Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and FinancePublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 654
Book Description
Beer and Wine Advertising
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and FinancePublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 654
Book Description
Reducing Underage Drinking
Author: Institute of MedicinePublisher: National Academies Press
ISBN: 0309089352
Category : Medical
Languages : en
Pages : 761
Book Description
Alcohol use by young people is extremely dangerous - both to themselves and society at large. Underage alcohol use is associated with traffic fatalities, violence, unsafe sex, suicide, educational failure, and other problem behaviors that diminish the prospects of future success, as well as health risks â€" and the earlier teens start drinking, the greater the danger. Despite these serious concerns, the media continues to make drinking look attractive to youth, and it remains possible and even easy for teenagers to get access to alcohol. Why is this dangerous behavior so pervasive? What can be done to prevent it? What will work and who is responsible for making sure it happens? Reducing Underage Drinking addresses these questions and proposes a new way to combat underage alcohol use. It explores the ways in which may different individuals and groups contribute to the problem and how they can be enlisted to prevent it. Reducing Underage Drinking will serve as both a game plan and a call to arms for anyone with an investment in youth health and safety.
Alcohol Marketing and Advertising: A Federal Trade Commission Report to Congress
Author: Publisher: DIANE Publishing
ISBN: 1428952772
Category :
Languages : en
Pages : 74
Book Description
Alcohol Advertising
Author: United States. Congress. Senate. Committee on Labor and Human Resources. Subcommittee on Children, Family, Drugs and AlcoholismPublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 794
Book Description
Alcohol in America
Author: United States Department of TransportationPublisher: National Academies Press
ISBN: 0309034493
Category : Medical
Languages : en
Pages : 136
Book Description
Alcohol is a killerâ€"1 of every 13 deaths in the United States is alcohol-related. In addition, 5 percent of the population consumes 50 percent of the alcohol. The authors take a close look at the problem in a "classy little study," as The Washington Post called this book. The Library Journal states, "...[T]his is one book that addresses solutions....And it's enjoyably readable....This is an excellent review for anyone in the alcoholism prevention business, and good background reading for the interested layperson." The Washington Post agrees: the book "...likely will wind up on the bookshelves of counselors, politicians, judges, medical professionals, and law enforcement officials throughout the country."
Alcohol and the Media
Author: Marjatta MontonenPublisher: WHO Regional Office Europe
ISBN: 9789289013260
Category : Medical
Languages : en
Pages : 176
Book Description
This text discusses alcohol problems the images presented in the media. It suggests that whilst alcohol advertising is not a negligible influence on the abuse of alcohol, it would be wrong to assume that restricting it would reduce the level of alcohol consumption or alcohol-related problems.
Beer and Wine Advertising
Author: United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Telecommunications, Consumer Protection, and FinancePublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 644
Book Description
Controversies in Contemporary Advertising
Author: Kim Bartel SheehanPublisher: SAGE Publications
ISBN: 1483315436
Category : Language Arts & Disciplines
Languages : en
Pages : 336
Book Description
Presenting a range of perspectives on advertising in a global society, this Second Edition of Controversies in Contemporary Advertising, by Kim Bartel Sheehan, examines economic, political, social, and ethical perspectives and covers a number of topics including stereotyping, controversial products, consumer culture, and new technology. The book is divided equally between macro and micro issues, providing a balanced portrait of the role advertising has in society today. Author Kim Bartel Sheehan's work recognizes the plurality of opinions towards advertising, allowing the reader to form and analyze their own judgments. It encourages readers to obtain a critical perspective on advertising issues.
Advertising of Alcoholic Beverages
Author: United States. Congress. House. Committee on Interstate and Foreign CommercePublisher:
ISBN:
Category : Advertising
Languages : en
Pages : 430
Book Description
Beer Advertising
Author: Donald BullPublisher: Schiffer Pub Limited
ISBN: 9780764311680
Category : Antiques & Collectibles
Languages : en
Pages : 175
Book Description
Informative, and truly entertaining, this book illustrates the finer points of beer advertising in over 500 color photographs of many sharp or pointed objects associated with beer advertising. Information about the breweries and brands advertised, the makers, a price guide, and a detailed index make it a sharp beer reference.
