Transmedia Archaeology

Transmedia Archaeology PDF Author: C. Scolari
Publisher: Springer
ISBN: 1137434376
Category : Social Science
Languages : en
Pages : 108

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Book Description
In this book, the authors examine manifestations of transmedia storytelling in different historical periods and countries, spanning the UK, the US and Argentina. It takes us into the worlds of Conan the Barbarian, Superman and El Eternauta, introduces us to the archaeology of transmedia, and reinstates the fact that it's not a new phenomenon.

Transmedia Archaeology

Transmedia Archaeology PDF Author: C. Scolari
Publisher: Springer
ISBN: 1137434376
Category : Social Science
Languages : en
Pages : 108

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Book Description
In this book, the authors examine manifestations of transmedia storytelling in different historical periods and countries, spanning the UK, the US and Argentina. It takes us into the worlds of Conan the Barbarian, Superman and El Eternauta, introduces us to the archaeology of transmedia, and reinstates the fact that it's not a new phenomenon.

Transmedia Character Studies

Transmedia Character Studies PDF Author: Tobias Kunz
Publisher: Taylor & Francis
ISBN: 1000860442
Category : Social Science
Languages : en
Pages : 297

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Book Description
Transmedia Character Studies provides a range of methodological tools and foundational vocabulary for the analysis of characters across and between various forms of multimodal, interactive, and even non-narrative or non-fictional media. This highly innovative work offers new perspectives on how to interrelate production discourses, media texts, and reception discourses, and how to select a suitable research corpus for the discussion of characters whose serial appearances stretch across years, decades, or even centuries. Each chapter starts from a different notion of how fictional characters can be considered, tracing character theories and models to approach character representations from perspectives developed in various disciplines and fields. This book will enable graduate students and scholars of transmedia studies, film, television, comics studies, video game studies, popular culture studies, fandom studies, narratology, and creative industries to conduct comprehensive, media-conscious analyses of characters across a variety of media.

Transmedia Practices in the Long Nineteenth Century

Transmedia Practices in the Long Nineteenth Century PDF Author: Christina Meyer
Publisher: Routledge
ISBN: 1000542882
Category : Social Science
Languages : en
Pages : 225

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Book Description
This volume provides engaging accounts with transmedia practices in the long nineteenth century and offers model analyses of Victorian media (e.g., theater, advertising, books, games, newspapers) alongside the technological, economic, and cultural conditions under which they emerged in the Anglophone world. By exploring engagement tactics and forms of audience participation, the book affords insight into the role that social agents – e.g., individual authors, publishing houses, theatre show producers, lithograph companies, toy manufacturers, newspaper syndicates, or advertisers – played in the production, distribution, and consumption of Victorian media. It considers such examples as Sherlock Holmes, Kewpie Dolls, media forms and practices such as cut-outs, popular lectures, telephone conversations or early theater broadcasting, and such authors as Nellie Bly, Mark Twain, and Walter Besant, offering insight into the variety of transmedia practices present in the long nineteenth century. The book brings together methods and theories from comics studies, communication and media studies, English and American studies, narratology and more, and proposes fresh ways to think about transmediality. Though the target audiences are students, teachers, and scholars in the humanities, the book will also resonate with non-academic readers interested in how media contents are produced, disseminated, and consumed, and with what implications.

Theory, Development, and Strategy in Transmedia Storytelling

Theory, Development, and Strategy in Transmedia Storytelling PDF Author: Renira Rampazzo Gambarato
Publisher: Routledge
ISBN: 1000078523
Category : Computers
Languages : en
Pages : 137

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Book Description
This book explores transmedia dynamics in various facets of fiction and nonfiction transmedia studies. Moving beyond the presentation/definition of transmediality as a field of study, the authors examine novel advancements in the theory, methodological development, and strategic planning of transmedia storytelling. Drawing upon a theoretical foundation grounded in Peircean semiotics and reflected in the methodological approaches to fiction and nonfiction transmedia projects, the chapters delve into diverse case studies, such as The Handmaid’s Tale and mega sporting events like the Olympics and FIFA World Cup, that illustrate the applications of our own methods and the implications of the logic behind transmedia dynamics. Expanding upon their own scholarship, the authors tackle the relevant topic of transmedia journalism, and present new approaches to transmedia strategic planning around educational initiatives in developing countries. The book is an important reference for scholars and students of media studies, education, journalism and transmedia, and those interested in comprehending theory, methodological development, and strategic planning of transmediality.

Transmediality in Independent Journalism

Transmediality in Independent Journalism PDF Author: Dilek Gürsoy
Publisher: Routledge
ISBN: 1000060853
Category : Language Arts & Disciplines
Languages : en
Pages : 95

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Book Description
Transmediality in Independent Journalism investigates mainstream journalism and its escape routes to independence through transmedia strategies. Within the scope of the latest debates in Turkey, the author argues that the function of transmediality in Turkish journalism is gradually shifting from being only a commercial entity to becoming a political system for social change, a survival mechanism for independent journalists to reach out to diverse audiences, and gain back the public trust. Bringing a fresh perspective to recent studies on cultures of transmediality along with an in-depth analysis of three contemporary Turkish cases, the book: Builds upon questions of whether transmedia storytelling can offer a support system to construct an alternative news media world in a political context such as Turkey’s Examines how transmedia storytelling can reach places the mainstream news media can’t control Explores whether transmedia storytelling can sustain the survival of an independent journalist in Turkey’s political context Looking beyond the case of Turkey, this study will be an important addition to the literature on rethinking journalistic form and practice, teaching transmedia strategies, and social communication. It will be of great benefit to students and scholars of journalism studies, transmedia studies, and media and communication studies.

Reimagining Communication: Action

Reimagining Communication: Action PDF Author: Michael Filimowicz
Publisher: Routledge
ISBN: 1351015214
Category : Computers
Languages : en
Pages : 295

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Book Description
As a part of an extensive exploration, Reimagining Communication: Action investigates the practical implications of communication as a cultural industry, media ecology, and a complex social activity integral to all domains of life. The Reimagining Communication series develops a new information architecture for the field of communications studies, grounded in its interdisciplinary origins and looking ahead to emerging trends as researchers take into account new media technologies and their impacts on society and culture. The diverse and comprehensive body of contributions in this unique interdisciplinary resource explore communication as a form of action within a mix of social, cultural, political, and economic contexts. They emphasize the continuously expanding horizons of the field by engaging with the latest trends in practical inquiry within communication studies. Reflecting on the truly diverse implications of communicative processes and representations, Reimagining Communication: Action covers key practical developments of concern to the field. It integrates diverse theoretical and practice-based perspectives to emphasize the purpose and significance of communication to human experience at individual and social levels in a uniquely accessible and engaging way. This is an essential introductory text for advanced undergraduate and graduate students, along with scholars of communication, broadcast media, and interactive technologies, with an interdisciplinary focus and an emphasis on the integration of new technologies.

Adaptation as a Transmedial Process

Adaptation as a Transmedial Process PDF Author: Mimmo Cangiano
Publisher: Sapienza Università Editrice
ISBN: 8893772795
Category : Art
Languages : en
Pages : 209

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Book Description
This miscellaneous volume aims at offering a fresh and updated view of adaptation and transmedial practices. In the wake of Linda Hutcheon’s groundbreaking study, A Theory of Adaptation (2006), it discusses theories and exemplary case studies from different critical perspectives and points of view assessing past and present trends, and envisioning future prospects. The volume is divided in three macro-sections: Theories explores some methodological and theoretical facets of adaptation; Practices I includes analyses of literary, cinematographic and theatrical texts; Practices II discusses transmedial examples relating to arts. The book ends with the interview with the Czech-German artist Michael Bielický, a pioneer in the use of multiple media (especially digital ones).

On the Digital Semiosphere

On the Digital Semiosphere PDF Author: John Hartley
Publisher: Bloomsbury Publishing USA
ISBN: 1501369237
Category : Social Science
Languages : en
Pages : 361

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Book Description
It is only since global media and digital communications became accessible to ordinary populations – with Telstar, jumbo jets, the pc and mobile devices – that humans have been able to experience their own world as planetary in extent. What does it mean to be one species on one planet, rather than a patchwork of scattered, combative and mutually untranslatable cultures? One of the most original and prescient thinkers to tackle cultural globalisation was Juri Lotman (1922-93). On the Digital Semiosphere shows how his general model of the semiosphere provides a unique and compelling key to the dynamics and functions of today's globalised digital media systems and, in turn, their interactions and impact on planetary systems. Developing their own reworked and updated model of Lotman's evolutionary and dynamic approach to the semiosphere or cultural universe, the authors offer a unique account of the world-scale mechanisms that shape media, meanings, creativity and change – both productive and destructive. In so doing, they re-examine the relations among the contributing sciences and disciplines that have emerged to explain these phenomena, seeking to close the gap between biosciences and humanities in an integrated 'cultural science' approach.

Legal Stories

Legal Stories PDF Author: Gregory Steirer
Publisher: University of Michigan Press
ISBN: 047222171X
Category : Law
Languages : en
Pages : 327

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Book Description
Tracing the emergence of what the media industries today call transmedia, story worlds, and narrative franchises, Legal Stories provides a dual history of copyright law and narrative-based media development between the Copyright Act of 1909 and the Copyright Act of 1976. Drawing on archival material, including legal case files, and employing the principles of actor-network theory, Gregory Steirer demonstrates how the meaning and form of narrative-based property in the twentieth century was integral to the letter and practice of intellectual property law during this time. Steirer’s expansive view of intellectual property law encompasses not only statutes and judicial opinions, but also the everyday practices and productions of authors, editors, fans, and other legal laypersons. The result is a history of the law as improvisatory and accident-prone, taking place as often outside the courtroom as inside, and shaped as much by laypersons as lawyers. Through the examination of influential legal disputes involving early properties such as Dashiell Hammett’s Sam Spade, H. P. Lovecraft’s Cthulhu Mythos, and Robert E. Howard’s Conan the Barbarian, Steirer provides a ground’s eye view of how copyright law has operated and evolved in practice.

Engaging Consumers through Branded Entertainment and Convergent Media

Engaging Consumers through Branded Entertainment and Convergent Media PDF Author: Parreno, Jose Marti
Publisher: IGI Global
ISBN: 1466683430
Category : Business & Economics
Languages : en
Pages : 374

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Book Description
Branded entertainment is gaining popularity within marketing communications strategies. Blurring the lines between advertisements and editorial content, branded marketing provides advertisers and consumers with highly engaging media content that benefits them both. Engaging Consumers through Branded Entertainment and Convergent Media provides an interdisciplinary approach to connecting with the consumer through branding strategies in the entertainment and media fields. Featuring information regarding emergent research and techniques, this publication is a critical reference source for academics, university teachers, researchers and post-graduate students, as well as universities, advertising agencies, marketing directors, brand managers, and professionals interested in the usage and benefits of branded entertainment.