Auto Repair Shop Marketing PDF Download
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Author: Ehsan Zarei
Publisher: DMA4U
ISBN:
Category : Business & Economics
Languages : en
Pages : 270
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Book Description
Are you looking for a complete guide to Auto repair shop marketing? Your search ends here with this comprehensive book! • This book offers 18 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your Auto repair shop marketing to the next level, with insights that only a marketing expert could provide. •Whether you're a professional or just getting started, this book is the perfect resource to take your Auto repair shop marketing to the next level. Here's What You'll Find In This Book:
Author: Ehsan Zarei
Publisher: DMA4U
ISBN:
Category : Business & Economics
Languages : en
Pages : 270
Get Book Here
Book Description
Are you looking for a complete guide to Auto repair shop marketing? Your search ends here with this comprehensive book! • This book offers 18 unique marketing strategies to help you succeed, providing an abundance of tips, tricks, ideas, and examples. Real-world ad copy examples are included for each marketing strategy, making it a powerful tool to re-imagine, think out of the box, see new possibilities, or even simply use the same ad copy samples to get started faster. You may have known a marketing strategy before, but when you have multiple ad copy examples about the same marketing strategy, it will open up your eyes to new ways that it can be done. This comprehensive guide offers a unique opportunity to generate fresh and innovative ideas, elevating your Auto repair shop marketing to the next level, with insights that only a marketing expert could provide. •Whether you're a professional or just getting started, this book is the perfect resource to take your Auto repair shop marketing to the next level. Here's What You'll Find In This Book:
Author: Patrice Banks
Publisher: Simon and Schuster
ISBN: 1501144111
Category : Biography & Autobiography
Languages : en
Pages : 304
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Book Description
"Maintain your ride, think like a mechanic, get down and dirty under the hood"--from cover.
Author: Kevin L. Borg
Publisher: JHU Press
ISBN: 9780801886065
Category : Business & Economics
Languages : en
Pages : 292
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Book Description
The history of automobiles is not just the story of invention, manufacturing, and marketing; it is also a story of repair. Auto Mechanics opens the repair shop to historical study—for the first time—by tracing the emergence of a dirty, difficult, and important profession. Kevin L. Borg's study spans a century of automotive technology—from the horseless carriage of the late nineteenth century to the "check engine" light of the late twentieth. Drawing from a diverse body of source material, Borg explores how the mechanic’s occupation formed and evolved within the context of broad American fault lines of class, race, and gender and how vocational education entwined these tensions around the mechanic’s unique expertise. He further shows how aspects of the consumer rights and environmental movements, as well as the design of automotive electronics, reflected and challenged the social identity and expertise of the mechanic. In the history of the American auto mechanic, Borg finds the origins of a persistent anxiety that even today accompanies the prospect of taking one's car in for repair.
Author: Deanna Sclar
Publisher: John Wiley & Sons
ISBN: 1119543703
Category : Transportation
Languages : en
Pages : 857
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Book Description
Auto Repair For Dummies, 2nd Edition (9781119543619) was previously published as Auto Repair For Dummies, 2nd Edition (9780764599026). While this version features a new Dummies cover and design, the content is the same as the prior release and should not be considered a new or updated product. The top-selling auto repair guide--400,000 copies sold--now extensively reorganized and updated Forty-eight percent of U.S. households perform at least some automobile maintenance on their own, with women now accounting for one third of this $34 billion automotive do-it-yourself market. For new or would-be do-it-yourself mechanics, this illustrated how-to guide has long been a must and now it's even better. A complete reorganization now puts relevant repair and maintenance information directly after each automotive system overview, making it much easier to find hands-on fix-it instructions. Author Deanna Sclar has updated systems and repair information throughout, eliminating discussions of carburetors and adding coverage of hybrid and alternative fuel vehicles. She's also revised schedules for tune-ups and oil changes, included driving tips that can save on maintenance and repair costs, and added new advice on troubleshooting problems and determining when to call in a professional mechanic. For anyone who wants to save money on car repairs and maintenance, this book is the place to start. Deanna Sclar (Long Beach, CA), an acclaimed auto repair expert and consumer advocate, has contributed to the Los Angeles Times and has been interviewed on the Today show, NBC Nightly News, and other television programs.
Author: Andrew Rezin
Publisher: Prentice Hall
ISBN: 9780132725408
Category : Automobile repair shops
Languages : en
Pages : 0
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Book Description
Automotive Service Management: Principles into Practice, Second Edition, provides coverage across a wide range of topics that are critically important in the fast-paced, complex world of automotive service management. Exploring over 30 different topics, the text's conversational tone and real-life examples help reinforce key points and concepts. Designed for those in training to enter the automotive service industry, this text also provides sufficient depth and breadth of content to be a valuable resource to support continuing development for industry service professionals.
Author: Anders Parment
Publisher: Kogan Page Publishers
ISBN: 0749469307
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
The car - once everybody's dream and a key status symbol in most countries and cultures - has been extensively questioned in the last decades and in the last few years particularly. Urbanisation, traffic congestion, pollution problems, heavy reliance on scarce oil supplies, safety issues and ever-growing competition, have all provided significant business challenges for the automotive industry. Many car manufacturers have had to fundamentally rethink their design, brand and marketing strategies to thrive in a savvy, consumer-led culture, and markets that are becoming increasingly restrictive in size and opportunity. Auto Brand provides a roadmap to branding and marketing success in the automotive industry from a leading industry expert, featuring case studies from major car brands including Audi, BMW, Holden, Mercedes-Benz, Opel, Porsche, Saab, Seat, Skoda, Vauxhall, Volkswagen, and Volvo. It includes findings from 100 interviews conducted with CEOs, marketing managers, sales managers and sales people, from manufacturer level to small rural dealers, as well as industry experts, policy makers, free-stranding repair shops and professional organizations. Auto Brand is essential reading for marketing managers, sales managers, CEOs, development managers and dealers in all types of companies in the car industry including: manufacturers, national sales companies/importers, dealers, finance companies, insurance companies, free-standing repair shop channels and more. It is the first book to specifically address how to deal with the challenges facing the automotive industry and illustrates how companies can take advantage of new technologies, adapt to emerging trends in consumer behaviour, improve profitability and build even more successful brands in the future.
Author: Matt Joseph
Publisher: CarTech Inc
ISBN: 1932494979
Category : Transportation
Languages : en
Pages : 162
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Book Description
Vehicle maintenance.
Author: Alex Dotson
Publisher: Createspace Independent Publishing Platform
ISBN: 9781533299628
Category :
Languages : en
Pages : 188
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Book Description
The auto repair business is available to all men and women who wish to be successful in the lucrative auto repair industry. Every detail you will need will be included in this guide with easy to understand, step by step instructions. I will cover everything you will need to know about the location, the building, the layout of the office, the shop, and the parking area. I will even tell you how to park customers' vehicles to prevent damage and to also allow the manager to assess work load and determine the status of vehicles. You will learn how to arrange the work space for maximum efficiency. I will also share with you the details for developing an effective office team, shop team and professional team. In addition, you will receive tips on dealing with customers and customer related issues. There is also a section dedicated to general business practices. It covers business structures, creative marketing and advertising, and business resources available to you which will help you fine tune your business. After reading this guide from cover to cover you will possess all of the necessary knowledge to successfully start and manage your own auto repair facility. You will be a huge success in the auto repair business and, of this, I am 110% certain!!!
Author: Jeremy Miller
Publisher: Dundurn
ISBN: 1459728122
Category : Business & Economics
Languages : en
Pages : 277
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Book Description
#1 Globe and Mail Bestseller 2016 Small Business Book Awards — Nominated, Marketing category Sticky Brands exist in almost every industry. Companies like Apple, Nike, and Starbucks have made themselves as recognizable as they are successful. But large companies are not the only ones who can stand out. Any business willing to challenge industry norms and find innovative ways to serve its customers can grow into a Sticky Brand. Based on a decade of research into what makes companies successful, Sticky Branding is your branding playbook. It provides ideas, stories, and exercises that will make your company stand out, attract customers, and grow into an incredible brand. Sticky Branding’s 12.5 guiding principles are drawn from hundreds of interviews with CEOs and business owners who have excelled within their industries.
Author: Tracy Martin
Publisher: Motorbooks
ISBN: 1627886486
Category : Transportation
Languages : en
Pages : 203
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Book Description
From hand-held, dedicated units to software that turns PCs and Palm Pilots into powerful diagnostic scanners, auto enthusiasts today have a variety of methods available to make use of on-board diagnostic systems. And not only can they be used to diagnose operational faults, they can be used as low-budget data acquistion systems and dynamometers, so you can maximize your vehicle's performance. Beginning with why scanners are needed to work effectively on modern cars, this book teaches you how to choose the right scanner for your application, how to use the tool, and what each code means. "How To Use Automotive Diagnostic Scanners" is illustrated with photos and diagrams to help you understand OBD-I and OBD-II systems (including CAN) and the scanners that read the information they record. Also included is a comprehensive list of codes and what they mean. From catalytic converters and O2 sensors to emissions and automotive detective work, this is the complete reference for keeping your vehicle EPA-compliant and on the road!
