Baijiu

Baijiu PDF Author: Derek Sandhaus
Publisher: Viking
ISBN: 9780143800132
Category : Alcohol
Languages : en
Pages : 0

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Book Description
Drawing on interviews with baijiu aficionados, distillers and key players in the alcoholic beverage industry, Sandhaus introduces the history and development of alcohol in China - the birthplace of grain-based alcohol. Distillation and production processes, the landscape of the industry today, and a page-by-page guide to the major varieties, distilleries and brands all feature in Baijiu- The Essential Guide to Chinese Spirits.

Baijiu: The Essential Guide to Chinese Spirits

Baijiu: The Essential Guide to Chinese Spirits PDF Author: Derek Sandhaus
Publisher: Penguin Group Australia
ISBN: 0143800140
Category : Cooking
Languages : en
Pages : 183

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Book Description
Drawing on interviews with baijiu aficionados, distillers and key players in the alcoholic beverage industry, Sandhaus introduces the history and development of alcohol in China – the birthplace of grain-based alcohol. Distillation and production processes, the landscape of the industry today, and a page-by-page guide to the major varieties, distilleries and brands all feature in Baijiu: The Essential Guide to Chinese Spirits.

Drunk in China

Drunk in China PDF Author: Derek Sandhaus
Publisher: U of Nebraska Press
ISBN: 1640122591
Category : Biography & Autobiography
Languages : en
Pages : 347

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Book Description
2020 Gourmand Award in Spirits Gold Medal winner in the Independent Book Publishers Awards China is one of the world's leading producers and consumers of liquor, with alcohol infusing all aspects of its culture, from religion and literature to business and warfare. Yet to the outside world, China's most famous spirit, baijiu, remains a mystery. This is about to change, as baijiu is now being served in cocktail bars beyond its borders. Drunk in China follows Derek Sandhaus's journey of discovery into the world's oldest drinking culture. He travels throughout the country and around the globe to meet with distillers, brewers, snake-oil salesmen, archaeologists, and ordinary drinkers. He examines the many ways in which alcohol has shaped Chinese society and its rituals. He visits production floors, karaoke parlors, hotpot joints, and speakeasies. Along the way he uncovers a tradition spanning more than nine thousand years and explores how recent economic and political developments have conspired to push Chinese alcohol beyond the nation's borders for the first time. As Chinese society becomes increasingly international, its drinking culture must also adapt to the times. Can the West also adapt and clink glasses with China? Read Drunk in China and find out.

Drunk in China

Drunk in China PDF Author: Derek Sandhaus
Publisher: U of Nebraska Press
ISBN: 1640120971
Category : Biography & Autobiography
Languages : en
Pages : 313

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Book Description
2020 Gourmand Award in Spirits Gold Medal winner in the Independent Book Publishers Awards China is one of the world’s leading producers and consumers of liquor, with alcohol infusing all aspects of its culture, from religion and literature to business and warfare. Yet to the outside world, China’s most famous spirit, baijiu, remains a mystery. This is about to change, as baijiu is now being served in cocktail bars beyond its borders. Drunk in China follows Derek Sandhaus’s journey of discovery into the world’s oldest drinking culture. He travels throughout the country and around the globe to meet with distillers, brewers, snake-oil salesmen, archaeologists, and ordinary drinkers. He examines the many ways in which alcohol has shaped Chinese society and its rituals. He visits production floors, karaoke parlors, hotpot joints, and speakeasies. Along the way he uncovers a tradition spanning more than nine thousand years and explores how recent economic and political developments have conspired to push Chinese alcohol beyond the nation’s borders for the first time. As Chinese society becomes increasingly international, its drinking culture must also adapt to the times. Can the West also adapt and clink glasses with China? Read Drunk in China and find out.

Tales of Old Hong Kong

Tales of Old Hong Kong PDF Author: Derek Sandhaus
Publisher: Tales
ISBN: 9789881866721
Category : History
Languages : en
Pages : 0

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Book Description
Pirates, plagues, pistols and poisons; with adventure of all varieties, the third instalment of the popular 'Tales' series is a rollicking journey into colonial Hong Kong. A collection of historical odds and ends - stories, quotations, cartoons, postcards and drawings - recount in thrilling detail how a 'barren rock' seemingly destined to fail rose to become one of the richest trading outposts in Asia.

Thirst for Wine - Inside China's Wine Industry: The Success Factors of Marketing Wine in China

Thirst for Wine - Inside China's Wine Industry: The Success Factors of Marketing Wine in China PDF Author: Melanie Bobik
Publisher: Anchor Academic Publishing (aap_verlag)
ISBN: 3954892715
Category : Business & Economics
Languages : en
Pages : 65

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Book Description
China is turning into one of the world's largest, most lucrative food and beverage markets. Especially wine is in demand and has become fashionable as a symbol of social status. This trend is very likely to continue as wine consumption is closely related to income and China's emerging middle class offers tremendous potential. The market's healthy value growth will further encourage newcomers from outside China. But how can a market entrance be successfully managed and what are the main challenges when bringing wine to China? This book is an insiders' guide to efficiently planning a market entry by taking a thorough look at the wine market of China. It surveys the typical behavior of the Chinese wine consumer and examines the relevant factors for a successful market entry. Distribution channels (off- and online), pricing models and marketing activities are scrutinized. Further, the reader gets insights into the challenges of this dynamic market, such as fierce domestic and foreign competition, policies and regulations as well as entry barriers. The thirst for wine prevails, and this book will leverage your momentum.

The Bling Dynasty

The Bling Dynasty PDF Author: Erwan Rambourg
Publisher: John Wiley & Sons
ISBN: 1118950291
Category : Business & Economics
Languages : en
Pages : 292

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Book Description
Why the luxury market's fate rests in Chinese wallets The media has negatively focused on the Chinese political administration clamping down on gifting. Observers have come to doubt the strength of Chinese consumption as the key driver for luxury. The Bling Dynasty illustrates how doubts about Chinese consumption are ill-founded and Chinese luxury demand is on the cusp of becoming dominant. This book contains the research and expert views companies need to understand and address the new challenges posed by this dominance. Each chapter brings a different perspective, covering complex aspects of luxury consumption, with illustrations and real-world examples that support the research. Readers will gain insights through interviews with brand executives, retailers, experts, and consumers. As an economic heavyweight, China is fast realizing its role in the luxury market. Chinese consumers should be accounting for more than a third of the global luxury market today, and half, if not more, in ten year's time. The Bling Dynasty runs counter to the conventional wisdom that expanding sectors become more global. Luxury is actually becoming over-dependent on Chinese sales. Readers will: Understand how Western brands developed in Asia and the challenges they are met with, notably ubiquity Learn why Chinese are purchasing luxury items abroad and what it means for the future of the sector Gain insights on why there are no Chinese luxury brands challenging Western models Realize that Chinese consumers are becoming similar to their American peers and that luxury competition goes way beyond pre-conceptions China's big spenders are increasingly mobile and this is affecting key markets. The Bling Dynasty provides new research and a comprehensive look at the booming business of luxury and the Chinese wallet.

Cork Dork

Cork Dork PDF Author: Bianca Bosker
Publisher: Penguin
ISBN: 0698195906
Category : Cooking
Languages : en
Pages : 353

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Book Description
INSTANT NEW YORK TIMES BESTSELLER AND A NEW YORK TIMES CRITICS' PICK “Thrilling . . . [told] with gonzo élan . . . When the sommelier and blogger Madeline Puckette writes that this book is the Kitchen Confidential of the wine world, she’s not wrong, though Bill Buford’s Heat is probably a shade closer.” —Jennifer Senior, The New York Times Professional journalist and amateur drinker Bianca Bosker didn’t know much about wine—until she discovered an alternate universe where taste reigns supreme, a world of elite sommeliers who dedicate their lives to the pursuit of flavor. Astounded by their fervor and seemingly superhuman sensory powers, she set out to uncover what drove their obsession, and whether she, too, could become a “cork dork.” With boundless curiosity, humor, and a healthy dose of skepticism, Bosker takes the reader inside underground tasting groups, exclusive New York City restaurants, California mass-market wine factories, and even a neuroscientist’s fMRI machine as she attempts to answer the most nagging question of all: what’s the big deal about wine? What she learns will change the way you drink wine—and, perhaps, the way you live—forever. “Think: Eat, Pray, Love meets Somm.” —theSkimm “As informative as it is, well, intoxicating.” —Fortune

Craft Spirit World

Craft Spirit World PDF Author: Emily Miles
Publisher: Dog n Bone
ISBN: 9781909313538
Category : Cooking
Languages : en
Pages : 0

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Book Description
"Craft Spirit World" presents over 100 of the finest drinks produced by distillers around the world—from Japanese Whiskey and Californian Tequila to English Brandy and Australian Gin. Distillation is as close as mankind has come to alchemy: turning everything from the humble potato to run-of-the-mill corn into glorious liquor. But there's nothing like industrialisation to suck the soul out of a process % and, with their vast column stills and bulk-buy mentality, that is exactly what the spirit-industry behemoths have managed to do. Cue the micro-distiller—a new breed of artisan producer reigniting our love of spirits and making drinks of quality rather than quantity. Artisan spirits can not only taste better, but each microdistiller has a tale to tell about the ingredients or the dream that led them to lovingly coax each drop of spirit from still to bottle. And we all love a good story. In "Craft Spirit World," over 100 of the best examples on the market of gin, vodka, rum, whisky, bourbon, cognac, and more are revealed, , coming from producers dotted across the globe—from New Zealand and South Africa to Scotland, Italy, Canada, and the United States. Each entry then covers the history behind the drink, where to get it, and, most importantly, what it tastes like.

The Palgrave Handbook of Wine Industry Economics

The Palgrave Handbook of Wine Industry Economics PDF Author: Adeline Alonso Ugaglia
Publisher: Springer
ISBN: 3319986333
Category : Business & Economics
Languages : en
Pages : 548

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Book Description
This Palgrave Handbook offers the first international comparative study into the efficiency of the industrial organization of the global wine industry. Looking at several important vineyards of the main wine countries, the contributors analyze differences in implementation and articulation of three key stages: grape production, wine making and distribution (marketing, selling and logistics). By examining regulations, organization theory, industry organizational efficiency and vertical integration, up to date strategies in the sector are presented and appraised. Which models are most efficient? What are the most relevant factors for optimal performance? How do reputation and governance impact the industry? Should different models co-exist within the wine countries for global success? This comprehensive volume is essential reading for students, researchers and professionals in the wine industry.

The nutrition and health potential of geographical indication foods

The nutrition and health potential of geographical indication foods PDF Author: Food and Agriculture Organization of the United Nations
Publisher: Food & Agriculture Org.
ISBN: 9251341605
Category : Health & Fitness
Languages : en
Pages : 92

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Book Description
Traditional foods, diets and food systems play an important role in people’s nutritional status. As the best products of traditional food systems, geographical indication (GI) foods have a great potential to contribute to healthy diets and curb non-communicable diseases. This paper presents five case studies around the world on the nutritional potential of registered GI foods and explores the link between the production processes and the nutritional composition of the final products. The nutritional characteristics of these foods can be largely attributed to their unique ingredients and production procedures, which are linked to their geographical origins.The paper also discusses the development of GI specifications to maintain and improve nutritional values, the role of GI foods in healthy diets, and the determination of food composition. Finally, suggestions on how to leverage GI foods for healthy diets are provided.