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Author: Charles McIntyre
Publisher: Routledge
ISBN: 1136480056
Category : Business & Economics
Languages : en
Pages : 225
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Book Description
Tourists are drawn to explore new environments and peoples. What better way to interact with a locality than to seek out and roam its marketplaces? The nature of tourist shopping activity thus goes beyond mere functional purchasing into multi-sensory explorations of place and space. Awareness of the shifting nature of these attractions is crucial to retailers and place marketers, in this age of the internet, in order that the physical space of the market is also social and cultural space. This book offers new perspectives on the intersection between tourism and retail research that is liminal to both fields yet central to the tourist experience, standing as an important and illuminating realm of consumer behaviour. It features a selection of multidisciplinary researchers' perspectives on tourist retail format and formation attractiveness for consumers, from the economist to the fashion retailer. By reviewing selected developments in space, place and behaviours within leisure, entertainment and recreational shopping, encompassing travel points, retail centres, sensory/festival marketplaces, leisure/cityscapes, department stores and fashion, the book offers thought-provoking insights into the past, present and future of tourist retail across a variety of global locations. Given the emphasis upon consumer experience in place and space study and the apparent importance of retail activities within the tourism sphere, this book will be valuable reading for all those interested in retail, tourism and wider socio-cultural leisure environments and behaviours.
Author: Charles McIntyre
Publisher: Routledge
ISBN: 1136480056
Category : Business & Economics
Languages : en
Pages : 225
Get Book Here
Book Description
Tourists are drawn to explore new environments and peoples. What better way to interact with a locality than to seek out and roam its marketplaces? The nature of tourist shopping activity thus goes beyond mere functional purchasing into multi-sensory explorations of place and space. Awareness of the shifting nature of these attractions is crucial to retailers and place marketers, in this age of the internet, in order that the physical space of the market is also social and cultural space. This book offers new perspectives on the intersection between tourism and retail research that is liminal to both fields yet central to the tourist experience, standing as an important and illuminating realm of consumer behaviour. It features a selection of multidisciplinary researchers' perspectives on tourist retail format and formation attractiveness for consumers, from the economist to the fashion retailer. By reviewing selected developments in space, place and behaviours within leisure, entertainment and recreational shopping, encompassing travel points, retail centres, sensory/festival marketplaces, leisure/cityscapes, department stores and fashion, the book offers thought-provoking insights into the past, present and future of tourist retail across a variety of global locations. Given the emphasis upon consumer experience in place and space study and the apparent importance of retail activities within the tourism sphere, this book will be valuable reading for all those interested in retail, tourism and wider socio-cultural leisure environments and behaviours.
Author: Dallen J. Timothy
Publisher: Channel View Publications
ISBN: 1845413393
Category : Business & Economics
Languages : en
Pages : 233
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Book Description
Shopping Tourism, Retailing and Leisure provides a comprehensive examination of the relationships between tourism, leisure, shopping, and retailing. Critical issues are examined within the framework of the dichotomous relationship between utilitarian and hedonic forms of shopping, shopping as a primary and secondary attraction in tourist destinations, the development of various tourist-retail venues, the role of souvenirs in tourism, and management issues (e.g. merchandising, venue design, and customer service).
Author: Conrad Lashley
Publisher: Routledge
ISBN: 113639821X
Category : Business & Economics
Languages : en
Pages : 376
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Book Description
'Hospitality Retail Management' provides students and managers with a practical guide to managing units in hospitality retail organizations. Customers rely on a particular chain of hotels, restaurants or pubs to provide the same level of service and environment across the board. This standardised service provides the customer with the security of knowing what to expect from that particular organisation. However, this standardisation allows little room for creativity for individual managers to respond to the particular needs of their local market. There is a growing realisation that there is greater profitability if the chain can offer both standardised services across all its retail operations while at the same time allowing local managers the freedom to interpret the needs of its local market as they see fit. 'Hospitality Retail Management' shows managers and students how competitive advantage can be gained by adopting management techniques which are both 'tight and loose', and demonstrates how you can manage businesses with well-defined objectives while also allowing local managers to interpret their local market as they see fit. Conrad Lashley has done extensive consultancy with companies such as McDonalds and uses case studies from these companies to reiterate key issues throughout the text.
Author: Garcia Marquez, Fausto Pedro
Publisher: IGI Global
ISBN: 1799801071
Category : Computers
Languages : en
Pages : 499
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Book Description
As organizations continue to develop, there is an increasing need for technological methods that can keep up with the rising amount of data and information that is being generated. Machine learning is a tool that has become powerful due to its ability to analyze large amounts of data quickly. Machine learning is one of many technological advancements that is being implemented into a multitude of specialized fields. An extensive study on the execution of these advancements within professional industries is necessary. The Handbook of Research on Big Data Clustering and Machine Learning is an essential reference source that synthesizes the analytic principles of clustering and machine learning to big data and provides an interface between the main disciplines of engineering/technology and the organizational, administrative, and planning abilities of management. Featuring research on topics such as project management, contextual data modeling, and business information systems, this book is ideally designed for engineers, economists, finance officers, marketers, decision makers, business professionals, industry practitioners, academicians, students, and researchers seeking coverage on the implementation of big data and machine learning within specific professional fields.
Author: Donncha O'Donoghue
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 500
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Book Description
Author: Sacha Zackariya
Publisher: Kogan Page Publishers
ISBN: 139860951X
Category : Business & Economics
Languages : en
Pages : 273
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Book Description
Deepen your understanding of how to adapt to international travellers' different needs and backgrounds. Harness the burgeoning levels of tourism and learn everything you need to engage travellers with your business and spending money. The modern traveller is complex, even more so in a post-pandemic world. International consumers are in search of memorable experiences that make them feel special and, ideally, share those experiences with others and bring those feelings home with them. While wanting to be more adventurous, they also want to make their trip safe and special while minimizing their impact on the environment. Leading Travel and Tourism Retail is an invaluable guide for any professional involved in the world of retail, including consumer brands, retailers, hospitality, landlords, politicians, airports, transportation and technology groups. Engaging and accessible, this book covers everything from assessing the competitive market situation to product adaptation, ESG, human talent management, accessing funding, political considerations, and the role of technology and data. It offers a unique glimpse behind the inner workings of some of the best-known brands in the world across airports, shopping malls, and city centre locations. Delivering invaluable insight through fascinating interviews from high-profile leaders, including the President of LVMH Retail Asia, the CEO of Harrods, the President of CHANEL Perfumes & Cosmetics worldwide, this is a must-have book for those who want to drive profits. LIST OF INTERVIEWS Sir Tony Blair, former British Prime Minister, UK Pierre-Hugues Schmit, Chief Commercial & Operations Officer at Vinci Airports Group, France Ravi Thakran, Group Chairman of LVMH Asia, Singapore Michael Ward, Managing Director of Harrods, UK Jacques Stern, CEO of Global Blue, Switzerland Vasiliki Petrou, CEO of Unilever Prestige, UK Andrea d'Avack, President of the CHANEL Foundation, France Pallak Seth, CEO of PDS Apparel Manufacturing, India Louis de Bourgoing, International Chairman of WHSmith, UK Jose-Antonio Lasanta, CEO of Prosegur Cash, Spain Dan Cockerell, former Vice President of Disney's Magic Kingdom, USA Tine Arentsen Willumsen, CEO of Above & Beyond Group, Founder of The Diversity Council, Denmark Paul Samuels, Executive Vice President of AEG Entertainment Group, UK Hugo Brady, Vice President of AEG Entertainment Group, UK Malik Fernando, Director of Dilmah Tea, MJF Hotels and Holdings, Sri Lanka Jonathan Chippindale, CEO of Holition Technologies, UK Ben Zifkin, President of Hubba, Canada Desirée Bollier, Chair and Chief Merchant of Value Retail, UK Stewart Wingate, CEO of London Gatwick Airport, UK Craig Robins, Founder and Owner of Miami Design District Development, USA Taylor Safford, President and CEO of Pier 39, San Francisco, USA Frances O'Grady, Secretary General of the Trades Union Congress, UK Christine Comaford, business and leadership coach Baroness Nicky Morgan former Secretary of State for Digital, Culture, Media, and Sport, UK Professor Ian Woodward at INSEAD, Singapore Professor Steve Jarding, Harvard University, USA Lesley Batchelor OBE, Director General of The Institute for Export & International Trade, UK Jason Holt, Chair of the Apprenticeship Ambassador Network, Chairman of Holts Group, UK Julia Simpson, President & CEO of World Travel & Tourism Council (WTTC)
Author: John Swarbrooke
Publisher: Routledge
ISBN: 1136423060
Category : Business & Economics
Languages : en
Pages : 362
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Book Description
'Business Travel and Tourism' provides a comprehensive, international overview of business tourism from both a theoretical and practical perspective. With the use of case studies from around the world, 'Business Travel and Tourism' explores a broad range of issues, including: * The global business tourism market * The design of business tourism facilities * The role of the destination in business travel and tourism * The social, economic, and environmental impacts of business tourism * The ethical dimension of business tourism * The marketing of business tourism products * The impact of new technologies on the business tourism market * How to organise successful conferences, exhibitions, and incentive travel packages Case studies include Disneyland Paris, Hong Kong, Amsterdam RAI International Exhibition and Congress Centre, Hilton, Page and Moy Marketing, Lufthansa, Air France, and Legoland UK. 'Business Travel and Tourism' is the first text to offer a comprehensive overview of the growing but neglected area of business tourism. With the use of a wide range of up-to-date case studies and major practical exercises to help students to broaden and deepen their understanding of this area of tourism, it is an invaluable text for all students on travel and tourism courses at degree and BTEC/HND level, or those taking tourism options in leisure, business studies, hospitality management or geography.
Author: Simon Hudson
Publisher: SAGE
ISBN: 1849204888
Category : Business & Economics
Languages : en
Pages : 490
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Book Description
With over 70 global case studies and vignettes, this textbook covers all the key marketing principles applied to tourism and hospitality, showing how these concepts work in practice and demonstrating the diverse range of tourism and hospitality products on offer. Chapters are packed with pedagogical features that will help readers consolidate their learning, including: - Chapter objectives - Key terms - Discussion questions and exercises - Links to useful websites - Profiles of successful individuals and organizations Tourism and Hospitality Marketing is accompanied by a website that offers lecturers answers to the discussion questions and exercises in the book, case study questions, a test bank, PowerPoint slides and a list of additional teaching resources.
Author: Peter Robinson
Publisher: CABI
ISBN: 1789241480
Category : Business & Economics
Languages : en
Pages : 471
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Book Description
Fully revised, Tourism, 2nd edition covers aspects of tourism from a modern perspective, providing students with a range of theoretical and research-based explanations, supported by examples, case studies and unique insights from industry representatives. Covering topics such as policy and planning, heritage management, leisure management, event management and hospitality management, the book tackles the practical elements of academic tourism such as infrastructure management and economic development, together with other important contemporary issues such as sustainable development and post-tourists.
Author: Larry Dwyer
Publisher: Channel View Publications
ISBN: 1845411528
Category : Business & Economics
Languages : en
Pages : 873
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Book Description
Tourism Economics and Policy combines a comprehensive treatment of economic concepts and applications in tourism contexts. Topics include tourism demand and forecasting, tourism supply and pricing, measuring the impacts and benefits of changes in tourism demand, tourism investment and infrastructure, tourism taxation, aviation, tourism and the environment (including climate change) and destination competitiveness. The text provides an excellent basis for students to appreciate the relevance of economic analysis to the solution of real life tourism issues and as an input into tourism policy formulation.
