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Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
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Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Ryan Holiday
Publisher: Penguin
ISBN: 1591846285
Category : Social Science
Languages : en
Pages : 354
Get Book Here
Book Description
The cult classic that predicted the rise of fake news—revised and updated for the post-Trump, post-Gawker age. Hailed as "astonishing and disturbing" by the Financial Times and "essential reading" by TechCrunch at its original publication, former American Apparel marketing director Ryan Holiday’s first book sounded a prescient alarm about the dangers of fake news. It's all the more relevant today. Trust Me, I’m Lying was the first book to blow the lid off the speed and force at which rumors travel online—and get "traded up" the media ecosystem until they become real headlines and generate real responses in the real world. The culprit? Marketers and professional media manipulators, encouraged by the toxic economics of the news business. Whenever you see a malicious online rumor costs a company millions, politically motivated fake news driving elections, a product or celebrity zooming from total obscurity to viral sensation, or anonymously sourced articles becoming national conversation, someone is behind it. Often someone like Ryan Holiday. As he explains, “I wrote this book to explain how media manipulators work, how to spot their fingerprints, how to fight them, and how (if you must) to emulate their tactics. Why am I giving away these secrets? Because I’m tired of a world where trolls hijack debates, marketers help write the news, opinion masquerades as fact, algorithms drive everything to extremes, and no one is accountable for any of it. I’m pulling back the curtain because it’s time the public understands how things really work. What you choose to do with this information is up to you.”
Author: Carol Fisher Saller
Publisher: University of Chicago Press
ISBN: 0226734102
Category : Reference
Languages : en
Pages : 151
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Book Description
Each year writers and editors submit over three thousand grammar and style questions to the Q&A page at The Chicago Manual of Style Online. Some are arcane, some simply hilarious—and one editor, Carol Fisher Saller, reads every single one of them. All too often she notes a classic author-editor standoff, wherein both parties refuse to compromise on the "rights" and "wrongs" of prose styling: "This author is giving me a fit." "I wish that I could just DEMAND the use of the serial comma at all times." "My author wants his preface to come at the end of the book. This just seems ridiculous to me. I mean, it’s not a post-face." In The Subversive Copy Editor, Saller casts aside this adversarial view and suggests new strategies for keeping the peace. Emphasizing habits of carefulness, transparency, and flexibility, she shows copy editors how to build an environment of trust and cooperation. One chapter takes on the difficult author; another speaks to writers themselves. Throughout, the focus is on serving the reader, even if it means breaking "rules" along the way. Saller’s own foibles and misadventures provide ample material: "I mess up all the time," she confesses. "It’s how I know things." Writers, Saller acknowledges, are only half the challenge, as copy editors can also make trouble for themselves. (Does any other book have an index entry that says "terrorists. See copy editors"?) The book includes helpful sections on e-mail etiquette, work-flow management, prioritizing, and organizing computer files. One chapter even addresses the special concerns of freelance editors. Saller’s emphasis on negotiation and flexibility will surprise many copy editors who have absorbed, along with the dos and don’ts of their stylebooks, an attitude that their way is the right way. In encouraging copy editors to banish their ignorance and disorganization, insecurities and compulsions, the Chicago Q&A presents itself as a kind of alter ego to the comparatively staid Manual of Style. In The Subversive Copy Editor, Saller continues her mission with audacity and good humor.
Author: Sherryl Clark
Publisher: Verve Books
ISBN: 9780857308047
Category : Brothers
Languages : en
Pages : 0
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Book Description
She hasn't seen her brother in years. Now, he's dead. When Judi Westerholme finds out her estranged brother has been murdered, she assumes it's connected to his long term drug addiction. Returning home, she is shocked to discover he had been clean for years, had a wife--now missing--and a child, and led a respectable life. But if he had turned his life around, why was he killed in a drug deal shooting? And where is his wife? Desperate to know what really happened, Judi sets out to uncover the truth, even though it means confronting her own traumatic past. But she's not the only one looking for answers. With a gutsy, unapologetic protagonist, Trust Me, I'm Dead is a gritty and bold crime thriller that explores the sacrifices people will make for their families.
Author: Max Pemberton
Publisher: Hachette UK
ISBN: 1444718509
Category : Biography & Autobiography
Languages : en
Pages : 193
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Book Description
'Very funny and frank' Independent 'Reads like Scrubs: The Blog ... funny and awful in equal measure' Observer * * * * * * * The bestselling real life story of a hapless junior doctor, based on his columns written anonymously for the Telegraph. IF YOU'RE GOING to be ill, it's best to avoid the first Wednesday in August. This is the day when junior doctors graduate to their first placements and begin to face having to put into practice what they have spent the last six years learning. Starting on the evening before he begins work as a doctor, this book charts Max Pemberton's touching and funny journey through his first year in the NHS. Progressing from youthful idealism to frank bewilderment, Max realises how little his job is about 'saving people' and how much of his time is taken up by signing forms and trying to figure out all the important things no one has explained yet -- for example, the crucial question of how to tell whether someone is dead or not. Along the way, Max and his fellow fledgling doctors grapple with the complicated questions of life, love, mental health and how on earth to make time to do your laundry. All Creatures Great and Small meets Bridget Jones's Diary, this is a humorous and accessible peek into a world which you'd normally need a medical degree to witness. If you enjoy Trust Me, I'm a (Junior) Doctor, don't miss the follow-up titles Where Does It Hurt? and The Doctor Will See You Now.
Author: Ozzy Osbourne
Publisher: Grand Central Publishing
ISBN: 1455503347
Category : Biography & Autobiography
Languages : en
Pages : 215
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Book Description
Wondering if science could explain how he survived his 40-year avalanche of drugs and alcohol, Ozzy Osbourne became one of a handful of people in the world to have his entire DNA mapped in 2010. It was a highly complex, $65,000 process, but the results were conclusive: Ozzy is a genetic anomaly. The "Full Ozzy Genome" contained variants that scientists had never before encountered and the findings were presented at the prestigious TEDMED Conference in San Diego-making headlines around the world. The procedure was in part sponsored by The Sunday Times of London, which had already caused an international fururoe by appointing Ozzy Osbourne its star health advice columnist. The newpaper argued that Ozzy's mutliple near-death experiences, 40-year history of drug abuse, and extreme hypocondria qualified him more than any other for the job. The column was an overnight hit, being quickly picked up by Rolling Stone to give it a global audience of millions. In Trust Me, I'm Dr. Ozzy, Ozzy answers reader's questions with his outrageous wit and surprising wisdom, digging deep into his past to tell the memoir-style survival stories never published before-and offer guidance that no sane human being should follow. Part humor, part memoir, and part bad advice, Trust Me, I'm Dr. Ozzy will include some of the best material from his published columns, answers to celebrities' medical questions, charts, sidebars, and more.
Author: Larry Brooks
Publisher: Penguin
ISBN: 1599632810
Category : Language Arts & Disciplines
Languages : en
Pages : 288
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Book Description
What makes a good story or a screenplay great? The vast majority of writers begin the storytelling process with only a partial understanding where to begin. Some labor their entire lives without ever learning that successful stories are as dependent upon good engineering as they are artistry. But the truth is, unless you are master of the form, function and criteria of successful storytelling, sitting down and pounding out a first draft without planning is an ineffective way to begin. Story Engineering starts with the criteria and the architecture of storytelling, the engineering and design of a story--and uses it as the basis for narrative. The greatest potential of any story is found in the way six specific aspects of storytelling combine and empower each other on the page. When rendered artfully, they become a sum in excess of their parts. You'll learn to wrap your head around the big pictures of storytelling at a professional level through a new approach that shows how to combine these six core competencies which include: • Four elemental competencies of concept, character, theme, and story structure (plot) • Two executional competencies of scene construction and writing voice The true magic of storytelling happens when these six core competencies work together in perfect harmony. And the best part? Anyone can do it!
Author: Pervez Hoodbhoy
Publisher: Counterpoint
ISBN: 0863555322
Category : Islam and science
Languages : en
Pages : 37
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Book Description
Why should we trust scientists? What happens to trust when scientists are seduced by politics, religion, money or glory? Public trust in scientists may be waning - is this simply a longterm shift or does it tell us something important about our societies and our world?
Author: Karen Kelsky
Publisher: Crown
ISBN: 0553419420
Category : Education
Languages : en
Pages : 450
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Book Description
The definitive career guide for grad students, adjuncts, post-docs and anyone else eager to get tenure or turn their Ph.D. into their ideal job Each year tens of thousands of students will, after years of hard work and enormous amounts of money, earn their Ph.D. And each year only a small percentage of them will land a job that justifies and rewards their investment. For every comfortably tenured professor or well-paid former academic, there are countless underpaid and overworked adjuncts, and many more who simply give up in frustration. Those who do make it share an important asset that separates them from the pack: they have a plan. They understand exactly what they need to do to set themselves up for success. They know what really moves the needle in academic job searches, how to avoid the all-too-common mistakes that sink so many of their peers, and how to decide when to point their Ph.D. toward other, non-academic options. Karen Kelsky has made it her mission to help readers join the select few who get the most out of their Ph.D. As a former tenured professor and department head who oversaw numerous academic job searches, she knows from experience exactly what gets an academic applicant a job. And as the creator of the popular and widely respected advice site The Professor is In, she has helped countless Ph.D.’s turn themselves into stronger applicants and land their dream careers. Now, for the first time ever, Karen has poured all her best advice into a single handy guide that addresses the most important issues facing any Ph.D., including: -When, where, and what to publish -Writing a foolproof grant application -Cultivating references and crafting the perfect CV -Acing the job talk and campus interview -Avoiding the adjunct trap -Making the leap to nonacademic work, when the time is right The Professor Is In addresses all of these issues, and many more.
Author: Derek Murphy
Publisher:
ISBN: 9780692693360
Category :
Languages : en
Pages : 180
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Book Description
An Adult Coloring Book for Authors!This book will help you paint powerful visual scenes that stick with readers long after they're finished your book. The techniques described within are simple and easy to use. Think of this as a guided coloring book adventure. YOUR adventure.There are lots of systems and guides to plotting, but if you're like me you have journals filled with notes, scenes and description... it can get overwhelming. I've based this book on traditional three-act story architecture, but it's greatly simplified. Plotters and pantsers can use the guided exercises to gain greater visual clarity and build more meaningful scenes with resonance. This book will help you get organized and unlock hidden potential in your scenes that you didn't know was there, by going beyond words and focusing on drawing and coloring your scenes until you have a full outline.This book makes an excellent workbook for writing retreats, is simple enough for children to use (it's never too early to write your first novel), and introduces a new, and hopefully useful, way to organize your novel, improve your writing, and create unforgettable scenes that will make a deep and lasting impact.
Author: Tyler R. Tichelaar
Publisher: Marquette Fiction
ISBN:
Category : Language Arts & Disciplines
Languages : en
Pages : 242
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Book Description
Is your English degree collecting dust? Wouldn’t you love to work from anywhere, engaged in work you enjoy, while working for yourself and meeting all your financial needs? If you find this combination of freedom and interesting work appealing, The Nomad Editor will give you the tools you need to put your language skills, degree, and imagination to work for you as a freelance editor. And because the self-publishing revolution continues to expand, editors are needed now more than ever. Work is abundant, and The Nomad Editor will help you find it. Join Tyler R. Tichelaar, PhD, author, editor, and owner of Superior Book Productions, for an up-close-and-personal look at what it takes to be a freelance editor. In The Nomad Editor, you will discover how to: · Acquire the basic skills and knowledge of an editor · Determine what to charge · Set up your own business · Market your skills to compatible and lucrative clients · Provide outstanding value · Avoid clients who would eat you alive · Juggle multiple projects and meet deadlines · Never work for someone else again Best of all, you’ll be able to set your own hours, work from home or anywhere you want, supplement or replace your current income, create financial stability for yourself and your family, and do work you’ll love. Plus, you’ll know you’re making a difference by helping to bring entertainment and education to millions. Your new life of freedom as a freelance editor awaits you. Just open this book to claim it.
