Author: Mimmo Cangiano
Publisher: Sapienza Università Editrice
ISBN: 8893772795
Category : Art
Languages : en
Pages : 209
Book Description
This miscellaneous volume aims at offering a fresh and updated view of adaptation and transmedial practices. In the wake of Linda Hutcheon’s groundbreaking study, A Theory of Adaptation (2006), it discusses theories and exemplary case studies from different critical perspectives and points of view assessing past and present trends, and envisioning future prospects. The volume is divided in three macro-sections: Theories explores some methodological and theoretical facets of adaptation; Practices I includes analyses of literary, cinematographic and theatrical texts; Practices II discusses transmedial examples relating to arts. The book ends with the interview with the Czech-German artist Michael Bielický, a pioneer in the use of multiple media (especially digital ones).
Adaptation as a Transmedial Process
Author: Mimmo Cangiano
Publisher: Sapienza Università Editrice
ISBN: 8893772795
Category : Art
Languages : en
Pages : 209
Book Description
This miscellaneous volume aims at offering a fresh and updated view of adaptation and transmedial practices. In the wake of Linda Hutcheon’s groundbreaking study, A Theory of Adaptation (2006), it discusses theories and exemplary case studies from different critical perspectives and points of view assessing past and present trends, and envisioning future prospects. The volume is divided in three macro-sections: Theories explores some methodological and theoretical facets of adaptation; Practices I includes analyses of literary, cinematographic and theatrical texts; Practices II discusses transmedial examples relating to arts. The book ends with the interview with the Czech-German artist Michael Bielický, a pioneer in the use of multiple media (especially digital ones).
Publisher: Sapienza Università Editrice
ISBN: 8893772795
Category : Art
Languages : en
Pages : 209
Book Description
This miscellaneous volume aims at offering a fresh and updated view of adaptation and transmedial practices. In the wake of Linda Hutcheon’s groundbreaking study, A Theory of Adaptation (2006), it discusses theories and exemplary case studies from different critical perspectives and points of view assessing past and present trends, and envisioning future prospects. The volume is divided in three macro-sections: Theories explores some methodological and theoretical facets of adaptation; Practices I includes analyses of literary, cinematographic and theatrical texts; Practices II discusses transmedial examples relating to arts. The book ends with the interview with the Czech-German artist Michael Bielický, a pioneer in the use of multiple media (especially digital ones).
Adaptation in the Age of Media Convergence
Author: Johannes Fehrle
Publisher: Amsterdam University Press
ISBN: 9048534011
Category : Computers
Languages : en
Pages : 233
Book Description
This collection considers new phenomena emerging in a convergence environment from the perspective of adaptation studies. Giving an overview of the various fields and practices most prominent in convergence culture and viewing them as adaptations in a broad intertextual and intermedial sense, the contributions offer reconsiderations of theoretical concepts and practices in participatory and convergence culture. These range from fan fiction born from mash-ups of novels and YouTube songs to negotiations of authorial control and interpretative authority between media producers and fan communities to perspectives on the fictional and legal framework of brands and franchises. In this fashion, the collection expands the horizons of both adaptation and transmedia studies and provides reassessments of frequently discussed (BBC's Sherlock or the LEGO franchise) and previously largely ignored phenomena (self-censorship in transnational franchises, mash-up novels, or YouTube cover videos).
Publisher: Amsterdam University Press
ISBN: 9048534011
Category : Computers
Languages : en
Pages : 233
Book Description
This collection considers new phenomena emerging in a convergence environment from the perspective of adaptation studies. Giving an overview of the various fields and practices most prominent in convergence culture and viewing them as adaptations in a broad intertextual and intermedial sense, the contributions offer reconsiderations of theoretical concepts and practices in participatory and convergence culture. These range from fan fiction born from mash-ups of novels and YouTube songs to negotiations of authorial control and interpretative authority between media producers and fan communities to perspectives on the fictional and legal framework of brands and franchises. In this fashion, the collection expands the horizons of both adaptation and transmedia studies and provides reassessments of frequently discussed (BBC's Sherlock or the LEGO franchise) and previously largely ignored phenomena (self-censorship in transnational franchises, mash-up novels, or YouTube cover videos).
Handbook of Intermediality
Author: Gabriele Rippl
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110393786
Category : Literary Criticism
Languages : en
Pages : 850
Book Description
This handbook offers students and researchers compact orientation in their study of intermedial phenomena in Anglophone literary texts and cultures by introducing them to current academic debates, theoretical concepts and methodologies. By combining theory with text analysis and contextual anchoring, it introduces students and scholars alike to a vast field of research which encompasses concepts such as intermediality, multi- and plurimediality, intermedial reference, transmediality, ekphrasis, as well as related concepts such as visual culture, remediation, adaptation, and multimodality, which are all discussed in connection with literary examples. Hence each of the 30 contributions spans both a theoretical approach and concrete analysis of literary texts from different centuries and different Anglophone cultures.
Publisher: Walter de Gruyter GmbH & Co KG
ISBN: 3110393786
Category : Literary Criticism
Languages : en
Pages : 850
Book Description
This handbook offers students and researchers compact orientation in their study of intermedial phenomena in Anglophone literary texts and cultures by introducing them to current academic debates, theoretical concepts and methodologies. By combining theory with text analysis and contextual anchoring, it introduces students and scholars alike to a vast field of research which encompasses concepts such as intermediality, multi- and plurimediality, intermedial reference, transmediality, ekphrasis, as well as related concepts such as visual culture, remediation, adaptation, and multimodality, which are all discussed in connection with literary examples. Hence each of the 30 contributions spans both a theoretical approach and concrete analysis of literary texts from different centuries and different Anglophone cultures.
The Politics of Adaptation
Author: D. Hassler-Forest
Publisher: Springer
ISBN: 1137443855
Category : Political Science
Languages : en
Pages : 271
Book Description
In the age of globalization, digitization, and media convergence, traditional hierarchies between media are breaking down. This book offers new approaches to understanding the politics and their underlying ideologies that are reshaping our global media landscape, including questions of audience participation and transmedia storytelling.
Publisher: Springer
ISBN: 1137443855
Category : Political Science
Languages : en
Pages : 271
Book Description
In the age of globalization, digitization, and media convergence, traditional hierarchies between media are breaking down. This book offers new approaches to understanding the politics and their underlying ideologies that are reshaping our global media landscape, including questions of audience participation and transmedia storytelling.
Transmedia Adaptation in the Nineteenth Century
Author: Lissette Lopez Szwydky
Publisher:
ISBN: 9780814277959
Category : English fiction
Languages : en
Pages : 243
Book Description
Publisher:
ISBN: 9780814277959
Category : English fiction
Languages : en
Pages : 243
Book Description
Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies
Author: Hernández-Santaolalla, Víctor
Publisher: IGI Global
ISBN: 1799831205
Category : Business & Economics
Languages : en
Pages : 457
Book Description
As media evolves with technological improvement, communication changes alongside it. In particular, storytelling and narrative structure have adapted to the new digital landscape, allowing creators to weave immersive and enticing experiences that captivate viewers. These experiences have great potential in marketing and advertising, but the medium’s methods are so young that their potential and effectiveness is not yet fully understood. Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies is a collection of innovative research that explores transmedia storytelling and digital marketing strategies in relation to audience engagement. Highlighting a wide range of topics including promotion strategies, business models, and prosumers and influencers, this book is ideally designed for digital creators, advertisers, marketers, consumer analysts, media professionals, entrepreneurs, managers, executives, researchers, academicians, and students.
Publisher: IGI Global
ISBN: 1799831205
Category : Business & Economics
Languages : en
Pages : 457
Book Description
As media evolves with technological improvement, communication changes alongside it. In particular, storytelling and narrative structure have adapted to the new digital landscape, allowing creators to weave immersive and enticing experiences that captivate viewers. These experiences have great potential in marketing and advertising, but the medium’s methods are so young that their potential and effectiveness is not yet fully understood. Handbook of Research on Transmedia Storytelling, Audience Engagement, and Business Strategies is a collection of innovative research that explores transmedia storytelling and digital marketing strategies in relation to audience engagement. Highlighting a wide range of topics including promotion strategies, business models, and prosumers and influencers, this book is ideally designed for digital creators, advertisers, marketers, consumer analysts, media professionals, entrepreneurs, managers, executives, researchers, academicians, and students.
Handbook of Research on Transmedia Storytelling and Narrative Strategies
Author: Y?lmaz, Recep
Publisher: IGI Global
ISBN: 1522553584
Category : Social Science
Languages : en
Pages : 633
Book Description
Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a unified and coordinated entertainment experience. This process and its narrative models have had an increasing influence on the academic world in addressing both theoretical and practical dimensions of transmedia storytelling. The Handbook of Research on Transmedia Storytelling and Narrative Strategies is a critical scholarly resource that explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers. This book is ideal for advertising professionals, creative directors, academicians, scriptwriters, researchers, and upper-level graduate students seeking current research on narrative marketing strategies.
Publisher: IGI Global
ISBN: 1522553584
Category : Social Science
Languages : en
Pages : 633
Book Description
Transmedia storytelling is defined as a process where integral elements of fiction get dispersed systematically across multiple delivery channels to create a unified and coordinated entertainment experience. This process and its narrative models have had an increasing influence on the academic world in addressing both theoretical and practical dimensions of transmedia storytelling. The Handbook of Research on Transmedia Storytelling and Narrative Strategies is a critical scholarly resource that explores the connections between consumers of media content and information parts that come from multimedia platforms, as well as the concepts of narration and narrative styles. Featuring coverage on a wide range of topics such as augmented reality, digital society, and marketing strategies, this book explores narration as a method of relating to consumers. This book is ideal for advertising professionals, creative directors, academicians, scriptwriters, researchers, and upper-level graduate students seeking current research on narrative marketing strategies.
The Bloomsbury Introduction to Adaptation Studies
Author: Yvonne Griggs
Publisher: Bloomsbury Publishing
ISBN: 1441167692
Category : Literary Criticism
Languages : en
Pages : 297
Book Description
From David Lean's big screen Great Expectations to Alejandro Amenábar's reinvention of The Turn of the Screw as The Others, adaptations of literary classics are a constant feature of popular culture today. The Bloomsbury Introduction to Adaptation Studies helps students master the history, theory and practice of analysing literary adaptations. Following an introductory overview of major debates and concepts, each chapter focuses on a canonical text and features: - Case study readings of adaptations in a variety of media, from film to opera, televised drama to animated comedy show, YA fiction to novel/graphic novel. - Coverage of popular appropriations and re-imaginings of the text. - Discussion questions and creative exercises throughout to guide students through their own analyses. - Annotated guides to further reading and viewing plus online resources. - The book also includes chapter overviews and a glossary of critical terms to give students quick access to key information for further study, reference and revision. The Bloomsbury Introduction to Adaptation Studies covers adaptations of: Jane Eyre; Great Expectations; The Turn of the Screw; The Great Gatsby.
Publisher: Bloomsbury Publishing
ISBN: 1441167692
Category : Literary Criticism
Languages : en
Pages : 297
Book Description
From David Lean's big screen Great Expectations to Alejandro Amenábar's reinvention of The Turn of the Screw as The Others, adaptations of literary classics are a constant feature of popular culture today. The Bloomsbury Introduction to Adaptation Studies helps students master the history, theory and practice of analysing literary adaptations. Following an introductory overview of major debates and concepts, each chapter focuses on a canonical text and features: - Case study readings of adaptations in a variety of media, from film to opera, televised drama to animated comedy show, YA fiction to novel/graphic novel. - Coverage of popular appropriations and re-imaginings of the text. - Discussion questions and creative exercises throughout to guide students through their own analyses. - Annotated guides to further reading and viewing plus online resources. - The book also includes chapter overviews and a glossary of critical terms to give students quick access to key information for further study, reference and revision. The Bloomsbury Introduction to Adaptation Studies covers adaptations of: Jane Eyre; Great Expectations; The Turn of the Screw; The Great Gatsby.
Spreadable Media
Author: Henry Jenkins
Publisher: NYU Press
ISBN: 1479856053
Category : Computers
Languages : en
Pages : 398
Book Description
"Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media.
Publisher: NYU Press
ISBN: 1479856053
Category : Computers
Languages : en
Pages : 398
Book Description
"Spreadable Media" maps fundamental changes taking place in the contemporary media environment, a space where corporations no longer tightly control media distribution. This book challenges some of the prevailing frameworks used to describe contemporary media.
Transmedia Storytelling
Author: Max Giovagnoli
Publisher: Lulu.com
ISBN: 1105062589
Category : Computers
Languages : en
Pages : 149
Book Description
Transmedia Storytelling explores the theories and describes the use of the imagery and techniques shared by producers, authors and audiences of the entertainment, information and brand communication industries as they create and develop their stories in this new, interactive ecosystem.
Publisher: Lulu.com
ISBN: 1105062589
Category : Computers
Languages : en
Pages : 149
Book Description
Transmedia Storytelling explores the theories and describes the use of the imagery and techniques shared by producers, authors and audiences of the entertainment, information and brand communication industries as they create and develop their stories in this new, interactive ecosystem.