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Author: Ulka Anjaria
Publisher: Routledge
ISBN: 100034729X
Category : Performing Arts
Languages : en
Pages : 221
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Book Description
This book offers an introduction to popular Hindi cinema, a genre that has a massive fan base but is often misunderstood by critics, and provides insight on topics of political and social significance. Arguing that Bollywood films are not realist representations of society or expressions of conservative ideology but mediated texts that need to be read for their formulaic and melodramatic qualities and for their pleasurable features like bright costumes, catchy music, and sophisticated choreography, the book interprets Bollywood films as complex considerations on the state of the nation that push the boundaries of normative gender and sexuality. The book provides a careful account of Bollywood’s constitutive components: its moral structure, its different forms of love, its use of song and dance, its visual style, and its embrace of cinephilia. Arguing that these five elements form the core of Bollywood cinema, the book investigates a range of films from 1947 to the present in order to show how films use and innovate formulaic structures to tell a wide range of stories that reflect changing times. The book ends with some considerations on recent changes in Bollywood cinema, suggesting that despite globalization the future of Bollywood remains promising. By presenting Bollywood cinema through an interdisciplinary lens, the book reaches beyond film studies departments and will be useful for those teaching and studying Bollywood in English, sociology, anthropology, Asian studies, and cultural studies classes.
Author: Ulka Anjaria
Publisher: Routledge
ISBN: 100034729X
Category : Performing Arts
Languages : en
Pages : 221
Get Book Here
Book Description
This book offers an introduction to popular Hindi cinema, a genre that has a massive fan base but is often misunderstood by critics, and provides insight on topics of political and social significance. Arguing that Bollywood films are not realist representations of society or expressions of conservative ideology but mediated texts that need to be read for their formulaic and melodramatic qualities and for their pleasurable features like bright costumes, catchy music, and sophisticated choreography, the book interprets Bollywood films as complex considerations on the state of the nation that push the boundaries of normative gender and sexuality. The book provides a careful account of Bollywood’s constitutive components: its moral structure, its different forms of love, its use of song and dance, its visual style, and its embrace of cinephilia. Arguing that these five elements form the core of Bollywood cinema, the book investigates a range of films from 1947 to the present in order to show how films use and innovate formulaic structures to tell a wide range of stories that reflect changing times. The book ends with some considerations on recent changes in Bollywood cinema, suggesting that despite globalization the future of Bollywood remains promising. By presenting Bollywood cinema through an interdisciplinary lens, the book reaches beyond film studies departments and will be useful for those teaching and studying Bollywood in English, sociology, anthropology, Asian studies, and cultural studies classes.
Author: Rachel Dwyer
Publisher: Reaktion Books
ISBN: 1780233043
Category : Performing Arts
Languages : en
Pages : 297
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Book Description
Bollywood movies have long been known for their colorful song-and-dance numbers and knack for combining drama, comedy, action-adventure, and music. But these exciting and often amusing films rarely reflect the reality of life on the Indian subcontinent. Exploring the nature of mainstream Hindi cinema, the strikingly illustrated Bollywood’s Indiaexamines its nonrealistic depictions of everyday life in India and what it reveals about Indian society. Showing how escapism and entertainment function in Bollywood cinema, Rachel Dwyer argues that Hindi cinema’s interpretations of India over the last two decades are a reliable guide to understanding the nation’s changing hopes and dreams. She looks at the ways Bollywood has imagined and portrayed the unity and diversity of the country—what it believes and feels, as well as life at home and in public. Using Dwyer’s two decades spent working with filmmakers and discussing movies with critics and moviegoers,Bollywood’s India is an illuminating look at Hindi cinema.
Author: Sangita Gopal
Publisher: University of Chicago Press
ISBN: 0226304272
Category : Performing Arts
Languages : en
Pages : 260
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Book Description
Bollywood movies have been long known for their colorful song-and-dance numbers and knack for combining drama, comedy, action-adventure, and music. But when India entered the global marketplace in the early 1990s, its film industry transformed radically. Production and distribution of films became regulated, advertising and marketing created a largely middle-class audience, and films began to fit into genres like science fiction and horror. In this bold study of what she names New Bollywood, Sangita Gopal contends that the key to understanding these changes is to analyze films’ evolving treatment of romantic relationships. Gopalargues that the form of the conjugal duo in movies reflects other social forces in India’s new consumerist and global society. She takes a daring look at recent Hindi films and movie trends—the decline of song-and-dance sequences, the upgraded status of the horror genre, and the rise of the multiplex and multi-plot—to demonstrate how these relationships exemplify different formulas of contemporary living. A provocative account of how cultural artifacts can embody globalization’s effects on intimate life, Conjugations will shake up the study of Hindi film.
Author: Anupama Chopra
Publisher: Grand Central Publishing
ISBN: 0446508985
Category : Performing Arts
Languages : en
Pages : 272
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Book Description
Here is the astonishing true story of Bollywood, a sweeping portrait about a country finding its identity, a movie industry that changed the face of India, and one man's struggle to become a star. Shah Rukh Khan's larger than life tale takes us through the colorful and idiosyncratic Bollywood movie industry, where fantastic dreams and outrageous obsessions share the spotlight with extortion, murder, and corruption. Shah Rukh Khan broke into this $1.5 billion business despite the fact that it has always been controlled by a handful of legendary film families and sometimes funded by black market money. As a Muslim in a Hindu majority nation, exulting in classic Indian cultural values, Shah Rukh Khan has come to embody the aspirations and contradictions of a complicated culture tumbling headlong into American style capitalism. His story is the mirror to view the greater Indian story and the underbelly of the culture of Bollywood. "A bounty for cinema lovers everywhere." --Mira Nair, Director, The Namesake and Monsoon Wedding "King of Bollywood is the all-singing, all-dancing back stage pass to Bollywood. Anupama Chopra chronicles the political and cultural story of India with finesse and insight, through fly-on-wall access to one of its biggest, most charming and charismatic stars." -- Gurinder Chadha, director of Bend it Like Beckham "The "Easy Rider Raging Bull" of the Bollywood industry and essential reading for any Shah Rukh Khan fan." --Emma Thompson, actress "Anu Chopra infuses the pivotal moments of Shah Rukh Khan's life with an edge-of-your-seat tension worthy of the best Bollywood blockbusters." --Kirkus
Author: Chkoniya, Valentina
Publisher: IGI Global
ISBN: 1799831175
Category : Business & Economics
Languages : en
Pages : 546
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Book Description
Anthropology is a science specialized in the study of the past and present of societies, especially the study of humans and human behavior. The disciplines of anthropology and consumer research have long been separated; however, it is now believed that joining them will lead to a more profound knowledge and understanding of consumer behaviors and will lead to further understanding and predictions for the future. Anthropological Approaches to Understanding Consumption Patterns and Consumer Behavior is a cutting-edge research publication that examines an anthropological approach to the study of the consumer and as a key role to the development of societies. The book also provides a range of marketing possibilities that can be developed from this approach such as understanding the evolution of consumer behavior, delivering truly personalized customer experiences, and potentially creating new products, brands, and services. Featuring a wide range of topics such as artificial intelligence, food consumption, and neuromarketing, this book is ideal for marketers, advertisers, brand managers, consumer behavior analysts, managing directors, consumer psychologists, academicians, social anthropologists, entrepreneurs, researchers, and students.
Author: Maaz Ali
Publisher: John Wiley & Sons
ISBN: 1119780675
Category : Performing Arts
Languages : en
Pages : 50
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Book Description
Take the trip of a lifetime into the past and present of Bollywood Fascinated by the high energy, high emotion, high color, endless dance routines, and sheer scale of Bollywood—but afraid you'll never really know your Ghazals from your Qawwalis, or your Khans from your Kapoors? Well, in the immortal line from the Hindi-language blockbuster Sultan, "No one can defeat you unless you accept defeat yourself," and there's no need to be defeated at all when you can sit back with Bollywood For Dummies and immerse yourself in the glamorous whirl of one of the most exciting movie industries on Earth. Starting with the time-travel adventure of the book’s main feature—the history of the Hindi-speaking industry from people and events of early to mid 20th century Mumbai—you'll also journey in space, taking fascinating documentary side trips to get to know Tollywood’s Telegu-language cinema in southern India, as well as the growing influence of Lollywood across the border in Pakistan. Written by the cohosts of Desi Standard Time, a podcast that explores Bollywood and South Asian movies and media, you'll see how the unique cinema culture of Bollywood in particular has become a global phenomenon, reflecting the rise of India as an independent nation and presenting its long history—and it’s exciting and multifaceted present—in new, influential, and enduring forms. Whatever you paid the price of entry for: the popular Bollywood "Masala" movie style that emphasizes music, comedy, romance, and action; sensitive critiques of a fast-changing society by the Indian Social Realism movement; new forms of music from Indian disco to Sufi boogie; or a look at the lives and talents of the great acting dynasties—it's all here. And there'll still be plenty more plot twists beyond these to surprise and delight you. Get to know the people who built Bollywood Discover the main music and dance styles Explore and recognize Bollywood’s influence on Western cinema Go social and join up with the liveliest Bollywood fan communities You're right to be excited: for newbies a whole new world awaits, and for aficionados, there's always so much more to know. So, sit back with this book, grab some popcorn or a plate of samosas—or why not both—and prepare to begin an electric feast to sizzle all your senses.
Author: Rini Bhattacharya Mehta
Publisher: University of Illinois Press
ISBN: 0252052005
Category : Performing Arts
Languages : en
Pages : 336
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Book Description
Between 1931 and 2000, India's popular cinema steadily overcame Hollywood domination. Bollywood, the film industry centered in Mumbai, became nothing less than a global cultural juggernaut. But Bollywood is merely one part of the country's prolific, multilingual cinema. Unruly Cinema looks at the complex series of events that allowed the entire Indian film industry to defy attempts to control, reform, and refine it in the twentieth century and beyond. Rini Bhattacharya Mehta considers four aspects of Indian cinema's complicated history. She begins with the industry's surprising, market-driven triumph over imports from Hollywood and elsewhere in the 1930s. From there she explores how the nationalist social melodrama outwitted the government with its 1950s cinematic lyrical manifestoes. In the 1970s, an action cinema centered on the angry young male co-opted the voice of the oppressed. Finally, Mehta examines Indian film's discovery of the global neoliberal aesthetic that encouraged the emergence of Bollywood.
Author: Aswin Punathambekar
Publisher: NYU Press
ISBN: 0814729495
Category : Social Science
Languages : en
Pages : 267
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Book Description
From Bombay to Bollywood analyzes the transformation of the national film industry in Bombay into a transnational and multi-media cultural enterprise, which has come to be known as Bollywood. Combining ethnographic, institutional, and textual analyses, Aswin Punathambekar explores how relations between state institutions, the Indian diaspora, circuits of capital, and new media technologies and industries have reconfigured the Bombay-based industry’s geographic reach. Providing in-depth accounts of the workings of media companies and media professionals, Punathambekar has produced a timely analysis of how a media industry in the postcolonial world has come to claim the global as its scale of operations. Based on extensive field research in India and the U.S., this book offers empirically-rich and theoretically-informed analyses of how the imaginations and practices of industry professionals give shape to the media worlds we inhabit and engage with. Moving beyond a focus on a single medium, Punathambekar develops a comparative and integrated approach that examines four different but interrelated media industries--film, television, marketing, and digital media. Offering a path-breaking account of media convergence in a non-Western context, Punathambekar’s transnational approach to understanding the formation of Bollywood is an innovative intervention into current debates on media industries, production cultures, and cultural globalization.
Author: Roy Stafford
Publisher: Bloomsbury Publishing
ISBN: 1839020997
Category : Performing Arts
Languages : en
Pages : 202
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Book Description
Brings together an introduction to academic study of audiences as 'readers' of films and an investigation into how the film industry perceives audiences as part of its industrial practices. The appraoch draws on ideas from film, media and cultural studies to present an insight to what makes the biggest box office films attractive to audiences.
Author: Tejaswini Ganti
Publisher: Duke University Press
ISBN: 0822352133
Category : Business & Economics
Languages : en
Pages : 442
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Book Description
These efforts have been enabled by the neoliberal restructuring of the Indian state and economy since 1991.
