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Author: Josh Steimle
Publisher: Apress
ISBN: 1484219317
Category : Business & Economics
Languages : en
Pages : 330
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Book Description
Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.
Author: Josh Steimle
Publisher: Apress
ISBN: 1484219317
Category : Business & Economics
Languages : en
Pages : 330
Get Book Here
Book Description
Read 29 in-depth, candid interviews with people holding the top marketing roles within their organizations. Interviewees include CMOs and other top marketers from established companies and organizations—such as Linda Boff of GE, Jeff Jones of Target, and Kenny Brian of the Harvard Business School—to startups—such as Matt Price of Zendesk, Seth Farbman of Spotify, and Heather Zynczak of Domo. Interviewer Josh Steimle (contributor to business publications such as Forbes, Mashable, and TechCrunch and founder of an international marketing agency) elicits a bounty of biographical anecdotes, professional insights, and career advice from each of the prominent marketers profiled in this book. Chief Marketing Officers at Work: Tells how CMOs and other top marketers from leading corporations, nonprofits, government entities, and startups got to where they are today, what their jobs entail, and the skills they use to thrive in their roles. Shows how top marketing executives continuously adapt to changes in technology, language, and culture that have an impact on their jobs. Locates where the boundaries between role of CMOs and the roles of CEOs, CTOs, and COOs are blurring. Explores how the CMO decisions are now driven by data rather than gut feelings. The current realities in marketing are clearly revealed in this book as interviewees discuss the challenges of their jobs and share their visions and techniques for breaking down silos, working with other departments, and following the data. These no-holds-barred interviews will be of great interest to all those who interact with marketing departments, including other C-level executives, managers, and other professionals at any level within the organization.
Author: Hans Van Nas
Publisher: Createspace Independent Publishing Platform
ISBN: 9781536896329
Category :
Languages : en
Pages : 418
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Book Description
NEW! Interview Like A Boss® is the #1 trusted and recommended choice by some of America's top employers and schools. Your resume will kick-@ss, your answers will rock and your job offers will be exciting as hell. Whether you dropped out or graduated, you will soon master all aspects of interviewing & job hunting. Now for the first time, a book will make all the decisions for you. Just read what's inside, try out the lessons, and you'll be ready to go. Designed for those who are squeezed for time or need an epic turnaround, this exclusive edition is by far the #1 recommended choice-go ahead, take a peek inside! Every section is highly interactive, fun and, most of all, designed to give you enormous support, and that's why Interview Like A Boss® has earned international recognition for its award-winning lessons. Jam-packed full of immensely researched, specialized tools, Interview Like A Boss® spells out EXACTLY what to say and do at the application, interview and background check stage, including how to handle a criminal record (felonies or misdemeanors). Featuring never-before published information, you'll swing away at interviewing questions, discover hot job leads, negotiate like a pro and crush any obstacles in your way. Take a look at what actual readers are saying... "Insanely effective. Exposes the secret inner-workings of the hiring process." ~Vanessa D. "My life was exploding in slow motion with massive depression and anxiety before a friend handed me Hans's book...I couldn't put the book down until I was finished...it gets rid of the fear that's all being programmed into us." ~Jose Luis G. "Feels like I've been rescued!" ~Elizabeth M. "...as a felon, I was so afraid of rejection. I'm still in shock about the 2 job offers this week." ~Chris A. "If you can't find a job with this book, it's time to move to Europe..." ~Tyrell W.
Author: Matthew Engelke
Publisher: Princeton University Press
ISBN: 0691193134
Category : Social Science
Languages : en
Pages : 334
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Book Description
"What is anthropology? What can it tell us about the world? Why, in short, does it matter? For well over a century, cultural anthropologists have circled the globe, from Papua New Guinea to suburban England and from China to California, uncovering surprising facts and insights about how humans organize their lives and articulate their values. In the process, anthropology has done more than any other discipline to reveal what culture means--and why it matters. By weaving together examples and theories from around the world, Matthew Engelke provides a lively, accessible, and at times irreverent introduction to anthropology, covering a wide range of classic and contemporary approaches, subjects, and practitioners. Presenting a set of memorable cases, he encourages readers to think deeply about some of the key concepts with which anthropology tries to make sense of the world--from culture and nature to authority and blood. Along the way, he shows why anthropology matters: not only because it helps us understand other cultures and points of view but also because, in the process, it reveals something about ourselves and our own cultures, too." --Cover.
Author: bell hooks
Publisher: Simon and Schuster
ISBN: 1416538232
Category : Poetry
Languages : en
Pages : 113
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Book Description
Feminist icon bell hooks reminds us of the full spectrum of feeling we spend in love through her inspiring collection of love poetry, with a new introduction by Cole Arthur Riley, author of Black Liturgies. Written from the heart, When Angels Speak of Love is a book of fifty love poems by bell hooks, one our most beloved public intellectuals, and author of over twenty books, including the bestselling All About Love. Poem after poem, hooks challenges our views and experiences with love—tracing the links between seduction and surrender, the intensity of desire, and the anguish of death. “Love must clean house, choose memories to keep, and memories to let go,” she writes. These verses are expansive yet accessible—encompassing romantic love, to love of family, friends, or oneself. In any iteration, these poems remind us of both the beauty and possibility of love.
Author: Jeremy Griffith
Publisher: WTM Publishing and Communications PTY Limited
ISBN: 1741290570
Category : Science
Languages : en
Pages : 82
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Book Description
The best introduction to biologist Jeremy Griffith’s world-saving explanation of the human condition! The transcript of acclaimed British actor and broadcaster Craig Conway’s astonishing, world-changing and world-saving 2020 interview with Australian biologist Jeremy Griffith about his book FREEDOM: The End Of The Human Condition which presents the completely redeeming, uplifting and healing understanding of the core mystery and problem about human behaviour of our so-called good and evil -stricken human condition thus ending all the conflict and suffering in human life at its source, and providing the now urgently needed road map for the complete rehabilitation and transformation of our lives and world! In fact, a former President of the Canadian Psychiatric Association, Professor Harry Prosen, has described it as the most important interview of all time! This world-saving interview was broadcast across the UK in 2020 and is being replayed on radio & TV stations around the world. This book is supported by a very informative website at www.humancondition.com, where you can watch the video of the interview.
Author: Kiese Laymon
Publisher: Simon and Schuster
ISBN: 1501125699
Category : Biography & Autobiography
Languages : en
Pages : 256
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Book Description
*Selected as One of the Best Books of the 21st Century by The New York Times* *Named a Best Book of the Year by The New York Times, Publishers Weekly, NPR, Broadly, BuzzFeed (Nonfiction), The Undefeated, Library Journal (Biography/Memoirs), The Washington Post (Nonfiction), Southern Living (Southern), Entertainment Weekly, and The New York Times Critics* In this powerful, provocative, and universally lauded memoir—winner of the Andrew Carnegie Medal and finalist for the Kirkus Prize—genre-bending essayist and novelist Kiese Laymon “provocatively meditates on his trauma growing up as a black man, and in turn crafts an essential polemic against American moral rot” (Entertainment Weekly). In Heavy, Laymon writes eloquently and honestly about growing up a hard-headed black son to a complicated and brilliant black mother in Jackson, Mississippi. From his early experiences of sexual violence, to his suspension from college, to time in New York as a college professor, Laymon charts his complex relationship with his mother, grandmother, anorexia, obesity, sex, writing, and ultimately gambling. Heavy is a “gorgeous, gutting…generous” (The New York Times) memoir that combines personal stories with piercing intellect to reflect both on the strife of American society and on Laymon’s experiences with abuse. By attempting to name secrets and lies he and his mother spent a lifetime avoiding, he asks us to confront the terrifying possibility that few in this nation actually know how to responsibly love, and even fewer want to live under the weight of actually becoming free. “A book for people who appreciated Roxane Gay’s memoir Hunger” (Milwaukee Journal Sentinel), Heavy is defiant yet vulnerable, an insightful, often comical exploration of weight, identity, art, friendship, and family through years of haunting implosions and long reverberations. “You won’t be able to put [this memoir] down…It is packed with reminders of how black dreams get skewed and deferred, yet are also pregnant with the possibility that a kind of redemption may lie in intimate grappling with black realities” (The Atlantic).
Author: Gregory Lopez
Publisher: The Experiment, LLC
ISBN: 1615195343
Category : Self-Help
Languages : en
Pages : 286
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Book Description
A pragmatic philosophy more popular than ever—here are 52 ancient lessons to help you overcome adversity and find tranquility in the modern world Stress often comes from situations that are beyond our control—such as preparing for a meeting, waiting for test results, or arguing with a loved one. But we can control our response to these everyday tensions—through the wisdom and practice of Stoicism. Stoicism is an ancient pragmatic philosophy that teaches us to step back, gain perspective, and act with intention. In A Handbook for New Stoics, renowned philosopher Massimo Pigliucci and seasoned practitioner Gregory Lopez provide 52 week-by-week lessons to help us apply timeless Stoic teachings to modern life. Whether you’re already familiar with Seneca and Marcus Aurelius, or you’re entirely new to Stoicism, this handbook will help you embrace challenges, thrive under pressure, and discover the good life!
Author: Scott Newstok
Publisher: Princeton University Press
ISBN: 0691227691
Category : Education
Languages : en
Pages : 206
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Book Description
"This book offers a short, spirited defense of rhetoric and the liberal arts as catalysts for precision, invention, and empathy in today's world. The author, a professor of Shakespeare studies at a liberal arts college and a parent of school-age children, argues that high-stakes testing and a culture of assessment have altered how and what students are taught, as courses across the arts, humanities, and sciences increasingly are set aside to make room for joyless, mechanical reading and math instruction. Students have been robbed of a complete education, their imaginations stunted by this myopic focus on bare literacy and numeracy. Education is about thinking, Newstok argues, rather than the mastery of a set of rigidly defined skills, and the seemingly rigid pedagogy of the English Renaissance produced some of the most compelling and influential examples of liberated thinking. Each of the fourteen chapters explores an essential element of Shakespeare's world and work, aligns it with the ideas of other thinkers and writers in modern times, and suggests opportunities for further reading. Chapters on craft, technology, attention, freedom, and related topics combine past and present ideas about education to build a case for the value of the past, the pleasure of thinking, and the limitations of modern educational practices and prejudices"--
Author: Markus Zusak
Publisher: Knopf Books for Young Readers
ISBN: 030743348X
Category : Young Adult Fiction
Languages : en
Pages : 370
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Book Description
DON’T MISS BRIDGE OF CLAY, MARKUS ZUSAK’S FIRST NOVEL SINCE THE BOOK THIEF AND AN UNFORGETTABLE AND SWEEPING FAMILY SAGA. From the author of the extraordinary #1 New York Times bestseller The Book Thief, I Am the Messenger is an acclaimed novel filled with laughter, fists, and love. A MICHAEL L. PRINTZ HONOR BOOK FIVE STARRED REVIEWS Ed Kennedy is an underage cabdriver without much of a future. He's pathetic at playing cards, hopelessly in love with his best friend, Audrey, and utterly devoted to his coffee-drinking dog, the Doorman. His life is one of peaceful routine and incompetence until he inadvertently stops a bank robbery. That's when the first ace arrives in the mail. That's when Ed becomes the messenger. Chosen to care, he makes his way through town helping and hurting (when necessary) until only one question remains: Who's behind Ed's mission?
Author: Martin Yate
Publisher: Adams Media
ISBN: 9781440536793
Category : Business & Economics
Languages : en
Pages : 256
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Book Description
Land the job you want! The interview is one of the most crucial moments of the job search experience and your chance to show your potential employer that you have what it takes to succeed in the position. In order to do that in today's highly competitive job search environment, though, you'll have to find a way to stand out from the crowd. Using his twenty-five years of experience, New York Times bestselling author Martin Yate has established a set of rules for job interviews that is sure to get you noticed. Instead of memorizing canned answers, Yate provides you with an explanation of the thought behind more than 300 questions and answers, so that you'll always know what the interviewer is really asking and how you should respond. Packed with information on handling stress questions and weird interview venues, this book also teaches you how to keep your cool--and confidence--from the moment you step inside the building. With Knock 'em Dead Job Interview, you will finally be able to differentiate yourself from the competition and score the job!
