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Author: Heather A. Dalal
Publisher: Rowman & Littlefield
ISBN: 1442269502
Category : Language Arts & Disciplines
Languages : en
Pages : 195
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Book Description
Today’s libraries need to market their resources and services more than ever. Libraries can strengthen their relationships with their users and gain new audiences by creating their own promotional videos. However, creating marketing videos can be intimidating for beginners and challenging for even seasoned pros. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. You too can increase awareness of your library’s resources & services by producing your own videos. This book will guide you through: ·gaining internal support ·crafting a clear message ·building the library’s audience ·writing storyboards and scripts ·casting and rehearsing actors ·filming and recording voiceover, editing, publishing, promoting ·using online tools & animation software ·and assessing impact
Author: Heather A. Dalal
Publisher: Rowman & Littlefield
ISBN: 1442269502
Category : Language Arts & Disciplines
Languages : en
Pages : 195
Get Book Here
Book Description
Today’s libraries need to market their resources and services more than ever. Libraries can strengthen their relationships with their users and gain new audiences by creating their own promotional videos. However, creating marketing videos can be intimidating for beginners and challenging for even seasoned pros. Video Marketing for Libraries provides step-by-step instructions on how to produce videos designed to market your library and strategies to assess their impact. You too can increase awareness of your library’s resources & services by producing your own videos. This book will guide you through: ·gaining internal support ·crafting a clear message ·building the library’s audience ·writing storyboards and scripts ·casting and rehearsing actors ·filming and recording voiceover, editing, publishing, promoting ·using online tools & animation software ·and assessing impact
Author: National Library of Medicine (U.S.)
Publisher:
ISBN:
Category : Health education
Languages : en
Pages : 140
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Book Description
Author: Tella, Adeyinka
Publisher: IGI Global
ISBN: 1466674164
Category : Language Arts & Disciplines
Languages : en
Pages : 414
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Book Description
As social technologies continue to evolve, it is apparent that librarians and their clientele would benefit through participation in the digital social world. While there are benefits to implementing these technologies, many libraries also face challenges in the integration and usage of social media. Social Media Strategies for Dynamic Library Service Development discusses the integration of digital social networking into library practices. Highlighting the advantages and challenges faced by libraries in the application of social media, this publication is a critical reference source for professionals and researchers working within the fields of library and information science, as well as practitioners and executives interested in the utilization of social technologies in relation to knowledge management and organizational development.
Author: Michelle Demeter
Publisher: Rowman & Littlefield
ISBN: 1538117029
Category : Language Arts & Disciplines
Languages : en
Pages : 181
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Book Description
Libraries are always looking for new ways to engage with their patrons, and well-planned programming is one way to accomplish this goal. Library programming accomplishes this. Successful programming can be found in offering a variety of events, focusing activities on specific constituents, and providing meaningful library experiences. It can also be seen in advertising, social media, and the careful planning and execution of programs that ensure high quality engagement and participation. This book provides in-depth practical advice and examples of public and academic library programming activities. Included in this volume are methods for identifying target audiences, activities and ways to find and generate even more ideas, tools for assessment and budgeting, and tips on planning programs from inception to execution. Chapters include: Making a Case for Programming Discovering the Best Programs for Your Library Finding Programming Partners Funding and Budgeting Getting Organized and Executing Programs Advertising Your Programs for Success Public and Academic Library Programming Assessment and Evaluation Libraries use programming to build and maintain strong partnerships and collaborative opportunities that actively engage their users. In addition to these community-building measures programming can provide assessment tools that help inform future decision-making within the library environment while also assuring quality events and activities. Use this book to attract new patrons, highlight library services and resources, and showcase the overall quality and value of your library.
Author: Jianhou Gan
Publisher: Springer Nature
ISBN: 9819994926
Category : Computers
Languages : en
Pages : 469
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Book Description
These two volumes constitute the revised selected papers of the 5th International Conference, CSEI 2023, held in Kunming, China, during August 11–13, 2023. The 76 full papers and the 21 short papers included in this volume were carefully reviewed and selected from 297 submissions. They focus on computer science, education informatization and engineering education, innovative application for the deeper integration of education practice and information technology, educational informatization and big data for education.
Author: Peggy Johnson
Publisher: American Library Association
ISBN: 083891960X
Category : Language Arts & Disciplines
Languages : en
Pages : 569
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Book Description
In this sweeping revision of a text that has become an authoritative standard, expert instructor and librarian Peggy Johnson addresses the art of controlling and updating library collections, whether located locally or accessed remotely.
Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 68
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Book Description
Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 918
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Book Description
Author: Gary Handman
Publisher: Greenwood
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 488
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Book Description
Describes resources, policies, concepts and issues central to the practice of building and managing video collections in public, academic, school and special libraries. The impact, role and uses of video are also discussed and extensive listings of video resources are included.
Author:
Publisher:
ISBN:
Category : Libraries
Languages : en
Pages : 412
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Book Description
