Author: Zhang, Liang-Jie
Publisher: IGI Global
ISBN: 161520685X
Category : Computers
Languages : en
Pages : 719
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Book Description
"This book provides a comprehensive assessment of the latest developments in Web services research, focusing on composing and coordinating Web services, XML security, and service oriented architecture, and presenting new and emerging research in the Web services discipline"--Provided by publisher.
Author: Cipolla-Ficarra, Francisco Vicente
Publisher: IGI Global
ISBN: 1466644915
Category : Computers
Languages : en
Pages : 696
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Book Description
"This book presents scientific, theoretical, and practical insight on the software and technology of social networks and the factors that boost communicability, highlighting different disciplines in the computer and social sciences fields"--Provided by publisher.
Author: Yuan Gao
Publisher: IGI Global
ISBN: 9781591403289
Category : Business & Economics
Languages : en
Pages : 350
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Book Description
Web Systems Design and Online Consumer Behavior takes and interdisciplinary approach toward systems design in the online environment by providing an understanding of how consumers behave while shopping online and how certain system design elements may impact consumers' perceptions, attitude, intentions, and actual behavior. This book contains theoretical and empirical research from expert scholars in a number of areas including communications, psychology, marketing and advertising, and information systems. This book provides an integrated look at the subject area as described above to further our understanding of the linkage among various disciplines inherently connected with one another in electronic commerce.
Author: Management Association, Information Resources
Publisher: IGI Global
ISBN: 1466673583
Category : Business & Economics
Languages : en
Pages : 2254
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Book Description
As marketing professionals look for ever more effective ways to promote their goods and services to customers, a thorough understanding of customer needs and the ability to predict a target audiences reaction to advertising campaigns is essential. Marketing and Consumer Behavior: Concepts, Methodologies, Tools, and Applications explores cutting-edge advancements in marketing strategies as well as the development and design considerations integral to the successful analysis of consumer trends. Including both in-depth case studies and theoretical discussions, this comprehensive four-volume reference is a necessary resource for business leaders and marketing managers, students and educators, and advertisers looking to expand the reach of their target market.
Author: Mostafa Hashem Sherif
Publisher: CRC Press
ISBN: 1420078224
Category : Computers
Languages : en
Pages : 730
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Book Description
Maintaining compatibility among all affected network and application interfaces of modern enterprise systems can quickly become costly and overwhelming. This handbook presents the knowledge and practical experience of a global group of experts from varying disciplines to help you plan and implement enterprise integration projects that respond to bu
Author: Ramanathan, Raja
Publisher: IGI Global
ISBN: 1466661798
Category : Computers
Languages : en
Pages : 879
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Book Description
Research into the next generation of service architecture techniques has enabled the design, development, and implementation of dynamic, adaptive, and autonomic services to enable enterprises to efficiently align information technology with their agile business requirements and foster smart services and seamless enterprise integration. Handbook of Research on Architectural Trends in Service-Driven Computing explores, delineates, and discusses recent advances in architectural methodologies and development techniques in service-driven computing. This comprehensive publication is an inclusive reference source for organizations, researchers, students, enterprise and integration architects, practitioners, software developers, and software engineering professionals engaged in the research, development, and integration of the next generation of computing.
Author: Cruz-Cunha, Maria Manuela
Publisher: IGI Global
ISBN: 1605666513
Category : Computers
Languages : en
Pages : 1099
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Book Description
"This book discusses the new technologies of semantic Web, transforming the way we use information and knowledge"--Provided by publisher.
Author: Ghazi I. Alkhatib
Publisher:
ISBN: 9781466655317
Category : Information technology
Languages : en
Pages : 80
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Book Description
Author: Cannataro, Mario
Publisher: IGI Global
ISBN: 1605663751
Category : Medical
Languages : en
Pages : 960
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Book Description
"This book provides methodologies and developments of grid technologies applied in different fields of life sciences"--Provided by publisher.
Author: Boucadair, Mohamed
Publisher: IGI Global
ISBN: 1466643064
Category : Computers
Languages : en
Pages : 288
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Book Description
An ever-increasing thirst for information in recent years among consumers, researchers, and the general population has necessitated continuous growth of internet architecture and accessibility, an issue which, if not addressed properly, may inhibit the growth of the internet as a whole. Solutions for Sustaining Scalability in Internet Growth investigates current issues impeding the growth of information architecture and explores methods for developing a wider-reaching and ever-evolving internet. The book presents viable solutions to some of the current threats to robust and pervasive information systems, enabling internet actors such as network providers, service providers, vendors, and regulatory bodies to ensure the creation of a more accessible and balanced internet.
