Author: Buick Motor CompanyPublisher:
ISBN:
Category : Buick automobile
Languages : en
Pages : 23
Book Description
Buick Motor Cars for Nineteen Twenty-eight
Author: Buick Motor CompanyPublisher:
ISBN:
Category : Buick automobile
Languages : en
Pages : 23
Book Description
The New Nineteen Twenty-one Buick
Author: Buick Motor CompanyPublisher:
ISBN:
Category : Automobiles
Languages : en
Pages : 5
Book Description
Preliminary Catalogue "B"
Author: Buick Motor CompanyPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 12
Book Description
Buick for Nineteen Thirty
Author: General Motors Corporation. Buick Motor DivisionPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 31
Book Description
Buick 1912
Author: Buick Motor CompanyPublisher: Oamaru Print and Copy Ltd
ISBN:
Category :
Languages : en
Pages : 18
Book Description
Catalogue of Copyright Entries
Author: Publisher:
ISBN:
Category : American literature
Languages : en
Pages : 1568
Book Description
The Color Revolution
Author: Regina Lee BlaszczykPublisher: MIT Press
ISBN: 0262017776
Category : Technology & Engineering
Languages : en
Pages : 397
Book Description
A history of color and commerce from haute couture to automobile showrooms to interior design. When the fashion industry declares that lime green is the new black, or instructs us to “think pink!,” it is not the result of a backroom deal forged by a secretive cabal of fashion journalists, designers, manufacturers, and the editor of Vogue. It is the latest development of a color revolution that has been unfolding for more than a century. In this book, the award-winning historian Regina Lee Blaszczyk traces the relationship of color and commerce, from haute couture to automobile showrooms to interior design, describing the often unrecognized role of the color profession in consumer culture. Blaszczyk examines the evolution of the color profession from 1850 to 1970, telling the stories of innovators who managed the color cornucopia that modern artificial dyes and pigments made possible. These “color stylists,” “color forecasters,” and “color engineers” helped corporations understand the art of illusion and the psychology of color. Blaszczyk describes the strategic burst of color that took place in the 1920s, when General Motors introduced a bright blue sedan to compete with Ford's all-black Model T and when housewares became available in a range of brilliant hues. She explains the process of color forecasting—not a conspiracy to manipulate hapless consumers but a careful reading of cultural trends and consumer taste. And she shows how color information flowed from the fashion houses of Paris to textile mills in New Jersey. Today professional colorists are part of design management teams at such global corporations as Hilton, Disney, and Toyota. The Color Revolution tells the history of how colorists help industry capture the hearts and dollars of consumers.
Catalogue of Title-entries of Books and Other Articles Entered in the Office of the Librarian of Congress, at Washington, Under the Copyright Law ... Wherein the Copyright Has Been Completed by the Deposit of Two Copies in the Office
Author: Library of Congress. Copyright OfficePublisher:
ISBN:
Category : American drama
Languages : en
Pages : 1396
Book Description
1928 Buick Motor Cars
Author: Buick Motor CompanyPublisher:
ISBN:
Category : Buick automobile
Languages : en
Pages : 23
Book Description
Buick's First Half-century
Author: General Motors Corporation. Buick Motor DivisionPublisher:
ISBN:
Category : Automobile industry and trade
Languages : en
Pages : 80
Book Description
