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Author: Caroline Arms
Publisher: Digital Press
ISBN: 148329448X
Category : Language Arts & Disciplines
Languages : en
Pages : 417
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Book Description
A look at how ten American colleges and Universities bridged the gap between computing, administrative, and library organisations Detailed case studies from ten American colleges and universities will prepare you to make better plans and decisions for an electronic library, integrated information management system, or unified information resource. You'll find models and guidelines covering reference services, latest philosophies and strategies, management and organization issues, delivery mechanisms, and more.
Author: Caroline Arms
Publisher: Digital Press
ISBN: 148329448X
Category : Language Arts & Disciplines
Languages : en
Pages : 417
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Book Description
A look at how ten American colleges and Universities bridged the gap between computing, administrative, and library organisations Detailed case studies from ten American colleges and universities will prepare you to make better plans and decisions for an electronic library, integrated information management system, or unified information resource. You'll find models and guidelines covering reference services, latest philosophies and strategies, management and organization issues, delivery mechanisms, and more.
Author: Caroline Ruth Arms
Publisher: Prentice Hall
ISBN: 9780135354445
Category : Academic libraries
Languages : en
Pages : 430
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Book Description
Author:
Publisher:
ISBN:
Category : Information technology -- United States
Languages : en
Pages : 404
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Book Description
Author: Barbara W Petruzzelli
Publisher: Routledge
ISBN: 1136444319
Category : Language Arts & Disciplines
Languages : en
Pages : 206
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Book Description
Practical advice on how to promote your library and how to better understand and serve library users Real-Life Marketing and Promotion Strategies in College Libraries is a “how-to” guide to marketing and promotional activities that will raise your library’s visibility in the face of increased competition from other information providers. Academic librarians draw on their own experiences with real-life examples of what works (and what doesn’t) when developing, implementing, and evaluating on-campus marketing initiatives. You’ll learn how to use surveys, focus groups, advertising, target audiences, community outreach, and public relations to learn more about the needs of your library’s users, how to make improvements to meet those needs, and how to communicate those improvements to students and faculty. Academic librarians just getting started or well into their careers will benefit from the book’s practical approach to using marketing and promotional techniques that are effective and affordable. Each article of Real-Life Marketing and Promotion Strategies in College Libraries includes tables, figures, and appendices that provide tangible examples of marketing and promotional activities that really work. The book also includes a bibliography of effective marketing resources that’s kept up-to-date through an accompanying Web site. Real-Life Marketing and Promotion Strategies in College Libraries shows you how to: incorporate the results of LibQUAL+ and student focus groups into your short- and long-range planning use posters, displays, brochures, newspaper ads, and giveaways in your public relations campaigns get the word out to the community about your library and its services use the right media to match your message with your audience increase awareness of your library’s virtual reference services use postcards to promote your services collaborate with students to develop an advertising campaign implement a marketing action plan stage large-scale special events and programs and a whole lot more! Real-Life Marketing and Promotion Strategies in College Libraries is an essential professional resource for practicing academic librarians and library directors at colleges and universities.
Author: David Baker
Publisher: Chandos Publishing
ISBN: 008100267X
Category : Language Arts & Disciplines
Languages : en
Pages : 308
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Book Description
Digital Information Strategies: From Applications and Content to Libraries and People provides a summary and summation of key themes, advances, and trends in all aspects of digital information at the present time. This helpful resource explores the impact of developing technologies on the information world. Written from an international perspective, the book emphasizes key current topics and future developments. The publication is based on a dynamic set of contents that respond to, and anticipate, what is happening—and what may well happen—in the field of digital information. Presents a comprehensive overview of the major aspects of contemporary digital information provision Serves as a useful reference work for the subject area Features input written from an international perspective Explores the impact of developing technologies on the information world, emphasizing key, current topics and future developments
Author: Julie A. Garrison
Publisher: Routledge
ISBN: 1136454357
Category : Language Arts & Disciplines
Languages : en
Pages : 606
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Book Description
An essential tool for digital services for every campus library The Twelfth Off-Campus Library Services Proceedings is a selection of superb presentations from the twelfth annual conference on library services held in Savannah, Georgia in April 2006. Respected experts tackle the latest issues in library services, distance learning, and administration, focusing on theory, best practices, and practical digital applications using the most current research available at the time of the conference. Case studies provide a clear view of the challenges present in various types of campus libraries, and practical strategies are offered to more fully utilize electronic resources in the future. This comprehensive collection provides valuable advice on copyright issues, evaluating library services Web sites, best practices for distance learning instruction, Weblogs in instruction, collaborative efforts, and many other of the latest issues. Practical ideas consider budget and knowledge constraints, emphasizing strategies using the latest digital software. The future of electronic services in campus libraries is considered in detail. The book also contains workshop and poster abstracts, including full papers when provided by the author. The Twelfth Off-Campus Library Services Proceedings contains several helpful tables and appendixes to clearly illustrate surveys and data results. Each chapter is carefully referenced. Topics in The Twelfth Off-Campus Library Services Proceedings include: providing education on the key differences between copyright and plagiarism results of a survey from users to determine usefulness of content and services offered in an electronic environment findings of a survey on the form and function models within regional campus librarians comparison between (ARL/ACRL) SPEC Kit data and a selection of current library literature survey results on the professional development needs of distance librarians the use of blogs as a supplement to face-to-face instruction and as outreach the role of e-mail reference in electronic services virtual (real-time chat) reference collaborations recommendations for modifications to the process of adapting and testing an analytic rubric used with graduate literature reviews case study in statewide cooperation in the delivery of library services much, much more! The Twelfth Off-Campus Library Services Proceedings is an invaluable resource that explores present and future digital library services challenges for campus librarians of all types everywhere.
Author: Allen Kent
Publisher: CRC Press
ISBN: 9780824720544
Category : Language Arts & Disciplines
Languages : en
Pages : 480
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Book Description
"The Encyclopedia of Library and Information Science provides an outstanding resource in 33 published volumes with 2 helpful indexes. This thorough reference set--written by 1300 eminent, international experts--offers librarians, information/computer scientists, bibliographers, documentalists, systems analysts, and students, convenient access to the techniques and tools of both library and information science. Impeccably researched, cross referenced, alphabetized by subject, and generously illustrated, the Encyclopedia of Library and Information Science integrates the essential theoretical and practical information accumulating in this rapidly growing field."
Author: Tella, Adeyinka
Publisher: IGI Global
ISBN: 1466674164
Category : Language Arts & Disciplines
Languages : en
Pages : 414
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Book Description
As social technologies continue to evolve, it is apparent that librarians and their clientele would benefit through participation in the digital social world. While there are benefits to implementing these technologies, many libraries also face challenges in the integration and usage of social media. Social Media Strategies for Dynamic Library Service Development discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.
Author: Loughborough University of Technology. Centre for Library and Information Management
Publisher: [Loughborough] : The Centre
ISBN:
Category : Academic libraries
Languages : en
Pages : 56
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Book Description
Author: Abby Smith
Publisher: Digital Library Federation
ISBN: 1933645121
Category : Language Arts & Disciplines
Languages : en
Pages : 44
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Book Description
