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Author: Julie E. Fromer
Publisher: Ohio University Press
ISBN: 0821418289
Category : England
Languages : en
Pages : 393
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Book Description
In A Necessary Luxury Julie E. Fromer analyzes tea histories, advertisements, and nine Victorian novels, including Alice's Adventures in Wonderland, Wuthering Heights, and Portrait of a Lady. Fromer demonstrates how tea functions as an arbiter of taste and middle-class respectability.
Author: Julie E. Fromer
Publisher: Ohio University Press
ISBN: 0821418289
Category : England
Languages : en
Pages : 393
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Book Description
In A Necessary Luxury Julie E. Fromer analyzes tea histories, advertisements, and nine Victorian novels, including Alice's Adventures in Wonderland, Wuthering Heights, and Portrait of a Lady. Fromer demonstrates how tea functions as an arbiter of taste and middle-class respectability.
Author: Atsushi Maki
Publisher: Routledge
ISBN: 1317444809
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
There are many problems regarding poverty, inequality and growth in developing countries in Asia and Africa. Policy makers at the national level and at international institutions such as the United Nations, World Bank, International Monetary Fund and others have implemented various policies in order to decrease poverty and inequality. This book provides empirical observations on Asian countries and Africa. Each chapter provides theoretical and empirical analysis on regional case studies with an emphasis on policy implications. The book will be of use to many who wish to assess and improve policies in developing countries and mitigate poverty and inequality, and stimulate growth, by drawing on relevant empirical research and economic theories. Clearly, there have been numerous policy failures and the book aims to provide a basis for improving policies and outcomes based on relevant empirical observations.
Author: Maxine Berg
Publisher: Manchester University Press
ISBN: 9780719052743
Category : Business & Economics
Languages : en
Pages : 276
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Book Description
This volume charts the rise of consumer culture in Europe during the 17th and 18th centuries. Essays are included on France and Holland, but the focus is primarily on Britain. Themes discussed include art markets, collecting and display, and are set alongside those of value and luxury.
Author: Beata Stępień
Publisher: Springer Nature
ISBN: 3030512185
Category : Business & Economics
Languages : en
Pages : 452
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Book Description
What does luxury value mean? What constitutes luxury, and what does not? While previous research has focused on luxury as a global business and how companies have generated, communicated and monetized luxury, this book draws on empirical research to examine how consumers understand and interact with it. It identifies the components of luxury value, as seen by consumers, and the most influential factors that shape these perceptions. Drawing on a range of disciplinary approaches, the author investigates how consumer segments differ in their perception of luxury products, and how different generations understand value. A comprehensive overview of consumer perceptions of luxury, this book is a must-read for those students and researchers interested in luxury studies.
Author:
Publisher:
ISBN:
Category : American periodicals
Languages : en
Pages : 846
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Book Description
Author: Mosca, Fabrizio
Publisher: IGI Global
ISBN: 1799858839
Category : Business & Economics
Languages : en
Pages : 351
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Book Description
In recent times, the advent of new technologies, the concerns about sustainability, and the new tastes of the youngest generations of luxury consumers have affected the traditional dynamics of the luxury goods markets. These emerging issues have caused significant changes in the marketing of luxury goods. Sustainable development is not a new practice in the luxury market but is of increasing importance. The real challenge is for luxury companies to overcome the residual corporate social responsibility perspective to embrace a real integration of environmental, ethical, and social concerns into the corporate strategy. Integrated output and sustainable processes, the introduction of non-financial reporting as operational practice, and a new orientation to circular economy practices are emerging issues that still today request for a deeper exploration both on the academic and managerial point of view. Digitalization is another relevant issue that is reshaping the business model of luxury companies. Big data, blockchain, omnichannel experience, and digital customer experience represent the main digital challenges that luxury brand companies are facing nowadays. Luxury brands must keep up with these digital demands and sustainability concerns to maintain their position in the global market. Developing Successful Global Strategies for Marketing Luxury Brands upgrades the most relevant theoretical frameworks and empirical research about the marketing of luxury goods. This book is focused on contemporary issues affecting luxury industries such as digital transformation (blockchain, big data, analytics, innovation processes), sustainable development, changes in luxury consumers’ behavior, integration between physical and online channels, and the development of social media marketing strategies. Chapters will cover areas of marketing, management, buyer behavior, and international business, creating a multidisciplinary approach for this book. This book is ideal for scholars, local government agencies and public bodies, managers, luxury business owners, along with practitioners, stakeholders, researchers, academicians, and students who are interested in emerging issues affecting the luxury market, such as sustainability and digital transformation.
Author: Voltaire
Publisher: DigiCat
ISBN:
Category : Philosophy
Languages : en
Pages : 368
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Book Description
DigiCat Publishing presents to you this special edition of "Voltaire's Philosophical Dictionary" by Voltaire. DigiCat Publishing considers every written word to be a legacy of humankind. Every DigiCat book has been carefully reproduced for republishing in a new modern format. The books are available in print, as well as ebooks. DigiCat hopes you will treat this work with the acknowledgment and passion it deserves as a classic of world literature.
Author: Raymond Taylor Bye
Publisher:
ISBN:
Category : Economics
Languages : en
Pages : 524
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Book Description
Author: James Taylor
Publisher: Bloomsbury Publishing
ISBN: 1784421863
Category : Transportation
Languages : en
Pages : 66
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Book Description
In the 1950s and 1960s, luxury car buyers, from government ministers to captains of industry, almost invariably bought British. These were stately, dignified, and grand vehicles, with many featuring leather interiors and wood trim. Unfortunately, that market has now largely disappeared and, with it, so have the car-makers themselves. This new book covers cars in the over-3-litre class from the biggest names in British luxury motoring including Alvis, Daimler, and Lagonda, and high-end models from Austin, Rover, and Jaguar. It examines the features and characteristics of these classic cars, as well as explaining why they fell from prominence in the 1970s. Replete with beautiful photography throughout, this book is a loving portrait of the British luxury car, a dearly missed saloon defeated by foreign imports.
Author: James Anthony Froude
Publisher:
ISBN:
Category :
Languages : en
Pages : 838
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Book Description
