Author: Philip Kotler
Publisher: Springer
ISBN: 3319206060
Category : Business & Economics
Languages : en
Pages : 162
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Book Description
Inspired by a new, transformative era in human and business relations, this book provides a unique perspective on the business transformation that results from the collaboration between suppliers and their strategic customers. It is all about guiding organizational change and business transformation, starting with sales itself. Companies choosing this approach can make a significant and meaningful difference with strategic customers, moving beyond the competition. By challenging existing business assumptions and creating new perspectives on the marketplace, organizations can increase value across traditional company borders, making the (business) world a better place in the process. Both thought-provoking and practical, this management book integrates academic insights, real life examples and best practices of business transformation. It is a must-read for business leaders aiming to make a difference. "Integrating with your strategic customers beyond a transactional sales relationship is key for shaping new markets, developing your brand, and leveraging your strategic relationships. If sales and profitability with strategic accounts are to grow beyond the average, a change in mindset from seeing sales as an “outside” to an “inside” job is required to truly create a win-win relationship. Kotler/Dingena/Pfoertsch’s “Transformational Sales” provides hands-on insights and tools needed for companies who truly want to achieve this transformation." Marc Hantscher, CEO and President Asia-Pacific, BSH Home Appliances Pte. Ltd. Singapore "The more profoundly and systematically B2B companies familiarize themselves with and accommodate their customers’ functional, emotional and strategic needs, the more powerful they are on the market. Top brands are professionally and passionately tuned in to their customers. Sales, Project Management, Marketing, R&D, Production and Purchasing work in concert to drive customer success, always with an eye to the future. This book presents illustrative cases, highlighting how champions have scaled up their business." Achim Kuehn, CMO Herrenknecht AG, Schwanau, Germany
Author: Christine A. Eastman
Publisher: Taylor & Francis
ISBN: 1040006655
Category : Business & Economics
Languages : en
Pages : 183
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Book Description
Transformational Sales Leadership: Sales Leader Perspectives offers viewpoints from 12 leaders across the global sales industry, all of which challenge conventional sales models and promote visionary ways of thinking about sales and leadership. The leaders who share their professional stories in the book are from organizations including SAP, Google, Nationwide US, and Royal Caribbean, as well as their own practices, and they represent a new breed of salespeople who are increasingly sought after by organizations which need to transform their practices. They run teams, drive analytics, and improve operational excellence, and their careers rise or fall on getting the right KPIs. Their stories address solutions to age-old sales problems, but they bring a new perspective to the sales function in the digital age. The book focuses on what sales leaders need in order to be innovative. Specifically, the book shows you how to: • Coach sales people through disruption; • Leverage the most valuable habits for success; and • Provide for meaning and purpose in the hyper-connected and volatile sales industry. If you are a sales professional looking to succeed in challenging scenarios, the journeys recounted in this book demonstrate how the landscape of sales has changed and how thinking about sales differently can help you transform your career.
Author: Keith Rosen
Publisher: John Wiley & Sons
ISBN: 1119483255
Category : Business & Economics
Languages : en
Pages : 295
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Book Description
"Coaching is the universal language of learning, development, and change." Imagine a workplace without fear, stress, or worry. Instead, you're acknowledged as a valued, contributing team player who doesn't sacrifice priorities, values, happiness, or your life for your job. Sound ludicrous? Consider this is a reality in many thriving organizations. Most leadership books don't apply to sales leadership. Sales leaders are uniquely and indispensably special and need to be coached in a way that's aligned with their role, core competencies, and individuality to achieve their personal goals and company objectives. What if you can successfully coach anyone in 15, 5, or even 60 seconds using one question? Sales Leadership makes delivering consistent, high-impact coaching easy. For busy, caring managers, this removes the pressure and misconception that, "Coaching is difficult, doesn't work, and I don't have time to coach." Since most managers don't know how to coach, they become part of the non-stop, problem-solving legion of frustrated Chief Problem Solvers who habitually do others' work, create dependency, and nourish the seed of mediocrity. Great business leaders shift from doing people's jobs to developing them by learning the language of leadership coaching. In its powerful simplicity, Sales Leadership delivers a chronological path to develop a thriving coaching culture and coaching leaders who develop top performing teams and sales champions. Using Keith's intuitive LEADS Coaching Framework™, the coaching talk tracks for critical conversations, and his Enrollment strategy to create loyal, unified teams, you will inspire immediate change. Now, coaching is easily woven into your daily conversations and rhythm of business so that it becomes a natural, healthy habit. In his award-winning book, Coaching Salespeople Into Sales Champions, Keith was the first Master Certified Coach to share his personal coaching playbook that is now the standard for coaching excellence. Ten years later, and one million miles traveled, he reveals the evolution of sales leadership and coaching mastery through his experiences working with Fortune 5000 companies and small businesses worldwide. In the first book ever titled Sales Leadership, you'll master the ability to: Ask more questions, give less advice, and build trust and accountability to rely on people to do their job. Reduce your workload and save 20 hours a week on unproductive and wasteful activities. Shatter the toxic myths around coaching to eliminate generational gaps and departmental silos. Achieve business objectives, boost sales faster, and retain more customers. Create buy-in around strategic change and improve daily performance metrics. Assess company readiness and ensure implementation of a successful and sustainable coaching initiative and create a healthy, happy workplace. "People create the mindset, mindset shapes behavior, behavior defines culture, and ultimately, culture determines success. That's why the primary business objective is: To Make Your People More Valuable."
Author: Bernard M. Bass
Publisher: SAGE
ISBN: 9780803952362
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
How can managers bring about optimum performance from the individuals in their organizations? What leadership techniques produce the most effective organizations? This book examines the theory and practice of the dynamic and innovative style of transformational leadership. The transformational leader encourages followers by acting as a role model, motivating through inspiration, stimulating intellectually, and giving individualized consideration to their needs and goals. Chapters explore how transformational leadership affects important issues in today's organizations such as delegation, teamwork, decision making, total quality management and corporate reorganization.
Author: Warren Shiver
Publisher: Springer
ISBN: 1137548053
Category : Business & Economics
Languages : en
Pages : 206
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Book Description
The sales force is a company's main engine for driving revenue, one that often requires change to stay competitive and achieve desired results. To improve sales performance, many organizations seek out a 'Silver Bullet'. Transformation is not a one-time, check-the-box event, but a rigorous, ongoing process. Unfortunately, there is no one-off solution to the hard work of transformation. There is, however, a methodology derived from the authors' combined decades of work and their qualitative and quantitative research on sales force transformation. This book provides a practical approach to effect significant, measurable and sustainable transformation in your sales organization. 7 Steps to Sales Force Transformation will help readers determine if their sales organizations need a transformation and if so, how to assess their sales organization's readiness through the analysis of six 'levers' of successful sales transformations. It also guides readers through a series of tasks, analyses, and decisions that will lead to a successful transformation. In particular, the authors will show you how to clarify your sales transformation vision and sell it to upper management, detail methods on how to deploy your vision, offer advice on how to sustain transformation through leadership and communication, and outline current trends that will impact future sales transformation. This book is targeted at anyone who has control over a sales organization or who wants to transform a sales team, including sales managers, sales executives, CEOs, COOs, and others who advise or influence those stakeholders, such as associates at consulting and private equity firms. Through original quantitative research, the authors' own experiences transforming sales organizations, and the lessons learned by a host of sales professionals they interviewed, you will understand how to transform and modernize your sales force to achieve your desired sales results and provide your customers with better service and value.
Author: Stephen Hacker
Publisher: Quality Press
ISBN: 0873894014
Category : Business & Economics
Languages : en
Pages : 206
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Book Description
Organizations are being called upon to evolve to "Organizations of Meaning", where purpose informs all facets of the organization, people and teams operate with a strong sense of intent and common will, and breakthrough results are achieved. Organizations of Meaning are highly talented in their ability to bring purpose to daily work. Leaders and managers grow the culture such that people are clear about their own life direction and its fit with the organization. Relationships are mature and people operate with a casual mind-set, taking responsibility and accountability for the success of the organization. Results are achieved not through manipulative or coercive management techniques but as a natural, authentic expression of the commitment, clarity and conviction of the total organization. A new kind of leadership is required to create and lead an Organization of Meaning. Delivering on the promises of breakthrough change initiatives requires more than management techniques. The calling is for leadership that honors and appreciates the uniqueness of each individual in the organization, aligning distinctive spirits toward a collective thrust, while at the same time bringing commitment, tenacity and focus to key result areas. With effective transformational leadership bringing forth the new order, amazing results are possible. Not simply theory, but demonstrated in a growing number of organizations around the world. Transformational Leadership: Creating Organizations of Meaning was written specifically to guide leaders, managers and change agents through an organizational transformation delivering breakthrough results. Authors Stephen Hacker and Tammy Roberts draw on their immense experiences with organizational transformation to write a book that will help guide leaders through these important but trying times. Includes a life plan, a transformational leadership assessment survey, and summary lesson plans on each major model in the book.
Author: Dennis Tourish
Publisher: Routledge
ISBN: 0415564271
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Most research into leadership has presented leaders as heroic, charismatic and transformational 'visionaries'. The leader, whether in business, politics or any other field, is the most important factor in determining whether organizations succeed or fail. Indeed, despite the fundamental mistakes which have, arguably, directly led to global economic recession, it is often still taken for granted that transformational leadership is a good thing, and that leaders should have much more power than followers to decide what needs to be done. The Dark Side of Transformational Leadership confronts this orthodoxy by illustrating how such approaches can encourage narcissism, megalomania and poor decision-making on the part of leaders, at great expense to those organizations they are there to serve. Written in a lively and engaging style, the book uses a number of case studies to illustrate the perils of transformational leadership, from the Jonestown tragedy in 1978 when over 900 people were either murdered or committed suicide at the urging of their leader, to an analysis of how banking executives tried to explain away their role in the 2008 financial crisis This provocative and hugely important book offers a rare critical perspective in the field of leadership studies. Concluding with a new approach that offers an alternative to the dominant transformational model, The Dark Side of Transformational Leadership will be an invaluable text for academics interested in leadership, students on leadership courses requiring a more critical perspective, and anyone concerned with how people lead people, and the lessons we can learn.
Author: Hugh Blane
Publisher: Red Wheel/Weiser
ISBN: 1632659107
Category : Business & Economics
Languages : en
Pages : 214
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Book Description
Learn to flourish as a leader so that a mindset of growth, optimism, and positivity spreads to your employees and shows up in the customer experience. In the world of work, the single greatest asset of successful individuals, teams, and organizations is their mindset—what happens in between their ears. It’s not the corporate strategy, the sales compensation plan, or the market segments they’re pursuing. It is what each leader, team member, and employee chooses to focus on, believe, and create for themselves and others. 7 Principles of Transformational Leadership presents the fundamental concepts whose implementation will result in dramatic revenue, performance, and relationship growth. Specifically, leaders will learn to: Live their professional and personal lives with unbridled purpose and passion. Execute strategic priorities more effectively and with accelerated results. Retain the brightest and best talent. Have employees, key stakeholders, and managers enthusiastically follow them. Be exemplars of innovation, growth, and positive mindsets. Cascade excellence throughout their organizations. You may have employees with all the talent in the world, but you’ll never achieve remarkable results until you change your employees’ mindset. 7 Principles of Transformational Leadership will help you convert your human potential into accelerated business results.
Author: Bernard M. Bass
Publisher:
ISBN:
Category : Command of troops
Languages : en
Pages : 244
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Book Description
Author: Gary Varnell
Publisher:
ISBN: 9781945849329
Category :
Languages : en
Pages :
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Book Description
Attention all Aspiring Influential Leaders who want to become a person of influence, gaining influence in your personal relationships, and even earn the respect you deserve as a leader. If you're looking to succeed with leadership then this brand new book by leadership expert, Gary Varnell, reveals how every aspiring influential leader can understand how to become a highly influential leader. In fact, here's just a sample of the what Gary Varnell will cover for you in the pages of this insightful new book: "Ideal Leadership: Transformational Leadership Through Character And Influence" - The very FIRST skill every aspiring influential leader needs when it comes to leadership - More critical leadership skills every aspiring influential leader needs to develop for what leadership ideally looks like - Major skills with leadership most aspiring influential leaders have no clue they need (and how to get them or hire them out FAST) - Specific tools for leadership aspiring influential leaders can use to help them develop their skills quickly - The perfect mindset every aspiring influential leader should have about developing their skills when it comes to leadership - The exact leadership tools or resources aspiring influential leaders can't live without (along with which leadership tools or resources have become obsolete) - Where Gary Varnell sees aspiring influential leaders wasting a lot of time in leadership (and how to quickly correct course) - ... and much, MUCH More! And, as a special bonus, we'll also reveal The exact leadership tools or resources aspiring influential leaders can't live without! Never before have you had such a unique opportunity to have this PROVEN leadership expert take you by the hand and explain not only what leadership ideally looks like, but also how to become a highly influential leader! Most of what you need is instruction and encouragement from someone who has "been there and done that!" Get this book NOW and claim the leadership success you want! So as you can see, Gary Varnell is uniquely qualified to help you understand everything you need to know about leadership! Grab your copy of "Ideal Leadership: Transformational Leadership Through Character And Influence" today
