Author: Miles Anthony Smith
Publisher: Kompelling Publishing
ISBN: 0988405350
Category : Business & Economics
Languages : en
Pages : 153
Book Description
Why Are Careers in Flux? Are you lost, hopeless, or angry in your job search? Do you feel alone, cheated, ripped off, or not sure what to do next? Or are you curious to understand the massive shift in the job hunting market currently rippling through the career transition landscape? What if you could understand what is driving this sea change and how Generation Flux is flourishing? What if you knew precisely where the profitable job opportunities lie? And what careers to avoid? Is College Worth it Anymore? Most of us have been told or believed that going to college after high school was worth it in the long run. But is student loan debt really worth the investment? Or is it a debt trap? Why do university tuition rates continue to skyrocket past the rate of simple inflation? Allusion of Career Security What if following the traditional career path, with its promise of a retirement pension after 20 or 30 years of dedicated service is not as secure as we think? The good news is that even though the definition of career success is changing, seeming instability in income and job tenure can also lead to be a more rewarding and fulfilling career. See how Generation Flux is succeeding with shorter job tenures and/or multiple streams of income. Whether you or someone you know is in college or just starting out, gainfully employed (and concerned about career ambiguity), underemployed, or have been downsized, rightsized, laid off, fired, cast off, or otherwise in career transition, Why Career Advice Sucks is for you. Satisfaction in Spite of Complexity With 15 years of twists and turns, Miles Anthony Smith delves into the ups and downs of his career, shares many funny, some sad, and other frustrating stories that will have you laughing and crying as you earn an advanced degree through his many mistakes and missteps. He paints a future of growing complexity where career success is defined by those who are willing to take calculated risks. Are you willing to join the ranks of Generation Flux? Create Career Clarity Miles will guide you on a job search journey to understand the past, confront the career development present, and conquer future career success. You will learn why traditional career planning is dead, how to become agile, adapt to ambiguity, and develop resilience no matter what the job change market throws your way. It's Laid Out in 4 Simple Parts Part 1: Lies, Damned Lies: Historical Context Part 2: Stop The Education Madness! Part 3: Embrace Becoming Generation Flux Part 4: Hope in the Job Seeking Trenches Get this book now to decrease your confusion, stress, and frustration with your career. The career advice in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Why Career Advice Sucks™
Author: Miles Anthony Smith
Publisher: Kompelling Publishing
ISBN: 0988405350
Category : Business & Economics
Languages : en
Pages : 153
Book Description
Why Are Careers in Flux? Are you lost, hopeless, or angry in your job search? Do you feel alone, cheated, ripped off, or not sure what to do next? Or are you curious to understand the massive shift in the job hunting market currently rippling through the career transition landscape? What if you could understand what is driving this sea change and how Generation Flux is flourishing? What if you knew precisely where the profitable job opportunities lie? And what careers to avoid? Is College Worth it Anymore? Most of us have been told or believed that going to college after high school was worth it in the long run. But is student loan debt really worth the investment? Or is it a debt trap? Why do university tuition rates continue to skyrocket past the rate of simple inflation? Allusion of Career Security What if following the traditional career path, with its promise of a retirement pension after 20 or 30 years of dedicated service is not as secure as we think? The good news is that even though the definition of career success is changing, seeming instability in income and job tenure can also lead to be a more rewarding and fulfilling career. See how Generation Flux is succeeding with shorter job tenures and/or multiple streams of income. Whether you or someone you know is in college or just starting out, gainfully employed (and concerned about career ambiguity), underemployed, or have been downsized, rightsized, laid off, fired, cast off, or otherwise in career transition, Why Career Advice Sucks is for you. Satisfaction in Spite of Complexity With 15 years of twists and turns, Miles Anthony Smith delves into the ups and downs of his career, shares many funny, some sad, and other frustrating stories that will have you laughing and crying as you earn an advanced degree through his many mistakes and missteps. He paints a future of growing complexity where career success is defined by those who are willing to take calculated risks. Are you willing to join the ranks of Generation Flux? Create Career Clarity Miles will guide you on a job search journey to understand the past, confront the career development present, and conquer future career success. You will learn why traditional career planning is dead, how to become agile, adapt to ambiguity, and develop resilience no matter what the job change market throws your way. It's Laid Out in 4 Simple Parts Part 1: Lies, Damned Lies: Historical Context Part 2: Stop The Education Madness! Part 3: Embrace Becoming Generation Flux Part 4: Hope in the Job Seeking Trenches Get this book now to decrease your confusion, stress, and frustration with your career. The career advice in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Publisher: Kompelling Publishing
ISBN: 0988405350
Category : Business & Economics
Languages : en
Pages : 153
Book Description
Why Are Careers in Flux? Are you lost, hopeless, or angry in your job search? Do you feel alone, cheated, ripped off, or not sure what to do next? Or are you curious to understand the massive shift in the job hunting market currently rippling through the career transition landscape? What if you could understand what is driving this sea change and how Generation Flux is flourishing? What if you knew precisely where the profitable job opportunities lie? And what careers to avoid? Is College Worth it Anymore? Most of us have been told or believed that going to college after high school was worth it in the long run. But is student loan debt really worth the investment? Or is it a debt trap? Why do university tuition rates continue to skyrocket past the rate of simple inflation? Allusion of Career Security What if following the traditional career path, with its promise of a retirement pension after 20 or 30 years of dedicated service is not as secure as we think? The good news is that even though the definition of career success is changing, seeming instability in income and job tenure can also lead to be a more rewarding and fulfilling career. See how Generation Flux is succeeding with shorter job tenures and/or multiple streams of income. Whether you or someone you know is in college or just starting out, gainfully employed (and concerned about career ambiguity), underemployed, or have been downsized, rightsized, laid off, fired, cast off, or otherwise in career transition, Why Career Advice Sucks is for you. Satisfaction in Spite of Complexity With 15 years of twists and turns, Miles Anthony Smith delves into the ups and downs of his career, shares many funny, some sad, and other frustrating stories that will have you laughing and crying as you earn an advanced degree through his many mistakes and missteps. He paints a future of growing complexity where career success is defined by those who are willing to take calculated risks. Are you willing to join the ranks of Generation Flux? Create Career Clarity Miles will guide you on a job search journey to understand the past, confront the career development present, and conquer future career success. You will learn why traditional career planning is dead, how to become agile, adapt to ambiguity, and develop resilience no matter what the job change market throws your way. It's Laid Out in 4 Simple Parts Part 1: Lies, Damned Lies: Historical Context Part 2: Stop The Education Madness! Part 3: Embrace Becoming Generation Flux Part 4: Hope in the Job Seeking Trenches Get this book now to decrease your confusion, stress, and frustration with your career. The career advice in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Why Leadership Sucks™ Volume 1
Author: Miles Anthony Smith
Publisher: Kompelling Publishing
ISBN: 0988405318
Category : Religion
Languages : en
Pages : 170
Book Description
Eliminate Frustration With Leadership What if you could decrease your stress and flourish? What if the wisdom you need to succeed with your team or your boss is within your reach? The good news is, leadership can also be one of the most rewarding and fulfilling endeavors. What if you could enjoy the rich rewards of leadership, and handle the challenging times with grace and ease? Leadership Can Suck Less So why does leadership suck? It sucks because real leadership is hard, requires selfless service, and because the buck stops here. Servant leadership or Level 5 leadership is uncomfortable, humbling, self-denying, painful, and counter-intuitive; nonetheless, Christian leadership is the only kind of leadership that brings lasting results, genuine happiness, and true self-fulfillment. The Joy of Leadership With 15 years of battle-tested leadership, Miles Anthony Smith delves into the ups and downs of his senior leadership experience, shares many funny, some sad, and other frustrating stories that will have you laughing and crying as you earn a leadership degree through his many mistakes and missteps. He paints a picture of leadership that is worth the fight to make it suck less. Here's What's In Store For You Define leadership in general and the servant leadership style specifically. Why Christian leadership matters and is a better long-term strategy. Develop leadership competencies with practical action steps. Learn from real world examples from the author's organizational leadership experience. Quotes on leadership help highlight and introduce sections within each chapter. It's Laid Out in 4 Simple Parts Part 1: To serve or not to serve. Effective leadership characteristics require servant leadership. Part 2: Do what's best for your organization. Discusses various aspects of organizational leadership and culture Part 3: Humility 101. Leadership principles of self-examination, apologies, authenticity, controlling and displaying emotions, and handling adversity. Part 4: Specific management situations, focusing on building business leadership competencies Get this book now to decrease your stress and frustration with leadership. The wisdom in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Publisher: Kompelling Publishing
ISBN: 0988405318
Category : Religion
Languages : en
Pages : 170
Book Description
Eliminate Frustration With Leadership What if you could decrease your stress and flourish? What if the wisdom you need to succeed with your team or your boss is within your reach? The good news is, leadership can also be one of the most rewarding and fulfilling endeavors. What if you could enjoy the rich rewards of leadership, and handle the challenging times with grace and ease? Leadership Can Suck Less So why does leadership suck? It sucks because real leadership is hard, requires selfless service, and because the buck stops here. Servant leadership or Level 5 leadership is uncomfortable, humbling, self-denying, painful, and counter-intuitive; nonetheless, Christian leadership is the only kind of leadership that brings lasting results, genuine happiness, and true self-fulfillment. The Joy of Leadership With 15 years of battle-tested leadership, Miles Anthony Smith delves into the ups and downs of his senior leadership experience, shares many funny, some sad, and other frustrating stories that will have you laughing and crying as you earn a leadership degree through his many mistakes and missteps. He paints a picture of leadership that is worth the fight to make it suck less. Here's What's In Store For You Define leadership in general and the servant leadership style specifically. Why Christian leadership matters and is a better long-term strategy. Develop leadership competencies with practical action steps. Learn from real world examples from the author's organizational leadership experience. Quotes on leadership help highlight and introduce sections within each chapter. It's Laid Out in 4 Simple Parts Part 1: To serve or not to serve. Effective leadership characteristics require servant leadership. Part 2: Do what's best for your organization. Discusses various aspects of organizational leadership and culture Part 3: Humility 101. Leadership principles of self-examination, apologies, authenticity, controlling and displaying emotions, and handling adversity. Part 4: Specific management situations, focusing on building business leadership competencies Get this book now to decrease your stress and frustration with leadership. The wisdom in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Educational Leadership and Policy in a Time of Precarity
Author: Amanda Heffernan
Publisher: Taylor & Francis
ISBN: 1000988228
Category : Education
Languages : en
Pages : 164
Book Description
This book brings critical perspectives towards questions of how precarity and precariousness affect the work of leaders and educators in schools and universities around the world. It theorises the effects of precarity, and the experiences of educators working in precarious environments. The work of school improvement takes time. Developing a highly-skilled and confident teaching workforce requires a long-term investment and commitment. Schools in vulnerable communities face higher rates of turnover and difficulty in staffing than advantaged schools do. Tackling the big issues in education – inequity, opportunity gaps, democracy and cohesion – also takes time. Education systems and sectors around the globe are functioning in increasingly casualised workforce environments, which has implications for leadership in schools and in higher education institutions. Precarity also holds serious implications for policymakers and for the leaders and educators who have to enact those policies. This book brings together experts in the field to offer critical perspectives on questions of how we might theorise the effects of precarity, and the experiences of those people working in precarious environments. Educational Leadership and Policy in a Time of Precarity will be a key resource for academics, researchers, and advanced students of education leadership and policy, educational administration, research methods, and sociology. This book was originally published as a special issue of the Journal of Educational Administration and History.
Publisher: Taylor & Francis
ISBN: 1000988228
Category : Education
Languages : en
Pages : 164
Book Description
This book brings critical perspectives towards questions of how precarity and precariousness affect the work of leaders and educators in schools and universities around the world. It theorises the effects of precarity, and the experiences of educators working in precarious environments. The work of school improvement takes time. Developing a highly-skilled and confident teaching workforce requires a long-term investment and commitment. Schools in vulnerable communities face higher rates of turnover and difficulty in staffing than advantaged schools do. Tackling the big issues in education – inequity, opportunity gaps, democracy and cohesion – also takes time. Education systems and sectors around the globe are functioning in increasingly casualised workforce environments, which has implications for leadership in schools and in higher education institutions. Precarity also holds serious implications for policymakers and for the leaders and educators who have to enact those policies. This book brings together experts in the field to offer critical perspectives on questions of how we might theorise the effects of precarity, and the experiences of those people working in precarious environments. Educational Leadership and Policy in a Time of Precarity will be a key resource for academics, researchers, and advanced students of education leadership and policy, educational administration, research methods, and sociology. This book was originally published as a special issue of the Journal of Educational Administration and History.
Why Leadership Sucks™ Volume 2
Author: Miles Anthony Smith
Publisher: Kompelling Publishing
ISBN: 0988405393
Category : Business & Economics
Languages : en
Pages : 144
Book Description
Leadership Talk In this day and age, we talk about leadership and more and more books are available on the subject than ever before. The single keyword 'leadership' offers up more than 640 million search results on Google alone, and via the internet we can access leadership courses (like mine on Udemy.com) and online information more quickly and easily than ever before. We have more management consultants than ever before in the history of the world. Yet we have a severe lack of leadership in most areas of government, business, and even non-profit organizations. So why is that? It is a lack of follow-through... plain and simple. We all gorge ourselves on leadership conferences, webinars, books, and so on, but how much do we actually put into practice? Does Practice Make Perfect? This book is about putting what we learn into practice, and that is a hallmark of leadership fundamentals. Whenever we feel frustrated or life seems to be spinning out of control, we need to get back to the fundamentals; to the basics of why we're living. What is your purpose and mission? Is it based on the fundamentals of living a selfless life as a service-minded person? In Volume 2 of the Why Leadership Sucks series, Miles delves further into the pain, pitfalls, and challenges of leadership and encourages perseverance with practical, action steps based on his real-world, in-the-trenches leadership experience. Feeling Out of Control? "Life and people aren't out to get you, but your approach to life and approach to people are." At times when our lives feel out of control, we need to get back to the basics of life and leadership. We can get so distracted by things in life that we forget about what is seminally true. It is always about the fundamentals: fundamentals in work, life, sports, faith, and relationships. We can easily allow ourselves to become distracted by all kinds of things that really don't matter, and most of the time a return to the fundamentals brings us back into balance and promotes peace in our lives. What You Can Expect That's what this book is about. If you feel that things are out of control, either in your own leadership or in that of others around you, this book is for you. If you just want to learn more about servant leadership fundamentals, this book is also for you. It is my hope and belief that this book will help you get back to the fundamentals of life and leadership. These are the things that really matter in life, and life should not be focused on the things that distract us from the purpose of living a selfless life. It's Laid Out in 4 Simple Parts Part 1: To serve or not to serve. The choice is indeed a tough one. Part 2: Leggo my ego. Addresses the challenge of needing an ego to lead but having that harnessed so it is not unwieldy. Part 3: The danger of persona non grata. You don't want to be the unwelcome person, do you? Part 4: Fierce competition steamrolls ahead. Organization competition is heating up and show no signs of slowing. Will you ride the wave or be pulled under by the currents? Get Volume 2 now to decrease your stress and frustration with leadership. The wisdom in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Publisher: Kompelling Publishing
ISBN: 0988405393
Category : Business & Economics
Languages : en
Pages : 144
Book Description
Leadership Talk In this day and age, we talk about leadership and more and more books are available on the subject than ever before. The single keyword 'leadership' offers up more than 640 million search results on Google alone, and via the internet we can access leadership courses (like mine on Udemy.com) and online information more quickly and easily than ever before. We have more management consultants than ever before in the history of the world. Yet we have a severe lack of leadership in most areas of government, business, and even non-profit organizations. So why is that? It is a lack of follow-through... plain and simple. We all gorge ourselves on leadership conferences, webinars, books, and so on, but how much do we actually put into practice? Does Practice Make Perfect? This book is about putting what we learn into practice, and that is a hallmark of leadership fundamentals. Whenever we feel frustrated or life seems to be spinning out of control, we need to get back to the fundamentals; to the basics of why we're living. What is your purpose and mission? Is it based on the fundamentals of living a selfless life as a service-minded person? In Volume 2 of the Why Leadership Sucks series, Miles delves further into the pain, pitfalls, and challenges of leadership and encourages perseverance with practical, action steps based on his real-world, in-the-trenches leadership experience. Feeling Out of Control? "Life and people aren't out to get you, but your approach to life and approach to people are." At times when our lives feel out of control, we need to get back to the basics of life and leadership. We can get so distracted by things in life that we forget about what is seminally true. It is always about the fundamentals: fundamentals in work, life, sports, faith, and relationships. We can easily allow ourselves to become distracted by all kinds of things that really don't matter, and most of the time a return to the fundamentals brings us back into balance and promotes peace in our lives. What You Can Expect That's what this book is about. If you feel that things are out of control, either in your own leadership or in that of others around you, this book is for you. If you just want to learn more about servant leadership fundamentals, this book is also for you. It is my hope and belief that this book will help you get back to the fundamentals of life and leadership. These are the things that really matter in life, and life should not be focused on the things that distract us from the purpose of living a selfless life. It's Laid Out in 4 Simple Parts Part 1: To serve or not to serve. The choice is indeed a tough one. Part 2: Leggo my ego. Addresses the challenge of needing an ego to lead but having that harnessed so it is not unwieldy. Part 3: The danger of persona non grata. You don't want to be the unwelcome person, do you? Part 4: Fierce competition steamrolls ahead. Organization competition is heating up and show no signs of slowing. Will you ride the wave or be pulled under by the currents? Get Volume 2 now to decrease your stress and frustration with leadership. The wisdom in these pages is genuinely worth far more than the simple investment you will make. Pick up your copy of the book by clicking the BUY NOW button at the top of the page.
Why Leadership Sucks(TM)
Author: Miles Anthony Smith
Publisher: Kompelling Publishing
ISBN: 098840530X
Category : Business & Economics
Languages : en
Pages : 208
Book Description
Part of NWTC's Talent Development collection.
Publisher: Kompelling Publishing
ISBN: 098840530X
Category : Business & Economics
Languages : en
Pages : 208
Book Description
Part of NWTC's Talent Development collection.
Your Resume Sucks!
Author: Mark Simon
Publisher:
ISBN: 9780978847708
Category : Résumés (Employment)
Languages : en
Pages : 179
Book Description
Your Resume Sucks! is 180 pages of examples, tips, tricks, do's & don'ts about resume writing. The authors give you the real scoop on what employers are looking for and how you get screened out.Your Resume Sucks! is written in a story format thats enjoyable to read so youll actually finish the book unlike most other snoozerville resume books.Plus it has many before and after examples of resumes that the authors revised according to their Three Keys and made them ROCK!
Publisher:
ISBN: 9780978847708
Category : Résumés (Employment)
Languages : en
Pages : 179
Book Description
Your Resume Sucks! is 180 pages of examples, tips, tricks, do's & don'ts about resume writing. The authors give you the real scoop on what employers are looking for and how you get screened out.Your Resume Sucks! is written in a story format thats enjoyable to read so youll actually finish the book unlike most other snoozerville resume books.Plus it has many before and after examples of resumes that the authors revised according to their Three Keys and made them ROCK!
Innovation by Design
Author: Thomas Lockwood
Publisher: Red Wheel/Weiser
ISBN: 1632658909
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Why are some organizations more innovative than others? How can we tap into, empower, and leverage the natural innovation within our organizations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities. But they also report struggling with how to engage their cultures to implement the changes necessary to maximize their innovative targets. In Innovation by Design, authors Thomas Lockwood and Edgar Papke share the results of their study of some of the world’s most innovative organizations, including: The 10 attributes leaders can use to create and develop effective cultures of innovation. How to use design thinking as a powerful method to drive employee creativity and innovation. How to leverage the natural influence of the collective imagination to produce the “pull effect” of creativity and risk taking. How leaders can take the “Fifth Step of Design” and create their ideal culture. Innovation by Design offers a powerful set of insights and practical solutions to the most important challenge for today’s businesses—the need for relevant innovation.
Publisher: Red Wheel/Weiser
ISBN: 1632658909
Category : Business & Economics
Languages : en
Pages : 224
Book Description
Why are some organizations more innovative than others? How can we tap into, empower, and leverage the natural innovation within our organizations that is so vital to our future success? Now more than ever, companies and institutions of all types and sizes are determined to create more innovative organizations. In study after study, leaders say that fostering innovation and the need for transformational change are among their top priorities. But they also report struggling with how to engage their cultures to implement the changes necessary to maximize their innovative targets. In Innovation by Design, authors Thomas Lockwood and Edgar Papke share the results of their study of some of the world’s most innovative organizations, including: The 10 attributes leaders can use to create and develop effective cultures of innovation. How to use design thinking as a powerful method to drive employee creativity and innovation. How to leverage the natural influence of the collective imagination to produce the “pull effect” of creativity and risk taking. How leaders can take the “Fifth Step of Design” and create their ideal culture. Innovation by Design offers a powerful set of insights and practical solutions to the most important challenge for today’s businesses—the need for relevant innovation.
The Servant
Author: James C. Hunter
Publisher: Crown Currency
ISBN: 0307453561
Category : Business & Economics
Languages : en
Pages : 226
Book Description
With an introduction on using the principles of The Servant in your life and career, this book redefines what it means to be a leader. In this absorbing tale, you watch the timeless principles of servant leadership unfold through the story of John Daily, a businessman whose outwardly successful life is spiraling out of control. He is failing miserably in each of his leadership roles as boss, husband, father, and coach. To get his life back on track, he reluctantly attends a weeklong leadership retreat at a remote Benedictine monastery. To John's surprise, the monk leading the seminar is a former business executive and Wall Street legend. Taking John under his wing, the monk guides him to a realization that is simple yet profound: The true foundation of leadership is not power, but authority, which is built upon relationships, love, service, and sacrifice. Along with John, you will learn that the principles in this book are neither new nor complex. They don't demand special talents; they are simply based on strengthening the bonds of respect, responsibility, and caring with the people around you. The Servant's message can be applied by anyone, anywhere—at home or at work. If you are tired of books that lecture instead of teach; if you are searching for ways to improve your leadership skills; if you want to understand the timeless virtues that lead to lasting and meaningful success, then this book is one you cannot afford to miss.
Publisher: Crown Currency
ISBN: 0307453561
Category : Business & Economics
Languages : en
Pages : 226
Book Description
With an introduction on using the principles of The Servant in your life and career, this book redefines what it means to be a leader. In this absorbing tale, you watch the timeless principles of servant leadership unfold through the story of John Daily, a businessman whose outwardly successful life is spiraling out of control. He is failing miserably in each of his leadership roles as boss, husband, father, and coach. To get his life back on track, he reluctantly attends a weeklong leadership retreat at a remote Benedictine monastery. To John's surprise, the monk leading the seminar is a former business executive and Wall Street legend. Taking John under his wing, the monk guides him to a realization that is simple yet profound: The true foundation of leadership is not power, but authority, which is built upon relationships, love, service, and sacrifice. Along with John, you will learn that the principles in this book are neither new nor complex. They don't demand special talents; they are simply based on strengthening the bonds of respect, responsibility, and caring with the people around you. The Servant's message can be applied by anyone, anywhere—at home or at work. If you are tired of books that lecture instead of teach; if you are searching for ways to improve your leadership skills; if you want to understand the timeless virtues that lead to lasting and meaningful success, then this book is one you cannot afford to miss.
The Case For Servant Leadership
Author: Kent Keith
Publisher: Terrace Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 135
Book Description
This book is an introduction to servant leadership. The author argues that servant leadership is ethical, practical, and meaningful. He cites the universal importance of service, defines servant leadership, compares the power model of leadership with the service model, describes some key practices of servant-leaders, explores the meaningful lives of servant-leaders, and offers questions for reflection and discussion. The new second edition of the book provides additional quotations and examples; summaries of scholarly definitions of servant leadership and research on the impacts of servant leadership in the workplace; an appendix on servant leadership compared with other ideas or theories of leadership; and a list of sources for those who wish to explore servant leadership further.
Publisher: Terrace Press
ISBN:
Category : Business & Economics
Languages : en
Pages : 135
Book Description
This book is an introduction to servant leadership. The author argues that servant leadership is ethical, practical, and meaningful. He cites the universal importance of service, defines servant leadership, compares the power model of leadership with the service model, describes some key practices of servant-leaders, explores the meaningful lives of servant-leaders, and offers questions for reflection and discussion. The new second edition of the book provides additional quotations and examples; summaries of scholarly definitions of servant leadership and research on the impacts of servant leadership in the workplace; an appendix on servant leadership compared with other ideas or theories of leadership; and a list of sources for those who wish to explore servant leadership further.
Gonzo Marketing
Author: Christopher Locke
Publisher: Basic Books
ISBN: 0786748729
Category : Business & Economics
Languages : en
Pages : 260
Book Description
Ladies and gentlemen, please return your tray tables to the fully upright and locked position, suspend your disbelief and put on your tinfoil pyramid hats. We are now entering -- [cue lights, cue music] the Brand Dimension! Gonzo Marketing is a knuckle-whitening ride to the place where social criticism, biting satire, and serious commerce meet -- and where the outdated ideals of mass marketing and broadcast media are being left in the dust. As master of ceremonies at the wake for traditional one-size-fits-all marketing, Locke has assembled a unique guest list, from Geoffrey Chaucer to Hunter S. Thompson, to guide us through the revolution that is rocking business today, as people connect on the Web to form powerful micromarkets. These networked communities, based on candor, trust, passion, and a general disdain for anything that smacks of corporate smugness, reflect much deeper trends in our culture, which Locke illuminates with his characteristic wit. Just as gonzo journalism arose in response to "objective" news standards that claimed to foster fairness but in practice discouraged writers from speaking their minds in their own voices, so too does gonzo marketing call for a similar response to assumptions about consumer behavior that no longer relate to how people actually live their lives. Gonzo Marketing is not yet-another nostrum for hoodwinking the unwary. It's about market advocacy. It describes how "the artist formerly known as advertising" must do a 180. It's about transforming the marketing message from "we want your money" to "we share your interests." It's about tapping into, listening to, and even forming alliances with emerging on-line markets, who probably know more about your company than you do. It's a hip-hop cover of boring old best practices played backwards. The paradox is that companies that support and promote these communities can have everything they've always wanted: greater market share, customer loyalty, brand equity. Irreverent, penetrating, profoundly simple, and on-the-money, Gonzo Marketing is the raucous wake-up that no one interested in any aspect of twenty-first century business-from the trading floor right up to the boardroom-can afford to ignore.
Publisher: Basic Books
ISBN: 0786748729
Category : Business & Economics
Languages : en
Pages : 260
Book Description
Ladies and gentlemen, please return your tray tables to the fully upright and locked position, suspend your disbelief and put on your tinfoil pyramid hats. We are now entering -- [cue lights, cue music] the Brand Dimension! Gonzo Marketing is a knuckle-whitening ride to the place where social criticism, biting satire, and serious commerce meet -- and where the outdated ideals of mass marketing and broadcast media are being left in the dust. As master of ceremonies at the wake for traditional one-size-fits-all marketing, Locke has assembled a unique guest list, from Geoffrey Chaucer to Hunter S. Thompson, to guide us through the revolution that is rocking business today, as people connect on the Web to form powerful micromarkets. These networked communities, based on candor, trust, passion, and a general disdain for anything that smacks of corporate smugness, reflect much deeper trends in our culture, which Locke illuminates with his characteristic wit. Just as gonzo journalism arose in response to "objective" news standards that claimed to foster fairness but in practice discouraged writers from speaking their minds in their own voices, so too does gonzo marketing call for a similar response to assumptions about consumer behavior that no longer relate to how people actually live their lives. Gonzo Marketing is not yet-another nostrum for hoodwinking the unwary. It's about market advocacy. It describes how "the artist formerly known as advertising" must do a 180. It's about transforming the marketing message from "we want your money" to "we share your interests." It's about tapping into, listening to, and even forming alliances with emerging on-line markets, who probably know more about your company than you do. It's a hip-hop cover of boring old best practices played backwards. The paradox is that companies that support and promote these communities can have everything they've always wanted: greater market share, customer loyalty, brand equity. Irreverent, penetrating, profoundly simple, and on-the-money, Gonzo Marketing is the raucous wake-up that no one interested in any aspect of twenty-first century business-from the trading floor right up to the boardroom-can afford to ignore.