Analytical Dictionary of Retailing PDF Download
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Author: Jeanne Dancette
Publisher: PUM
ISBN: 2760617769
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Author: Jeanne Dancette
Publisher: PUM
ISBN: 2760617769
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
Author: Marcel Thelen
Publisher: John Benjamins Publishing
ISBN: 9027223378
Category : Language Arts & Disciplines
Languages : en
Pages : 281
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Book Description
"Terminology in Everyday Life" contains a selection of fresh and interesting articles by prominent scholars and practitioners in the field of terminology based on papers presented at an international terminology congress on the impact of terminology on everyday life. The volume brings together theory and practice of terminology and deals with such issues as the growing influence of European English on terminology, terminology on demand, setting up a national terminological infrastructure, the relevance of frames and contextual information for terminology, and standardisation through automated term extraction and editing tools. The book wants to demonstrate that terminology is of everyday importance and is of interest to everyone interested in the theory and practice of terminology, from terminologists to computer specialists to lecturers and students.
Author: Frances E. Karttunen
Publisher: University of Oklahoma Press
ISBN: 9780806124216
Category : Foreign Language Study
Languages : en
Pages : 392
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Book Description
This is a comprehensive modern dictionary of the major indigenous language of Mexico, the language of the Aztecs and many of their neighbors. Nahuatl speakers became literate within a generation of contact with Europeans, and a vast literature has been composed in Nahuatl beginning in the mid-sixteenth century and continuing to the present.
Author: OECD
Publisher: OECD Publishing
ISBN: 9264196463
Category :
Languages : en
Pages : 81
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Book Description
This publication compares key aspects of statistical methodologies used by OECD Member countries in the compilation of industry, retail and construction indicators.
Author: Roberto Rossi
Publisher: Open Book Publishers
ISBN: 180064177X
Category : Business & Economics
Languages : en
Pages : 184
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Book Description
Inventory Analytics provides a comprehensive and accessible introduction to the theory and practice of inventory control – a significant research area central to supply chain planning. The book outlines the foundations of inventory systems and surveys prescriptive analytics models for deterministic inventory control. It further discusses predictive analytics techniques for demand forecasting in inventory control and also examines prescriptive analytics models for stochastic inventory control. Inventory Analytics is the first book of its kind to adopt a practicable, Python-driven approach to illustrating theories and concepts via computational examples, with each model covered in the book accompanied by its Python code. Originating as a collection of self-contained lectures, Inventory Analytics will be an indispensable resource for practitioners, researchers, teachers, and students alike.
Author: Neil Wrigley
Publisher: Routledge
ISBN: 1444118757
Category : Science
Languages : en
Pages : 297
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Book Description
Reading Retail captures contemporary debates on the geography of retailing and consumption spaces. It is constructed around a series of 'readings' from key works, and is designed to encourage readers to develop a sense of engagement with the rapidly evolving debates in this field. More than 60 edited readings are integrated into the text, providing a guided route map through the literature and into the study of the geographies of retailing and consumption. The volume also introduces readers to the exciting and interdisciplinary developments unfolding in the 'new retail geography', drawing on up-to-the-minute research material from areas ranging from anthropology to business studies, and tackling issues as diverse as retail internationalization and e-commerce. Reading Retail is unique in bringing together a huge range of perspectives on retailing and consumption spaces and will provide a key source text for students in this field.
Author: Sylviane Granger
Publisher: OUP Oxford
ISBN: 019162649X
Category : Language Arts & Disciplines
Languages : en
Pages : 532
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Book Description
This book brings together leading professional and academic lexicographers to report on current developments in the deployment of electronic means in the planning, writing, and dissemination of dictionaries. Every major aspect of electronic lexicography is covered by the book including dictionary types (general and specialized dictionaries, monolingual and multilingual dictionaries, collocation dictionaries, sign dictionaries, collaborative dictionaries) in a range of formats (CD-ROM, web-based, handheld), dictionary-writing systems, integration of corpora, The book also addresses the implications of electronic dictionary-making for lexicographic theory and illustrates how the new developments are integrated into innovative dictionary projects like Wiktionary. The perspective of the user is considered throughout the book, including how electronic dictionaries take account of user needs and whether and how users take advantages of the new features afforded by the electronic medium. This state-of-the-art account of developments in one of the most vibrant areas of reference publishing and language research will appeal to everyone concerned with current lexicography.
Author: Olivier Mesly
Publisher: Cambridge Scholars Publishing
ISBN: 103640692X
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
This book can be integrated in any marketing course or serve as a reference for a standalone course about its two themes: retail space design, and its service offerings. It covers a wide variety of challenges faced by retailers while emphasizing customer experience and associated consumer behaviors. It proposes models for understanding the intricate relationship between design, architecture, consumer behaviors (both good and bad), and shopping experience. Presented in an engaging and accessible style, it contains theory and actionable managerial recommendations that are anchored in today’s reality. It is enriched with numerous testimonials from managers and academics to support its content and reinforce its applicability. Whether you’re a student seeking to grasp fundamental concepts or a seasoned professional aiming to refine strategies, this book is poised to elevate your understanding and proficiency in the realm of retail marketing and design.
Author: Alain Auger
Publisher: John Benjamins Publishing
ISBN: 9027222533
Category : Language Arts & Disciplines
Languages : en
Pages : 169
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Book Description
Semantic relations are at the core of any representational system, and are keys to enable the next generation of information processing systems with semantic and reasoning capabilities. Acquisition, description, and formalization of semantic relations are fundamentals in computer-based systems where natural language processing is required. "Probing Semantic Relations" provides a state of the art of current research trends in the area of knowledge extraction from text using linguistic patterns. First published as a Special Issue of "Terminology" 14:1 (2008), the current book emphasizes how definitional knowledge is conveyed by conceptual and semantic relations such as synonymy, causality, hypernymy (generic specific), and meronymy (part whole). Showing the difficulties and successes of pattern-based approaches, the book illustrates current and future challenges in knowledge acquisition from text. This book provides new perspectives to researchers and practitioners in terminology, knowledge engineering, natural language processing, and semantics."
Author: Antonios Chorianopoulos
Publisher: John Wiley & Sons
ISBN: 1119011558
Category : Mathematics
Languages : en
Pages : 405
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Book Description
A step-by-step guide to data mining applications in CRM. Following a handbook approach, this book bridges the gap between analytics and their use in everyday marketing, providing guidance on solving real business problems using data mining techniques. The book is organized into three parts. Part one provides a methodological roadmap, covering both the business and the technical aspects. The data mining process is presented in detail along with specific guidelines for the development of optimized acquisition, cross/ deep/ up selling and retention campaigns, as well as effective customer segmentation schemes. In part two, some of the most useful data mining algorithms are explained in a simple and comprehensive way for business users with no technical expertise. Part three is packed with real world case studies which employ the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel. Case studies from industries including banking, retail and telecommunications are presented in detail so as to serve as templates for developing similar applications. Key Features: Includes numerous real-world case studies which are presented step by step, demystifying the usage of data mining models and clarifying all the methodological issues. Topics are presented with the use of three leading data mining tools: IBM SPSS Modeler, RapidMiner and Data Mining for Excel. Accompanied by a website featuring material from each case study, including datasets and relevant code. Combining data mining and business knowledge, this practical book provides all the necessary information for designing, setting up, executing and deploying data mining techniques in CRM. Effective CRM using Predictive Analytics will benefit data mining practitioners and consultants, data analysts, statisticians, and CRM officers. The book will also be useful to academics and students interested in applied data mining.
