Author: World Tourism Organization
Publisher:
ISBN: 9789284413829
Category : Cultural property
Languages : en
Pages : 0
Book Description
"The present UNWTO study provides the first comprehensive baseline research of the Organization on the links between tourism and intangible cultural heritage (ICH). Besides exploring major challenges, risks and opportunities for tourism development related to ICH, it further discusses practical steps for the elaboration, management and marketing of intangible cultural heritage-based tourism products."--Foreword.