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Author: Bryan Mattimore
Publisher: Diversion Books
ISBN: 1626818304
Category : Business & Economics
Languages : en
Pages : 139
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Book Description
From Bryan Mattimore, innovation guru to Fortune 500 companies, comes a book for aspiring entrepreneurs, corporate “intrapreneurs,” and anyone else looking to break the mold. Bryan Mattimore is a big idea guy. For the past twenty-five years, he has helped Fortune 500 companies create over $3 billion in new innovations using his unique creative-thinking exercises. In 21 DAYS TO A BIG IDEA: CREATING BREAKTHROUGH BUSINESS CONCEPTS, Mattimore takes readers through a disciplined creative process to create original and practical new business concepts. By investing less than an hour a day for twenty-one days, you will: 1) learn a new toolkit of creative thinking strategies and problem-solving techniques that can be used for solving a wide variety of both personal and professional challenges, and 2) generate more than a dozen new concepts from which to choose the highest potential/winning idea for a new start-up. Entertaining and easy-to-follow, 21 DAYS TO A BIG IDEA is a must-read for all aspiring entrepreneurs, helping you to discover and implement your first—or your next—biggest idea. "Greatness starts with an idea, but the chasm between ideas and truly great ideas is vast. This terrific, approachable book provides a simple and straightforward method for bending and torturing almost any idea until it succumbs to greatness."—Bob Dorf, co-author of THE START-UP'S OWNER'S MANUAL
Author: Bryan Mattimore
Publisher: Diversion Books
ISBN: 1626818304
Category : Business & Economics
Languages : en
Pages : 139
Get Book Here
Book Description
From Bryan Mattimore, innovation guru to Fortune 500 companies, comes a book for aspiring entrepreneurs, corporate “intrapreneurs,” and anyone else looking to break the mold. Bryan Mattimore is a big idea guy. For the past twenty-five years, he has helped Fortune 500 companies create over $3 billion in new innovations using his unique creative-thinking exercises. In 21 DAYS TO A BIG IDEA: CREATING BREAKTHROUGH BUSINESS CONCEPTS, Mattimore takes readers through a disciplined creative process to create original and practical new business concepts. By investing less than an hour a day for twenty-one days, you will: 1) learn a new toolkit of creative thinking strategies and problem-solving techniques that can be used for solving a wide variety of both personal and professional challenges, and 2) generate more than a dozen new concepts from which to choose the highest potential/winning idea for a new start-up. Entertaining and easy-to-follow, 21 DAYS TO A BIG IDEA is a must-read for all aspiring entrepreneurs, helping you to discover and implement your first—or your next—biggest idea. "Greatness starts with an idea, but the chasm between ideas and truly great ideas is vast. This terrific, approachable book provides a simple and straightforward method for bending and torturing almost any idea until it succumbs to greatness."—Bob Dorf, co-author of THE START-UP'S OWNER'S MANUAL
Author: Bryan W. Mattimore
Publisher: John Wiley & Sons
ISBN: 1118238702
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
How to solve critical business challenges by generating more and better ideas Every organization needs a steady supply of fresh, relevant ideas, but managers can?t just lock teams in a room with a mandate to brainstorm and hope for the best. Ideation is both a science and an art, and when group ideation processes are well-designed and well-facilitated, anyone can generate an abundance of creative, implementable options?not to mention true breakthroughs?for any business need. Drawing on his work leading high-stakes ideation sessions at over 300 organizations, Mattimore explains the how, what, and why of successful ideation and provides a framework for when and how to apply various techniques. Identifies Mattimore?s top ideation and innovation techniques (including ?brainwalking,? finding inspiration in worst ideas, the unexpected effectiveness of wishing, and more) and lays the groundwork for you to invent successful processes of your own Tells real stories of ideation at work in Mattimore?s consulting business, including how Ben & Jerry?s named a new strawberry fudge flavor, how Thomas? invented a new, healthier English muffin that now accounts for over 30% of its sales, how IBM transformed the culture of one of its divisions to make it more innovative, and many more Mattimore is a world-class expert on applied creativity and an innovation process consultant to over one-third of the Fortune 100 companies; he and his team have helped create and launch products and services worth over $3 billion in annual US retail sales With a diverse range of tested methods, Idea Stormers is the indispensable guide for developing original, practical solutions to even the most intractable-seeming creative challenges.
Author: Stefan Mumaw
Publisher: John Wiley and Sons
ISBN: 1118060709
Category : Business & Economics
Languages : en
Pages : 226
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Book Description
The latest from the author of the bestselling Caffeine for the Creative Mind How do you develop solutions that rock? Ones that surpass their initial purpose and grab an industry by its throat, turn interested parties into concept evangelists, and influence behaviors and alter perceptions? Read Chasing the Idea Monster and find out. This fun and insightful book sorts out the hallmarks of a monstrous idea by providing the author's "idea measurement" tools in the form of seven primary questions to gauge the potential of any idea. These seven questions are supported by real-world examples of ideas that succeeded in winning over their audience, as well as those that ignored the measurement and failed miserably. Features warnings and anecdotes from some of the world's most prominent creatives, marketing teams, and business professionals A proven method for determining if an idea will be a "big idea," or else will die a painful death Author is a respected industry expert whose Caffeine for the Creative Mind successfully reached an audience both in the creative community and beyond Want to get a better sense of what makes a successful idea, and how yours measures up? Start Chasing the Idea Monster and scoring big creative wins today!
Author: Madeleine Dore
Publisher: Penguin
ISBN: 0593419138
Category : Self-Help
Languages : en
Pages : 305
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Book Description
How to release productivity guilt and embrace the hidden values in our daily lives. Any given day brings a never-ending list of things to do. There’s the work thing, the catch-up thing, the laundry thing, the creative thing, the exercise thing, the family thing, the thing we don’t want to do, and the thing we’ve been putting off, despite it being the most important thing. Even on days when we get a lot done, the thing left undone can leave us feeling guilty, anxious, or disappointed. After five years of searching for the secret to productivity, Madeleine Dore discovered there isn’t one. Instead, we’re being set up to fail. I Didn’t Do the Thing Today is the inspiring call to take productivity off its pedestal—by dismantling our comparison to others, aspirational routines, and the unrealistic notions of what can be done in a day, we can finally embrace the joyful messiness and unpredictability of life. For anyone who has ever felt the pressure to do more, be more, achieve more, this antidote to our doing-obsession is the permission slip we all need to find our own way.
Author: Chris Guillebeau
Publisher: Crown Currency
ISBN: 152475885X
Category : Business & Economics
Languages : en
Pages : 274
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Book Description
The author of the New York Times Bestseller THE $100 STARTUP, shows how to launch a profitable side hustle in just 27 days. To some, the idea of quitting their day job to start a business is exhilarating. For others, it’s terrifying. After all, a job that produces a steady paycheck can be difficult to give up. But in a time when businesses have so little loyalty to employees that the very notion of “job security” has become a punchline, wouldn’t it be great to have an additional source of income to fall back on? And wouldn’t it be great to make that happen without leaving your day job? Enter the Side Hustle. Based on detailed information from hundreds of case studies, Chris Guillebeau provides a step-by-step guide that anyone can use to create and launch a profitable project in less than a month. Designed for the busy and impatient, this plan will have you generating income immediately, without the risk of throwing yourself head first into the world of entrepreneurship. Whether you just want to make some extra money, or start something that may end up replacing your day job entirely, the side hustle is the new job security. When you generate income from multiple sources, it gives you options, and in today’s world, options aren't just nice to have: they're essential. You don’t need entrepreneurial experience to launch a profitable side hustle. You don’t need a business degree, know how to code, or be an expert marketer. And you certainly don’t need employees or investors. With this book as your guide, anyone can learn to build a fast track to freedom.
Author: Scott Duffy
Publisher: Piatkus Books
ISBN: 9780349403984
Category : Entrepreneurship
Languages : en
Pages : 218
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Book Description
"A serial entrepreneur offers a plan for launching successful ventures About ninety-seven percent of a rocket's fuel is used in the first three feet of its launch. The same is true in launching a new business, product, or service. Those first few steps are absolutely critical. Scott Duffy has developed a practical approach for turning your big idea into a thriving venture by focusing on the crucial period immediately before, during, and after opening your doors (literally or online). His approach is based on his experiences working with top entrepreneurs like Tony Robbins and Richard Branson, who taught him how to balance the two key sides of entrepreneurship: The personal side, including personal finances, relationships, and health. The business side, including raising capital, building teams, establishing partnerships, and closing sales. Duffy also draws on the true stories of other big names, such as Howard Schultz, Lou Holtz, and MC Hammer, to offer guidance on turning your vision into a full-fledged enterprise"--
Author: Robert G. Lee
Publisher: WordCrafts Press
ISBN:
Category : Humor
Languages : en
Pages : 321
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Book Description
What's the Big Idea? is a smart aleck's commentary on the intersection between faith and science told through the lens of the author's own personal journey of belief. It uses both humor and heart to lay out overwhelming evidence for the existence of an Intelligent Designer. This book is aimed at our current short attention span society that is fluent in both cynicism and sarcasm. People who appreciate The Onion and The Babylon Bee will enjoy the satirical approach the author uses when he dissects both science and religion. Readers of The Case for Christ will be drawn to the well-researched information explaining why Christianity is a faith founded on reason and intellect while Christian parents of teens and millennials will appreciate a book they can share with their children that proves theirs is not a mindless faith. Throughout the book, the reader will be stunned by the awe-inspiring amount of precise fine tuning our world and universe demand as well as be amazed at how much information they've totally forgotten since high school.
Author: Carl Erik Fisher
Publisher: Penguin
ISBN: 0525561455
Category : Psychology
Languages : en
Pages : 393
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Book Description
Named a Best Book of the Year by The New Yorker and The Boston Globe An authoritative, illuminating, and deeply humane history of addiction—a phenomenon that remains baffling and deeply misunderstood despite having touched countless lives—by an addiction psychiatrist striving to understand his own family and himself “Carl Erik Fisher’s The Urge is the best-written and most incisive book I’ve read on the history of addiction. In the midst of an overdose crisis that grows worse by the hour and has vexed America for centuries, Fisher has given us the best prescription of all: understanding. He seamlessly blends a gripping historical narrative with memoir that doesn’t self-aggrandize; the result is a full-throated argument against blaming people with substance use disorder. The Urge is a propulsive tour de force that is as healing as it is enjoyable to read.” —Beth Macy, author of Dopesick Even after a decades-long opioid overdose crisis, intense controversy still rages over the fundamental nature of addiction and the best way to treat it. With uncommon empathy and erudition, Carl Erik Fisher draws on his own experience as a clinician, researcher, and alcoholic in recovery as he traces the history of a phenomenon that, centuries on, we hardly appear closer to understanding—let alone addressing effectively. As a psychiatrist-in-training fresh from medical school, Fisher was soon face-to-face with his own addiction crisis, one that nearly cost him everything. Desperate to make sense of the condition that had plagued his family for generations, he turned to the history of addiction, learning that the current quagmire is only the latest iteration of a centuries-old story: humans have struggled to define, treat, and control addictive behavior for most of recorded history, including well before the advent of modern science and medicine. A rich, sweeping account that probes not only medicine and science but also literature, religion, philosophy, and public policy, The Urge illuminates the extent to which the story of addiction has persistently reflected broader questions of what it means to be human and care for one another. Fisher introduces us to the people who have endeavored to address this complex condition through the ages: physicians and politicians, activists and artists, researchers and writers, and of course the legions of people who have struggled with their own addictions. He also examines the treatments and strategies that have produced hope and relief for many people with addiction, himself included. Only by reckoning with our history of addiction, he argues—our successes and our failures—can we light the way forward for those whose lives remain threatened by its hold. The Urge is at once an eye-opening history of ideas, a riveting personal story of addiction and recovery, and a clinician’s urgent call for a more expansive, nuanced, and compassionate view of one of society’s most intractable challenges.
Author: Ian Douglas
Publisher: Thames & Hudson
ISBN: 0500775427
Category : Social Science
Languages : en
Pages : 156
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Book Description
This new volume in The Big Idea series evaluates the impact of the increased use of technology in everyday life on society. Modern technology has undoubtedly enhanced our lives in numerous, powerful ways—we can now communicate in real time with friends and colleagues around the world, and do mundane tasks such as shopping or banking at a touch. But has there been a detrimental effect on our health and happiness? Is Technology Making Us Sick? assesses the impact of our increased screen time and everyday interactions with modern technology, the ways we relate to others, and on our mental and physical health. In Is Technology Making Us Sick?, expert Ian Douglas traces the development of human interaction with technology over the last thirty years. His in-depth analysis dissects the key issues, including the consequences of social media and gaming on self-esteem, brain development, anxiety levels, loneliness, depression, and personal relationships; and the impact on our stress levels of always being plugged into the internet. Ultimately, Is Technology Making Us Sick? offers strategies to combat habit-forming products and presents ways to take advantage of revolutionary technology without falling victim to its negative impacts.
Author: Nora Herting
Publisher: Chronicle Books
ISBN: 9781452152929
Category : Business & Economics
Languages : en
Pages : 0
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Book Description
In this increasingly visual age, images speak louder than words. Studies show that images also help people think. Visual note-taking such as doodling increases memory retention rates by nearly 30 percent, and opens creative pathways, strengthens focus, and inspires self-expression. Driven by these groundbreaking findings, entrepreneurs Nora Herting and Heather Willems founded ImageThink, a graphic facilitation firm that has helped an elite roster of clients—from Google to Pepsi to NASA—visualize their ideas and transform their creative processes using simple drawing techniques that anyone can master. Draw Your Big Idea presents their sought-after guidance and more than 150 drawing exercises tailored to brainstorming, refining, and executing ideas in the home, design studio, and office. With this workbook, readers will learn to beat creative block—for good!
