Author: O'brien
Publisher: Penguin Books India
ISBN: 9780143330271
Category :
Languages : en
Pages : 164
Book Description
Cadbury Bournvita
Author: O'brien
Publisher: Penguin Books India
ISBN: 9780143330271
Category :
Languages : en
Pages : 164
Book Description
Publisher: Penguin Books India
ISBN: 9780143330271
Category :
Languages : en
Pages : 164
Book Description
Best of Bournvita Quiz Contest
Author:
Publisher: Penguin Books India
ISBN: 0143332201
Category :
Languages : en
Pages : 177
Book Description
Publisher: Penguin Books India
ISBN: 0143332201
Category :
Languages : en
Pages : 177
Book Description
The Mirror
Author: E.N.O. Provencal
Publisher: Graphic Communications Group
ISBN:
Category :
Languages : en
Pages : 24
Book Description
Publisher: Graphic Communications Group
ISBN:
Category :
Languages : en
Pages : 24
Book Description
Marketing Management, 2nd Edition
Author: Arun Kumar & N. Meenakshi
Publisher: Vikas Publishing House
ISBN: 8125942599
Category : Business & Economics
Languages : en
Pages : 969
Book Description
Marketing is a way of doing business. It is all pervasive, a part of everyone’s job description. Marketing is an expression of a company’s character, and is a responsibility that necessarily belongs to the whole company and everyone in it.
Publisher: Vikas Publishing House
ISBN: 8125942599
Category : Business & Economics
Languages : en
Pages : 969
Book Description
Marketing is a way of doing business. It is all pervasive, a part of everyone’s job description. Marketing is an expression of a company’s character, and is a responsibility that necessarily belongs to the whole company and everyone in it.
C B Book Of Knowledge Vol. 7-9
Author: O'brien
Publisher: Penguin Books India
ISBN: 9780143330257
Category :
Languages : en
Pages : 396
Book Description
Publisher: Penguin Books India
ISBN: 9780143330257
Category :
Languages : en
Pages : 396
Book Description
Successful Sales Promotion
Author: A. Toop, R. Elliott, P. Choudhury
Publisher: Orient Blackswan
ISBN: 9788125007821
Category :
Languages : en
Pages : 172
Book Description
Sales Promotion Is Rapidly Being Recognised As One Of The Most Dynamic Elements Of The Marketing Mix. In The Process It Is Attracting Increasingly Higher Percentages Of Marketing Budgets-Even Upto 50% In Some Cases. A Contemporary And Relevant Book On This Aspect Of Marketing, Successful Sales Promotion Is A Unique Compilation Of 26 Exciting Case Studies All Indian, Such As Horlicks, Nestle, British Airways, Pepsi, Thums-Up, Welcom Group, And Brooke Bond Amongst A Host Of Others. This Makes It The Only Book Of Its Kind That Deals Essentially With The Indian Environment.
Publisher: Orient Blackswan
ISBN: 9788125007821
Category :
Languages : en
Pages : 172
Book Description
Sales Promotion Is Rapidly Being Recognised As One Of The Most Dynamic Elements Of The Marketing Mix. In The Process It Is Attracting Increasingly Higher Percentages Of Marketing Budgets-Even Upto 50% In Some Cases. A Contemporary And Relevant Book On This Aspect Of Marketing, Successful Sales Promotion Is A Unique Compilation Of 26 Exciting Case Studies All Indian, Such As Horlicks, Nestle, British Airways, Pepsi, Thums-Up, Welcom Group, And Brooke Bond Amongst A Host Of Others. This Makes It The Only Book Of Its Kind That Deals Essentially With The Indian Environment.
Fundamentals of Advertising and Brand Management for Coporate
Author: Sandeep Sambhaji Panari
Publisher: EduPedia Publications Pvt Ltd
ISBN: 9392585640
Category : Business & Economics
Languages : en
Pages : 188
Book Description
landscape, capturing consumer attention and building lasting brand loyalty requires a strategic blend of creativity, data analysis, and a deep understanding of human behavior. This book serves as your comprehensive guide, equipping you with the knowledge and tools to navigate this exciting and influential field. Whether you're a marketing student, an aspiring advertising professional, or a business owner looking to strengthen your brand, this book offers a valuable foundation. We'll delve into the core principles of advertising, exploring the various communication channels and message development strategies that resonate with audiences. Brand management takes center stage, as we unpack the process of building a powerful brand identity, fostering brand equity, and navigating the ever-growing digital marketing landscape. Throughout the book, real-world case studies and practical examples illustrate key concepts, allowing you to see these theories in action. We'll also explore the ethical and legal considerations that are paramount in today's advertising environment. Our goal is to empower you to become a strategic thinker and a creative force in the world of brands. By the time you turn the final page, you'll be equipped to: Develop effective advertising campaigns that cut through the clutter. Craft a compelling brand narrative that connects with your target audience. Utilize the latest digital marketing tools and platforms to maximize brand reach. Measure the success of your advertising and brand management efforts. We invite you to embark on this journey with us. As you delve into the chapters that follow, remember, the power of advertising and brand management lies in its ability to shape consumer perception, drive business growth, and ultimately, leave a lasting impact. Dr. Sandeep S Panari
Publisher: EduPedia Publications Pvt Ltd
ISBN: 9392585640
Category : Business & Economics
Languages : en
Pages : 188
Book Description
landscape, capturing consumer attention and building lasting brand loyalty requires a strategic blend of creativity, data analysis, and a deep understanding of human behavior. This book serves as your comprehensive guide, equipping you with the knowledge and tools to navigate this exciting and influential field. Whether you're a marketing student, an aspiring advertising professional, or a business owner looking to strengthen your brand, this book offers a valuable foundation. We'll delve into the core principles of advertising, exploring the various communication channels and message development strategies that resonate with audiences. Brand management takes center stage, as we unpack the process of building a powerful brand identity, fostering brand equity, and navigating the ever-growing digital marketing landscape. Throughout the book, real-world case studies and practical examples illustrate key concepts, allowing you to see these theories in action. We'll also explore the ethical and legal considerations that are paramount in today's advertising environment. Our goal is to empower you to become a strategic thinker and a creative force in the world of brands. By the time you turn the final page, you'll be equipped to: Develop effective advertising campaigns that cut through the clutter. Craft a compelling brand narrative that connects with your target audience. Utilize the latest digital marketing tools and platforms to maximize brand reach. Measure the success of your advertising and brand management efforts. We invite you to embark on this journey with us. As you delve into the chapters that follow, remember, the power of advertising and brand management lies in its ability to shape consumer perception, drive business growth, and ultimately, leave a lasting impact. Dr. Sandeep S Panari
Tell
Author:
Publisher:
ISBN:
Category : Africa
Languages : en
Pages : 796
Book Description
Publisher:
ISBN:
Category : Africa
Languages : en
Pages : 796
Book Description
Impact of Culture on the Transfer of Management Practices in Former British Colonies
Author: OLUSOJI JAMES GEORGE (BSc MSc MPhil Ph
Publisher: Xlibris Corporation
ISBN: 1456833774
Category : History
Languages : en
Pages : 386
Book Description
Publisher: Xlibris Corporation
ISBN: 1456833774
Category : History
Languages : en
Pages : 386
Book Description
ADVERTISING CREDIBILITY AND ITS IMPACT ON ADVERTISING EFFECTIVENESS AND BRAND IMAGE OF CHILDREN'S HEALTH DRINKS
Author:
Publisher: Archers & Elevators Publishing House
ISBN: 9390996392
Category : Antiques & Collectibles
Languages : en
Pages : 185
Book Description
Publisher: Archers & Elevators Publishing House
ISBN: 9390996392
Category : Antiques & Collectibles
Languages : en
Pages : 185
Book Description