A Content Analysis of Market-driven Television News Magazines PDF Download
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Author: Tseng Kuo-Feng
Publisher:
ISBN:
Category : Attribution of news
Languages : en
Pages : 348
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Book Description
Author: Tseng Kuo-Feng
Publisher:
ISBN:
Category : Attribution of news
Languages : en
Pages : 348
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Book Description
Author: W. James Potter
Publisher: SAGE Publications
ISBN: 1483379574
Category : Language Arts & Disciplines
Languages : en
Pages : 297
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Book Description
Introduction to Media Literacy builds students’ media literacy step-by-step to make them more knowledgeable about all facets of the media and more strategic users of media messages. In nine streamlined chapters, all of the essential media topics are covered – from understanding media audiences, industries, and effects to confronting controversies like media ownership, privacy, and violence – in a concise format that keeps students focused on improving their media literacy skills as effectively and efficiently as possible.
Author: John H. McManus
Publisher: SAGE Publications, Incorporated
ISBN: 9780803952539
Category : Language Arts & Disciplines
Languages : en
Pages : 264
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Book Description
This book provides a comprehensive theory of commercial news production. The author's systematic study of the way in which firms deploy resources, such as reporters and photographers, to maximize return to shareholders leads to an examination of the ways such practices affect journalistic quality. John H McManus examines the application of market logic to news and its growing importance to local broadcast media. Until the mid-1980s, local television news tended to be viewed by journalists in other media as an inconsequential, market-driven medium. During the last decade, however, newspapers and network television have also found themselves to be prey to market forces as a consequence of increasing competition and a shrinking advertising market.
Author: W. James Potter
Publisher: SAGE Publications
ISBN: 1452206252
Category : Social Science
Languages : en
Pages : 553
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Book Description
This book offers a detailed approach to studying media influences and presents a vision of what it means to operate at a higher level of media literacy. The author agues that media have a profound influence on the way we perceive the world, shaping our beliefs and expectations. By becoming more media literate, we can avoid the potentially negative effects of those media messages as well as amplify the potentially positive effects. Topics covered include content, audience, media industries, media ownership, privacy, violence, sports, social media, and piracy of media messages.
Author:
Publisher:
ISBN:
Category : Dissertations, Academic
Languages : en
Pages : 640
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Book Description
Author: Daniel Riff
Publisher: Routledge
ISBN: 1135605106
Category : Language Arts & Disciplines
Languages : en
Pages : 253
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Book Description
Analyzing Media Messages provides a comprehensive and comprehensible guide to conducting content analysis research. It establishes a formal definition of quantitative content analysis; gives step-by-step instruction on designing a content analysis study; and explores in depth research questions that recur in content analysis, in such areas as measurement, sampling, reliability, data analysis, validity, and technology. This Second Edition maintains the concise, accessible approach of the first edition while offering an updated discussion and new examples. The goal of this resource is to make content analysis understandable, and to produce a useful guide for novice and experienced researchers alike. Accompanied by detailed, practical examples of current and classic applications, this volume is appropriate for use as a primary text for content analysis coursework, or as a supplemental text in research methods courses. It is also an indispensable reference for researchers in mass communication fields, political science, and other social and behavioral sciences.
Author: Steve M. Barkin
Publisher: Routledge
ISBN: 131529091X
Category : History
Languages : en
Pages : 232
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Book Description
This concise history of the news broadcasting industry will appeal to both students and general readers. Stretching from the "radio days" of the 1920s and 1930s and the early era of television after World War II through to the present, the book shows how commercial interests, regulatory matters, and financial considerations have long shaped the broadcasting business. The network dominance of the 1950s ushered in the new prominence of the "anchorman," a distinctly American development, and gave birth to the "golden age" of TV broadcasting, which featured hard-hitting news and documentaries epitomized by the reports by CBS's Edward R. Murrow. Financial pressures and advertising concerns in the 1960s led the networks to veer away from their commitment to serve the public interest, and "tabloid" television - celebrity, gossip-driven "soft news" - and news "magazines" became increasingly widespread. In the 1980s cable news further transformed broadcasting, igniting intense competition for viewers in the media marketplace. Focusing on both national and local news, this stimulating volume examines the evolution of broadcast journalism. It also considers how new electronic technologies will affect news delivery in the 21st century, and whether television news can still both serve the public interest and maintain an audience.
Author:
Publisher:
ISBN:
Category : Dissertation abstracts
Languages : en
Pages : 776
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Book Description
Author: Kimberly A. Neuendorf
Publisher: SAGE
ISBN: 1412979471
Category : Language Arts & Disciplines
Languages : en
Pages : 457
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Book Description
Content analysis is a complex research methodology. This book provides an accessible text for upper level undergraduates and graduate students, comprising step-by-step instructions and practical advice.
Author:
Publisher:
ISBN:
Category : Education
Languages : en
Pages : 760
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Book Description
