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Author: Travis Steffen
Publisher: Simon and Schuster
ISBN: 1950906361
Category : Business & Economics
Languages : en
Pages : 298
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Book Description
In Viral Hero, serial entrepreneur and growth engineer Travis Steffen reveals his comprehensive, battle-tested strategy for building products capable of true viral growth. If you think “viral marketing” only refers to making videos or memes to get shares on social media, there’s a reason you’ve found it difficult to grow your business. In Viral Hero, serial entrepreneur and growth engineer Travis Steffen reveals his comprehensive, battle-tested strategy for building products capable of true viral growth. Developed over years of research and more than a decade of starting, growing, and selling startups, Viral Hero includes a detailed breakdown of the many types of viral marketing, their various techniques and strategies, clear explanations of abstract and often misunderstood theories, simple tactics for measuring and predicting your viral growth, and actionable steps for making your product spread like wildfire. Using detailed examples from real high-growth companies, Viral Hero is a comprehensive, approachable resource that gives you all the tools you’ll need on your journey toward becoming a viral hero for your business.
Author: Travis Steffen
Publisher: Simon and Schuster
ISBN: 1950906361
Category : Business & Economics
Languages : en
Pages : 298
Get Book Here
Book Description
In Viral Hero, serial entrepreneur and growth engineer Travis Steffen reveals his comprehensive, battle-tested strategy for building products capable of true viral growth. If you think “viral marketing” only refers to making videos or memes to get shares on social media, there’s a reason you’ve found it difficult to grow your business. In Viral Hero, serial entrepreneur and growth engineer Travis Steffen reveals his comprehensive, battle-tested strategy for building products capable of true viral growth. Developed over years of research and more than a decade of starting, growing, and selling startups, Viral Hero includes a detailed breakdown of the many types of viral marketing, their various techniques and strategies, clear explanations of abstract and often misunderstood theories, simple tactics for measuring and predicting your viral growth, and actionable steps for making your product spread like wildfire. Using detailed examples from real high-growth companies, Viral Hero is a comprehensive, approachable resource that gives you all the tools you’ll need on your journey toward becoming a viral hero for your business.
Author: Jay Heinrichs
Publisher: Crown
ISBN: 0307716376
Category : Language Arts & Disciplines
Languages : en
Pages : 354
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Book Description
Yes, it’s true: you can learn how to be a verbal wizard! Ever hear someone utter an unforgettable phrase and feel yourself reacting with with…well, awe? Ever read a great quote and think I could never come up with anything that clever? Daunting as it may seem, there’s nothing mystical about witcraft. Crafting memorable lines doesn’t require DNA-encoded brilliance. What it does require is some knowledge of the tricks and techniques that make words stick. In Word Hero, Jay Heinrichs rescues the how-to of verbal artistry from cobwebbed textbooks and makes it entirely fresh– even a little mischievous. Fear not: on offer here are not dry, abstract ideas couched in academic jargon. Rather, Heinrichs takes you on an amusing – and amazingly helpful – tour of the mechanisms that make powerful language work. You’ll learn how to slyly plant your words in people’s heads and draw indelible verbal pictures by employing such tools as “crashing symbols,” “rapid repeaters,” “Russian Dolls” and even the powers of Mr. Potato Head. With those tools and others tucked in your utility belt, you might not immediately achieve “wordsmith immortality” but you will become a better speaker, writer, and raconteur…and long after people have forgotten everything else, they’ll remember your priceless lines.
Author: Dahlia Schweitzer
Publisher: Rutgers University Press
ISBN: 0813593166
Category : Performing Arts
Languages : en
Pages : 294
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Book Description
Outbreak narratives have proliferated for the past quarter century, and now they have reached epidemic proportions. From 28 Days Later to 24 to The Walking Dead, movies, TV shows, and books are filled with zombie viruses, bioengineered plagues, and disease-ravaged bands of survivors. Even news reports indulge in thrilling scenarios about potential global pandemics like SARS and Ebola. Why have outbreak narratives infected our public discourse, and how have they affected the way Americans view the world? In Going Viral, Dahlia Schweitzer probes outbreak narratives in film, television, and a variety of other media, putting them in conversation with rhetoric from government authorities and news organizations that have capitalized on public fears about our changing world. She identifies three distinct types of outbreak narrative, each corresponding to a specific contemporary anxiety: globalization, terrorism, and the end of civilization. Schweitzer considers how these fears, stoked by both fictional outbreak narratives and official sources, have influenced the ways Americans relate to their neighbors, perceive foreigners, and regard social institutions. Looking at everything from I Am Legend to The X Files to World War Z, this book examines how outbreak narratives both excite and horrify us, conjuring our nightmares while letting us indulge in fantasies about fighting infected Others. Going Viral thus raises provocative questions about the cost of public paranoia and the power brokers who profit from it. Supplemental Study Materials for "Going Viral": https://www.rutgersuniversitypress.org/going-viral-dahlia-schweitzer Dahlia Schweitzer- Going Viral: https://www.youtube.com/watch?v=5xF0V7WL9ow
Author: Jehan Madhani
Publisher: Scholastic Inc.
ISBN: 1338815156
Category : Juvenile Fiction
Languages : en
Pages : 144
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Book Description
This original chapter book series follows aspiring rapper Karma and her friends from the new Netflix series, Karma's World! Karma and her friends are the ultimate performers! This chapter book series is bursting with heart and humor. Karma's World is a brand-new series launching on Netflix in Fall 2021 created by Chris "Ludacris" Bridges! Get ready for everyone's favorite new star, Karma!
Author: Ann Evans
Publisher: Badger Publishing
ISBN: 1788375823
Category : Juvenile Fiction
Languages : en
Pages : 55
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Book Description
Jack has his own internet channel. Jack Unboxed goes out live every Sunday night. The trouble is, he only has three viewers. He wants three million. He wants to go viral!He and his friend, Luke, hatch a plan to make the channel more exciting. They find two unusual items to unbox - a puppet on strings and a large wooden box that won't open. What could possibly go wrong?
Author: Geoff Rodkey
Publisher: Little, Brown Books for Young Readers
ISBN: 0316268305
Category : Juvenile Fiction
Languages : en
Pages : 238
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Book Description
Told as a series of interviews, photos, texts, social media hits, and videogame screenshots, The Tapper Twins Go Viral is a laugh-a-page story about online fame and shame, with internet pro-tips and a serious lesson about digital citizenship. Claudia Tapper just doesn't get it: How is it possible that the video of the best breakup song she's ever written is watched by virtually nobody, when her brother Reese's completely moronic 2-second clip of an video game wipeout ends up being the hottest thing online at Culvert Prep? Unfortunately, Claudia's bold declaration of injustice sets the stage for the bet of her life: Which of the Tapper twins can get more online followers in a week? She had better top Reese's rapidly escalating popularity or she can kiss her social life goodbye if she loses the bet and is forced to post the most embarrassing video imaginable!
Author: Mike Gould
Publisher: Badger Publishing
ISBN: 178837178X
Category : Juvenile Fiction
Languages : en
Pages : 32
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Book Description
Justine thinks she is rubbish at everything, but one day she makes a great music video on her laptop. The problem is, the music is not hers. Badger's popular Ignite series is comprised of two collections of ten books, Ignite I and Ignite II, both with a reading age of 7-8 and an interest age of 11-14. These exciting stories boast colour illustrations and cover a wide range of topics such as: alien menaces, a restaurant for monsters, werewolves, ghosts, real and robot dogs, sport, pirates, a WW1 donkey hero, chocolate wars and an intergalactic hamster.
Author: Jeff Gottesfeld
Publisher: Saddleback Educational Publishing
ISBN: 1630783323
Category : Juvenile Fiction
Languages : en
Pages : 70
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Book Description
Themes: Hi-Lo, Fiction, Chapter Books, Social Media, Popularity Annie and Erin were besties who loved YouTube kid star Cory Mall. Could the girls make a video that would go viral? They wanted to try. Their first attempt was goofy, but it worked! The girls got a lot of views. When other friends joined them, their next video was even better. Then TV host Big Don got involved. Were they ready to be superstars? Hi-Lo Chapter Books for Children. This series of short novels was designed to engage a broad spectrum of struggling readers. No longer will upper-elementary students have to read material junior to their maturity and interests. Characters are age appropriate and come from diverse cultures and backgrounds. Science fiction, sports, paranormal, realistic life, historical fiction, and fantasy are just a few of the many genres. Books are no higher than a 1.5 reading level, with illustrations on every spread that support visual literacy and draw kids into the text.
Author: Nachshon Goltz
Publisher: BRILL
ISBN: 9004398880
Category : Education
Languages : en
Pages : 197
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Book Description
The Imaginationless Generation is a pioneering attempt to present a new theory for a new age of digital media. The authors follow the theory’s insights and predictions to offer a new perspective on one of the most burning questions of our time – how to protect children online.
Author: Rodney D. Bullard
Publisher: Harvest House Publishers
ISBN: 0736967761
Category : Religion
Languages : en
Pages : 210
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Book Description
The World Needs Heroes...Like You! With all the hardships and unmet needs in the world, it's difficult to believe one person can make a difference. Where can you even begin? What do you have to offer? Rodney D. Bullard, Executive Director of the Chick-fil-A Foundation, wants to share with you the surprisingly simple but incredibly powerful ways you can impact others and create a legacy of service. In Heroes Wanted, you'll find inspiring stories to help you demonstrate life-changing compassion to the people around you understand courage and make brave choices every day share your own story authentically to provide hope for the weary God created you with strength, compassion, and a heroic heart beating in your chest. Become the hero He made you to be and start shining light wherever you go. You were made for this. The world needs you. Includes The Way of a Hero Reflection and Action Guide "A well-crafted reminder that we can be heroes if we only dare to serve." Brigadier General Stacey Hawkins, USAF
