Author: Jill W. Fox
Publisher: Simple Marketing Academy
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
Book Description
In the digital age, YouTube has become an amazing tool for small businesses to reach and engage with their ideal customers. “The YouTube Advantage: Boost Your Small Business” is an extensive guide created to assist small business owners in leveraging this platform for maximum benefit. This eBook begins with an introduction to the importance of YouTube in digital marketing and provides an overview of YouTube’s user base and demographics. It then guides you through the process of setting up your YouTube channel, including tips for choosing a channel name and creating engaging channel art. The heart of the eBook lies in its detailed guidance on content creation and optimization. You’ll learn what kind of content works best on YouTube, how to plan and script videos, and the basics of filming and editing. The book also covers the importance of thumbnails and how to design them to attract viewers. Understanding YouTube SEO is crucial for your videos to reach the right audience. The eBook explains how to write effective titles, descriptions, and tags, and the importance of closed captions and transcripts. It also provides strategies for growing your channel, such as using calls to action effectively, maintaining consistency, and promoting your videos. Engagement plays a significant role in YouTube’s algorithm, and this guide shows you how to manage and respond to comments and use YouTube’s community features. It also explores various monetization strategies, including YouTube’s Partner Program, selling merchandise, Patreon, and sponsored videos. Finally, the eBook helps you analyze your performance using YouTube Analytics and apply the lessons learned from successful small business YouTube channels. It concludes with a review and a message of encouragement and support as you embark on your YouTube journey.
The YouTube Advantage: Boost Your Small Business With Video
Author: Jill W. Fox
Publisher: Simple Marketing Academy
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
Book Description
In the digital age, YouTube has become an amazing tool for small businesses to reach and engage with their ideal customers. “The YouTube Advantage: Boost Your Small Business” is an extensive guide created to assist small business owners in leveraging this platform for maximum benefit. This eBook begins with an introduction to the importance of YouTube in digital marketing and provides an overview of YouTube’s user base and demographics. It then guides you through the process of setting up your YouTube channel, including tips for choosing a channel name and creating engaging channel art. The heart of the eBook lies in its detailed guidance on content creation and optimization. You’ll learn what kind of content works best on YouTube, how to plan and script videos, and the basics of filming and editing. The book also covers the importance of thumbnails and how to design them to attract viewers. Understanding YouTube SEO is crucial for your videos to reach the right audience. The eBook explains how to write effective titles, descriptions, and tags, and the importance of closed captions and transcripts. It also provides strategies for growing your channel, such as using calls to action effectively, maintaining consistency, and promoting your videos. Engagement plays a significant role in YouTube’s algorithm, and this guide shows you how to manage and respond to comments and use YouTube’s community features. It also explores various monetization strategies, including YouTube’s Partner Program, selling merchandise, Patreon, and sponsored videos. Finally, the eBook helps you analyze your performance using YouTube Analytics and apply the lessons learned from successful small business YouTube channels. It concludes with a review and a message of encouragement and support as you embark on your YouTube journey.
Publisher: Simple Marketing Academy
ISBN:
Category : Business & Economics
Languages : en
Pages : 43
Book Description
In the digital age, YouTube has become an amazing tool for small businesses to reach and engage with their ideal customers. “The YouTube Advantage: Boost Your Small Business” is an extensive guide created to assist small business owners in leveraging this platform for maximum benefit. This eBook begins with an introduction to the importance of YouTube in digital marketing and provides an overview of YouTube’s user base and demographics. It then guides you through the process of setting up your YouTube channel, including tips for choosing a channel name and creating engaging channel art. The heart of the eBook lies in its detailed guidance on content creation and optimization. You’ll learn what kind of content works best on YouTube, how to plan and script videos, and the basics of filming and editing. The book also covers the importance of thumbnails and how to design them to attract viewers. Understanding YouTube SEO is crucial for your videos to reach the right audience. The eBook explains how to write effective titles, descriptions, and tags, and the importance of closed captions and transcripts. It also provides strategies for growing your channel, such as using calls to action effectively, maintaining consistency, and promoting your videos. Engagement plays a significant role in YouTube’s algorithm, and this guide shows you how to manage and respond to comments and use YouTube’s community features. It also explores various monetization strategies, including YouTube’s Partner Program, selling merchandise, Patreon, and sponsored videos. Finally, the eBook helps you analyze your performance using YouTube Analytics and apply the lessons learned from successful small business YouTube channels. It concludes with a review and a message of encouragement and support as you embark on your YouTube journey.
The Unfair Advantage
Author: Ash Ali
Publisher: St. Martin's Press
ISBN: 1250280532
Category : Business & Economics
Languages : en
Pages : 193
Book Description
The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.
Publisher: St. Martin's Press
ISBN: 1250280532
Category : Business & Economics
Languages : en
Pages : 193
Book Description
The winner of the UK's Business Book of the Year Award for 2021, this is a groundbreaking exposé of the myths behind startup success and a blueprint for harnessing the things that really matter. What is the difference between a startup that makes it, and one that crashes and burns? Behind every story of success is an unfair advantage. But an Unfair Advantage is not just about your parents' wealth or who you know: anyone can have one. An Unfair Advantage is the element that gives you an edge over your competition. This groundbreaking book shows how to identify your own Unfair Advantages and apply them to any project. Drawing on over two decades of hands-on experience, Ash Ali and Hasan Kubba offer a unique framework for assessing your external circumstances in addition to your internal strengths. Hard work and grit aren't enough, so they explore the importance of money, intelligence, location, education, expertise, status, and luck in the journey to success. From starting your company, to gaining traction, raising funds, and growth hacking, The Unfair Advantage helps you look at yourself and find the ingredients you didn't realize you already had, to succeed in the cut-throat world of business.
Super Gut
Author: William Davis
Publisher: Hachette Go
ISBN: 0306846950
Category : Health & Fitness
Languages : en
Pages : 379
Book Description
The bestselling author of the Wheat Belly books brings his next big, game-changing idea—how the human microbiome is evolving, and potentially wrecking, our health, and how we can fix it. Because of our highly processed diet, pesticides, and overuse of antibiotics, our guts are now missing so many of the good bacteria that we require to be healthy. As a result, many of us have lost control over our health, weight, mood, and even behavior. The ancient bacteria that keep our digestion moving have been dying, replaced by harmful microbes that don’t keep us physically and mentally fit. With cutting-edge research, Dr. Davis connects the dots between gut health and modern ailments. There are entire species of microbes that have disappeared, which creates health issues that were uncommon one hundred, or even fifty, years ago. The result is SIBO (small intestinal bacterial overgrowth), a silent and profound epidemic, which affects one out of three people and is responsible for an astounding range of human health conditions. Super Gut shows us how to eliminate bad bacteria and bring back the “good” bacteria with a four-week plan to reprogram your microbiome. This not only gets to the root of many diseases, but also improves levels of oxytocin (the bonding/happy hormone), brain health, anti-aging, weight loss, mental clarity, and restful sleep. Also included are more than forty recipes, a diet plan, and resources so you can pinpoint your gut issues, correct them, and maintain your long-term health and well-being.
Publisher: Hachette Go
ISBN: 0306846950
Category : Health & Fitness
Languages : en
Pages : 379
Book Description
The bestselling author of the Wheat Belly books brings his next big, game-changing idea—how the human microbiome is evolving, and potentially wrecking, our health, and how we can fix it. Because of our highly processed diet, pesticides, and overuse of antibiotics, our guts are now missing so many of the good bacteria that we require to be healthy. As a result, many of us have lost control over our health, weight, mood, and even behavior. The ancient bacteria that keep our digestion moving have been dying, replaced by harmful microbes that don’t keep us physically and mentally fit. With cutting-edge research, Dr. Davis connects the dots between gut health and modern ailments. There are entire species of microbes that have disappeared, which creates health issues that were uncommon one hundred, or even fifty, years ago. The result is SIBO (small intestinal bacterial overgrowth), a silent and profound epidemic, which affects one out of three people and is responsible for an astounding range of human health conditions. Super Gut shows us how to eliminate bad bacteria and bring back the “good” bacteria with a four-week plan to reprogram your microbiome. This not only gets to the root of many diseases, but also improves levels of oxytocin (the bonding/happy hormone), brain health, anti-aging, weight loss, mental clarity, and restful sleep. Also included are more than forty recipes, a diet plan, and resources so you can pinpoint your gut issues, correct them, and maintain your long-term health and well-being.
Social Boom!
Author: Jeffrey Gitomer
Publisher: FT Press
ISBN: 0132686058
Category : Business & Economics
Languages : en
Pages : 201
Book Description
"What's your company's social media policy? Probably shortsighted. Business social media, or, social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust jacket flap.
Publisher: FT Press
ISBN: 0132686058
Category : Business & Economics
Languages : en
Pages : 201
Book Description
"What's your company's social media policy? Probably shortsighted. Business social media, or, social networking, has become more than a global phenomenon. When combined with your online presence and online outreach, it's a global business phenomenon and a revenue generating phenomenon..."--Dust jacket flap.
China's Next Strategic Advantage
Author: George S. Yip
Publisher: MIT Press
ISBN: 0262534754
Category : Business & Economics
Languages : en
Pages : 303
Book Description
A book for everyone who does business with China or in China. The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future. Experts George Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets. And all Western businesses should prepare for disruption from their new competitors. Yip and McKern provide case studies of successful firms, outline ten ways in which the managerial and innovative capabilities of these firms differ from those of Western firms, and describe how multinationals doing business in China can become part of the Chinese ecosystem of new knowledge and technology. Yip and McKern argue that these innovation capabilities will be the basis for creating world-class products and services to meet the challenges of a new era of global competition.
Publisher: MIT Press
ISBN: 0262534754
Category : Business & Economics
Languages : en
Pages : 303
Book Description
A book for everyone who does business with China or in China. The history-making development of the Chinese economy has entered a new phase. China is moving aggressively from a strategy of imitation to one of innovation. Driven both by domestic needs and by global ambition, China is establishing itself at the forefront of technological innovation. Western businesses need to prepare for a tidal wave of innovation from China that is about to hit Western markets, and Chinese businesses need to understand the critical importance of innovation in their future. Experts George Yip and Bruce McKern explain this epic transformation and propose strategies for both Western and Chinese companies. This book is for everyone who does business with China or in China, or is interested in the development of the world's fastest-growing economy. Western CEOs can learn from Chinese companies and can create an effective innovation process in China, for China and the world. Chinese CEOs can benefit from understanding the strategies of their peers as they strive to enter foreign markets. And all Western businesses should prepare for disruption from their new competitors. Yip and McKern provide case studies of successful firms, outline ten ways in which the managerial and innovative capabilities of these firms differ from those of Western firms, and describe how multinationals doing business in China can become part of the Chinese ecosystem of new knowledge and technology. Yip and McKern argue that these innovation capabilities will be the basis for creating world-class products and services to meet the challenges of a new era of global competition.
Ultimate Guide to YouTube for Business
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 1613083793
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Reel in the Profits with YouTube YouTube delivers more than a billion minutes of streaming content to 1.3 billion active users every day. That's equivalent to one-third of all internet users and at least a billion reasons to start creating videos that promote your business, brand, products, and services today. Entrepreneur Magazine's Ultimate Guide to YouTube for Business is the video marketing blueprint you need to create videos that educate, entertain, and inspire viewers to take action. You'll learn how to plan, edit, promote, and share your videos with the public, as well as how to leverage YouTube's tools to help spotlight your business and your products without spending a fortune. From video production to promotion, this guide shares the battle-tested strategies and tried-and-true advice from successful YouTube experts to help you: Set up your channel and become a YouTube Partner to start monetizing your videos Create a virtual community that uses and loves your products Cater your videos to your target audience at every stage—pre-production, production, post-production, and promotion Drive traffic to your channel, website, or social media with optimized video titles, tags, playlists, and more Promote your YouTube videos using Facebook, Twitter, Google+, and other social sites Make a video go viral with the help of blogs, websites, and other online resources Find out what a YouTube channel can do for you as you learn to create your channel, leverage it as a marketing tool, and maximize your return on investment.
Publisher: Entrepreneur Press
ISBN: 1613083793
Category : Business & Economics
Languages : en
Pages : 274
Book Description
Reel in the Profits with YouTube YouTube delivers more than a billion minutes of streaming content to 1.3 billion active users every day. That's equivalent to one-third of all internet users and at least a billion reasons to start creating videos that promote your business, brand, products, and services today. Entrepreneur Magazine's Ultimate Guide to YouTube for Business is the video marketing blueprint you need to create videos that educate, entertain, and inspire viewers to take action. You'll learn how to plan, edit, promote, and share your videos with the public, as well as how to leverage YouTube's tools to help spotlight your business and your products without spending a fortune. From video production to promotion, this guide shares the battle-tested strategies and tried-and-true advice from successful YouTube experts to help you: Set up your channel and become a YouTube Partner to start monetizing your videos Create a virtual community that uses and loves your products Cater your videos to your target audience at every stage—pre-production, production, post-production, and promotion Drive traffic to your channel, website, or social media with optimized video titles, tags, playlists, and more Promote your YouTube videos using Facebook, Twitter, Google+, and other social sites Make a video go viral with the help of blogs, websites, and other online resources Find out what a YouTube channel can do for you as you learn to create your channel, leverage it as a marketing tool, and maximize your return on investment.
Tube Ritual
Author: Brian G. Johnson
Publisher:
ISBN: 9781642790184
Category : Internet marketing
Languages : en
Pages : 0
Book Description
"Discover how to drive more views to the videos you publish"--Page 4 of cover.
Publisher:
ISBN: 9781642790184
Category : Internet marketing
Languages : en
Pages : 0
Book Description
"Discover how to drive more views to the videos you publish"--Page 4 of cover.
Start Your Own Etsy Business
Author: The Staff of Entrepreneur Media
Publisher: Entrepreneur Press
ISBN: 161308367X
Category : Crafts & Hobbies
Languages : en
Pages : 198
Book Description
CRAFT YOUR OWN SUCCESS Whether you’re a master crafter, a carpenter, a jewelry designer, or have become passionate about making the best home décor in town, now is the time to go from hobby to full-time business owner. And with million shoppers ready to discover your unique offerings it only makes sense to join the largest, most successful online community of creative entrepreneurs on Etsy®. Our experts have teamed up with successful shop owners to provide you with Start Your Own Etsy® Business, an easy-to-understand, comprehensive blueprint that takes you through setting up, branding, marketing, and managing your store. You’ll learn how to: • Create listings and marketing plans that attract the right customers • Choose keywords and tags design to drive traffic to your shop • Pick the right shipping and packaging methods to meet your inventory needs • Define your brand with carefully crafted logos, product listings, and images • Reach more shoppers with targeted social media and advertising campaigns • Create storytelling product listings and professional looking product photos • Decide when it’s time to turn your part-time hobby into a full-time business venture Plus, gain worksheets, templates, resource lists and tips designed to go from passion to profits. If you’re ready to share your passion for your craft with millions around the world, this guide is for you.
Publisher: Entrepreneur Press
ISBN: 161308367X
Category : Crafts & Hobbies
Languages : en
Pages : 198
Book Description
CRAFT YOUR OWN SUCCESS Whether you’re a master crafter, a carpenter, a jewelry designer, or have become passionate about making the best home décor in town, now is the time to go from hobby to full-time business owner. And with million shoppers ready to discover your unique offerings it only makes sense to join the largest, most successful online community of creative entrepreneurs on Etsy®. Our experts have teamed up with successful shop owners to provide you with Start Your Own Etsy® Business, an easy-to-understand, comprehensive blueprint that takes you through setting up, branding, marketing, and managing your store. You’ll learn how to: • Create listings and marketing plans that attract the right customers • Choose keywords and tags design to drive traffic to your shop • Pick the right shipping and packaging methods to meet your inventory needs • Define your brand with carefully crafted logos, product listings, and images • Reach more shoppers with targeted social media and advertising campaigns • Create storytelling product listings and professional looking product photos • Decide when it’s time to turn your part-time hobby into a full-time business venture Plus, gain worksheets, templates, resource lists and tips designed to go from passion to profits. If you’re ready to share your passion for your craft with millions around the world, this guide is for you.
111 Tips to Create Impressive Videos
Author: Doris-Maria Heilmann
Publisher: eBook Partnership
ISBN: 1988664233
Category : Computers
Languages : en
Pages : 111
Book Description
Have Fun and Earn Money With Your Videos! No matter if you want to become a YouTube star, or just want to produce just leisurely videos, educational videos, marketing, and business communication videos, or movie and book trailers: you will find lots of valuable ideas and suggestions. If you are looking for new ways to drive traffic to your business and your social media accounts through video, this is the book for you. Your audience needs to be intrigued, inspired, and informed by an outstanding video viewing experience. Walt Disney once said: "I would rather entertain and hope that people learned something than educate people and hope they were entertained.” Rather than focusing too much on equipment, the focus of this book is on the art of creating videos that viewers want to watch over and over. Find more than 111 tips on how to create professional videos that enchant your audience. Get detailed instructions in this book on how and where to market and profit from your video production.
Publisher: eBook Partnership
ISBN: 1988664233
Category : Computers
Languages : en
Pages : 111
Book Description
Have Fun and Earn Money With Your Videos! No matter if you want to become a YouTube star, or just want to produce just leisurely videos, educational videos, marketing, and business communication videos, or movie and book trailers: you will find lots of valuable ideas and suggestions. If you are looking for new ways to drive traffic to your business and your social media accounts through video, this is the book for you. Your audience needs to be intrigued, inspired, and informed by an outstanding video viewing experience. Walt Disney once said: "I would rather entertain and hope that people learned something than educate people and hope they were entertained.” Rather than focusing too much on equipment, the focus of this book is on the art of creating videos that viewers want to watch over and over. Find more than 111 tips on how to create professional videos that enchant your audience. Get detailed instructions in this book on how and where to market and profit from your video production.
Business Development and Marketing for Lawyers
Author: Justin Grensing
Publisher: eBookIt.com
ISBN: 1456617168
Category : Business & Economics
Languages : en
Pages : 143
Book Description
Attorneys learn a lot in law school, but one important thing they don't learn much about is marketing. In today's opportunity-laden marketing environment attorneys have many outlets to choose from-which can be both a benefit and a challenge. This book provides an overview of marketing and its implications for attorneys in solo, small, mid-size or even large firm environments. You will learn about the elements of the promotion mix, advantages and disadvantages of each; how to generate publicity and media coverage; the importance of your web site and how to maximize it for effectiveness; how to use social media effectively; developing marketing plans and best practices in business development and networking. Importantly, this book offers a strategic approach to marketing focusing not on "one-off" tactics, but on developing strategies to drive desired outcomes. The practical approach taken will provide you with many key takeaways and action items that you can immediately implement to grow your practice.
Publisher: eBookIt.com
ISBN: 1456617168
Category : Business & Economics
Languages : en
Pages : 143
Book Description
Attorneys learn a lot in law school, but one important thing they don't learn much about is marketing. In today's opportunity-laden marketing environment attorneys have many outlets to choose from-which can be both a benefit and a challenge. This book provides an overview of marketing and its implications for attorneys in solo, small, mid-size or even large firm environments. You will learn about the elements of the promotion mix, advantages and disadvantages of each; how to generate publicity and media coverage; the importance of your web site and how to maximize it for effectiveness; how to use social media effectively; developing marketing plans and best practices in business development and networking. Importantly, this book offers a strategic approach to marketing focusing not on "one-off" tactics, but on developing strategies to drive desired outcomes. The practical approach taken will provide you with many key takeaways and action items that you can immediately implement to grow your practice.