Author: Jim Kobs
Publisher: Racom Communication
ISBN: 9781933199306
Category : Self-Help
Languages : en
Pages : 0
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Book Description
Unicycle tells the story of Jim Kobs, who came from modest circumstances, but played a key role in building one of the greatest direct marketing agencies in the work and then goes on to grow one of the foremost ad agencies in the world. Here are his secrets for success, along with his personal experiences-from managing messages, to meeting celebrities, to chasing the Chicago Cubs. Kobs discusses the college activities that pointed him to an advertising career, what he learned while working for others, the mailing that produced attractive job offers and immediate income, how Kobs & Brady became a leading direct marketing ad agency, the negotiation strategy that led to one of the best-orchestrated agency sales in history, and a behind-the-scenes look at celebrity trips with Frank Sinatra and President Jimmy Carter. Jim Kobs is a retired advertising agency executive and an accomplished author and speaker.
Author: Maggie Stuckey
Publisher: Storey Publishing
ISBN: 1612120997
Category : Cooking
Languages : en
Pages : 305
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Book Description
Soup nights are a stress-free way to bring friends together. The host provides two or three pots of soup, while the guests bring their own dishes and silverware, and perhaps a salad or some bread. Neighbors get to know each other by name and people of all ages can connect and socialize. This practical guide encourages you to start your own soup group, with scores of recipes for soups and sides that your friends will be lining up to taste.
Author: Mark Schimmoeller
Publisher: Chelsea Green Publishing
ISBN: 1603585907
Category : Biography & Autobiography
Languages : en
Pages : 330
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Book Description
Why a unicycle? Why a cross-country trip? Why leave a prominent New York magazine and return to the simple life in Kentucky? Reminiscent of classic literary travelogues, Mark Schimmoeller's Slowspoke: A Unicyclist's Guide to America takes readers on an inward, emotional journey as he inches across landscapes and communities from North Carolina to Arizona. Schimmoeller became inspired by his unicycle as an adolescent. It taught him that rushing--whether down the driveway or toward adulthood--would cause a fall, and so, instead of accepting the speeding, straight line that de-fines modern American life, he adopted his single wheel's wayward rhythms. Written with poise and humor, Slowspoke is more than a cross-country trip on a unicyc≤ it's a meditation on a playful, recalcitrant slowness that is increasingly rare in a culture obsessed with acceleration. At times ach-ing and other times joyful, Schimmoeller intersperses recollections of his journey with vignettes of his present-day, off-the-grid homesteading with his wife in Kentucky and their efforts to save an old-growth forest. Schimmoeller's personal journey will resonate with anyone who has slowed down to experience life at a unicycle's speed or who longs to do so, who has fallen in love or searched for it, or who has treasured tall trees or mourned their loss.
Author: Jon Gertner
Publisher: Penguin
ISBN: 0143122797
Category : Business & Economics
Languages : en
Pages : 434
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Book Description
The definitive history of America’s greatest incubator of innovation and the birthplace of some of the 20th century’s most influential technologies “Filled with colorful characters and inspiring lessons . . . The Idea Factory explores one of the most critical issues of our time: What causes innovation?” —Walter Isaacson, The New York Times Book Review “Compelling . . . Gertner's book offers fascinating evidence for those seeking to understand how a society should best invest its research resources.” —The Wall Street Journal From its beginnings in the 1920s until its demise in the 1980s, Bell Labs-officially, the research and development wing of AT&T-was the biggest, and arguably the best, laboratory for new ideas in the world. From the transistor to the laser, from digital communications to cellular telephony, it's hard to find an aspect of modern life that hasn't been touched by Bell Labs. In The Idea Factory, Jon Gertner traces the origins of some of the twentieth century's most important inventions and delivers a riveting and heretofore untold chapter of American history. At its heart this is a story about the life and work of a small group of brilliant and eccentric men-Mervin Kelly, Bill Shockley, Claude Shannon, John Pierce, and Bill Baker-who spent their careers at Bell Labs. Today, when the drive to invent has become a mantra, Bell Labs offers us a way to enrich our understanding of the challenges and solutions to technological innovation. Here, after all, was where the foundational ideas on the management of innovation were born.
Author: Hans Christian Von Baeyer
Publisher: Harvard University Press
ISBN: 9780674013872
Category : Science
Languages : en
Pages : 284
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Book Description
In this primer for the information age, von Baeyer presents a clear description of what information is; how concepts of its measurement, meaning, and transmission evolved; and what its ever-expanding presence portends for the future.
Author:
Publisher:
ISBN: 9780590023191
Category : Water
Languages : en
Pages : 40
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Book Description
Describes the origins, characteristics, and uses of water.
Author: Howard Bloom
Publisher: Prometheus Books
ISBN: 1616145528
Category : Religion
Languages : en
Pages : 714
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Book Description
God’s war crimes, Aristotle’s sneaky tricks, Einstein’s pajamas, information theory’s blind spot, Stephen Wolfram’s new kind of science, and six monkeys at six typewriters getting it wrong. What do these have to do with the birth of a universe and with your need for meaning? Everything, as you’re about to see. How does the cosmos do something it has long been thought only gods could achieve? How does an inanimate universe generate stunning new forms and unbelievable new powers without a creator? How does the cosmos create? That’s the central question of this book, which finds clues in strange places. Why A does not equal A. Why one plus one does not equal two. How the Greeks used kickballs to reinvent the universe. And the reason that Polish-born Benoît Mandelbrot—the father of fractal geometry—rebelled against his uncle. You’ll take a scientific expedition into the secret heart of a cosmos you’ve never seen. Not just any cosmos. An electrifyingly inventive cosmos. An obsessive-compulsive cosmos. A driven, ambitious cosmos. A cosmos of colossal shocks. A cosmos of screaming, stunning surprise. A cosmos that breaks five of science’s most sacred laws. Yes, five. And you’ll be rewarded with author Howard Bloom’s provocative new theory of the beginning, middle, and end of the universe—the Bloom toroidal model, also known as the big bagel theory—which explains two of the biggest mysteries in physics: dark energy and why, if antimatter and matter are created in equal amounts, there is so little antimatter in this universe. Called "truly awesome" by Nobel Prize–winner Dudley Herschbach, The God Problem will pull you in with the irresistible attraction of a black hole and spit you out again enlightened with the force of a big bang. Be prepared to have your mind blown. From the Hardcover edition.
Author: William S. Hammack
Publisher: Bill Hammack
ISBN: 0983966109
Category : Science
Languages : en
Pages : 444
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Book Description
In over 200 delightful short essays Bill captures the creativity and impact of engineers. He talks of their spectacular achievements - jets, satellites, skyscrapers, and fiber optics - but draws his deepest insights from the everyday, the quotidian. He finds beauty, elegance and meaning in Ferris wheels, Tupperware, Slinkys, mood rings, waterless urinals and Velcro. Delivered originally on public radio between 1999 and 2006, each essay is a small slice of the world created by engineers. The essays also illuminate and inform about the important topics of our day by showing how intertwined engineering and technology are with terrorism, security, intellectual property and our cultural legacy.
Author: Official Rubik's
Publisher: White Lion
ISBN: 0711298270
Category : Antiques & Collectibles
Languages : en
Pages : 162
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Book Description
A visual icon and a global phenomenon. The Rubik's® Cube was created in 1974 by Ernő Rubik, a Hungarian architecture professor. Rubik later used the Cube as a learning exercise to teach his students about three-dimensional spaces. Little did he know his 'magic cube' (as he originally named it) would become one of the most famous puzzles of all time! By the 1980s, the Rubik's Cube was a worldwide craze, selling millions every year and cementing its pop culture legacy. It featured in - among many others - The Simpsons, The Big Bang Theory, a Spice Girls video and major Hollywood movies: the six famous colours were everywhere. The popularity of the Rubik's Cube continued - and continues - to grow around the world. Harry Styles featured the Cube in the visuals (and merch!) for his last tour, and it appeared in Spider-Man: Into the Spider-verse, as well as Young Sheldon, Disney's Moon Knight and Wednesday on Netflix. Today, the Rubik's Cube is acknowledged as one of the most beloved toys of all time. Each year, millions are sold, solved, and shared among friends, families and puzzle seekers alike. Perfect for all fans of the Cube, this book is a vibrant celebration of this iconic toy, with great quotes, fascinating stats and facts, fun photos and plenty of nostalgia inside. Includes a foreword by Ernő Rubik.
Author: John V. Guttag
Publisher:
ISBN:
Category : Computer science
Languages : en
Pages : 400
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Book Description
