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Author: Lauren Dugan
Publisher: FT Press
ISBN: 013312097X
Category : Business & Economics
Languages : en
Pages : 31
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Book Description
Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter 101 is the perfect quick Twitter primer for every entrepreneur and social media marketer, from novices to pros! Leading social media business consultant Lauren Dugan shares dozens of actionable tips, low-cost techniques and powerful tools for transforming Twitter into your all-in-one digital billboard, branded outpost, customer support channel, networking system, web traffic driver, data gatherer, and lead generator. Dugan starts with three revealing Twitter case studies, then walks through mastering the jargon, getting started, defining strategy, optimizing your presence, avoiding beginner's mistakes, and much more. Drawing on personal experience and up-to-the-minute industry research, she helps you time your tweets for maximum impact, follow the right accounts, attract the right followers, learn more about customers and competitors, and use hashtag chats to network at the speed of light. Dugan concludes by listing today's most valuable third-party tools for managing and optimizing your Twitter presence. Lauren Dugan's Twitter 101: it's the fastest way to transform Twitter into your newest high-profit marketing channel!
Author: Lauren Dugan
Publisher: FT Press
ISBN: 013312097X
Category : Business & Economics
Languages : en
Pages : 31
Get Book Here
Book Description
Use Twitter to turbocharge your brand and business, engage users, connect with your industry, capture indispensable customer/prospect data, and build word-of-mouth that translates directly into sales! Twitter 101 is the perfect quick Twitter primer for every entrepreneur and social media marketer, from novices to pros! Leading social media business consultant Lauren Dugan shares dozens of actionable tips, low-cost techniques and powerful tools for transforming Twitter into your all-in-one digital billboard, branded outpost, customer support channel, networking system, web traffic driver, data gatherer, and lead generator. Dugan starts with three revealing Twitter case studies, then walks through mastering the jargon, getting started, defining strategy, optimizing your presence, avoiding beginner's mistakes, and much more. Drawing on personal experience and up-to-the-minute industry research, she helps you time your tweets for maximum impact, follow the right accounts, attract the right followers, learn more about customers and competitors, and use hashtag chats to network at the speed of light. Dugan concludes by listing today's most valuable third-party tools for managing and optimizing your Twitter presence. Lauren Dugan's Twitter 101: it's the fastest way to transform Twitter into your newest high-profit marketing channel!
Author: Johann Hari
Publisher: Crown
ISBN: 059313852X
Category : Social Science
Languages : en
Pages : 369
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Book Description
NEW YORK TIMES BESTSELLER • Our ability to pay attention is collapsing. From the author of Chasing the Scream and Lost Connections comes a groundbreaking examination of why this is happening—and how to get our attention back. “The book the world needs in order to win the war on distraction.”—Adam Grant, author of Think Again “Read this book to save your mind.”—Susan Cain, author of Quiet WINNER OF THE PORCHLIGHT BUSINESS BOOK AWARD • ONE OF THE BEST BOOKS OF THE YEAR: The Wall Street Journal, Financial Times, New York Post, Mashable, Mindful In the United States, teenagers can focus on one task for only sixty-five seconds at a time, and office workers average only three minutes. Like so many of us, Johann Hari was finding that constantly switching from device to device and tab to tab was a diminishing and depressing way to live. He tried all sorts of self-help solutions—even abandoning his phone for three months—but nothing seemed to work. So Hari went on an epic journey across the world to interview the leading experts on human attention—and he discovered that everything we think we know about this crisis is wrong. We think our inability to focus is a personal failure to exert enough willpower over our devices. The truth is even more disturbing: our focus has been stolen by powerful external forces that have left us uniquely vulnerable to corporations determined to raid our attention for profit. Hari found that there are twelve deep causes of this crisis, from the decline of mind-wandering to rising pollution, all of which have robbed some of our attention. In Stolen Focus, he introduces readers to Silicon Valley dissidents who learned to hack human attention, and veterinarians who diagnose dogs with ADHD. He explores a favela in Rio de Janeiro where everyone lost their attention in a particularly surreal way, and an office in New Zealand that discovered a remarkable technique to restore workers’ productivity. Crucially, Hari learned how we can reclaim our focus—as individuals, and as a society—if we are determined to fight for it. Stolen Focus will transform the debate about attention and finally show us how to get it back.
Author: Jean Burgess
Publisher: NYU Press
ISBN: 1479811068
Category : Social Science
Languages : en
Pages : 152
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Book Description
The sometimes surprising, often humorous story of the forces that came together to shape the central role Twitter now plays in contemporary politics and culture Is Twitter a place for sociability and conversation, a platform for public broadcasting, or a network for discussion? Digital platforms have become influential in every sphere of communication, from the intimate and everyday to the public, professional, and political. Since the scrappy startup days of social media in the mid-2000s, not only has the worldwide importance of platforms grown exponentially, but also their cultures have shifted dramatically, in a variety of directions. These changes have brought new opportunities for progressive communities to thrive online, as well as widespread problems with commercial exploitation, disinformation, and hate speech. Twitter’s growth over the past decade, like that of much social media, has far surpassed its creators’ vision. Twitter charts this trajectory in the format of a platform biography: a new, streamlined approach to understanding how platforms change over time. Through the often surprising, fast-moving story of Twitter, it illuminates the multiple forces—from politics and business to digital ideologies—that came together to shape the evolution of this revolutionary platform. Jean Burgess and Nancy K. Baym build a rich narrative of how Twitter has evolved as a technology, a company, and a culture, from its origins as a personal messaging service to its transformation into one of the most globally influential social media platforms, where history and culture is not only recorded but written in real time.
Author: Brianna Wiest
Publisher:
ISBN: 9781949759334
Category :
Languages : en
Pages :
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Book Description
Author: Jameis1of1
Publisher: Independently Published
ISBN: 9781078348140
Category :
Languages : en
Pages : 404
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Book Description
Jameis1of1 has written a game-changing book that the main stream sports media may hate but NFL fans will love! - Jacquez Green: Former NFL WR and University of Florida Football Hall of Famer Author Jameis1of1 has written the definitive book on Jameis Winston! He also compares the statistics of every single modern era Hall of Fame quarterback to Winston as well as to each other, all while adjusting for era to eliminate even the appearance of bias. Jameis Winston Derangement Syndrome is an NFL stat-geek's dream, a biased media member's nightmare and belongs in every Buccaneers fan's library! - Ashlie Abrahams, Host: Talk The Plank Podcast *** More reviews follow below description *** Jameis Winston is one of the most controversial quarterbacks to ever play in the National Football League. The media spreads false narratives about him on a daily basis that lead even the most casual football fans to contract the disease known as Winston Derangement Syndrome. Nevertheless, Winston is: - The youngest Pro Bowl QB in NFL history - The only QB to start his career with back to back 4,000 yard passing seasons - #2 in NFL history in both career passing yards & passing touchdowns by age 25 - The only QB other than Brees to finish Top 5 in QBR on a losing team since 2015 - Top 3 in the entire NFL in many advanced metrics year in and year out and is undeniably on a Hall of Fame statistical pace even when adjusting for era! Yet biased main stream sports media members have called him a bust, said he should be cut, downplayed his achievements and even lied about his stats! In this book you will learn how and why the media spreads Winston Derangement Syndrome and will receive the cure for such a diabolical and contagious disease! This book is jam-packed with: - A mountain of statistics and advanced metrics with nearly 900 citations - Personal accounts of Jameis Winston from grade school to the present - Original adjusted for era data on EVERY SB era Hall of Fame quarterback - Piercing yet humorous exposes of various main stream media members - Tons of info the biased main stream sports media refuses to report on *** BONUS: This book contains a mountainous amount of ORIGINAL, "era adjusted" statistical reasearch on every single Super Bowl era Hall of Fame, or soon to be Hall of Fame, quarterback, including: Tom Brady Joe Montana Peyton Manning Dan Marino Brett Favre John Elway Aaron Rodgers Drew Brees Roger Staubach Terry Bradshaw Troy Aikman Warren Moon Kurt Warner Steve Young Jim Kelly Dan Fouts Ken Stabler Bob Griese ... and more! There are some great reporters that cover the Buccaneers and some great statisticians that produce wonderful research, but no one covers Jameis Winston or produces the voluminous amount of statistical research regarding Jameis Winston, as Jameis1of1 does. Jameis Winston Derangement Syndrome is one book every Bucs fan should own! - Susan Gilbert: Board certified member of the Association of Medical Illustrators Jameis1of1 exposes the biased media and refutes fake news with a mountain of evidence in a fun book every NFL fan should own! - James Hill: Youtuber aka MrBucsNation Jameis Winston is one of the most misunderstood and polarizing athletes in the history of Tampa Bay sports. Winston's life is an incredible study in how negative, misinformed and inaccurate media coverage, race and collegiate allegiances have poisoned the local fan base. Jameis1of1 takes a hard look at comparative and even era adjusted stats that prove Jameis compares favorably to Super Bowl era Hall of Fame quarterbacks. When looked at objectively it's really quite obvious Winston's on a Hall of Fame pace. - JP Peterson: Award Winning Tampa Bay Sports Journalist and Fox Sports Sun Hos
Author: Sean Mahoney
Publisher: Rough Guides UK
ISBN: 1409320871
Category : Computers
Languages : en
Pages : 34
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Book Description
The Rough Guide Snapshot to Social Media: Twitter Basics will tell you everything you need to know to get started on Twitter, the biggest contender to Facebook's social networking crown. Twitter's simple, fast, furious and incredibly effective formula has made it the site for breaking news, gossip and generally staying in touch (and all within a maximum of 140 characters). This guide will walk you through set-up and sending your first tweet to basic business applications. It also includes tips on privacy, reaching out to new followers and managing your messages as their volume increases. Get connected now - from your desk or on the move - and join the social media revolution. Also published as part of The Rough Guide to Social Media for Beginners. Full coverage: Getting started, Adjust your settings, Privacy, Tweeting, Respect your limits, Videos, Following, The sidebar, Going mobile, Mobile shorthand, Twitter + Facebook, Twitter for business, Twitter Parties (Equivalent printed page extent 34 pages)
Author: Katie Mack
Publisher: Simon and Schuster
ISBN: 1982103558
Category : Science
Languages : en
Pages : 256
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Book Description
Mack looks at five ways the universe could end, and the lessons each scenario reveals about the most important concepts in cosmology. --From publisher description.
Author: Laura Fitton
Publisher: John Wiley & Sons
ISBN: 0470909471
Category : Computers
Languages : en
Pages : 403
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Book Description
A fully updated guide to the how and why of using Twitter The fastest-growing social network utility sports new features, and they’re all covered in this how-to guide from a leading Twitter marketing consultant. Nearly 20 million people are tweeting on Twitter, and this book shows you how to join them and why you should. You’ll learn the nuts and bolts of using Twitter, how to make good connections, and how it can benefit your life and your business. Twitter is the fastest-growing of the social networking tools; this book gets you up to speed on the basics as well as how Twitter can enrich your life and boost your business Explains how to sign up, find friends and people you want to follow, make the most of shortcuts, use popular Twitter tools, and Twitter on the go Discusses how Twitter can be used for business, fundraising, and maintaining contact with people who share common goals With complete information about all the latest Twitter enhancements, Twitter For Dummies, 2nd Edition will help you get the most from this popular social networking tool.
Author: Justin Taylor
Publisher: Random House
ISBN: 059312930X
Category : Biography & Autobiography
Languages : en
Pages : 240
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Book Description
An unflinching memoir from a writer reckoning with his relationship with his troubled father and the complicated legacy that each generation hands down to the next “Justin Taylor’s relentless, peripatetic, and tender search for reconciliation with his late troubled father blooms into a full-throated song of joy about his own life lived through music, teaching, travel, and literature.”—Lauren Groff, author of Florida NAMED ONE OF THE BEST BOOKS OF THE YEAR BY KIRKUS REVIEWS When Justin Taylor was thirty, his father, Larry, drove to the top of the Nashville airport parking garage to take his own life. Thanks to the intervention of family members, he was not successful, but the incident forever transformed how Taylor thinks of his father, and how he thinks of himself as a son. Moving back and forth in time from that day, Riding with the Ghost captures the past’s power to shape, strengthen, and distort our visions of ourselves and one another. We see Larry as the middle child in a chilly Long Island family; as a beloved Little League coach who listens to kids with patience and curiosity; as an unemployed father struggling to keep his marriage together while battling long-term illness and depression. At the same time, Taylor explores how the work of confronting a family member’s story forces a reckoning with your own. We see Taylor as a teacher, modeling himself after his dad’s best qualities; as a caregiver, attempting to provide his father with emotional and financial support, but not always succeeding; as a new husband, with a dawning awareness of his own depressive tendencies. With raw intimacy, Riding with the Ghost lays bare the joys and burdens of loving a troubled family member. It’s a memoir about fathers and sons, teachers and students, faith and illness, and the pieces of our loved ones that we carry with us always.
Author: Johann Hari
Publisher: Bloomsbury Publishing USA
ISBN: 1620408929
Category : Social Science
Languages : en
Pages : 433
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Book Description
The New York Times Bestseller What if everything you think you know about addiction is wrong? Johann Hari's journey into the heart of the war on drugs led him to ask this question--and to write the book that gave rise to his viral TED talk, viewed more than 62 million times, and inspired the feature film The United States vs. Billie Holiday and the documentary series The Fix. One of Johann Hari's earliest memories is of trying to wake up one of his relatives and not being able to. As he grew older, he realized he had addiction in his family. Confused, not knowing what to do, he set out and traveled over 30,000 miles over three years to discover what really causes addiction--and what really solves it. He uncovered a range of remarkable human stories--of how the war on drugs began with Billie Holiday, the great jazz singer, being stalked and killed by a racist policeman; of the scientist who discovered the surprising key to addiction; and of the countries that ended their own war on drugs--with extraordinary results. Chasing the Scream is the story of a life-changing journey that transformed the addiction debate internationally--and showed the world that the opposite of addiction is connection.
