Buyology

Buyology PDF Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274

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Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Buyology

Buyology PDF Author: Martin Lindstrom
Publisher: Currency
ISBN: 0385523890
Category : Business & Economics
Languages : en
Pages : 274

Get Book Here

Book Description
NEW YORK TIMES BESTSELLER • “A fascinating look at how consumers perceive logos, ads, commercials, brands, and products.”—Time How much do we know about why we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking three-year, seven-million-dollar neuromarketing study—a cutting-edge experiment that peered inside the brains of 2,000 volunteers from all around the world as they encountered various ads, logos, commercials, brands, and products. His startling results shatter much of what we have long believed about what captures our interest—and drives us to buy. Among the questions he explores: • Does sex actually sell? • Does subliminal advertising still surround us? • Can “cool” brands trigger our mating instincts? • Can our other senses—smell, touch, and sound—be aroused when we see a product? Buyology is a fascinating and shocking journey into the mind of today's consumer that will captivate anyone who's been seduced—or turned off—by marketers' relentless attempts to win our loyalty, our money, and our minds.

Tile & Till

Tile & Till PDF Author:
Publisher:
ISBN:
Category : Pharmacy
Languages : en
Pages : 536

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Book Description


Type & Typo

Type & Typo PDF Author:
Publisher: Omair Nazir
ISBN:
Category :
Languages : en
Pages : 18

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Book Description


Antifascisms

Antifascisms PDF Author: David Ward
Publisher: Fairleigh Dickinson Univ Press
ISBN: 9780838636763
Category : History
Languages : en
Pages : 260

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Book Description
This book is an in-depth analysis of three of the most crucial years in twentieth-century Italian history, the years 1943-46. After more than two decades of a Fascist regime and a disastrous war experience during which Italy changed sides, these years saw the laying of the political and cultural foundations for what has since become known as Italy's First Republic. Drawing on texts from the literature, film, journalism, and political debate of the period, Antifascisms offers a thorough survey of the personalities and positions that informed the decisions taken in this crucial phase of modern Italian history.

Colorous in Bobbin Lace

Colorous in Bobbin Lace PDF Author: David Aa Jones
Publisher: Independently Published
ISBN:
Category : Crafts & Hobbies
Languages : en
Pages : 0

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Book Description
Bobbin lace making is a beautiful and intricate art form that has been around for centuries. One of the most captivating techniques in bobbin lace is the zigzag technique with Torchon ground patterns. This technique creates stunning and intricate designs that are sure to impress anyone who sees them. I first discovered bobbin lace making when I stumbled upon a local crafting workshop in my community. I was immediately drawn to the delicate and precise nature of the craft. As I learned more about the different techniques and patterns, I became fascinated by the zigzag technique with Torchon ground patterns. The way the threads crisscrossed and intertwined to create intricate designs was truly mesmerizing. Mastering the zigzag technique with Torchon ground patterns takes time and practice, but the results are well worth the effort. The key to mastering this technique is to pay close attention to the placement of the bobbins and the tension of the threads. It requires a steady hand and a keen eye for detail, but the end result is a stunning piece of lace that is sure to be treasured for years to come. One of the things I love most about bobbin lace making is the sense of satisfaction that comes from creating something beautiful with my own hands. There is a sense of accomplishment that comes from seeing a project through from start to finish, and knowing that I have created something truly unique and special. Incorporating color into bobbin lace designs can add an extra dimension of beauty and creativity. Experimenting with different color combinations can create stunning effects and make your lace pieces truly stand out. Whether you choose to stick with traditional white or ivory threads, or branch out into more vibrant colors, the possibilities are endless. As with any craft, practice makes good when it comes to mastering the zigzag technique with Torchon ground patterns in bobbin lace making. Don't be discouraged if your first few attempts don't turn out exactly as you had hoped. Keep practicing, keep experimenting, and most importantly, enjoy the process. The journey of creating something beautiful with your own hands is just as rewarding as the finished product itself. In conclusion, mastering the zigzag technique with Torchon ground patterns in bobbin lace making can lead to stunning creations that are sure to impress. With practice, patience, and a love for the craft, you can create beautiful and intricate lace pieces that will be treasured for years to come. So pick up your bobbins, thread your needles, and let your creativity soar as you explore the world of bobbin lace making.

The Bishop Method of Clothing Construction

The Bishop Method of Clothing Construction PDF Author: Edna Bryte Bishop
Publisher:
ISBN: 9780397401307
Category : Clothing and dress
Languages : en
Pages : 284

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Book Description


Trichier

Trichier PDF Author: Alessandra Ceretto
Publisher: Lulu.com
ISBN: 136509796X
Category :
Languages : en
Pages : 192

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Book Description


Singer Sewing Book

Singer Sewing Book PDF Author: Mary Picken
Publisher: Thomspon Press
ISBN: 1445514672
Category : History
Languages : en
Pages : 264

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Book Description
This early work is fascinating read for sewing enthusiasts and contains much information that is useful and practical today. Its 240 pages are extensively illustrated with diagrams and photographs and 18 full page plates, forming a complete how-to guide to sewing. Many of the earliest books, particularly those dating back to the 1900s and before, are now extremely scarce and increasingly expensive. We are republishing these classic works in affordable, high quality, modern editions, using the original text and artwork.

Air Controlman

Air Controlman PDF Author: United States. Naval Technical Training Command
Publisher:
ISBN:
Category : Air traffic control
Languages : en
Pages : 312

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Book Description


Unlocking Torchon Ground Patterns

Unlocking Torchon Ground Patterns PDF Author: Sarah Wn Allen
Publisher: Independently Published
ISBN:
Category : Crafts & Hobbies
Languages : en
Pages : 0

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Book Description
Bobbin lace making is a beautiful and intricate craft that has been around for centuries, dating back to the 16th century. As a lace enthusiast myself, I have always been fascinated by the delicate and intricate designs that can be created using just a few simple tools and techniques. One of the most popular types of bobbin lace is Torchon lace, known for its geometric patterns and versatility. When it comes to unlocking Torchon ground patterns, there are a few key things to keep in mind. First and foremost, having a good understanding of the basic techniques and stitches used in bobbin lace making is essential. This includes familiarizing yourself with terms like cloth stitch, half stitch, whole stitch, and gimp, which are commonly used in Torchon lace patterns. As you start working on a Torchon lace project, it's important to pay attention to the tension of your threads and the placement of your pins. Maintaining consistent tension throughout your work will ensure that your lace looks neat and even. Additionally, using the right type of thread for your project can make a big difference in the final outcome. I personally prefer using a high-quality linen or cotton thread for my Torchon lace projects, as they provide a nice balance between strength and flexibility. When it comes to choosing a pattern for your Torchon lace project, the possibilities are endless. You can find a wide variety of Torchon ground patterns in books, online resources, and even in lace-making workshops. Experimenting with different patterns and color combinations can help you develop your own unique style and create stunning lace pieces that reflect your creativity and personality. In addition to traditional bobbin lace-making techniques, modern technology has also made it easier for lace makers to create intricate designs. There are now software programs available that can help you design and visualize your lace patterns before you even pick up your bobbins. These tools can be a great resource for both beginners and experienced lace makers looking to take their skills to the next level. As with any craft, practice makes good when it comes to bobbin lace making. Don't be discouraged if your first few attempts don't turn out exactly as you had hoped. Lace making is a skill that takes time and patience to master, but the end result is always worth the effort. Remember to enjoy the process and embrace the imgoodions in your work, as they are what make each lace piece truly unique and special. In conclusion, unlocking Torchon ground patterns in bobbin lace making is a rewarding and fulfilling experience that allows you to tap into your creativity and create beautiful works of art. Whether you're a seasoned lace maker or just starting out, there is always something new to learn and explore in the world of bobbin lace making. So grab your bobbins, threads, and pins, and start creating your own stunning Torchon lace masterpieces today!