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Author: Ava Taylor
Publisher: Human Kinetics
ISBN: 1718207913
Category : Health & Fitness
Languages : en
Pages : 257
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Book Description
The truth is, being a yoga business owner isn’t easy. But it is absolutely possible to succeed when you have access to the tools and techniques for success used by close to 1,000 yoga teachers and studio owners who built their successful yoga businesses from the ground up. Your Yoga Business gives you the chance to learn exactly what it takes to build real and sustainable growth as a yoga business owner—without having to learn everything the hard way. In this one-of-a-kind resource, renowned yoga business expert Ava Taylor shares her insights and real-life experiences to give you an honest look at what it really takes to thrive in today’s environment. Learn what works—and what doesn’t—and apply the insights to your own business and philosophy. You’ll find “homework activities” in each chapter, supplemented with 36 downloadable and customizable business forms available online, to guide you through the process of reimagining your business by envisioning your dreams, telling your story, and crafting your visual identity; defining your goods and services such as types of sessions, workshops, trainings, immersions, retreats, and products and merchandise; building a business plan by clarifying your dreams and setting your goals; refining your message by mastering consistent and courageous marketing; implementing your plan by creating connections and identifying strategies; and getting it done by knowing how to be the boss you need to be. Create the business you’ve always dreamed of with Your Yoga Business. It is your road map to success. Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam. Note: A code for accessing HKPropel is included with this ebook.
Author: Amy Ippoliti
Publisher: New World Library
ISBN: 1608688798
Category : Health & Fitness
Languages : en
Pages : 306
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Book Description
Originally published in 2016, The Art and Business of Teaching Yoga immediately became the essential resource for those looking to start or maintain a successful career in yoga. Since then, the landscape has changed. Online yoga and social media are now a crucial part of most teachers’ repertoires. Yoga teachers also face broad cultural shifts, an evolving environmental crisis, and resulting anxiety among students, all of which bring fresh challenges to their leadership and teaching abilities. This expanded edition will help you: • plan dynamic classes, including engaging digital content • build a loyal student base and become more financially stable • optimize your own practice • maintain a marketing plan and develop a unique brand • teach yoga to facilitate ease and inspire creative action in a troubled world
Author: John Philp
Publisher: Viking
ISBN:
Category : Health & Fitness
Languages : en
Pages : 280
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Book Description
Once the province of gurus, yoga is now practised by such media-star personalities as Madonna and Sting. Yoga paraphernalia is everywhere, from malls to supermarkets, and the number of practitioners is growing daily. What prompted the change from spiritual to secular - and who is cashing in? Yoga Inc.examines the trends now sweeping the industry, from large 'McYoga' chains to yoga tournaments to high-profile yogis like Bikram Choudhury. Yoga Inc.asks- Can yoga survive with its good karma intact?
Author: Mark Stephens
Publisher: North Atlantic Books
ISBN: 1583944729
Category : Health & Fitness
Languages : en
Pages : 867
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Book Description
THE FUNDAMENTALS OF YOGA: Discover the history and philosophy of yoga—plus tools for teaching 108 yoga poses, planning and sequencing your yoga classes, and much more. “Will help [yoga] instructors fine-tune their classroom skills and empower their personal practice.” —Yoga + Joyful Living Drawing on a wide spectrum of perspectives and featuring more than 150 photographs and illustrations, Teaching Yoga covers the fundamental topics of yoga for new and experienced yoga teachers. Inside, you’ll find: • A foundational overview of yoga philosophy and history • Presentations of yoga classics like Vedas; Upanishads; Bhagavad Gita; Yoga Sutras of Patanjali • Profiles of the 11 styles of contemporary yoga, including their history and distinguishing elements • Support and tools for teaching 108 yoga poses, breathing techniques, and meditations • Practical advice for classroom setup, and planning and sequencing yoga classes • Guidance through the process of starting and sustaining a career as a yoga teacher • Over 200 bibliographic sources and a comprehensive index • A useful appendix listing associations, institutes, organizations, and professional resources Addressing 100% of the teacher training curriculum standards set by Yoga Alliance—the world’s leading registry and accreditation source for yoga teachers and schools—Teaching Yoga is the perfect resource for experienced yoga teachers, teachers in training, and anyone interesed in deepening their understanding of their yoga practice.
Author: Vish Chatterji
Publisher: Simon and Schuster
ISBN: 168383870X
Category : Business & Economics
Languages : en
Pages : 223
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Book Description
Learn how to drive success and balance through adopting the principles of the world’s oldest and most successful fitness regime: Yoga. Yoga has long been embraced by the Western world for its physical, mental, and spiritual benefits—combining lifestyle philosophy and rewarding physical exercise with socio-economic practices for internal and external strength, focus, and calm. As yoga has found a home in mainstream society, its frameworks and techniques are proving increasingly relevant to leadership demands of the modern business world. This practical guidebook provides accessible methods for using yoga and Ayurveda as a means to fully unlock the creativity and leadership potential required to achieve career success, while simultaneously finding inner harmony and overall well-being. The authors—a successful California technology entrepreneur turned executive coach and a world-renowned Himalayan yofa master with a PhD—have created a real-world approach to establishing a lasting balanced lifestyle without the need for any prior yoga experience. In this illuminating book, they leverage their understating of the priorities of the busy modern professional to present a simple and accessible system for changing your life through yoga. Filled with physical and mental exercises, personalized guides for diet and lifestyle, and tools such as meditation and breathing exercises, The Business Casual Yogi has an easy-to-follow framework that will help you attain greater happiness, balance, and success. “An excellent book that makes the ancient wisdom tradition of Yoga accessible to a modern audience.” —Gopi Kallayil, Chief Evangelist, Brand Marketing, Google, and author of The Internet to the Inner-net and The Happy Human “The teachings of The Business Casual Yogi have helped me become a better person and leader. We all know the “what” —that yoga is good for us. For an engineer like me, I needed the “why” and the “how.” This book illustrates that and helps create a roadmap to achieve balance between body, mind and career success.” —Tuhin Halder, Vice President of Finance & Operations, Comcast Corporation “For those professionals looking to take their business and their personal lives to the next level, Vish has provided all the necessary tools and ingredients for your journey. Truly a book that personally inspires through introspection and one you will want to continually refer too.” —Jim Schlager, Principal, Moss Adams Wealth Management
Author: Ava Taylor
Publisher: Human Kinetics
ISBN: 1718207913
Category : Health & Fitness
Languages : en
Pages : 257
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Book Description
The truth is, being a yoga business owner isn’t easy. But it is absolutely possible to succeed when you have access to the tools and techniques for success used by close to 1,000 yoga teachers and studio owners who built their successful yoga businesses from the ground up. Your Yoga Business gives you the chance to learn exactly what it takes to build real and sustainable growth as a yoga business owner—without having to learn everything the hard way. In this one-of-a-kind resource, renowned yoga business expert Ava Taylor shares her insights and real-life experiences to give you an honest look at what it really takes to thrive in today’s environment. Learn what works—and what doesn’t—and apply the insights to your own business and philosophy. You’ll find “homework activities” in each chapter, supplemented with 36 downloadable and customizable business forms available online, to guide you through the process of reimagining your business by envisioning your dreams, telling your story, and crafting your visual identity; defining your goods and services such as types of sessions, workshops, trainings, immersions, retreats, and products and merchandise; building a business plan by clarifying your dreams and setting your goals; refining your message by mastering consistent and courageous marketing; implementing your plan by creating connections and identifying strategies; and getting it done by knowing how to be the boss you need to be. Create the business you’ve always dreamed of with Your Yoga Business. It is your road map to success. Earn continuing education credits/units! A continuing education exam that uses this book is also available. It may be purchased separately or as part of a package that includes both the book and exam. Note: A code for accessing HKPropel is included with this ebook.
Author: Bernie Clark
Publisher:
ISBN: 9780968766538
Category : Health & Fitness
Languages : en
Pages : 325
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Book Description
Learn alignment cues that are skillful, safe, and best suited to you.
Author: Casey Conrad
Publisher:
ISBN: 9780692256411
Category : Hatha yoga
Languages : en
Pages : 239
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Book Description
How many more students would you like in your yoga classes? In The Business of Yoga the world's leading sales trainer for the health and fitness industry teams up with an experienced and successful yoga instructor who is also the former owner of an award winning ad agency to show you exactly how to use modern marketing concepts and tools to get more students and enjoy more profits from your studio or as an individual instructor. DISCOVER * Tons of ways to fill your classes with new students ' * How to create dozens of new profit centers within your studio or practice * Key steps to building long term students * How to stop worrying about the competition * The secrets for preventing low revenue periods & maximizing income year round Whether you're a studio owner who wants to take your yoga business to the next level, a yoga instructor who is finding it challenging to make ends meet, or just getting started with your career in the yoga business you will find this book to be transformational! You'll get the exact information, marketing methods and tools need to become successful doing what you love most - teaching yoga!
Author: Renee Gade
Publisher: Estalontech
ISBN: 8835807816
Category : Health & Fitness
Languages : en
Pages : 135
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Book Description
In this world where complexities are developing immensely, the alternative options of medicinal healing techniques are getting more and more popularity and yoga is one of the significant ones. It is a no-contact, no medication treatment, which does both prevent and cure illnesses. Yoga isn't only a physical exercise but at the same time is a method for keeping the psychological state flawless. Yoga helps in keeping the body fit and fine and furthermore clears the brain from any stress which in a roundabout way demonstrates to be negative with regards to living a healthy lifestyle. The advantages of yoga are colossal. Therefore, nowadays yoga becomes a training that has gained worldwide acknowledgment and has become a trend now. Yoga is characterized as basically the association of a person with divine cognizance. The word yoga begins from the Sanskrit word 'Yuj' which implies addition - the addition of strength, energy, and beauty to the body, mind, and soul. The best part of yoga is, it achieves physical health as well as infiltrates through the numerous layers of being to heal the soul and mind. This means through training, it helps in controlling an individual's mind, body, and soul. It additionally helps in overcoming stress and uneasiness and keeps you calmer. Yoga asanas are known to enhance flexibility, confidence, and vigor. In this guide, we will teach you how you can attain forever fitness in your life as well as manage your stress levels, ease or prevent back pain, muscle or joint injury also equipped you with self-esteem, confidence, and self-reliance. Along this journey, we will also teach you different the different practices and workouts that rejuvenate not only your outer body but also improve your inner well-being
Author: Sian O'Neill
Publisher: Singing Dragon
ISBN: 0857013130
Category : Health & Fitness
Languages : en
Pages : 322
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Book Description
This trusted companion offers help and guidance on the day-to-day practicalities of teaching and running a yoga business. Including insights from renowned yoga professionals, including Liz Lark, Lizzie Lasater, Andrew McGonigle, Katy Appleton and Tarik Dervish and more, this book offers practical ways to hone teaching skills. It features topics such as working with common injuries and conditions, breath, sequencing, incorporating philosophy and myth into class, and the links between yoga and Qigong and Ayurveda. It also provides key information on how to get the most out of a yoga business, with advice on setting up and running a studio, and planning and leading retreats.
Author:
Publisher: Nick Tsai
ISBN:
Category : Health & Fitness
Languages : en
Pages : 256
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Book Description
Become the yoga instructor everyone wants to learn from with '5-Star Yoga Teacher,' the essential guide for anyone who wants to excel in teaching yoga and create a lasting impact. Embark on a transformative journey from mastering the yoga mindset to becoming a business-savvy practitioner. This comprehensive book offers a deep dive into every aspect of becoming a successful yoga instructor, fostering authenticity, and building a thriving practice. In '5-Star Yoga Teacher,' you will uncover the secrets to: Developing a yoga mindset that conquers imposter syndrome and cultivates balance between ego and authenticity. Navigating the path to becoming a yoga teacher with purpose and connection. Designing engaging yoga sessions with creativity and intention, while adapting to diverse skill levels. Implementing advanced teaching techniques that cater to different yoga styles and class dynamics. Managing the nuances of your teaching practice, from avoiding burnout to continuous learning. Crafting a robust business strategy that includes setting up your yoga enterprise, understanding the yoga market, and effective marketing both offline and online. Expanding your reach through workshops, retreats, digital classes, and community engagement. Managing your finances with savvy pricing and revenue stream strategies, while leveraging networking and community building for growth. Staying at the forefront of yoga trends and education to continually refine your skills and offerings. With '5-Star Yoga Teacher,' take the leap from being a good teacher to a great one. This book isn't just about teaching yoga; it's about living it, sharing it, and making a difference with each class you lead. Filled with actionable advice, reflective exercises, and pragmatic tools, it's the blueprint for anyone committed to teaching excellence and a lifetime of learning. Step into your power and let '5-Star Yoga Teacher' be the guide that lights the path to your success. Whether you're just starting out or looking to enhance your practice, this book will elevate your teaching and transform your approach to yoga. Discover how to be not just a teacher, but an inspiration to your students and a leader in the yoga community. Your journey to becoming a 5-star yoga teacher starts here!"
