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Author: Andrew Maraniss
Publisher: Penguin
ISBN: 0593526163
Category : Juvenile Nonfiction
Languages : en
Pages : 97
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Book Description
Beyond the Game is a new nonfiction chapter book series about athletes who have stepped up beyond sports to make a difference in the world, from acclaimed author, Andrew Maraniss and illustrator DeAndra Hodge. This is the story of LeBron James and his social justice work. Before he became one of the most famous basketball players on the planet, before he began speaking out for justice, LeBron James was just a kid. In this chapter book biography by acclaimed author Andrew Maraniss, illustrated by DeAndra Hodge, readers learn more about the life and work of LeBron James—from growing up with a single mother in Akron, Ohio, to his journey to the NBA and ten NBA championships, to his social justice work creating I PROMISE and speaking up for Black Lives Matter. While known as one of the greatest basketball players of all time, LeBron James has changed the world beyond sports. Complete with black-and-white illustrations throughout, statistics, resources, and ways for kids to make a difference on their own—BEYOND THE GAME is a giftable and inspirational series for every reader.
Author: Andrew Maraniss
Publisher: Penguin
ISBN: 0593526163
Category : Juvenile Nonfiction
Languages : en
Pages : 97
Get Book Here
Book Description
Beyond the Game is a new nonfiction chapter book series about athletes who have stepped up beyond sports to make a difference in the world, from acclaimed author, Andrew Maraniss and illustrator DeAndra Hodge. This is the story of LeBron James and his social justice work. Before he became one of the most famous basketball players on the planet, before he began speaking out for justice, LeBron James was just a kid. In this chapter book biography by acclaimed author Andrew Maraniss, illustrated by DeAndra Hodge, readers learn more about the life and work of LeBron James—from growing up with a single mother in Akron, Ohio, to his journey to the NBA and ten NBA championships, to his social justice work creating I PROMISE and speaking up for Black Lives Matter. While known as one of the greatest basketball players of all time, LeBron James has changed the world beyond sports. Complete with black-and-white illustrations throughout, statistics, resources, and ways for kids to make a difference on their own—BEYOND THE GAME is a giftable and inspirational series for every reader.
Author: Andrew Maraniss
Publisher: Penguin
ISBN: 0593526155
Category : Juvenile Nonfiction
Languages : en
Pages : 97
Get Book Here
Book Description
Beyond the Game is a new nonfiction chapter book series about athletes who have stepped up beyond sports to make a difference in the world, from acclaimed author, Andrew Maraniss and illustrator DeAndra Hodge. This is the story of LeBron James and his social justice work. Before he became one of the most famous basketball players on the planet, before he began speaking out for justice, LeBron James was just a kid. In this chapter book biography by acclaimed author Andrew Maraniss, illustrated by DeAndra Hodge, readers learn more about the life and work of LeBron James—from growing up with a single mother in Akron, Ohio, to his journey to the NBA and ten NBA championships, to his social justice work creating I PROMISE and speaking up for Black Lives Matter. While known as one of the greatest basketball players of all time, LeBron James has changed the world beyond sports. Complete with black-and-white illustrations throughout, statistics, resources, and ways for kids to make a difference on their own—BEYOND THE GAME is a giftable and inspirational series for every reader.
Author: Bob Batchelor
Publisher: Routledge
ISBN:
Category : Social Science
Languages : en
Pages : 360
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Book Description
A pioneering analysis of the history of basketball & its effect on popular culture from the 1970s until the present day, this book is aimed at sports fans & academics alike.
Author: Andrew Maraniss
Publisher: Penguin
ISBN: 0593526236
Category : Juvenile Nonfiction
Languages : en
Pages : 97
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Book Description
Beyond the Game is a nonfiction chapter book series about athletes who have stepped up beyond sports to make a difference in the world, from acclaimed author Andrew Maraniss and illustrator DeAndra Hodge. This is the story of NFL star Pat Tillman, who gave up his NFL career to enlist in the army. In this chapter book biography by acclaimed author Andrew Maraniss, readers learn more about the life and work of Pat Tillman—an NFL player who left his career with the Arizona Cardinals to enlist in the army after 9/11, and ultimately was killed by friendly fire. After 9/11, Pat Tillman felt it was his duty as an American to stand up for the country, even though he was a pro football player in the prime of his career. He was someone who matched his toughness on the field with a soft heart, someone who always stood up for the underdog, and someone who felt an obligation to do the right thing—not depend on other people to do it. And for all his actions, Tillman often questioned his role in the military and the war—revealing the depths of his integrity and the ethical way he lived his life. Through his actions and his legacy, Pat Tillman has changed the world beyond sports. Complete with black-and-white illustrations throughout, statistics, resources, and ways for kids to make a difference on their own—Beyond the Game is a giftable and inspirational series for every reader.
Author: Rusty Komori
Publisher: Blackstone Publishing
ISBN: 1641466960
Category : Business & Economics
Languages : en
Pages : 134
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Book Description
Beyond the Game builds on the lessons outlined by championship coach Rusty Komori in his first book, Beyond the Lines. In Beyond the Game, Komori provides a toolbox for those who aspire to lead successful teams. “Coaches,” he says, “strive to improve themselves first, to provide a foundation for instilling greatness in others.” Smart coaches pay attention to what Komori calls the Three Cs of Leadership: Choices, Communication, and Culture. Komori also teaches the Six Keys for Peak Performance: How to focus on and apply these areas to achieve the most and excel in life. He offers advice in direct, straightforward terms and draws examples from his decades as a successful, championship-winning tennis coach. Whether you are coaching a scrappy, small business team of two or a hundreds-strong corporate sales force, Beyond the Game will help you hone in on the techniques to boost your A game.
Author: LeBron James
Publisher: HarperCollins
ISBN: 0063017342
Category : Juvenile Fiction
Languages : en
Pages : 42
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Book Description
An Instant #1 New York Times Bestseller! An Instant Indie Bestseller! *An Amazon Best Book of the Year * A B&N Best Book of the Year* A great gift for tiny go-getters and big dreamers, including for back to school! NBA champion and superstar LeBron James pens a slam-dunk picture book inspired by his foundation’s I PROMISE program that motivates children everywhere to always #StriveForGreatness. Just a kid from Akron, Ohio, who is dedicated to uplifting youth everywhere, LeBron James knows the key to a better future is to excel in school, do your best, and keep your family close. I Promise is a lively and inspiring picture book that reminds us that tomorrow’s success starts with the promises we make to ourselves and our community today. Featuring James’s upbeat, rhyming text and vibrant illustrations perfectly crafted for a diverse audience by #1 New York Times bestselling and Geisel Honor winning artist Nina Mata, this book has the power to inspire all children and families to be their best. Perfect for shared reading in and out of the classroom, I Promise is also a great gift for graduation, birthdays, and other occasions. Plus check out the audiobook, read by LeBron James's mother and I Promise School supporter Gloria James!
Author: LeBron James
Publisher: HarperCollins
ISBN: 0062971115
Category : Juvenile Fiction
Languages : en
Pages : 256
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Book Description
Kids have big dreams. And when those dreams are on the line, how far are they willing to go to achieve them? When Jayden and his teammates find out there’s not going to be a Hoop Group this year—and maybe ever again—they have to learn to lean on each other if they want to save their basketball season, in this inspiring new middle grade novel from NBA superstar LeBron James and acclaimed author Andrea Williams. A New York Times bestseller! Jayden Carr has been training all summer to be ready for Hoop Group—the free afterschool basketball program where his hero, NBA superstar Kendrick King, got his start. But when his beloved coach tells him there’s not going to be a Hoop Group this year, Jayden is heartbroken. And he’s not the only one. Coach Beck’s daughter, Tamika, was planning to be the first girl ever to start for the squad. Chris King, Kendrick’s only nephew, spent the summer bragging that his uncle was coming home just to watch him play. For Anthony Pierson, Hoop Group was supposed to be his way out of trouble. And for Dexter Donyel, all 4’6” of him, Hoop Group was his chance to finally be part of a team, instead of just watching from the stands. For each kid, Hoop Group was more than just a chance to ball; it was an escape, a dream, a family. Now their prospects seem all but impossible—but then the world hasn’t met Jayden, Tamika, Chris, Anthony, and Dex before. Determined to have their shot, the five new friends scrap, hustle, fight, and play hard to save their season to prove that sometimes a chance is all it takes. It’s an inspiring, original middle grade story from NBA superstar LeBron James and acclaimed author Andrea Williams that channels the many relatable challenges so many young kids face. The first step to winning is getting out on the court.
Author: Andrew Maraniss
Publisher: Vanderbilt University Press
ISBN: 0826520251
Category : Biography & Autobiography
Languages : en
Pages : 480
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Book Description
New York Times Best Seller 2015 RFK Book Awards Special Recognition 2015 Lillian Smith Book Award 2015 AAUP Books Committee "Outstanding" Title Based on more than eighty interviews, this fast-paced, richly detailed biography of Perry Wallace, the first African American basketball player in the SEC, digs deep beneath the surface to reveal a more complicated and profound story of sports pioneering than we've come to expect from the genre. Perry Wallace's unusually insightful and honest introspection reveals his inner thoughts throughout his journey. Wallace entered kindergarten the year that Brown v. Board of Education upended "separate but equal." As a 12-year-old, he sneaked downtown to watch the sit-ins at Nashville's lunch counters. A week after Martin Luther King Jr.'s "I Have a Dream" speech, Wallace entered high school, and later saw the passage of the Civil Rights and Voting Rights acts. On March 16, 1966, his Pearl High School basketball team won Tennessee's first integrated state tournament--the same day Adolph Rupp's all-white Kentucky Wildcats lost to the all-black Texas Western Miners in an iconic NCAA title game. The world seemed to be opening up at just the right time, and when Vanderbilt recruited him, Wallace courageously accepted the assignment to desegregate the SEC. His experiences on campus and in the hostile gymnasiums of the Deep South turned out to be nothing like he ever imagined. On campus, he encountered the leading civil rights figures of the day, including Stokely Carmichael, Martin Luther King Jr., Fannie Lou Hamer, and Robert Kennedy--and he led Vanderbilt's small group of black students to a meeting with the university chancellor to push for better treatment. On the basketball court, he experienced an Ole Miss boycott and the rabid hate of the Mississippi State fans in Starkville. Following his freshman year, the NCAA instituted "the Lew Alcindor rule," which deprived Wallace of his signature move, the slam dunk. Despite this attempt to limit the influence of a rising tide of black stars, the final basket of Wallace's college career was a cathartic and defiant dunk, and the story Wallace told to the Vanderbilt Human Relations Committee and later The Tennessean was not the simple story of a triumphant trailblazer that many people wanted to hear. Yes, he had gone from hearing racial epithets when he appeared in his dormitory to being voted as the university's most popular student, but, at the risk of being labeled "ungrateful," he spoke truth to power in describing the daily slights and abuses he had overcome and what Martin Luther King had called "the agonizing loneliness of a pioneer."
Author: Göker GÜLAY
Publisher: Turkuaz Kongre Organizasyonu Fuarcılık Yayıncılık Eğitim Turizm ve Ticaret Limited Şirketi
ISBN: 6256379683
Category : Language Arts & Disciplines
Languages : en
Pages : 99
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Book Description
Welcome to the world of sports marketing, where the intersection of athleticism, business acumen, and digital innovation unfolds. In this book, we embark on an intellectual journey that dissects the intricate domain of sports marketing, navigating through essential basics, exploring the strategic use of social media, and delving into the fascinating realm of advertising in and through sports. Chapter 1 sets the stage by offering the foundational knowledge required to grasp the multifaceted nature of sports marketing. From understanding the institutional view of sport and its demand to distinguishing between marketing in sport and marketing through sport, this section lays the groundwork for our exploration. We examine the relationship between advertising and sports, conceptualize sport as a product in marketing, and delve into the role of athletes as key figures in sports marketing. Along the way, we uncover the power of sports celebrities in marketing communication and explore the intricate world of sports consumers. This section takes a dive into sports venues as advertising media, shedding light on their impact and effectiveness. It also discusses how sport events can be used to connect with target audiences, increase brand awareness and boost sales, as sport events present a significant marketing opportunity for businesses and organizations. It discusses a range of strategies and practices for marketing sport events within the framework of event planning and marketing communications. Advertising in and through sport is another important area of sports marketing since sport offers a powerful platform for advertising. Sport events, athletes and sports teams can be an effective way to reach a wide audience. In this context, the book discusses the basics of advertising in and through sport. Chapter 2 turns our attention to the dynamic realm of social media in sports marketing. In an era where digital connectivity reigns supreme, the strategic use of social media is a game-changer. We scrutinize the risks involved in leveraging social media in sports marketing and delve into strategic approaches. This includes an exploration of academic studies on strategic social media use, the concept of relationship marketing in sports, and the art of sports relationship marketing through social media. Social media is becoming an increasingly important tool for sports marketing. It offers a powerful platform that businesses and organizations can use to connect with their target audiences, increase brand awareness and drive sales. This book aims to provide a comprehensive guide on how social media can be used for sports marketing, covering topics such as developing a social media strategy, content creation and social media analytics. This book is designed to cater to a diverse audience. Scholars in the field of communication and media will find rich insights into the evolving dynamics of sports marketing. Professional marketers will discover practical strategies for harnessing the power of social media in their campaigns, while students passionate about sports marketing and advertising will find a comprehensive foundation for their future endeavors. May this book serve as a beacon of knowledge and inspiration as you navigate the dynamic and thrilling world of sports marketing.
Author: Andrew Maraniss
Publisher: Penguin
ISBN: 0593116739
Category : Young Adult Nonfiction
Languages : en
Pages : 322
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Book Description
*"[An] excellent exercise in narrative nonfiction." --Booklist (starred review) From New York Times bestselling author Andrew Maraniss comes the remarkable true story of Glenn Burke, a "hidden figure" in the history of sports: the inventor of the high five and the first openly gay MLB player. Perfect for fans of Steve Sheinkin and Daniel James Brown. On October 2nd, 1977, Glenn Burke, outfielder for the Los Angeles Dodgers, made history without even swinging a bat. When his teammate Dusty Baker hit a historic home run, Glenn enthusiastically congratulated him with the first ever high five. But Glenn also made history in another way--he was the first openly gay MLB player. While he did not come out publicly until after his playing days were over, Glenn's sexuality was known to his teammates, family, and friends. His MLB career would be cut short after only three years, but his legacy and impact on the athletic and LGBTQIA+ community would resonate for years to come. New York Times bestselling author Andrew Maraniss tells the story of Glenn Burke: from his childhood growing up in Oakland, his journey to the MLB and the World Series, the joy in discovering who he really was, to more difficult times: facing injury, addiction, and the AIDS epidemic. Packed with black-and-white photographs and thoroughly researched, never-before-seen details about Glenn's life, Singled Out is the fascinating story of a trailblazer in sports--and the history and culture that shaped the world around him. Praise for Singled Out: "A compelling narrative . . . This is a meticulously researched history of the ways queer culture in the ’70s intersected with baseball, Blackness, and larger culture wars, with one man at their center." --Kirkus Reviews
