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Author: David E. Carter
Publisher:
ISBN: 9780881080483
Category : Corporate image
Languages : en
Pages : 305
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Book Description
Author: David E. Carter
Publisher:
ISBN: 9780881080483
Category : Corporate image
Languages : en
Pages : 305
Get Book Here
Book Description
Author: David E. Carter
Publisher: HarperDes
ISBN: 9780060531195
Category : Business & Economics
Languages : en
Pages : 332
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Book Description
Since the 1980s, David E. Carter had produced the best-selling American Corporate Identity annual, showing the best new work in corporate identity design from the United States. Now, Carter has edited an international counterpart: Global Corporate Identity. The book has all the elements that have made American Corporate Identity such a popular reference book, with seven categories of corporate design: logos, letterheads, package design, complete identity programs, corporate identity manuals, signage & environmental graphics, and corporate brochures. Like American Corporate Identity, Global Corporate Identity is printed in full color and hardcover. The primary difference in the two books is in content: While American Corporate Identity includes only firms from the USA, Global Corporate Identity is predominantly filled with work from outside the United States. In all, about 70% of the pieces shown in this book are from places outside the USA. The American entries are, for the most part, representative of firms who do business outside the United States. The result is a comprehensive overview of the current corporate identity state of the art for those firms marketing on a multinational basis. Every designer who wants to keep up with the latest trends in international corporate identity will find this a must-have reference.
Author: David E. Carter
Publisher: Art Direction Book Company
ISBN: 9780881080773
Category : Art
Languages : en
Pages : 264
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Book Description
Author:
Publisher:
ISBN:
Category :
Languages : es
Pages : 0
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Book Description
Author: David E. Carter
Publisher:
ISBN: 9780881080391
Category : Business & Economics
Languages : en
Pages : 272
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Book Description
Author: David E. Carter
Publisher: Harper Collins
ISBN: 0061626740
Category : Design
Languages : en
Pages : 322
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Book Description
Containing more than 950 all-new examples of outstanding creativity, this invaluable perennial organizes this year's groundbreaking designs into seven categories: logos, complete identity programs, corporate identity manuals, letterhead designs, package designs, signage and environmental graphics, and corporate brochures. Several hundred creative design firms have work included in American Corporate Identity 2008, ranging from the well known to the up-and-coming. Many trendsetting styles have first appeared in this series since its inception, making this book a must-have reference for every corporate identity designer's bookshelf.
Author: David E. Carter
Publisher: Harper Design
ISBN: 9780061255731
Category : Design
Languages : en
Pages : 0
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Book Description
Containing more than 950 all–new examples of outstanding creativity, this invaluable perennial organizes this year's groundbreaking designs into seven categories: logos, complete identity programs, corporate identity manuals, letterhead designs, package designs, signage and environmental graphics, and corporate brochures. Several hundred creative design firms have work included in AMERICAN CORPORATE IDENTITY 2008, ranging from the well known to the up–and–coming. Many trendsetting styles have first appeared in this series since its inception, making this book a must–have reference for every corporate identity designer's bookshelf.
Author: David E. Carter
Publisher:
ISBN: 9780881081213
Category : Industrial design coordination
Languages : en
Pages : 271
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Book Description
Author: David E. Carter
Publisher: Collins Design
ISBN: 9780060730772
Category : Art
Languages : en
Pages : 320
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Book Description
A full color annual that presents the best work of the nation's leading design firms.These ground-breaking designs are organized into seven categories: logos, complete identity programs, corporate identity manuals, letterhead designs, package designs, signage & environmental graphics, and corporate brochures. Over the years many trendsetting styles have first appeared in this series. An essential resource, this reference should be close at hand on every corporate identity designer's bookshelf.
Author: Evripides Zantides
Publisher: Cambridge Scholars Publishing
ISBN: 1527543323
Category : Literary Criticism
Languages : en
Pages : 673
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Book Description
The chapters in this book consist of selected papers that were presented at the 3rd International Conference and Poster Exhibition on Semiotics and Visual Communication at the Cyprus University of Technology in November 2017. They investigate the theme of the third conference, “The Semiotics of Branding”, and look at branding and brand design as endorsing a reputation and inhabiting a status of almost mythical proportion that has triumphed over the past few decades. Emerging from its forerunner (corporate identity) to incorporate advertising, consumer lifestyles and attitudes, image-rights, market-research, customisation, global expansion, sound and semiotics, and “the consumer-as-the-brand”, the word “branding” currently appears to be bigger than its own umbrella definition. From tribal markers, such as totems, scarifications and tattoos, to emblems of power, language, fashion, architectural space, insignias of communal groups, heraldic devices, religious and political symbols, national flags and the like, a form of branding is at work that responds to the need to determine the presence and interaction of specific groups, persons or institutions through shared codes of meaning.
