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Author: O. C. Ferrell
Publisher: Cengage Canada
ISBN: 1774749645
Category : Business & Economics
Languages : en
Pages : 45
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Book Description
Marketing Strategy: Theory and Cases, Canadian Edition, enables students to think and act like marketers and disruptors in a dynamic and fast paced environment. Current events and examples provided through this text serve as reminders of the necessity for marketers to be proactive and adaptable. Students will learn a systematic process for developing long-term, customer-orientated marketing strategies and plans. This edition provides a truly Canadian perspective, including cases that relate to the unique Canadian environment.
Author: O. C. Ferrell
Publisher: Cengage Canada
ISBN: 1774749645
Category : Business & Economics
Languages : en
Pages : 45
Get Book Here
Book Description
Marketing Strategy: Theory and Cases, Canadian Edition, enables students to think and act like marketers and disruptors in a dynamic and fast paced environment. Current events and examples provided through this text serve as reminders of the necessity for marketers to be proactive and adaptable. Students will learn a systematic process for developing long-term, customer-orientated marketing strategies and plans. This edition provides a truly Canadian perspective, including cases that relate to the unique Canadian environment.
Author:
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ISBN:
Category : New York (N.Y.)
Languages : en
Pages : 1116
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Book Description
Author: Marc Myers
Publisher: Atlantic Books
ISBN: 161185959X
Category : Music
Languages : en
Pages : 352
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Book Description
Songs that sell the most copies become hits, but some of those hits transcend commercial value, touching a generation of listeners and altering the direction of music. In Anatomy of a Song, writer and music historian Marc Myers tells the stories behind fifty rock, pop, R&B, country and reggae hits through intimate interviews with the artists who wrote and recorded them. Mick Jagger, Jimmy Page, the Clash, Smokey Robinson, Grace Slick, Roger Waters, Joni Mitchell, Steven Tyler, Rod Stewart, Elvis Costello and many other leading artists reveal the inspirations, struggles and techniques behind their influential works .
Author:
Publisher:
ISBN:
Category : Economics
Languages : en
Pages : 1028
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Book Description
Author: Aaron Reynolds
Publisher: Ten Speed Press
ISBN: 1984856294
Category : Humor
Languages : en
Pages : 210
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Book Description
A compact, comprehensive, and very silly field guide featuring more than 200 of the rudest birds on earth—from the creator of the Webby Award–winning hit Instagram account! Effin’ Birds is the most eagerly anticipated new volume in the grand and noble profession of nature writing and bird identification. Sitting proudly alongside Sibley, Kaufman, and Peterson, this book contains more than 150 pages crammed full of classic, monochrome plumage art paired with the delightful but dirty aphorisms (think “I’m going to need more booze to deal with this week”) that made the Effin’ Birds feed a household name. Also included in its full, Technicolor glory is John James Audubon’s most beautiful work matched with modern life advice. Including never-before-seen birds, insults, and field notes, this guide is a must-have for any effin’ fan or birder.
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Category : Health insurance
Languages : en
Pages : 792
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Book Description
Author: Leila Cobo
Publisher: Vintage
ISBN: 059308134X
Category : Music
Languages : en
Pages : 321
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Book Description
A behind the scenes look at the music that is currently the soundtrack of the globe, reported on and written by Leila Cobo, Billboard's VP of Latin Music and the world's ultimate authority on popular Latin music. Decoding "Despacito" tracks the stories behind the biggest Latin hits of the past fifty years. From the salsa born and bred in the streets of New York City, to Puerto Rican reggaetón and bilingual chart-toppers, this rich oral history is a veritable treasure trove of never-before heard anecdotes and insight from a who's who of Latin music artists, executives, observers, and players. Their stories, told in their own words, take you inside the hits, to the inner sanctum of the creative minds behind the tracks that have defined eras and become hallmarks of history. FEATURING THE STORIES BEHIND SONGS BY: José Feliciano • Los Tigres Del Norte • Julio Iglesias • Gloria Estefan and Miami Sound Machine • Willie Colón • Juan Luis Guerra • Selena • Los Del Río • Carlos Vives • Elvis Crespo • Ricky Martin • Santana • Shakira • Daddy Yankee • Marc Anthony • Enrique Iglesias with Descemer Bueno and Gente De Zona • Luis Fonsi with Daddy Yankee • J Balvin with Willy William • Rosalía
Author: Tom Shales
Publisher: Little, Brown
ISBN: 0316125768
Category : Sports & Recreation
Languages : en
Pages : 669
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Book Description
In the exclusive behind the scenes look, sports fans can unlock the fascinating history of the channel that changed the way people watch and interact with their favorite teams. It began, in 1979, as a mad idea of starting a cable channel to televise local sporting events throughout the state of Connecticut. Today, ESPN is arguably the most successful network in modern television history, spanning eight channels in the Unites States and around the world. But the inside story of its rise has never been fully told-until now. Drawing upon over 500 interviews with the greatest names in ESPN's history and an All-Star collection of some of the world's finest athletes, bestselling authors James Miller and Tom Shales take us behind the cameras. Now, in their own words, the men and women who made ESPN great reveal the secrets behind its success-as well as the many scandals, rivalries, off-screen battles and triumphs that have accompanied that ascent. From the unknown producers and business visionaries to the most famous faces on television, it's all here.
Author: E.St. E. Lewis
Publisher: Рипол Классик
ISBN: 5876844578
Category : History
Languages : en
Pages : 447
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Book Description
Author: Derek Thompson
Publisher: Penguin
ISBN: 110198032X
Category : Business & Economics
Languages : en
Pages : 354
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Book Description
"An Atlantic senior editor presents an investigation into the lucrative quality of popularity in the 21st century to share economic insights into what makes ideas, productions and products successful, "--NoveList.
