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Author: Brian S. Brooks
Publisher: Macmillan Higher Education
ISBN: 1457639092
Category : Language Arts & Disciplines
Languages : en
Pages : 436
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Book Description
No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.
Author: Brian S. Brooks
Publisher: Macmillan Higher Education
ISBN: 1457639092
Category : Language Arts & Disciplines
Languages : en
Pages : 436
Get Book Here
Book Description
No matter what the medium, from print to broadcast to digital, Working with Words presents the best writing advice for journalists. It is designed to help students gain the grammatical and stylistic skills they need and then serve as a reference throughout their careers. Written by working journalists, with parts devoted to grammar and mechanics as well as journalistic style and writing for different media, it offers coverage the Associated Press Stylebook does not — and it’s affordably priced at 30-50% less than competing texts. The new edition contains tools that make it even easier to navigate, tackles the unique issues inherent to writing for online media, and offers improved grammar and writing instruction.
Author: Dr. Frank Luntz
Publisher: Hachette Books
ISBN: 1401385745
Category : Language Arts & Disciplines
Languages : en
Pages : 414
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Book Description
The nation's premier communications expert shares his wisdom on how the words we choose can change the course of business, of politics, and of life in this country In Words That Work, Luntz offers a behind-the-scenes look at how the tactical use of words and phrases affects what we buy, who we vote for, and even what we believe in. With chapters like "The Ten Rules of Successful Communication" and "The 21 Words and Phrases for the 21st Century," he examines how choosing the right words is essential. Nobody is in a better position to explain than Frank Luntz: He has used his knowledge of words to help more than two dozen Fortune 500 companies grow. Hell tell us why Rupert Murdoch's six-billion-dollar decision to buy DirectTV was smart because satellite was more cutting edge than "digital cable," and why pharmaceutical companies transitioned their message from "treatment" to "prevention" and "wellness." If you ever wanted to learn how to talk your way out of a traffic ticket or talk your way into a raise, this book's for you.
Author: Janice Redish
Publisher: Elsevier
ISBN: 0123859301
Category : Computers
Languages : en
Pages : 370
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Book Description
"Learn how to have great conversations through your site or app. Meet your business goals while satisfying your site visitors' needs. Learn how to create useful and usable content from the master - Ginny Redish. Ginny's easy-to-read style will teach you how to plan, organize, write, design, and test your content"--
Author: Ruth Gairns
Publisher: Cambridge University Press
ISBN: 9780521317092
Category : Foreign Language Study
Languages : en
Pages : 216
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Book Description
A practical guide on how to select, organise and teach vocabulary to students of all levels.
Author: John Langshaw Austin
Publisher: Oxford University Press
ISBN: 019824553X
Category : Language and languages
Languages : en
Pages : 181
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Book Description
This work sets out Austin's conclusions in the field to which he directed his main efforts for at least the last ten years of his life. Starting from an exhaustive examination of his already well-known distinction between performative utterances and statements, Austin here finally abandons that distinction, replacing it with a more general theory of 'illocutionary forces' of utterances which has important bearings on a wide variety of philosophicalproblems.
Author:
Publisher:
ISBN:
Category : Encyclopedias and dictionaries
Languages : en
Pages : 554
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Book Description
An encyclopedia designed especially to meet the needs of elementary, junior high, and senior high school students.
Author: J. H. Hood
Publisher: Wordcraft Global Pty Limited
ISBN: 9780987557537
Category : English language
Languages : en
Pages : 113
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Book Description
Have you ever been frustrated by your boss constantly making changes to your documents? Annoyed at the time it takes to write something? Sick of sending emails that don't get read? Been asked to write a report and don't know where to start? Are people just not getting your message? Then this guide is for you! In this 90 page guide you will find practical and proven techniques to write clearly, concisely and quickly. Each section of the guide covers key points for writing well at work, including: the importance of identifying your audience, and then how to write for it using Plain English to get your message across how to structure your document the seven secrets to good email how to write sharp, accurate letters and memos how to use the simple tool of the mind map to improve your writing what to consider when you have been asked to write a report the key points of a resume, a cover letter and the job application getting on top of punctuation, spelling and confusing words Good workplace writing is about getting a positive answer to the question: Will your reader understand what you want them to know or do? This guide will give you the skills to get that positive answer-quickly and well.
Author: Isabel L. Beck
Publisher: Guilford Press
ISBN: 146250826X
Category : Language Arts & Disciplines
Languages : en
Pages : 241
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Book Description
Hundreds of thousands of teachers have used this highly practical guide to help K–12 students enlarge their vocabulary and get involved in noticing, understanding, and using new words. Grounded in research, the book explains how to select words for instruction, introduce their meanings, and create engaging learning activities that promote both word knowledge and reading comprehension. The authors are trusted experts who draw on extensive experience in diverse classrooms and schools. Sample lessons and vignettes, children's literature suggestions, "Your Turn" learning activities, and a Study Guide for teachers enhance the book's utility as a classroom resource, professional development tool, or course text. The Study Guide can also be downloaded and printed for ease of use (www.guilford.com/beck-studyguide). New to This Edition *Reflects over a decade of advances in research-based vocabulary instruction. *Chapters on vocabulary and writing; assessment; and differentiating instruction for struggling readers and English language learners, including coverage of response to intervention (RTI). *Expanded discussions of content-area vocabulary and multiple-meaning words. *Many additional examples showing what robust instruction looks like in action. *Appendix with a useful menu of instructional activities. See also the authors' Creating Robust Vocabulary: Frequently Asked Questions and Extended Examples, which includes specific instructional sequences for different grade ranges, as well as Making Sense of Phonics, Second Edition: The Hows and Whys, by Isabel L. Beck and Mark E. Beck, an invaluable resource for K–3.
Author: Renee Evenson
Publisher: AMACOM
ISBN: 0814432999
Category : Business & Economics
Languages : en
Pages : 242
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Book Description
How to Manage Work Relationships in a Constructive Way that Leads to Success. Learning how to maintain strong, harmonious work relationships is essential. Unfortunately, at some point in your career, you'll have to work with people whose personalities or habits make every interaction with them a trial. Communications expert Renee Evenson has written the definitive phrasebook on how to confront the situations that can arise when dealing with difficult personalities and bring about a positive outcome. Powerful Phrases for Dealing with Difficult People is packed with practical and easy-to-use tactics such as: 325 powerful phrases to communicate effectively, as well as powerful actions to take in support of those phrases. 30 common personality traits, behaviors, and workplace scenarios along with the phrases that work best with each. Nonverbal communication actions to back up your words. Sample dialogues that demonstrate how phrasing improves interactions. A five-step process for moving from conflict to resolution. "Why This Works" sections that provide detailed explanations. Often, an employee who can interact well with others and feels comfortable handling conflict will be promoted over an employee who possesses greater job or technical knowledge. From egotistical bosses to meeting monopolizers, you'll learn how to develop the skills to handle any type of conflict with anyone.
Author: Jennifer Clary-Lemon
Publisher:
ISBN: 9781646423125
Category : Academic writing
Languages : en
Pages : 350
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Book Description
Try This explores interdisciplinary research methods employed in research in writing studies but rarely drawn upon in undergraduate courses. This shifts writing instruction from a model of knowledge delivery and solitary research to a pedagogy of knowledge-making and an acknowledgment of research writing as collective, overlapping, and distributed. Each chapter is organized around methods to approach a particular kind of primary data--texts, artifacts, places, and images. Accompanying "Try This" invention projects in each chapter invite readers to "try" the research methods. Some projects are designed to try during class time and take 5 to 15 minutes, while others are extensive and will take days to accomplish. Each research writing opportunity introduced in a "Try This" invention project is designed to scaffold a research project. Each chapter offers different genres that allow research to circulate and connect meaningfully with audiences, including digital research posters, data visualizations, and short-form presentations. This book is also available as an open access ebook through the WAC Clearinghouse.
