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Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 522
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Author:
Publisher:
ISBN:
Category :
Languages : en
Pages : 522
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Book Description
Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.
Author: John Campbell Shairp
Publisher: BoD – Books on Demand
ISBN: 3368195247
Category : Fiction
Languages : en
Pages : 598
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Reprint of the original, first published in 1873.
Author:
Publisher: Government Printing Office
ISBN:
Category :
Languages : en
Pages : 68
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Author: Idaho Territory
Publisher:
ISBN:
Category : Law
Languages : en
Pages : 580
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Book Description
Author: Edson Irving Carr
Publisher:
ISBN:
Category : History
Languages : en
Pages : 212
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Author:
Publisher:
ISBN:
Category : Trademarks
Languages : en
Pages : 536
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Author: Merriam-Webster, Inc
Publisher: Merriam-Webster
ISBN: 9780877796329
Category : Reference
Languages : en
Pages : 356
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Book Description
New edition! Convenient listing of words arranged alphabetically by rhyming sounds. More than 55,000 entries. Includes one-, two-, and three-syllable rhymes. Fully cross-referenced for ease of use. Based on best-selling Merriam-Webster's Collegiate® Dictionary, Eleventh Edition.
Author: Willard R. Espy
Publisher: Checkmark Books
ISBN: 9780816043132
Category : English language
Languages : en
Pages : 692
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Book Description
An easy-to-use dictionary of over 80,000 rhyming words.
Author: Adolph Murie
Publisher: UBS Publishers' Distributors
ISBN: 9780295962030
Category : Nature
Languages : en
Pages : 264
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Book Description
In the time of Lewis and Clark, wolves were abundant throughout North America from the Arctic regions to Mexico. But man declared war on this cunning and powerful animal when cattle replaced the buffalo on the western plains, reducing the wolf's range to those few areas in the Far North where economic necessity did not call for its extinction. Between 1939 and 1941, Adolph Murie, one of North America's greatest naturalists, made a field study of the relationship between wolves and Dall sheep in Mount McKinley National Park (since renamed Denali National Park) which has come to be respected as a classic work of natural history. In this study Murie not only described the life cycle of Alaskan wolves in greater detail than has ever been done, but he discovered a great deal about the entire ecological network of predator and prey. The issues surrounding the survival of the wolf and its prey are more important today than ever, and Murie helps us understand the careful balance that must be maintained to ensure that these magnificent animals prosper. Originally available only in government publications which are long out-of-print, this account of a much maligned animal is now available in its first popular edition.
