Basics Typography 01: Virtual Typography PDF Download
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Author: Matthias Hillner
Publisher: AVA Publishing
ISBN: 294037399X
Category : Art
Languages : en
Pages : 187
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Book Description
Basics Typography: Virtual Typography addresses a fundamentally new form of typographical communication. The book explores the visual arrangement of words and letters in the context of multimedia. Here, this arrangement is not simply a spatial positioning of text information it is also bound by time. The increasing use of moving, virtual type can help to harmonise this time-based presentation of words on screen. The book touches on work from a variety of designers, including Channel 4 and Pentagram Design. This will provide an excellent introduction to the latest methods in typographical and visual communication.
Author: Matthias Hillner
Publisher: AVA Publishing
ISBN: 294037399X
Category : Art
Languages : en
Pages : 187
Get Book Here
Book Description
Basics Typography: Virtual Typography addresses a fundamentally new form of typographical communication. The book explores the visual arrangement of words and letters in the context of multimedia. Here, this arrangement is not simply a spatial positioning of text information it is also bound by time. The increasing use of moving, virtual type can help to harmonise this time-based presentation of words on screen. The book touches on work from a variety of designers, including Channel 4 and Pentagram Design. This will provide an excellent introduction to the latest methods in typographical and visual communication.
Author: Theodore Low De Vinne
Publisher:
ISBN:
Category : Graphic arts
Languages : en
Pages : 542
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Book Description
Author: Theodore Low De Vinne
Publisher:
ISBN:
Category : Printing
Languages : en
Pages : 410
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Book Description
Author:
Publisher:
ISBN:
Category : Linotype
Languages : en
Pages : 320
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Book Description
Author:
Publisher:
ISBN:
Category : Physics
Languages : en
Pages : 108
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Book Description
Author: Theodore Low De Vinne
Publisher:
ISBN:
Category :
Languages : en
Pages : 416
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Book Description
Author: Michael Mitchell
Publisher:
ISBN:
Category : Design
Languages : en
Pages : 452
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Book Description
Books depend on good design to communicate. This practical guide to typography explains the principles of good design, why they exist and when and how to put them into practice.
Author: Gavin Ambrose
Publisher: AVA Publishing
ISBN: 2940373450
Category : Art
Languages : en
Pages : 187
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Book Description
Basic principles are presented through detailed explanations, expanded illustrations, case studies, and reference material from leading design studios around the world. A sound understanding of type history and classification facilitates controlled, intelligent and thoughtful type usage, across a range of media. The Fundamentals of Typography builds upon these shared principles and will become an invaluable reference for creatives and designers alike.
Author: Rob Carter
Publisher: John Wiley & Sons
ISBN: 1119312566
Category : Architecture
Languages : en
Pages : 373
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Book Description
The bestselling introduction to designing the written word Typographic Design: Form & Communication is the definitive reference for graphic designers, providing a comprehensive introduction to the visual word. Done well, typopgraphy can communicate so much more than the words themselves. Typographic design determines how you feel about a message, the associations you make, and ultimately, the overall success of the communication. Typographic design extends from the page to the screen, and is a critical element of almost any graphic design project. This book provides essential guidance on everything related to type: from letterforms and negative space, to messaging, processes, and history, aspiring designers will find great utility in mastering these critical concepts. This new seventh edition has been fully updated with new coverage of contemporary typography processes, updated case studies, and new examples from branding, print, web, motion, and more. On-screen typographic design concepts are discussed in greater detail, and the online supplemental materials include new flashcards, terminology and quizzes. Understand design factors as they relate to type Explore communication and typographic messaging Learn how typography has evolved, and where it is headed Adopt established approaches to designing with type The irony of typographic design is that, when done well, it often goes unnoticed—but its impact on a project’s overall success is undeniable. Typography can make or break a page, can enhance or overpower an image, and can obscure a message or bring it into sharp focus. It is one of the most powerful tools in the graphic designer’s arsenal, and Typographic Design is the complete, practical introduction.
Author: Gail Anderson
Publisher: Laurence King Publishing
ISBN: 1786270978
Category : Design
Languages : en
Pages : 206
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Book Description
The latest in this successful series, this book features around 150 of the most important buildings in the history of world architecture – from the pyramids and Parthenon to some of the most significant works by recent architects. The buildings are organized by type – from places of worship and public buildings to houses – and are divided into nine chapters, each with an informative introduction that surveys the history of that type. For each building there are numerous, accurate scale drawings showing a combination of floor plans, elevations and sections as appropriate, all specially redrawn for this book. The quality and number of the line drawings, together with the authoritative text by a renowned architectural historian, allow all the buildings to be understood in detail and make this an invaluable resource for students.
