A Psychological Study of Typography PDF Download
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Author: Sir Cyril Lodowic Burt
Publisher: CUP Archive
ISBN:
Category : Printing
Languages : en
Pages : 96
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Book Description
Author: Sir Cyril Lodowic Burt
Publisher: CUP Archive
ISBN:
Category : Printing
Languages : en
Pages : 96
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Book Description
Author: Cyril Burt
Publisher: Cambridge U. P
ISBN:
Category : Printing
Languages : en
Pages : 96
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Book Description
Author: John T. E. Richardson
Publisher: Springer Nature
ISBN: 3030909840
Category : Applied linguistics
Languages : en
Pages : 159
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Book Description
This open access book provides a detailed and up-to-date account of the relevant literature on the legibility of different kinds of typefaces, which goes back over 140 years in the case of reading from paper and more than 50 years in the case of reading from screens. It describes the origins of serif and sans serif styles in ancient inscriptions, their adoption in modern printing techniques, and their legibility in different situations and in different populations of readers. It also examines recent research on the legibility of serif and sans serif typefaces when used with internet browsers, smartphones and other hand-held devices. The book investigates the difference in the legibility of serif typefaces and sans serif typefaces when they are used to produce printed material or when they are used to present material on computer monitors or other screens and it explores the differences in readers’ preferences among typefaces. The book’s main focus is on the psychology of reading, but there are clear implications for education and publishing. Indeed, the book can be read with benefit by anyone concerned with communicating with others through written text, whether it is printed on paper or displayed on computer screens.
Author: Heinrich Klüver
Publisher:
ISBN:
Category : Eidetic imagery
Languages : en
Pages : 630
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Book Description
Author: P. David Pearson
Publisher: Psychology Press
ISBN: 9780805824162
Category : Reading
Languages : en
Pages : 1108
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Book Description
"The Handbook of Reading Research is the research handbook for the field. Each volume has come to define the field for the period of time it covers ... When taken as a set, the four volumes provide a definitive history of reading research"--Back of cover, volume 4.
Author: G. Thomas Tanselle
Publisher: Cambridge University Press
ISBN: 0521760348
Category : Design
Languages : en
Pages : 177
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Book Description
The most concise and accessible introduction available to bibliographical research and to the history of bibliography.
Author: United States. National Bureau of Standards
Publisher:
ISBN:
Category : Weights and measures
Languages : en
Pages : 348
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Book Description
Author: United States. National Bureau of Standards
Publisher:
ISBN:
Category : Legibility (Printing)
Languages : en
Pages : 112
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Book Description
Author: Sue Walker
Publisher: Routledge
ISBN: 1317879554
Category : Language Arts & Disciplines
Languages : en
Pages : 218
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Book Description
Typography and Language in Everyday Life provides a detailed look at graphic as well as linguistic aspects of language and suggests there is much to be gained from collaboration between typographers and applied linguists. The first part of the book provides an introduction to aspects of typographic theory and history and suggests some areas of applied linguistics that offer approaches to studying graphic language. The second part comprises case studies which look at the relationship between prescription and practice for visual organisation by considering everyday display typography, house style and typing manuals, and letter-writing. Each of these subjects is looked at from historical and theoretical perspectives. Aimed at those who may be unfamiliar with theoretical and historical perspectives on the graphic aspects of language, and with broad concepts in applied linguistics, the book also directs readers to areas of further reading in each of these fields. Extensively illustrated with examples of past and present graphic language, Typography and Language in Everyday Life is essential reading for students of typography, graphic design, applied linguistics and education, as well as the general reader.
Author:
Publisher:
ISBN:
Category : Printing
Languages : en
Pages : 500
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Book Description
