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Author: Isa N. Engleberg
Publisher: Allyn & Bacon
ISBN: 9780205110384
Category : Communication
Languages : en
Pages : 0
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Book Description
Updated in its 2nd edition,Think Communication's engaging visual design distills major communication concepts, theories, research, and trends into bite-size essentials, making learning human communication not only fun, but also accessible and relatable. Informed by the latest research and including numerous real-world examples and extensive, contemporary visuals, readers will find that Think Communication's unique features help them to identify and understand their own communication behaviors, as well the communication behavior of others.
Author: Isa N. Engleberg
Publisher: Allyn & Bacon
ISBN: 9780205110384
Category : Communication
Languages : en
Pages : 0
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Book Description
Updated in its 2nd edition,Think Communication's engaging visual design distills major communication concepts, theories, research, and trends into bite-size essentials, making learning human communication not only fun, but also accessible and relatable. Informed by the latest research and including numerous real-world examples and extensive, contemporary visuals, readers will find that Think Communication's unique features help them to identify and understand their own communication behaviors, as well the communication behavior of others.
Author: Sarah Trenholm
Publisher: Routledge
ISBN: 1315506114
Category : Language Arts & Disciplines
Languages : en
Pages : 617
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Book Description
Praised for its teachability, Thinking Through Communication provides an excellent, balanced introduction to basic theories and principles of communication, making sense of a complex field through a variety of approaches. In an organized and coherent manner, Thinking Through Communication covers a full range of topics- from the history of communication study to the methods used by current communication scholars to understand human interaction. The text explores communication in a variety of traditional contexts: interpersonal, group, organizational, public, intercultural, computer-mediated communication and the mass media. This edition also offers new insights into public speaking and listening. This text can be used successfully in both theory- and skills-based courses. Written in a clear, lively style, Trenholm's overall approach-including her use of examples and interesting illustrations-helps both majors and non-majors alike develop a better understanding of communication as a field of study and an appreciation for ways in which communication impacts their daily lives.
Author: Sarah Trenholm
Publisher: Routledge
ISBN: 1000164985
Category : Business & Economics
Languages : en
Pages : 602
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Book Description
The ninth edition of this textbook for hybrid introductory communication courses provides a balanced introduction to the fundamental theories and principles of communication. The book explores communication in a variety of contexts—including interpersonal, group, organizational, and mass media—and provides students the theoretical knowledge and the research and critical thinking skills they’ll need to succeed in advanced communication courses and professions. The first section explores the history of communication study and explains basic perspectives used by scholars in the field. The second looks at how communicators decode and encode messages, while the third examines channels and contexts, from interpersonal to mass media. This edition devotes attention to how new technologies are changing the ways we think about communication, with revised and updated examples, and gives special attention to relevant critical theory. Two appendices give users the flexibility to tailor their courses to the interests and needs of their students, offering guidelines for preparing and presenting public presentations and giving examples of major research methods. Thinking Through Communication is an ideal textbook for Introduction to Communication courses that aim to provide a comprehensive overview of the field. Material for instructors containing PowerPoint slides, test questions, and an instructor’s manual is available at https://routledge.com/9780367857011.
Author: Carolyn Marvin
Publisher: Oxford University Press
ISBN: 0198021380
Category : Technology & Engineering
Languages : en
Pages : 294
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Book Description
In the history of electronic communication, the last quarter of the nineteenth century holds a special place, for it was during this period that the telephone, phonograph, electric light, wireless, and cinema were all invented. In When old Technologies Were New, Carolyn Marvin explores how two of these new inventions--the telephone and the electric light--were publicly envisioned at the end of the nineteenth century, as seen in specialized engineering journals and popular media. Marvin pays particular attention to the telephone, describing how it disrupted established social relations, unsettling customary ways of dividing the private person and family from the more public setting of the community. On the lighter side, she describes how people spoke louder when calling long distance, and how they worried about catching contagious diseases over the phone. A particularly powerful chapter deals with telephonic precursors of radio broadcasting--the "Telephone Herald" in New York and the "Telefon Hirmondo" of Hungary--and the conflict between the technological development of broadcasting and the attempt to impose a homogenous, ethnocentric variant of Anglo-Saxon culture on the public. While focusing on the way professionals in the electronics field tried to control the new media, Marvin also illuminates the broader social impact, presenting a wide-ranging, informative, and entertaining account of the early years of electronic media.
Author: Mark Driscoll
Publisher: Heinemann Educational Books
ISBN: 9780325074771
Category : Education
Languages : en
Pages : 0
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Book Description
Language is deeply involved in learning mathematics as students both communicate and think about mathematical ideas. Because of this, teachers of English learners have particular challenges to overcome. Mathematical Thinking and Communication addresses perhaps the most significant challenge: providing access to mathematics for these students. For all students-and English learners in particular-access means finding effective, authentic ways to make language clear and thinking visible so they can reason more, speak more, and write more in mathematics. Based on extensive research and collaboration with teachers, coaches, and schools, Mark Driscoll, Johannah Nikula, and Jill Neumayer DePiper outline four principles for designing instruction that creates this kind of access: challenging tasks, multimodal representations, development of mathematical communication, and repeated structured practice. Starting from the perspective that English learners are capable of mathematical thinking (even as they are learning to express their ideas verbally), the authors highlight techniques for using gestures, drawings, models, manipulatives, and technology as tools for reasoning and communication. By embedding these visual representations into instruction-and encouraging their regular use-teachers support engagement in problem solving, facilitate mathematical dialogue, and notice evidence of students' thinking that propels them to create more engaging and equitable instruction. Enhanced by an extensive online collection of companion professional development resources, this book highlights classroom-ready strategies and routines for fostering mathematics success in all students and helping them recognize their potential.
Author: Steve Adubato
Publisher: Rutgers University Press
ISBN: 0813545536
Category : Business & Economics
Languages : en
Pages : 264
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Book Description
Some corporations spend millions of dollars on so-called "crisis communication plans." Others offer lip service, avoiding the subject like the plague. They simply hope for the best, praying that they never face a crisis. Either way, as Steve Adubato says, "Wishful thinking is no substitute for a strategic plan." Nationally recognized communication coach and four-time Emmy Awardûwinning broadcaster Steve Adubato has been teaching, writing, and thinking about comm¡unication, leadership, and crisis communication for nearly two decades. In What Were They Thinking? Adubato examines twenty-two controversial and complex public relations and media mishaps, many of which were played out in public. Among cases and people discussed are: The Johnson & Johnson Tylenol scare: Perhaps the best crisis management ever Don Imus: Sometimes saying "sorry" is too little too late Former Attorney General Alberto Gonzales: Authority does not put you above questioning Bill O'Reilly: Know when to stop defending yourself and save face Former EPA Administrator Christie Whitman: Proof that your written words can come back to haunt you Hurricane Katrina: A natural disaster that led to a larger governmental disaster The Catholic Church's pedophilia scandal: Denial won't get rid of the skeletons in your closet Arranged in short chapters detailing each case individually, the book provides a brief history of the topics and answers the questions: Who got it right? Who got it wrong? What can the rest of us learn from them?
Author: John C. Besley
Publisher: JHU Press
ISBN: 1421444208
Category : Business & Economics
Languages : en
Pages : 333
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Book Description
This guidebook is essential reading for all professionals in the field.
Author: Chris Del Mar
Publisher: John Wiley & Sons
ISBN: 1405171871
Category : Medical
Languages : en
Pages : 144
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Book Description
Clinicians are taught masses of facts, but not how to use them inthe messy reality of patient care. This book provides a missinglink between evidence and the clinical coalface. Though there areplenty of guides to evidence-based medicine, few explain how tobuild the information into patient oriented decision-making.Clinical Thinking allows you to think both logically andlaterally about daily clinical issues and look at problems fromdifferent angles. Uses realistic scenarios, frameworks and models Takes you through the whole decision-making process, fromobservation and narrative to evaluating the best evidence for theindividual situation Illustrations and flow charts help clarify this newapproach These methods have been tried and tested by the authors,internationally respected general practitioners and teachers inprimary care – all leaders in the evidence-based medicinemovement This book takes clinical medicine a big step forward in thedirection of patient-focused practice!
Author: Dixie Shipp Evatt
Publisher:
ISBN:
Category : Business & Economics
Languages : en
Pages : 224
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Book Description
This groundbreaking IABC Research Foundation report finally addresses the communication and public relations functions of the majority of the world's businesses. Ninety percent of businesses in the U.S. alone are considered to be small, having fewer than 20 employees, yet no studies until now have focused exclusively on the PR practices of small businesses. This information is vital to an understanding of the ways in which entrepreneurs and small business owners think about communication. Do they follow PR rules by the book, or do they adapt and improvise as they go? Does one need to be a trained PR "expert" to communicate successfully?
Author: C.G. Prado
Publisher: Bloomsbury Publishing USA
ISBN:
Category : Psychology
Languages : en
Pages : 203
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Book Description
While society has widely condemned the effects on preteens and teens' natural social maturation of digitally enabled communication, such as texting and messaging, and of social media apps, such as Facebook, Instagram, and SnapChat, these forms of communication are adversely affecting everyone, including adults. This book examines how social media and modern communication methods are isolating users socially, jeopardizing their intellectual habits, and, as a result, decreasing their chances of achieving social and professional success. The ubiquitous use of the Internet and social media is changing our society—in some ways, for the worse. Use of social media, the Internet, and other purely digital and less-personal communication methods are distorting the intellectual and social maturation of teens and preteens in particular—those among us who were born into and raised with Internet technology. People's ability to read facial expressions, interpret subtle differences in spoken intonation, and perceive body language is in significant decline due to the use of social media and the Internet largely replacing direct, face-to-face contact with other human beings. This book documents how changes in our daily behavior caused by the proliferation of social media are reshaping individuals' personalities and causing an evolution of the character of our society as a whole. Readers will understand how these important changes came about and how more connectivity all too often leads to more ignorance and less comprehension, and will consider solutions that could counter the negative effects of being "too connected, too often."
