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Author: Robin Landa
Publisher: Simon and Schuster
ISBN: 1440324573
Category : Design
Languages : en
Pages : 240
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Book Description
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!
Author: Robin Landa
Publisher: Simon and Schuster
ISBN: 1440324573
Category : Design
Languages : en
Pages : 240
Get Book Here
Book Description
What is your brand? As a designer your success depends on how you brand yourself and the service you provide. This book will help you explore, develop, distill, and determine a distinctive brand essence, differentiate yourself, and create your visual identity. Build Your Own Brand is a guided journal designed to help you sketch, write, design, and conceive the way you brand yourself. More than 80 prompts and exercises will help you develop your: Personal brand essence Visual identity and style Resume and elevator pitch and much more! Whether you're trying to land a new job or launch a design business, let this unique guide light the way. You'll find helpful advice, interviews, and prompts from esteemed psychologists, creative directors, brand strategists, designers, artists, and experts from a variety of disciplines. Build your own brand today!
Author: Marie Rayma
Publisher: Running Press Adult
ISBN: 0762461179
Category : Health & Fitness
Languages : en
Pages : 193
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Book Description
Ever think of making your own beauty products -- handmade, high performance, healthy alternatives to just about every chemical laden product you currently put on your face and body? It's easier than you think! In Make It Up author Marie Rayma shares the recipes she has developed through years of trial, error, and testing to come up with the very best. This is real makeup and skincare: bright lipsticks, quality mineral powders, long-wearing eyeliners, and masks and cleansers that yield results. Rayma walks you through natural ingredients available online or at health food stores. These awesome oils, butters, clays, and minerals will replace the petroleum products, artificial colors, and lab-created mystery fragrances that have untold effects on our bodies. Products can be tailored for individual needs -- from swapping out ingredients not suitable for sensitive skin to whipping up the perfect colors suited for any complexion. With easy-to-follow instruction, Make It Up provides more than 40 essential cosmetics and skin care projects so you can make just what you want, when you need it.
Author: Rachel Gogos
Publisher: Independently Published
ISBN: 9781731338419
Category : Business & Economics
Languages : en
Pages : 102
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Book Description
A game-changing framework for self-discovery, personal branding, marketing and online authority building by notable personal brander and online business builder Rachel Gogos. Whether you're an entrepreneur starting a business, an author, coach, small or medium-sized business owner looking to build your brand, or a marketer or innovator with a DIY spirit, "Build Your Personal Brand" will walk you through unearthing your essential self, connecting it to work you're proud of, and letting the world know who you are and what you have to offer. In this new guide, Rachel Gogos, Founder, and CEO of brandiD-a soulful personal branding and web development agency- unveils her SOULiD framework to help new and existing business owners take their brands from unknown to known. Walking through this personal branding framework will expand your self-awareness, help boost your confidence, and increase your clarity in communicating what you do, whom you do it for, and why your ideal customers need to work with or buy from you. Whether you sell your own intellectual property, a product, or a service, this book will show you how to shift how you present yourself online, and amplify it in a way that creates a thoughtful, honest connection with the people you should reach. In this easy-to-use guide, Gogos shares insight, research, exercises, and helpful examples that teach you: - The steps to identifying your voice - How to project your personal brand in a way that feels aligned with your personality- How to differentiate yourself from competitors in one-of-a-kind ways - Who your ideal customer is, and how to write their story- How to identify your product and the market it can serve best- Why setting and writing your goals actually helps you reach them- How your brand touchpoints can grow your business- The step-by-step approach to creating your marketing planGogos has worked with and taught hundreds of entrepreneurs, innovators and experts from all over the world through one-on-one services, workshops, and speaking engagements. If you want to build a business and serve others in a way that sets you apart from the crowd, this workbook will guide you down your chosen path. Visit www.thebrandiD.com to learn more.
Author: Kiyah Wright
Publisher: BenBella Books
ISBN: 1637740921
Category : Business & Economics
Languages : en
Pages : 297
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Book Description
You know you have the talent to make it in the beauty industry, but figuring out where to begin can feel like a mystery—and cosmetology schools often don’t prepare students for the business end of these jobs . . . which can make or break your career. Consider this book your crash course on how current and aspiring beauty professionals can profit from their passions to create wealth beyond their wildest dreams. Entrepreneur and celebrity hairstylist Kiyah Wright knows exactly what it takes to amass wealth in the hair and beauty industry. From the time she was just 14 years old and doing hair in her grandmother's basement for $20 a pop, Kiyah had found her calling. By 17, she had 200 clients and netted over $60K a year. Now, 25 years later, she's at the top of her game with A-List Hollywood clientele, two Emmy Awards, two Hollywood Beauty Awards, a thriving business, and a million-dollar brand. In From Beauty to Business, Wright breaks down her seven proven success principles that helped her achieve her goals: Developing a success mindset Understanding the business of the beauty business Finding your niche Diversifying with multiple streams of income Growing your platform to grow your profits Preparing for the unexpected Planning for your future She also lays out crucial success strategies not taught in hair or beauty schools about entrepreneurship, finance, branding, marketing, product distribution, how to harness the power of social media, and how to build wealth. Whether you’re working from your house or a salon, From Beauty to Business will set you up for success with practical tools for thriving in the beauty business on your own terms. This first-of-its-kind sourcebook features Kiyah’s favorite success affirmations, industry-themed business templates, worksheets, and the foolproof strategies Kiyah used to attract and retain superstar clients like Tyra Banks, Jennifer Hudson, Ciara, Iman, Taraji P. Henson, and Gabrielle Union. Whether you’re looking for tips in your career as a hairstylist, makeup artist, esthetician, or other beauty professional, From Beauty to Business is the ultimate resource guide that will set you on a straight path to success.
Author: Murali Murthy
Publisher: FriesenPress
ISBN: 1039120113
Category : Business & Economics
Languages : en
Pages : 201
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Book Description
"Building a brand can be confusing but Murali explains it all with granular clarity. In 10 clearly laid-out chapters, with 10 tips in each and 10 examples of brands that got it right." - MARSHALL GOLDSMITH, NEW YORK TIMES AND WALL STREET JOURNAL BEST-SELLING AUTHOR "If you want to establish your brand and are wondering where to start, read this book. Murali lays out what you need to do, why it matters, and how to do it quickly and easily." - MARCIA MARTIN, TRANSFORMATIONAL THOUGHT LEADER, GLOBAL SPEAKER AND AUTHOR, EXECUTIVE COACH "Packed with real experience and wisdom, Murali shows how getting your branding culture right can have game-changing results. It is is a must-read if you wish to accelerate your personal and business growth. Grab your copy!" - JAMES MACNEIL, INTERNATIONAL BEST-SELLING AUTHOR, SPEAKER, COACH, FOUNDER, PURE SPIRITUAL INTELLIGENCE "Murali understands what it takes to build a strong brand - online and offline. Build Your Brand, Unleash Your WOW! gives you a comprehensive, proven approach to differentiate yourself from the pack." - MARK MATTESON, BEST-SELLING AUTHOR AND GLOBAL SPEAKER, CEO, SPARKING SUCCESS
Author: Ina De Clercq
Publisher: Adams Media
ISBN: 1507209428
Category : Health & Fitness
Languages : en
Pages : 176
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Book Description
Treat yourself to a DIY spa day with these simple, natural, and affordable recipes to replicate your favorite beauty products—from bath bombs to face masks!—from Lush, the Body Shop, and more. Do you love indulging in self-care with fun beauty products, but want to save some money? Or maybe you take comfort in knowing exactly what you’re using on your skin. Or maybe you just love do-it-yourself projects! With DIY Beauty, you can learn to make your favorite beauty products from some of today’s most popular brands. Try making face scrubs inspired by Sephora, a homage to The Body Shop’s Body Butter, or a homemade version of Burt’s Bees ever-popular lip balm. From bath bombs to rival Lush to skin care products like e.l.f.’s blemish treatments, these inexpensive imitation recipes include easy step-by-step instructions to help you customize your beauty product routine. Find products that suit your unique skincare needs, modify your favorites for best results, and choose which organic or all-natural ingredients you prefer. Make your favorite must-have beauty products even better—by making them yourself!—with DIY Beauty.
Author: Mike Kim
Publisher: Morgan James Publishing
ISBN: 1631953486
Category : Business & Economics
Languages : en
Pages : 187
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Book Description
An inspiring and practical guide to help corporate professionals start, run, and grow a side-hustle into a full-time personal brand business as a coach, consultant, or creator.
Author: Jules Marcoux
Publisher: Createspace Independent Publishing Platform
ISBN: 9781537799513
Category : Branding (Marketing)
Languages : en
Pages : 0
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Book Description
If you want to learn how you can leverage and grow your personal brand, pick up this book. This book is a collection of short lessons - because I've learned that simplicity is key and - on ways to build the foundations of your personal brand, methods to growing your tribe, tips on monetizing your personal brand, and how to reinvent yourself constantly to be more in tune with your mission and your vision. The more you market yourself and treat yourself like a brand, the more successful you will be. Personal branding means building your reputation, growing your following, and constructing your name. Be the brand.
Author: Simon Middleton
Publisher: John Wiley & Sons
ISBN: 0857080342
Category : Business & Economics
Languages : en
Pages : 373
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Book Description
You don't need a marketing degree or intensive training to build an attention-grabbing brand; you just need this book - and 30 days. Simon Middleton shows you how to create, manage and communicate your brand profoundly and effectively, in just 30 days, by following 30 clear exercises. How you work through the book is up to you, the result will be the same: an authentic, compelling, and highly distinctive brand that will attract and engage customers and fans. You will learn how to: Establish your brand values and positioning Get the all-important name right Bring your brand to life Turn your customers into your advocates Manage your PR and use your marketing budget wisely Inspire your staff to live the brand too Deal with problems when something goes wrong Branding isn't about funky logos and expensive advertising. Your brand is what your company means to the world. Getting that meaning right is the most important thing you can do in business. 'Passionate and persuasive, Simon Middleton has a natural instinct for uncovering the Wow! factor in every brand.' Dawn Gibbins MBE, Veuve Clicquot Business Woman of the Year and Star of Channel 4's The Secret Millionaire
Author: Kady Sandel
Publisher:
ISBN: 9781689412490
Category :
Languages : en
Pages : 153
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Book Description
Branding is a hot topic in business, but what does branding really mean? And how can entrepreneurs create a consistent and compelling brand while also managing the day-to-day operations of their business? In BrandFix, Kady Sandel draws upon her experience as a brand strategist, designer, and entrepreneur to demystify branding for startups and business owners. Through real-world branding examples and step-by-step recommendations, Kady will show you how to create a cohesive road map for your brand. Discover how to: * Identify the unique traits of your brand so you can express them to your customers * Differentiate your company from your competitors so people choose you every time * Align your branding efforts with your business goals to scale your company * Decide whether or not to be "the face" of your company and move forward with confidence *Translate your brand strategy into powerful and consistent visuals that keep customers coming back for more You've spent enough time trying to crack the branding code on your own. It's time to take your business to the next level and create a brand that people will remember.
