Author: Dr. Mark Duncan
Publisher: LLZ Publishing
ISBN:
Category : Antiques & Collectibles
Languages : en
Pages : 300
Book Description
Here’s the easiest handbook to making quick and easy money with ChatGPT. In this book, I’ll show you how to: ✔ Establish a one-person Enterprise (solopreneur) online easily with your expertise and passion. ✔ 100 use cases and success stories that you can refer to. ✔ Make money without much effort, creating passive incomes while you are sleeping. ✔ 50+ highly useful ChatGPT prompt example and response pairs for personal and professional uses ✔ Effortlessly create and promote engaging content. ✔ Have more time for what really matters to you. Businesses today pay big bucks for content creation, market research, and social media marketing. With ChatGPT, even if you're a newbie, you can do them all, alone! Many businesses aren't onto this yet, so you can step in and offer your services for less, with hardly any effort. This opportunity might not last forever, so it's prime time to get started! Get "ChatGPT Millionaire: Unleashing Entrepreneurial Success in the AI Era" now and discover how to make money online the easy way. Plus, you'll gain access to a free book titled “Exploring ChatGPT - A Guide to Free and Paid Versions”. The book covers: Introduction to the AI Era of Entrepreneurship Understanding ChatGPT: Your AI Entrepreneurial Ally Building Your One-Person Enterprise Harnessing the Power of Passive Income Streams Navigating the Digital Marketplace Making money with ChatGPT 100 Case Studies: Success Stories of AI-Driven Entrepreneurship Creating content for eBook, blog posts and social media in a snap A Beginner's Guide to Crafting Effective ChatGPT Prompts (50+) Plus, loads of ready-to-use prompts and responses. Free Bonus Valued at $2.99: Get an eBook titled "Exploring ChatGPT - A Guide to Free and Paid Versions" in PDF format. This guide consolidates the distinctions between the free ChatGPT without login, free ChatGPT with login, and the paid ChatGPT into one convenient downloadable file, provided as an extra benefit for buying this book. Ready to kickstart your journey to financial freedom? Click the Buy Button now! Thank you and may your solopreneur journey be wonderful and pleasant!
ChatGPT Millionaire: Unleashing Entrepreneurial Success in the AI Era
Unleashing the Millionaire Power of ChatGPT: Make More Money as a Beginner, Entrepreneur, Or Business Owner with AI Chatbots & Custom Prompts - Boost
Author: Futurefront Publishing
Publisher:
ISBN: 9781998172023
Category : Computers
Languages : en
Pages : 0
Book Description
Ignite the growth of your business, unleash your creativity, and realize your dreams with ChatGPT!Bonus: 200+ Prompts! Are you ready to catapult your business to new heights? Looking to unleash your creative potential or perhaps write that book you've always dreamed of? Ignite your growth and realize your dreams with ChatGPT! Ever imagined an AI tool that could help you grow your business, create an online course, or write a book? Sounds too good to be true, right? Well, ChatGPT is here to turn that dream into reality and we are here to show you how! Launched in November 2022, ChatGPT swiftly made its mark as the fastest-growing consumer application in history, amassing an awe-inspiring 100 million active users in just two short months. This groundbreaking AI application is transforming naysayers into staunch believers and revolutionizing business operations like never before. But amidst this global sensation, the question arises: How can you tap into its phenomenal power to catapult your business to new heights? Don't want to be left behind in the digital revolution? Ready to seize the opportunity and lead with AI? This meticulously crafted guidebook is here to show you the way! Inside this guide, you'll uncover: Navigate the intriguing world of AI with ease, no technical background needed (my grandmother is an expert!). Explore the limitless real-world applications of AI, not just in the future, but right here, right now. Dive into the mechanics of ChatGPT and unveil the wizard behind the AI curtain. Unleash the transformative potential of ChatGPT for your business: turbocharge operations, boost efficiency, and deliver pinpoint accuracy. Kindle innovative business ideas and strategies using AI. Enhance customer service and amplify customer engagement with the help of ChatGPT. Discover the secret sauce of ChatGPT as a marketer's stealth weapon: save time on market analysis, lead generation, and content creation! Master the art of setting up a ChatGPT account and integrating a chatbot into your company's website with a step-by-step walkthrough. Uncover and understand the limitations and ethical considerations of ChatGPT, emphasizing the need for responsible AI use and regulation. Bonus of 200+ prompts to get you going! And that's just the tip of the iceberg! Backed by success stories from businesses that have reaped the benefits of integrating ChatGPT into their operations, this guide provides a blueprint for your own AI transformation. Still think AI is just a tech fad or too complex to navigate? Think again! ChatGPT is designed for everyone and is reshaping the landscape of business across the globe. With its myriad of proven benefits and limitless potential, it's high time to embrace AI as your business' ultimate weapon. Don't want to delay and risk being left behind in the AI revolution?
Publisher:
ISBN: 9781998172023
Category : Computers
Languages : en
Pages : 0
Book Description
Ignite the growth of your business, unleash your creativity, and realize your dreams with ChatGPT!Bonus: 200+ Prompts! Are you ready to catapult your business to new heights? Looking to unleash your creative potential or perhaps write that book you've always dreamed of? Ignite your growth and realize your dreams with ChatGPT! Ever imagined an AI tool that could help you grow your business, create an online course, or write a book? Sounds too good to be true, right? Well, ChatGPT is here to turn that dream into reality and we are here to show you how! Launched in November 2022, ChatGPT swiftly made its mark as the fastest-growing consumer application in history, amassing an awe-inspiring 100 million active users in just two short months. This groundbreaking AI application is transforming naysayers into staunch believers and revolutionizing business operations like never before. But amidst this global sensation, the question arises: How can you tap into its phenomenal power to catapult your business to new heights? Don't want to be left behind in the digital revolution? Ready to seize the opportunity and lead with AI? This meticulously crafted guidebook is here to show you the way! Inside this guide, you'll uncover: Navigate the intriguing world of AI with ease, no technical background needed (my grandmother is an expert!). Explore the limitless real-world applications of AI, not just in the future, but right here, right now. Dive into the mechanics of ChatGPT and unveil the wizard behind the AI curtain. Unleash the transformative potential of ChatGPT for your business: turbocharge operations, boost efficiency, and deliver pinpoint accuracy. Kindle innovative business ideas and strategies using AI. Enhance customer service and amplify customer engagement with the help of ChatGPT. Discover the secret sauce of ChatGPT as a marketer's stealth weapon: save time on market analysis, lead generation, and content creation! Master the art of setting up a ChatGPT account and integrating a chatbot into your company's website with a step-by-step walkthrough. Uncover and understand the limitations and ethical considerations of ChatGPT, emphasizing the need for responsible AI use and regulation. Bonus of 200+ prompts to get you going! And that's just the tip of the iceberg! Backed by success stories from businesses that have reaped the benefits of integrating ChatGPT into their operations, this guide provides a blueprint for your own AI transformation. Still think AI is just a tech fad or too complex to navigate? Think again! ChatGPT is designed for everyone and is reshaping the landscape of business across the globe. With its myriad of proven benefits and limitless potential, it's high time to embrace AI as your business' ultimate weapon. Don't want to delay and risk being left behind in the AI revolution?
Unleashing the Millionaire Power of ChatGPT
Author: FutureFront
Publisher: Futurefront Publishing
ISBN:
Category :
Languages : en
Pages : 0
Book Description
Ignite the growth of your business, unleash your creativity, and realize your dreams with ChatGPT! Bonus: 200+ Prompts! Are you ready to catapult your business to new heights? Looking to unleash your creative potential or perhaps write that book you've always dreamed of? Ignite your growth and realize your dreams with ChatGPT! Ever imagined an AI tool that could help you grow your business, create an online course, or write a book? Sounds too good to be true, right? Well, ChatGPT is here to turn that dream into reality and we are here to show you how! Launched in November 2022, ChatGPT swiftly made its mark as the fastest-growing consumer application in history, amassing an awe-inspiring 100 million active users in just two short months. This groundbreaking AI application is transforming naysayers into staunch believers and revolutionizing business operations like never before. But amidst this global sensation, the question arises: How can you tap into its phenomenal power to catapult your business to new heights? Don't want to be left behind in the digital revolution? Ready to seize the opportunity and lead with AI? This meticulously crafted guidebook is here to show you the way! Inside this guide, you'll uncover: Navigate the intriguing world of AI with ease, no technical background needed (my grandmother is an expert!). Explore the limitless real-world applications of AI, not just in the future, but right here, right now. Dive into the mechanics of ChatGPT and unveil the wizard behind the AI curtain. Unleash the transformative potential of ChatGPT for your business: turbocharge operations, boost efficiency, and deliver pinpoint accuracy. Kindle innovative business ideas and strategies using AI. Enhance customer service and amplify customer engagement with the help of ChatGPT. Discover the secret sauce of ChatGPT as a marketer's stealth weapon: save time on market analysis, lead generation, and content creation! Master the art of setting up a ChatGPT account and integrating a chatbot into your company's website with a step-by-step walkthrough. Uncover and understand the limitations and ethical considerations of ChatGPT, emphasizing the need for responsible AI use and regulation. Bonus of 200+ prompts to get you going! And that's just the tip of the iceberg! Backed by success stories from businesses that have reaped the benefits of integrating ChatGPT into their operations, this guide provides a blueprint for your own AI transformation. Still think AI is just a tech fad or too complex to navigate? Think again! ChatGPT is designed for everyone and is reshaping the landscape of business across the globe. With its myriad of proven benefits and limitless potential, it's high time to embrace AI as your business' ultimate weapon.
Publisher: Futurefront Publishing
ISBN:
Category :
Languages : en
Pages : 0
Book Description
Ignite the growth of your business, unleash your creativity, and realize your dreams with ChatGPT! Bonus: 200+ Prompts! Are you ready to catapult your business to new heights? Looking to unleash your creative potential or perhaps write that book you've always dreamed of? Ignite your growth and realize your dreams with ChatGPT! Ever imagined an AI tool that could help you grow your business, create an online course, or write a book? Sounds too good to be true, right? Well, ChatGPT is here to turn that dream into reality and we are here to show you how! Launched in November 2022, ChatGPT swiftly made its mark as the fastest-growing consumer application in history, amassing an awe-inspiring 100 million active users in just two short months. This groundbreaking AI application is transforming naysayers into staunch believers and revolutionizing business operations like never before. But amidst this global sensation, the question arises: How can you tap into its phenomenal power to catapult your business to new heights? Don't want to be left behind in the digital revolution? Ready to seize the opportunity and lead with AI? This meticulously crafted guidebook is here to show you the way! Inside this guide, you'll uncover: Navigate the intriguing world of AI with ease, no technical background needed (my grandmother is an expert!). Explore the limitless real-world applications of AI, not just in the future, but right here, right now. Dive into the mechanics of ChatGPT and unveil the wizard behind the AI curtain. Unleash the transformative potential of ChatGPT for your business: turbocharge operations, boost efficiency, and deliver pinpoint accuracy. Kindle innovative business ideas and strategies using AI. Enhance customer service and amplify customer engagement with the help of ChatGPT. Discover the secret sauce of ChatGPT as a marketer's stealth weapon: save time on market analysis, lead generation, and content creation! Master the art of setting up a ChatGPT account and integrating a chatbot into your company's website with a step-by-step walkthrough. Uncover and understand the limitations and ethical considerations of ChatGPT, emphasizing the need for responsible AI use and regulation. Bonus of 200+ prompts to get you going! And that's just the tip of the iceberg! Backed by success stories from businesses that have reaped the benefits of integrating ChatGPT into their operations, this guide provides a blueprint for your own AI transformation. Still think AI is just a tech fad or too complex to navigate? Think again! ChatGPT is designed for everyone and is reshaping the landscape of business across the globe. With its myriad of proven benefits and limitless potential, it's high time to embrace AI as your business' ultimate weapon.
The Origin of Opportunity
Author: Andrew Cartwright
Publisher:
ISBN: 9781681026404
Category :
Languages : en
Pages : 332
Book Description
Andrew Cartwright author of Origin of Opportunity is an expert entrepreneur with successes in 17 industries by cracking the code of opportunity and opening up possibilities around the world. Andrew has been featured on FOX, ABC, NBC, CBS, and as a TV star on the international TV network A&E as a real estate developer. From the San Francisco Area.
Publisher:
ISBN: 9781681026404
Category :
Languages : en
Pages : 332
Book Description
Andrew Cartwright author of Origin of Opportunity is an expert entrepreneur with successes in 17 industries by cracking the code of opportunity and opening up possibilities around the world. Andrew has been featured on FOX, ABC, NBC, CBS, and as a TV star on the international TV network A&E as a real estate developer. From the San Francisco Area.
Persuasion in the Media Age
Author: Timothy Borchers
Publisher: Waveland Press
ISBN: 1478647809
Category : Language Arts & Disciplines
Languages : en
Pages : 471
Book Description
Persuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.
Publisher: Waveland Press
ISBN: 1478647809
Category : Language Arts & Disciplines
Languages : en
Pages : 471
Book Description
Persuasion in the Media Age addresses the impact of electronic media on the practice of persuasion and reviews constantly evolving digital strategies. Today’s world demands a new perspective on persuasion—one that is grounded in the assumption that human consciousness and culture have been forever altered by communication technology. The fourth edition provides timely examples of persuasion in political campaigns, social movements, marketing, and interpersonal relationships—and the role of social media and media technologies in all of the contexts. From advertisers to politicians to influencers to friends, persuaders use increasingly sophisticated strategies to sway behavior. Borchers skillfully weaves theory, research, and engaging examples to help readers understand the practice of social influence—and to apply critical-thinking skills to the persuasion they encounter daily. The text takes an interdisciplinary approach to provide the latest thinking on persuasion while also drawing on a broad theoretical base for foundational concepts, such as attitudes, rhetoric, and human motivation. Throughout, Borchers emphasizes audience, storytelling, visual images, and ethics. This comprehensive, insightful, and accessible overview of persuasive communication teaches readers how to be skilled creators of persuasive messages—as well as critical consumers.
Marketing in the Round
Author: Gini Dietrich
Publisher: Que Publishing
ISBN: 0132939541
Category : Business & Economics
Languages : en
Pages : 265
Book Description
Drive more value from all your marketing and communications channels--together! Demolish your silos and sync all your messaging, strategies, and tactics (really!). Optimize every medium and platform, from iPad and Facebook to TV and direct. This book is a must-read for every senior marketing, communications, and PR decision-maker. It’s not about social media. Or new (or old) media. It’s about results—and there’s only one way to get results. You must finally bite the bullet, tear down your silos, and integrate all your marketing and communications. That’s how you choose the best platforms and messages for each customer. That’s how you make research and metrics work. That’s how you overcome today’s insane levels of complexity and clutter. You’re thinking: Oh, that’s all I need to do? “Just” integrate my whole organization? Are you nuts? No. We’re not. It can be done. This book’s authors have done it. They’ve shown others how to do it. And now they’re going to show you. Step by step. Strategy. Tactics. Research. Metrics. Culture. Social. Mobile. Direct. Broadcast. Print. All of it. With you, the marketing/communications decision-maker, right at the center...right where you belong! Even now, organizational silos prevent most companies from conversing coherently with customers, delivering the right targeted messages, and building real synergies across all their marketing and communications programs. Now, Gini Dietrich and Geoff Livingston show how to finally break down those silos, bridging traditional and newer disciplines to drive more value from all of them. You’ll learn how to create a flexible marketing hub with integrated spokes including sales, PR, advertising, customer service, HR, social media, and the executive team. Then, you’ll learn how to use your hub to speak cohesively with each customer through the tools and platforms that deliver the best results at the lowest cost. Dietrich and Livingston guide you through hands-on strategic planning, illustrating key points with real case studies and offering practical exercises for applying their principles. You’ll learn how to perform baseline analyses of media from iPad apps to radio, optimize resource allocation, change culture to overcome siloed behavior, use measurement to clear away obstacles, and gain more value from every marketing investment you make. Pull it all together--finally! How to successfully integrate your tactics, tools, messages, and teams Better goals, better results: beyond “SMART” to “SMARTER” Specific, measurable, attainable, relevant, time-bound, evaluate, and reevaluate Better listening: stakeholders, customers, and research that works How to make sure you hear what really matters Four powerful ways to market in the round When to go direct, come from above, use the groundswell, or execute flanking maneuvers
Publisher: Que Publishing
ISBN: 0132939541
Category : Business & Economics
Languages : en
Pages : 265
Book Description
Drive more value from all your marketing and communications channels--together! Demolish your silos and sync all your messaging, strategies, and tactics (really!). Optimize every medium and platform, from iPad and Facebook to TV and direct. This book is a must-read for every senior marketing, communications, and PR decision-maker. It’s not about social media. Or new (or old) media. It’s about results—and there’s only one way to get results. You must finally bite the bullet, tear down your silos, and integrate all your marketing and communications. That’s how you choose the best platforms and messages for each customer. That’s how you make research and metrics work. That’s how you overcome today’s insane levels of complexity and clutter. You’re thinking: Oh, that’s all I need to do? “Just” integrate my whole organization? Are you nuts? No. We’re not. It can be done. This book’s authors have done it. They’ve shown others how to do it. And now they’re going to show you. Step by step. Strategy. Tactics. Research. Metrics. Culture. Social. Mobile. Direct. Broadcast. Print. All of it. With you, the marketing/communications decision-maker, right at the center...right where you belong! Even now, organizational silos prevent most companies from conversing coherently with customers, delivering the right targeted messages, and building real synergies across all their marketing and communications programs. Now, Gini Dietrich and Geoff Livingston show how to finally break down those silos, bridging traditional and newer disciplines to drive more value from all of them. You’ll learn how to create a flexible marketing hub with integrated spokes including sales, PR, advertising, customer service, HR, social media, and the executive team. Then, you’ll learn how to use your hub to speak cohesively with each customer through the tools and platforms that deliver the best results at the lowest cost. Dietrich and Livingston guide you through hands-on strategic planning, illustrating key points with real case studies and offering practical exercises for applying their principles. You’ll learn how to perform baseline analyses of media from iPad apps to radio, optimize resource allocation, change culture to overcome siloed behavior, use measurement to clear away obstacles, and gain more value from every marketing investment you make. Pull it all together--finally! How to successfully integrate your tactics, tools, messages, and teams Better goals, better results: beyond “SMART” to “SMARTER” Specific, measurable, attainable, relevant, time-bound, evaluate, and reevaluate Better listening: stakeholders, customers, and research that works How to make sure you hear what really matters Four powerful ways to market in the round When to go direct, come from above, use the groundswell, or execute flanking maneuvers
Nexus 7 For Dummies (Google Tablet)
Author: Dan Gookin
Publisher: John Wiley & Sons
ISBN: 1118508726
Category : Computers
Languages : en
Pages : 234
Book Description
Friendly advice on leveraging the power of the new Nexus 7 Google tablet! The arrival of the new Nexus 7 Google tablet is eagerly awaited, thanks to its cutting-edge software, top-notch hardware, unprecedented abilities, and nine-hour battery life. This easy-to-understand, engaging guide covers everything you need to know about this amazing Android tablet. Bestselling Dummies author Dan Gookin uses his friendly writing style to deliver clear instructions for setting up, navigating, and using the device. You'll learn to use all your favorite Google applications that come loaded on the device, personalize it, and much more. Walks you through the touchscreen, wireless access, and software updates Demonstrates how to download, shop for, and fill your Nexus 7 with movies, e-books, games, and music Helps you keep on top of your schedule and appointments and pursue your interests and hobbies with the latest apps and websites Offers guidance on using your device to navigate from here to there and stay connected with friends and family while you're away Nexus 7 For Dummies is an essential companion to your other new companion: the Nexus 7!
Publisher: John Wiley & Sons
ISBN: 1118508726
Category : Computers
Languages : en
Pages : 234
Book Description
Friendly advice on leveraging the power of the new Nexus 7 Google tablet! The arrival of the new Nexus 7 Google tablet is eagerly awaited, thanks to its cutting-edge software, top-notch hardware, unprecedented abilities, and nine-hour battery life. This easy-to-understand, engaging guide covers everything you need to know about this amazing Android tablet. Bestselling Dummies author Dan Gookin uses his friendly writing style to deliver clear instructions for setting up, navigating, and using the device. You'll learn to use all your favorite Google applications that come loaded on the device, personalize it, and much more. Walks you through the touchscreen, wireless access, and software updates Demonstrates how to download, shop for, and fill your Nexus 7 with movies, e-books, games, and music Helps you keep on top of your schedule and appointments and pursue your interests and hobbies with the latest apps and websites Offers guidance on using your device to navigate from here to there and stay connected with friends and family while you're away Nexus 7 For Dummies is an essential companion to your other new companion: the Nexus 7!
Shark Tank Jump Start Your Business
Author: Michael Parrish DuDell
Publisher: Disney Electronic Content
ISBN: 1401306209
Category : Business & Economics
Languages : en
Pages : 158
Book Description
From the ABC hit show "Shark Tank," this book-filled with practical advice and introductions from the Sharks themselves-will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show. Throughout the book, readers will learn how to: Determine whether they're compatible with the life of a small business owner, shape a marketable idea and craft a business model around it, plan for a launch, run a business without breaking the bank (or burning themselves out), create a growth plan that will help them handle and harness success, and pitch an idea or business plan like a pro. Responding to the fans' curiosity about past show contestants, readers will also find approximately 10 "Where Are They Now" boxes in which they learn what happened to some of the most asked-about and/or most popular guests ever to try their luck in front of the Sharks-and what they learned in the process.
Publisher: Disney Electronic Content
ISBN: 1401306209
Category : Business & Economics
Languages : en
Pages : 158
Book Description
From the ABC hit show "Shark Tank," this book-filled with practical advice and introductions from the Sharks themselves-will be the ultimate resource for anyone thinking about starting a business or growing the one they have. Full of tips for navigating the confusing world of entrepreneurship, the book will intersperse words of wisdom with inspirational stories from the show. Throughout the book, readers will learn how to: Determine whether they're compatible with the life of a small business owner, shape a marketable idea and craft a business model around it, plan for a launch, run a business without breaking the bank (or burning themselves out), create a growth plan that will help them handle and harness success, and pitch an idea or business plan like a pro. Responding to the fans' curiosity about past show contestants, readers will also find approximately 10 "Where Are They Now" boxes in which they learn what happened to some of the most asked-about and/or most popular guests ever to try their luck in front of the Sharks-and what they learned in the process.
Event Entertainment and Production
Author: Mark Sonder
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 524
Book Description
Publisher Description
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 524
Book Description
Publisher Description
Warp-Speed Branding
Author: Agnieszka Winkler
Publisher: Wiley-Interscience
ISBN:
Category : Business & Economics
Languages : en
Pages : 248
Book Description
Advertising expert Agnieszka M. Winkler offers an insider's perspective on how technology has changed marketing and advertising. Writing with clarity and confidence, she outlines the steps advertisers and marketers must take to keep pace. She cites high-profile companies like Dell Computers and Amazon as examples of brands that were built in months, not years. These examples illustrate her sometimes complex concepts, and make them more accessible. Unfortunately, she also devotes a large amount of space to what amounts to a commercial for an adverting software application that she's trying to sell. But for readers who can stomach the pitch, getAbstract recommends this book to those who work in marketing, advertising, or related industries, and to those who are making the transition to technology-driven brand building. (Editor's note: TeamToolz, one of the major resources covered in this book, is a pay-for-use service sold by the author.).
Publisher: Wiley-Interscience
ISBN:
Category : Business & Economics
Languages : en
Pages : 248
Book Description
Advertising expert Agnieszka M. Winkler offers an insider's perspective on how technology has changed marketing and advertising. Writing with clarity and confidence, she outlines the steps advertisers and marketers must take to keep pace. She cites high-profile companies like Dell Computers and Amazon as examples of brands that were built in months, not years. These examples illustrate her sometimes complex concepts, and make them more accessible. Unfortunately, she also devotes a large amount of space to what amounts to a commercial for an adverting software application that she's trying to sell. But for readers who can stomach the pitch, getAbstract recommends this book to those who work in marketing, advertising, or related industries, and to those who are making the transition to technology-driven brand building. (Editor's note: TeamToolz, one of the major resources covered in this book, is a pay-for-use service sold by the author.).