and an urban guerilla attitude, Jim Thornburg and Scott Frye created a serviceable climbing wall. But what they were part of was a greater development: the expansion and reimagining of a sport now slated for a highly anticipated Olympic debut in 2020. High Drama explores rock climbing's transformation from a pursuit of select anti-establishment vagabonds to a sport embraced by competitors of all ages, social classes, and backgrounds. Climbing magazine's John Burgman weaves a multi-layered story of traditionalists and opportunists, grassroots organizers and business-minded developers, free-spirited rebels and rigorously coached athletes.
Author: M. Saayman
Publisher: AFRICAN SUN MeDIA
ISBN: 0987009621
Category : Special events
Languages : en
Pages : 431
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Book Description
The importance of Sport Tourism as a developing science and Sport Events specifically is on the increase. This is especially true when experts say that sport tourism is big business. South Africa, like most other countries, hosts thousands of sport events each year. Therefore, destinations compete fiercely not only to host these events but also to offer quality events. All this is happening despite the fact that there is a lack of properly trained sport and event managers. Therefore, the purpose of this book is toe equip the reader with specific knowledge and skills about the sport and events tourism phenomenon. The book deals with a wide variety of topics, stretching from the history of sport tourism to new and globally important issues such as the greening of sport events. The book is a useful tool for both students and practitioners alike, since it also provides guidelines and case studies.
Author: Mark Synnott
Publisher: Penguin
ISBN: 1101986654
Category : Sports & Recreation
Languages : en
Pages : 416
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Book Description
INSTANT NATIONAL BESTSELLER NEW YORK TIMES MONTHLY BESTSELLER One of the 10 Best Books of March, Paste Magazine A deeply reported insider perspective of Alex Honnold’s historic achievement and the culture and history of climbing. “One of the most compelling accounts of a climb and the climbing ethos that I've ever read.”—Sebastian Junger In Mark Synnott’s unique window on the ethos of climbing, his friend Alex Honnold’s astonishing free solo ascent of El Capitan’s 3,000 feet of sheer granite is the central act. When Honnold topped out at 9:28 A.M. on June 3, 2017, having spent fewer than four hours on his historic ascent, the world gave a collective gasp. The New York Times described it as “one of the great athletic feats of any kind, ever.” Synnott’s personal history of his own obsession with climbing since he was a teenager—through professional climbing triumphs and defeats, and the dilemmas they render—makes this a deeply reported, enchanting revelation about living life to the fullest. What are we doing if not an impossible climb? Synnott delves into a raggedy culture that emerged decades earlier during Yosemite’s Golden Age, when pioneering climbers like Royal Robbins and Warren Harding invented the sport that Honnold would turn on its ear. Painting an authentic, wry portrait of climbing history and profiling Yosemite heroes and the harlequin tribes of climbers known as the Stonemasters and the Stone Monkeys, Synnott weaves in his own experiences with poignant insight and wit: tensions burst on the mile-high northwest face of Pakistan’s Great Trango Tower; fellow climber Jimmy Chin miraculously persuades an official in the Borneo jungle to allow Honnold’s first foreign expedition, led by Synnott, to continue; armed bandits accost the same trio at the foot of a tower in the Chad desert . . . The Impossible Climb is an emotional drama driven by people exploring the limits of human potential and seeking a perfect, choreographed dance with nature. Honnold dared far beyond the ordinary, beyond any climber in history. But this story of sublime heights is really about all of us. Who doesn’t need to face down fear and make the most of the time we have?
