Theory and Methodology of Semiotics PDF Download
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Author: Alexandros Ph. Lagopoulos
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110616300
Category : Language Arts & Disciplines
Languages : en
Pages : 320
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Book Description
The book is an in-depth presentation of the European branch of semiotic theory, originating in the work of Ferdinand de Saussure. It has four parts: a historical introduction, the analysis of langue, narrative theory and communication theory. Part I briefly presents all the semiotic schools and their main points of reference. Although this material is accessible in many other Anglophone publications, the presentation is marked by specific choices aiming to display similarities and differences. The analysis of langue in Part II is also available in Anglophone bibliography, but the book presents Saussurean theory according to a new theoretical rationale and enriched with later developments. In addition, it is orientated so as to offer the foundation for the part that follows. Part III is a presentation of Greimasian narrative theory, well documented in Francophone bibliography but poorly represented in Anglophone publications. The presentation extends the theory in both a qualitative and a new quantitative direction, and includes a great number of examples and two extended textual analyses to help the reader understand and apply it. Part IV, communication theory, combines an extension of Greimasian sociosemiotics with other schools of thought. This original theoretical section discusses fourteen consecutive communication models, the synthesis of which results in a holistic, social semiotic theory of communication.
Author: Alexandros Ph. Lagopoulos
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110616300
Category : Language Arts & Disciplines
Languages : en
Pages : 320
Get Book Here
Book Description
The book is an in-depth presentation of the European branch of semiotic theory, originating in the work of Ferdinand de Saussure. It has four parts: a historical introduction, the analysis of langue, narrative theory and communication theory. Part I briefly presents all the semiotic schools and their main points of reference. Although this material is accessible in many other Anglophone publications, the presentation is marked by specific choices aiming to display similarities and differences. The analysis of langue in Part II is also available in Anglophone bibliography, but the book presents Saussurean theory according to a new theoretical rationale and enriched with later developments. In addition, it is orientated so as to offer the foundation for the part that follows. Part III is a presentation of Greimasian narrative theory, well documented in Francophone bibliography but poorly represented in Anglophone publications. The presentation extends the theory in both a qualitative and a new quantitative direction, and includes a great number of examples and two extended textual analyses to help the reader understand and apply it. Part IV, communication theory, combines an extension of Greimasian sociosemiotics with other schools of thought. This original theoretical section discusses fourteen consecutive communication models, the synthesis of which results in a holistic, social semiotic theory of communication.
Author: Benjamin Lee
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 311085922X
Category : Language Arts & Disciplines
Languages : en
Pages : 332
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Book Description
Author: Murat Kalelioğlu
Publisher: Cambridge Scholars Publishing
ISBN: 1527524051
Category : Literary Criticism
Languages : en
Pages : 328
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Book Description
Semiotics can be considered as a well-organized signification journey taken among the pages of the work of art. It requires background knowledge related to the field and its analysis tools, as well as careful reading practices in the text to reach the projected destination after stopping over in certain stations. These stations represent meaning intersections where the meaningful formations are articulated to contribute to the generation of the semantic universe of the text. The presentation of such a fictional universe can be complicated because of the nature of the literary work and the language used. With regards to Orwell’s Nineteen Eighty-Four, what makes its fiction precious is the masterful acts of the author in both paradigmatic and syntagmatic dimensions. This book conducts a semiotic analysis in order to unfold the enigmatic semantic organization of Orwell’s Nineteen Eighty-Four narrative by penetrating the formative structures at various meaning levels of the text.
Author: Winfried Nöth
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110803615
Category : Language Arts & Disciplines
Languages : en
Pages : 908
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Book Description
Author: Asunción Lopez-Varela Azcárate
Publisher: BoD – Books on Demand
ISBN: 9535134493
Category : Literary Criticism
Languages : en
Pages : 224
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Book Description
This volume stresses the contemporary relevance of semiotics. The introductory chapter shows how the collection of papers emphasises crossings at the material level of physical reality as well as in their semio-cognitive and cultural implications, questioning the delimitation of interdisciplinary borders between the social sciences and humanities and STEM disciplines. The volume shows how semiotics continues to provide a framework for emerging knowledge traditions without completely disregarding its past. Through explorations in fields as wide apart as ecological psychology and visualisation systems, by finding correspondences between the arithmetic of music and cosmic energies or between the pedagogic significance of images and habitat facilities, as well as using investigation tools ranging from the mathematical representation of concepts to science education, this book addresses multifarious aspects and implications of culture and cognition, standing convincing proof that semiotics is as alive, productive and scholarly useful as ever.
Author: Martin Krampen
Publisher: Springer Science & Business Media
ISBN: 1475797001
Category : Psychology
Languages : en
Pages : 279
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Book Description
This book is designed to usher the reader into the realm of semiotic studies. It analyzes the most important approaches to semiotics as they have developed over the last hundred years out of philosophy, linguistics, psychology, and biology. As a science of sign processes, semiotics investigates all types of com munication and information exchange among human beings, animals, plants, internal systems of organisms, and machines. Thus it encompasses most of the subject areas of the arts and the social sciences, as well as those of biology and medicine. Semiotic inquiry into the conditions, functions, and structures of sign processes is older than anyone scientific discipline. As a result, it is able to make the underlying unity of these disciplines apparent once again without impairing their function as specializations. Semiotics is, above all, research into the theoretical foundations of sign oriented disciplines: that is, it is General Semiotics. Under the name of Zei chenlehre, it has been pursued in the German-speaking countries since the age of the Enlightenment. During the nineteenth century, the systematic inquiry into the functioning of signs was superseded by historical investigations into the origins of signs. This opposition was overcome in the first half of the twentieth century by American Semiotic as well as by various directions of European structuralism working in the tradition of Semiology. Present-day General Semiot ics builds on all these developments.
Author: Thomas A. Sebeok
Publisher: Walter de Gruyter
ISBN: 3110816148
Category : Language Arts & Disciplines
Languages : en
Pages : 260
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Book Description
Semiotics has had a profound impact on our comprehension of a wide range of phenomena, from how animals signify and communicate, to how people read TV commercials. This series features books on semiotic theory and applications of that theory to understanding media, language, and related subjects. The series publishes scholarly monographs of wide appeal to students and interested non-specialists as well as scholars. AAS is a peer-reviewed series of international scope.
Author: Abraham Solomonick
Publisher: Cambridge Scholars Publishing
ISBN: 1443882321
Category : Electronic books
Languages : en
Pages : 415
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Book Description
This book is devoted to the topic of general semiotics. It formulates some of the central laws and parameters of the paradigm of general semiotics, and illustrates them with various examples from branch semiotics – from the systems of semiotics of that are already in use in particular fields of endeavour. These laws and illustrations will prove useful for every distinct instance of branch semiotics, both those that are already well-established and those that will appear in the future.
Author: Charles W. Morris
Publisher: Walter de Gruyter
ISBN: 311081059X
Category : Language Arts & Disciplines
Languages : en
Pages : 488
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Book Description
Author: Ron Beasley
Publisher: Walter de Gruyter
ISBN: 3110888009
Category : Language Arts & Disciplines
Languages : en
Pages : 209
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Book Description
Using both verbal and nonverbal techniques to make its messages as persuasive as possible, advertising has become an integral component of modern-day social discourse designed to influence attitudes and lifestyle behaviors by covertly suggesting how we can best satisfy our innermost urges and aspirations through consumption. This book looks at the categories of this form of discourse from the standpoint of semiotic analysis. It deals with the signifying processes that underlie advertising messages in print, electronic, and digital form.
