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Author: Ronald Shafer
Publisher: Chicago Review Press
ISBN: 161373543X
Category : History
Languages : en
Pages : 288
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Book Description
The Carnival Campaign tells the fascinating story of the pivotal 1840 presidential campaign of General William Henry Harrison and John Tyler—"Tippecanoe and Tyler Too." Pulitzer Prize–nominated former Wall Street Journal reporter Ronald Shafer relates in a colorful, entertaining style how the campaign marked a series of "firsts" that changed politicking forever: the first campaign as mass entertainment; the first "image campaign," in which strategists portrayed Harrison as a poor man living in a log cabin sipping hard cider (he lived in a mansion and drank only sweet cider); the first time big money was a factor; the first time women could openly participate; and more. While today's electorate has come to view campaigns that emphasize style over substance as a matter of course, this book shows voters how it all began.
Author: Ronald Shafer
Publisher: Chicago Review Press
ISBN: 161373543X
Category : History
Languages : en
Pages : 288
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Book Description
The Carnival Campaign tells the fascinating story of the pivotal 1840 presidential campaign of General William Henry Harrison and John Tyler—"Tippecanoe and Tyler Too." Pulitzer Prize–nominated former Wall Street Journal reporter Ronald Shafer relates in a colorful, entertaining style how the campaign marked a series of "firsts" that changed politicking forever: the first campaign as mass entertainment; the first "image campaign," in which strategists portrayed Harrison as a poor man living in a log cabin sipping hard cider (he lived in a mansion and drank only sweet cider); the first time big money was a factor; the first time women could openly participate; and more. While today's electorate has come to view campaigns that emphasize style over substance as a matter of course, this book shows voters how it all began.
Author: Simon Hudson
Publisher: SAGE
ISBN: 1849204888
Category : Business & Economics
Languages : en
Pages : 490
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Book Description
With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate their learning, including: - Chapter objectives - Key terms - Discussion questions and exercises - Links to useful websites - Profiles of successful individuals and organizations Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, PowerPoint slides and a list of additional teaching resources.
Author: Bob Riel
Publisher: U of Nebraska Press
ISBN: 1640122303
Category : History
Languages : en
Pages : 412
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Book Description
""Quest for the Presidency" is an engaging and, at times, amusing popular history of American presidential elections from 1789 to the present that offers insight into the impact past elections have on today's politics"--
Author: Patrick A. Gaughan
Publisher: John Wiley & Sons
ISBN: 0470135948
Category : Business & Economics
Languages : en
Pages : 639
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Book Description
Modern restructuring techniques for a global business landscape Corporate restructurings are an indispensable tool in building a new generation of re-engineered companies with the power and resources to compete on a global playing field. Written from a practical and historical perspective, Mergers, Acquisitions, and Corporate Restructurings, Fourth Edition carefully analyzes the strategies and motives that inspire M&As, the laws and rules that govern the field, as well as the offensive and defensive techniques of hostile acquisitions. In this thoroughly revised Fourth Edition, author and business valuation expert Patrick Gaughan provides a fresh perspective on M&As in today's global business landscape, and how your company can reap the benefits from the various forms of restructurings available. Packed with the most up-to-date research, graphs, and case studies, Mergers, Acquisitions, and Corporate Restructurings, Fourth Edition explores: * Recent takeover trends including the role of private equity firms and hedge funds * Most effective offensive and defensive tactics in hostile bids * A review of the effect of shareholder wealth on a variety of takeover actions * Modern, historical, and global perspectives on the field * The various forms of downsizing including divestitures, spinoffs, and equity carve-outs * Bankruptcy as an effective restructuring technique * Latest developments in corporate governance * Pros and cons of joint ventures and strategic alliances * Primary methods used to value public and private companies
Author: Iñigo Sánchez-Fuarros
Publisher: Taylor & Francis
ISBN: 1000872327
Category : Business & Economics
Languages : en
Pages : 268
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Book Description
Ambiance, Tourism and the City considers how tourism and urban development affect the lived ambiances of contemporary cities around the world. As most of the existing literature on sensory atmospheres says little about the intersection between tourism and atmospheric production, this book affirms the centrality of the notion of ambiance as a mode of inquiry into the making and remaking of urban places for tourist consumption. The book takes the reader into the sensory worlds of a traditional Italian marketplace, a jungle park in Kuala Lumpur, a slum in the Colombian city of Medellín, or the "sun and sand" tourism destinations in Southern Spain, among other case studies. It offers new insights into the impact of tourism on the urban environment from multidisciplinary perspectives and a wide range of geographical regions across Europe, North America, Asia, and South America. Through these contemporary case studies, the book further deepens our understanding of the ways in which "ambiances" and "atmospheres" pervade the physical regeneration and sensory transformation of contemporary tourist destinations. Conversely, this book offers insights on the effects of tourism on everyday urban experience. By bringing together a diverse group of scholars and case studies to present a global perspective on the atmospheric production of the tourist city, this book is to serve as a valuable reference tool for researchers and undergraduate and postgraduate students with an interest in urban ambiances, tourism, cultural geography, and urban planning.
Author: Cathy A. Enz
Publisher: John Wiley and Sons
ISBN: 047008359X
Category : Business & Economics
Languages : en
Pages : 704
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Book Description
Updated to include the current models, theories, and hospitality practices, Hospitality Strategic Management: Concept and Cases, Second Edition is a comprehensive guide to strategic management in the international hospitality industry. Author Cathy A. Enz uses the case study approach to cover current topics such as innovation, entrepreneurship, leadership, ethics, and franchising. Eight full case studies with exhibits and documents address the areas of lodging, food service, tourism e-commerce, gaming, cruise lines, and airlines, making this book ideal for executive level training courses or hospitality industry executives interested in developing their strategic management skills.
Author: Ross Dowling
Publisher: CABI
ISBN: 1780646089
Category : Business & Economics
Languages : en
Pages : 621
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Book Description
Completely updated and revised, Cruise Ship Tourism, 2nd Edition covers the economic, social and environmental impacts of cruising, combining the latest knowledge and research to provide a comprehensive account of the subject. Despite the industry growing rapidly, there is a substantial gap in the related literature, and this book addresses the key issues for researchers, students and industry professionals. A valuable 'one-stop-shop' for those interested in cruise ships and maritime tourism, this new edition from major names in the field is also an invaluable resource for anyone concerned more widely with tourism and business development.
Author: Ed Parker
Publisher: Dundurn
ISBN: 0920474861
Category : Biography & Autobiography
Languages : en
Pages : 258
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Book Description
From his earliest days in Winnipeg and throughout his flamboyant career as a journalist and PR manager, Ed Parker distinguished himself as a dynamic, creative innovator.
Author: Paolo Benassi
Publisher: Universal-Publishers
ISBN: 1627344179
Category : Travel
Languages : en
Pages : 322
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Book Description
This text provides a comprehensive overview on how modern cruise ships are run, covering the most important topics of today’s shipboard operation involving Deck, Engine and Hotel divisions, with a focus on the recent innovations in the Culinary Arts, Entertainment productions, Spa and Beauty facilities and a specific reference on how to maximize "onboard revenues" such as Casino, Bar, Duty-Free Shops, Shore Tours, Photo Gallery, and onboard Art Auctions. A special chapter is dedicated to the procedures to prevent virus outbreaks including Norovirus and Coronavirus. World Class Shipboard Hospitality is addressed to all those who want to get an unbiased understanding of today’s cruise industry such as worldwide media professionals, tourism and hospitality college teachers, cruise industry administrators, product and service suppliers, crew manning agencies and business executives. It can also be a guide for marine, tourism, and hospitality students to learn from a reliable source, and a tool to encourage candidates interested in a career in the industry, as well as to assist existing cruise employees to be eligible for a promotion. Today there are several books about cruising and cruise ships with description and evaluation of ships, cruise mystery, fiction stories, and personal memories; however, World Class Shipboard Hospitality has the advantage to describe the cruise business operation with first-hand knowledge from an inside point of view and with a richness of professional information, that makes it unique in its genre. WORDS OF PRAISE A culmination of decades worth of experience and dedication to the cruise industry. A must-read for all cruising enthusiasts and industry staff! --Cornelis van der Hel, former Princess Cruises’ Passenger Services General Manager This extremely timely and totally comprehensive narrative details everything needed to provide safe and successful cruises throughout the world. The number one critical resource for everyone in the entire cruise industry. ---Jeri Trannett DeTillio, Journalist and Coach Thanks to his remarkable experience in the cruise sector, Benassi gives us a valuable and complete professional training manual, a useful guide also for hotel school's students interested to start a career on a cruise ship. --Damiano Oberoffer, Head Professor at Macugnaga Monterosa School They are floating hotels with luxury restaurants and high-level entertainment, but they need to be perfect to accomplish their mission: to give people a break from reality in the most amazing surroundings.... Benassi has spent almost his entire adult life in the hospitality industry, whether on the ground or at sea. His book considers the main aspects of shipboard hospitality, its evolution, the highs, and lows encountered recently during the pandemic, and primarily the human aspect of it all. It is a book crafted with attention, passion, and, above all, love. "World Class Shipboard Hospitality" is a must-read for anyone who works in the industry, who dreams of working at sea, or for those who, simply, dream of escaping in the lap of luxury if only for a few days. ---Dr. Antonino Laspina, Director Italian Trade Commission The wealth of knowledge this will provide not only to seasoned professionals in the industry but to those wanting to pursue a career in the maritime business is imposing. --Keith Woods, Corporate Account Manager at Ecolab Inc. Covering the full shipborne hotel organization and hotel and sanitation procedures in modern cruise ships. It is practical, easy to read, extended to all aspects of guest satisfaction and sanitation, and contains daily life cases illustrating the theory. A must for any medium and high-level cruise line executives and senior onboard staff. --Andres Molina Marti, Cruise ship's design and operation consultant and former C.O.O. in Pullmantur Cruises (RCCL Group) Paolo Benassi gives a fascinating cross-sectional overview of a cruise ship and its complex meritocratic hierarchy. He offers interesting anecdotes and practical advice to guide the ship industry to the other side of the COVID-19 storm, with the experience of a well navigated seaman and the style of a professional coach. --Dr. Ilaria Serra, Professor of Italian and Comparative Studies, Florida Atlantic University, Boca Raton, Florida This book charts who we are and what we do as a business. As we gradually emerge from the global COVID pandemic, we can use it profitably both as a learning tool and support engagement with future crews. --Andrea Cavallucci, Shipboard Finance Process Lead, MSC Cruises
Author: Richard Margittay
Publisher: Xlibris Corporation
ISBN: 1456880535
Category : True Crime
Languages : en
Pages : 184
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Book Description
Chances are you have been ripped off at a friendly traveling carnival, set up at your local fair or festival, because you had been left unprotected by police. The intention of this book is not just to tell readers about the games which keep ripping them off, but most importantly to explain the clandestine behind the scenes workings of a not so friendly, well organized, criminal element. From the innocent looking and usually rigged, two to five dollars per play "Duck Pond," to the $10,000 contribution by the itinerant carnival owner to the state or national political action committee or candidate, the author, a retired police officer, specializing in carnival midway game enforcement, has been able to associate a portion of illegally obtained cash proceeds from anonymous transient weekend midway scammers to carnival owners, to public servants, and also to distinguished politicians. This 100-year-old entrenched system of confidence crime and public corruption still operates relatively unrestricted at weekend fairs and festivals in America. Police simply do not arrest carnival thugs or their politician pals. No one cares about duped children or teenagers since many civic leaders ultimately get a cut of the midway loot in some way, shape, or form. Because this traditional chicanery is actually endorsed by wink & nod carnival security (dubbed "carny-cops") and public officials, trusting carnival patrons have a high likelihood of being either swindled, pick-pocketed, or short-changed on American midways by anonymous serial criminals. Unfortunately for unprotected American children, all but a few police agents nation-wide are either untrained, dont care, or are on the take, and refuse to address fraud (theft by deception) and gambling violations on their anything-goes, hit & run, carnival turf. While crooked carnival owners operate these drifting mobile crime syndicates under the radar of federal law enforcement, few citizens know the full extent of the systemic immunity and corruption involved. Thus, victims of this multibillion-dollar racket continue to remain unprotected on 21st century carnival lots. The authors exclusive investigation describes, for the first time, evidence of facilitation of free-wheeling criminal acts combined with the curious contributions/payoffs which enable this annual crime spree. The author also uncovers crafty "payments" from culpable carnival owners and lists renowned U.S. politicians associated with the perpetuation of this ten to forty-billion-dollar per year, largely unregulated, rolling racketeer industry. For more information, please visit www.carnivalcongames.com You may email the author at
[email protected]
