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Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
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Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
Get Book Here
Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Mary Elizabeth Summer
Publisher: Monoceros Publishing LLC
ISBN:
Category : Fiction
Languages : en
Pages : 15
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Book Description
NEVER JUDGE A CROOK BY HER COVER. Julep Dupree tells lies. A lot of them. She’s a con artist, a master of disguise, and a sophomore at Chicago’s swanky St. Agatha High, where her father, an old-school grifter with a weakness for the ponies, sends her so she can learn to mingle with the upper crust. For extra spending money, Julep runs petty scams for her classmates while dodging the dean of students and maintaining an A+ (okay, A-) average. She's a fixer, and she's good at it. But it's not what she wants. And soon, she'll hang up her grifter skills for good. But when she comes home one day to a ransacked apartment and her father missing, Julep’s carefully laid plans for going straight start to unravel. Even with help from St. Agatha’s resident Prince Charming, Tyler Richland, and her loyal hacker, Sam, Julep struggles to trace her dad’s trail of clues through a maze of creepy stalkers, hit attempts, family secrets, and worse, the threat of foster care. With her literal life at stake, Julep will need to use every grift in the book to find and save her dad before his mark finds--and eliminates--her. Fans of Ally Carter's Heist Society novels will love this teen mystery/thriller with sarcastic wit, a hint of romance, and Ocean’s Eleven–inspired action. Will Julep outsmart her enemies and find her father? Or is she too late? Buy the book now to join Julep's crack team and discover each new twist along the way.
Author: Mary Elizabeth Summer
Publisher: Monoceros Publishing LLC
ISBN:
Category : Young Adult Fiction
Languages : en
Pages : 309
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Book Description
JULEP THOUGHT SURVIVING THE MOB WAS HARD... ...but surviving her guilt is another thing entirely. Running her investigation agency is Julep's only distraction from her losses over the last few months. With a few new minions on Julep's payroll, she's been taking on various investigation jobs, including one for Mrs. Antolini--the wife of a computer engineer arrested for embezzling a whole lot of money from his company. She's convinced he did it at the behest of the New World Initiative, a leadership cult that just so happens to be run by a grifter who supposedly went straight. Julep's not so sure she wants the case--going up against any grifter, even an ex-grifter, is no joke--but Mrs. Antolini's story links to a mysterious blue fairy, and potentially to Julep's own missing mother. To complicate matters, someone's put a contract on Julep's head, so even if she manages to take down the con artist at the top of the New World Initiative, she may not live to tell the tale. With a war on multiple fronts, and her enigmatic shadow, Dani Ivanov, as her only protection, Julep must face the ghosts of her past to even have a chance at surviving the present. Will Julep escape the clutches of everyone who wants her dead? Worse, will she escape the burgeoning feelings she's been catching for her mob-enforcer bodyguard? Get the book now to find out! EDITORIAL REVIEWS "The action moves as quickly and crisply as the dialogue... A clever romp that keeps readers guessing." --Kirkus Reviews "I would trust Julep Dupree with my life, Dani Ivanov with my heart--and Mary Elizabeth Summer with my every late-night can't-stop-reading session. An intelligent, fierce heroine of strength and loyal heart who refuses to suffer fools lightly? Yes, please." --Jennifer Longo, award-winning author of What I Carry "An irresistible mix of intrigue, high stakes, and self-discovery." --Lee Kelly, author of City of Savages and The Antiquity Affair "An engaging, fast-paced read." --VOYA Magazine
Author: Ryan Holiday
Publisher: Penguin
ISBN: 0735217661
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
An NPR Book Concierge Best Book of 2018! A stunning story about how power works in the modern age--the book the New York Times called "one helluva page-turner" and The Sunday Times of London celebrated as "riveting...an astonishing modern media conspiracy that is a fantastic read." Pick up the book everyone is talking about. In 2007, a short blogpost on Valleywag, the Silicon Valley-vertical of Gawker Media, outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel. For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture? In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory. Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.
Author: Bassey Ikpi
Publisher: HarperCollins
ISBN: 0062698354
Category : Biography & Autobiography
Languages : en
Pages : 263
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Book Description
INSTANT NEW YORK TIMES BESTSELLER! In I’m Telling the Truth, but I’m Lying Bassey Ikpi explores her life—as a Nigerian-American immigrant, a black woman, a slam poet, a mother, a daughter, an artist—through the lens of her mental health and diagnosis of bipolar II and anxiety. Her remarkable memoir in essays implodes our preconceptions of the mind and normalcy as Bassey bares her own truths and lies for us all to behold with radical honesty and brutal intimacy. A The Root Favorite Books of the Year • A Good Housekeeping Best 60 Books of the Year • A YNaija 10 Notable Books of the Year • A GOOP 10 New Favorite Books • A Cup of Jo 5 Big Books of Fall • A Bitch Magazine Most Anticipated Books of 2019 • A Bustle 21 New Memoirs That Will Inspire, Motivate, and Captivate You • A Publishers Weekly Spring Preview Selection • An Electric Lit 48 Books by Women and Nonbinary Authors of Color to Read in 2019 • A Bookish Best Nonfiction of Summer Selection "We will not think or talk about mental health or normalcy the same after reading this momentous art object moonlighting as a colossal collection of essays.” —Kiese Laymon, author of Heavy From her early childhood in Nigeria through her adolescence in Oklahoma, Bassey Ikpi lived with a tumult of emotions, cycling between extreme euphoria and deep depression—sometimes within the course of a single day. By the time she was in her early twenties, Bassey was a spoken word artist and traveling with HBO's Def Poetry Jam, channeling her life into art. But beneath the façade of the confident performer, Bassey's mental health was in a precipitous decline, culminating in a breakdown that resulted in hospitalization and a diagnosis of Bipolar II. In I'm Telling the Truth, But I'm Lying, Bassey Ikpi breaks open our understanding of mental health by giving us intimate access to her own. Exploring shame, confusion, medication, and family in the process, Bassey looks at how mental health impacts every aspect of our lives—how we appear to others, and more importantly to ourselves—and challenges our preconception about what it means to be "normal." Viscerally raw and honest, the result is an exploration of the stories we tell ourselves to make sense of who we are—and the ways, as honest as we try to be, each of these stories can also be a lie.
Author: Ryan Holiday
Publisher: Penguin
ISBN: 0735217653
Category : Business & Economics
Languages : en
Pages : 338
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Book Description
An NPR Book Concierge Best Book of 2018! A Sunday Times of London Pick of the Paperbacks A stunning story about how power works in the modern age--the book the New York Times called "one helluva page-turner" and The Sunday Times of London celebrated as "riveting...an astonishing modern media conspiracy that is a fantastic read." Pick up the book everyone is talking about. In 2007, a short blogpost on Valleywag, the Silicon Valley-vertical of Gawker Media, outed PayPal founder and billionaire investor Peter Thiel as gay. Thiel's sexuality had been known to close friends and family, but he didn't consider himself a public figure, and believed the information was private. This post would be the casus belli for a meticulously plotted conspiracy that would end nearly a decade later with a $140 million dollar judgment against Gawker, its bankruptcy and with Nick Denton, Gawker's CEO and founder, out of a job. Only later would the world learn that Gawker's demise was not incidental--it had been masterminded by Thiel. For years, Thiel had searched endlessly for a solution to what he'd come to call the "Gawker Problem." When an unmarked envelope delivered an illegally recorded sex tape of Hogan with his best friend's wife, Gawker had seen the chance for millions of pageviews and to say the things that others were afraid to say. Thiel saw their publication of the tape as the opportunity he was looking for. He would come to pit Hogan against Gawker in a multi-year proxy war through the Florida legal system, while Gawker remained confidently convinced they would prevail as they had over so many other lawsuit--until it was too late. The verdict would stun the world and so would Peter's ultimate unmasking as the man who had set it all in motion. Why had he done this? How had no one discovered it? What would this mean--for the First Amendment? For privacy? For culture? In Holiday's masterful telling of this nearly unbelievable conspiracy, informed by interviews with all the key players, this case transcends the narrative of how one billionaire took down a media empire or the current state of the free press. It's a study in power, strategy, and one of the most wildly ambitious--and successful--secret plots in recent memory. Some will cheer Gawker's destruction and others will lament it, but after reading these pages--and seeing the access the author was given--no one will deny that there is something ruthless and brilliant about Peter Thiel's shocking attempt to shake up the world.
Author: Ally Carter
Publisher: Little, Brown Books for Young Readers
ISBN: 1423139380
Category : Young Adult Fiction
Languages : en
Pages : 269
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Book Description
Kat Bishop can steal anything-including your heart. Intrigue, adventure, romance, and charm abound in this New York Times bestselling series. For as long as she can remember, Katarina has been a part of the family business-thieving. When Kat tries to leave "the life" for a normal life, her old friend Hale conspires to bring her back into the fold. Why? A mobster's art collection has been stolen and Kat's father is the only suspect. Caught between Interpol and a far more deadly enemy, Kat's dad needs her help. The only solution is to find the paintings and steal them back. Kat's got two weeks, a teenage crew, and hopefully enough talent to pull off the biggest heist in her family's history-and, with any luck, steal her life back along the way. With its glamorous international settings, intriguing suspense, complicated cons and even more complicated romance, Heist Society is stealing the hearts of Ally Carter fans everywhere.
Author: Ryan Holiday
Publisher: Penguin
ISBN: 110199214X
Category : Business & Economics
Languages : en
Pages : 258
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Book Description
The book that Inc. says "every entrepreneur should read" and an FT Book of the Month selection... How did the movie The Shawshank Redemption fail at the box office but go on to gross more than $100 million as a cult classic? How did The 48 Laws of Power miss the bestseller lists for more than a decade and still sell more than a million copies? How is Iron Maiden still filling stadiums worldwide without radio or TV exposure forty years after the band was founded? Bestselling author and marketer Ryan Holiday calls such works and artists perennial sellers. How do they endure and thrive while most books, movies, songs, video games, and pieces of art disappear quickly after initial success? How can we create and market creative works that achieve longevity? Holiday explores this mystery by drawing on his extensive experience working with businesses and creators such as Google, American Apparel, and the author John Grisham, as well as his interviews with the minds behind some of the greatest perennial sellers of our time. His fascinating examples include: • Rick Rubin, producer for Adele, Jay-Z, and the Red Hot Chili Peppers, who teaches his artists to push past short-term thinking and root their work in long-term inspiration. • Tim Ferriss, whose books have sold millions of copies, in part because he rigorously tests every element of his work to see what generates the strongest response. • Seinfeld, which managed to capture both the essence of the nineties and timeless themes to become a modern classic. • Harper Lee, who transformed a muddled manuscript into To Kill a Mockingbird with the help of the right editor and feedback. • Winston Churchill, Stefan Zweig, and Lady Gaga, who each learned the essential tenets of building a platform of loyal, dedicated supporters. Holiday reveals that the key to success for many perennial sellers is that their creators don’t distinguish between the making and the marketing. The product’s purpose and audience are in the creator’s mind from day one. By thinking holistically about the relationship between their audience and their work, creators of all kinds improve the chances that their offerings will stand the test of time.
Author: Ryan Holiday
Publisher: Penguin
ISBN: 069817691X
Category : Business & Economics
Languages : en
Pages : 177
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Book Description
A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.
Author: Alice Feeney
Publisher: Flatiron Books
ISBN: 1250144833
Category : Fiction
Languages : en
Pages : 272
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Book Description
ALICE FEENEYS NEW YORK TIMES AND INTERNATIONAL BESTSELLER “Boldly plotted, tightly knotted—a provocative true-or-false thriller that deepens and darkens to its ink-black finale. Marvelous.” —AJ Finn, author of The Woman in the Window My name is Amber Reynolds. There are three things you should know about me: 1. I’m in a coma. 2. My husband doesn’t love me anymore. 3. Sometimes I lie. Amber wakes up in a hospital. She can’t move. She can’t speak. She can’t open her eyes. She can hear everyone around her, but they have no idea. Amber doesn’t remember what happened, but she has a suspicion her husband had something to do with it. Alternating between her paralyzed present, the week before her accident, and a series of childhood diaries from twenty years ago, this brilliant psychological thriller asks: Is something really a lie if you believe it's the truth?
