Author: Heather Loree Fier
Publisher: Lulu.com
ISBN: 1733657908
Category : Business & Economics
Languages : en
Pages : 138
Book Description
The Wedding Hacker helps savvy couples plan their dream weddings for half the average cost so that each couple can start their marriage financially stable and without wedding overwhelm. With clear, budget-minded strategies in hand, Heather Loree Fier aims to inspire engaged couples to let go of the limiting mantras the wedding industry promotes. She shares tips and tricks learned from planning thousands of events for her clients over the last 15 years. If you are a bride or groom on a budget, the strategies in this book can save you thousands while "hacking" together your dream wedding day. Embrace your inner saver and start your marriage debt-free.
The Wedding Hacker: A Budget-Minded Planning Playbook
Author: Heather Loree Fier
Publisher: Lulu.com
ISBN: 1733657908
Category : Business & Economics
Languages : en
Pages : 138
Book Description
The Wedding Hacker helps savvy couples plan their dream weddings for half the average cost so that each couple can start their marriage financially stable and without wedding overwhelm. With clear, budget-minded strategies in hand, Heather Loree Fier aims to inspire engaged couples to let go of the limiting mantras the wedding industry promotes. She shares tips and tricks learned from planning thousands of events for her clients over the last 15 years. If you are a bride or groom on a budget, the strategies in this book can save you thousands while "hacking" together your dream wedding day. Embrace your inner saver and start your marriage debt-free.
Publisher: Lulu.com
ISBN: 1733657908
Category : Business & Economics
Languages : en
Pages : 138
Book Description
The Wedding Hacker helps savvy couples plan their dream weddings for half the average cost so that each couple can start their marriage financially stable and without wedding overwhelm. With clear, budget-minded strategies in hand, Heather Loree Fier aims to inspire engaged couples to let go of the limiting mantras the wedding industry promotes. She shares tips and tricks learned from planning thousands of events for her clients over the last 15 years. If you are a bride or groom on a budget, the strategies in this book can save you thousands while "hacking" together your dream wedding day. Embrace your inner saver and start your marriage debt-free.
The Lazy Genius Way
Author: Kendra Adachi
Publisher: WaterBrook
ISBN: 0525653937
Category : Self-Help
Languages : en
Pages : 241
Book Description
NEW YORK TIMES BESTSELLER • Being a Lazy Genius isn't about doing more or doing less. It’s about doing what matters to you. “I could not be more excited about this book.”—Jenna Fischer, actor and cohost of the Office Ladies podcast The chorus of “shoulds” is loud. You should enjoy the moment, dream big, have it all, get up before the sun, track your water consumption, go on date nights, and be the best. Or maybe you should ignore what people think, live on dry shampoo, be a negligent PTA mom, have a dirty house, and claim your hot mess like a badge of honor. It’s so easy to feel overwhelmed by the mixed messages of what it means to live well. Kendra Adachi, the creator of the Lazy Genius movement, invites you to live well by your own definition and equips you to be a genius about what matters and lazy about what doesn’t. Everything from your morning routine to napping without guilt falls into place with Kendra’s thirteen Lazy Genius principles, including: • Decide once • Start small • Ask the Magic Question • Go in the right order • Schedule rest Discover a better way to approach your relationships, work, and piles of mail. Be who you are without the complication of everyone else’s “shoulds.” Do what matters, skip the rest, and be a person again.
Publisher: WaterBrook
ISBN: 0525653937
Category : Self-Help
Languages : en
Pages : 241
Book Description
NEW YORK TIMES BESTSELLER • Being a Lazy Genius isn't about doing more or doing less. It’s about doing what matters to you. “I could not be more excited about this book.”—Jenna Fischer, actor and cohost of the Office Ladies podcast The chorus of “shoulds” is loud. You should enjoy the moment, dream big, have it all, get up before the sun, track your water consumption, go on date nights, and be the best. Or maybe you should ignore what people think, live on dry shampoo, be a negligent PTA mom, have a dirty house, and claim your hot mess like a badge of honor. It’s so easy to feel overwhelmed by the mixed messages of what it means to live well. Kendra Adachi, the creator of the Lazy Genius movement, invites you to live well by your own definition and equips you to be a genius about what matters and lazy about what doesn’t. Everything from your morning routine to napping without guilt falls into place with Kendra’s thirteen Lazy Genius principles, including: • Decide once • Start small • Ask the Magic Question • Go in the right order • Schedule rest Discover a better way to approach your relationships, work, and piles of mail. Be who you are without the complication of everyone else’s “shoulds.” Do what matters, skip the rest, and be a person again.
Giftology
Author: John Ruhlin
Publisher:
ISBN: 9781732095601
Category :
Languages : en
Pages : 182
Book Description
Does it feel like you work in a "red ocean filled with sharks?" Eat or be eaten. Fierce competition. Continual battling over scarce resources. What if there was another path? What if you could create your own blue oasis where profits are higher, marketing is as natural as breathing, and competition is nearly nonexistent? This nirvana can be a reality when you practice the principles of Giftology. In this unusual un-marketing resource you'll discover... *Why Giftology isn't an expense...it's an investment that can pay off with huge dividends. *How to practice Giftology on a tight budget... it's easy and very effective. *How Giftology turns existing clients into your best salespeople. *Why (and how) gifts with a relatively low value can trump something expensive. *When is the best time to send gifts? (The answer may surprise you.) *How to unleash a "Referral Factory," a small army of influencers vouching for you--no gimmicks, no catches. *Find out how Giftology can transform your supply chain. *The ten worst gifts... definitely avoid these. (This info's available in the expanded bonus resource. Just click the link inside! It's my gift to you.) The average person is hit with at least thirty thousand messages a day, courtesy of that "red ocean filled with sharks." Giftology neutralizes that deadly philosophy and equips you with every tool you need to make your message a priority. Every time. Get your copy today!
Publisher:
ISBN: 9781732095601
Category :
Languages : en
Pages : 182
Book Description
Does it feel like you work in a "red ocean filled with sharks?" Eat or be eaten. Fierce competition. Continual battling over scarce resources. What if there was another path? What if you could create your own blue oasis where profits are higher, marketing is as natural as breathing, and competition is nearly nonexistent? This nirvana can be a reality when you practice the principles of Giftology. In this unusual un-marketing resource you'll discover... *Why Giftology isn't an expense...it's an investment that can pay off with huge dividends. *How to practice Giftology on a tight budget... it's easy and very effective. *How Giftology turns existing clients into your best salespeople. *Why (and how) gifts with a relatively low value can trump something expensive. *When is the best time to send gifts? (The answer may surprise you.) *How to unleash a "Referral Factory," a small army of influencers vouching for you--no gimmicks, no catches. *Find out how Giftology can transform your supply chain. *The ten worst gifts... definitely avoid these. (This info's available in the expanded bonus resource. Just click the link inside! It's my gift to you.) The average person is hit with at least thirty thousand messages a day, courtesy of that "red ocean filled with sharks." Giftology neutralizes that deadly philosophy and equips you with every tool you need to make your message a priority. Every time. Get your copy today!
Growth Hacker Marketing
Author: Ryan Holiday
Publisher: Penguin
ISBN: 069817691X
Category : Business & Economics
Languages : en
Pages : 177
Book Description
A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.
Publisher: Penguin
ISBN: 069817691X
Category : Business & Economics
Languages : en
Pages : 177
Book Description
A primer on the future of PR, marketing and advertising — now revised and updated with new case studies "Forget everything you thought you knew about marketing and read this book. And then make everyone you work with read it, too." —Jason Harris, CEO of Mekanism Megabrands like Dropbox, Instagram, Snapchat, and Airbnb were barely a blip on the radar years ago, but now they're worth billions—with hardly a dime spent on traditional marketing. No press releases, no TV commercials, no billboards. Instead, they relied on growth hacking to reach users and build their businesses. Growth hackers have thrown out the old playbook and replaced it with tools that are testable, trackable, and scalable. They believe that products and businesses should be modified repeatedly until they’re primed to generate explosive reactions. Bestselling author Ryan Holiday, the acclaimed marketing guru for many successful brands, authors, and musicians, explains the new rules in a book that has become a marketing classic in Silicon Valley and around the world. This new edition is updated with cutting-edge case studies of startups, brands, and small businesses. Growth Hacker Marketing is the go-to playbook for any company or entrepreneur looking to build and grow.
BETWEEN THE STRIPES
Author: Dr. John Laurie
Publisher: Author House
ISBN: 1491800275
Category : Sports & Recreation
Languages : en
Pages : 379
Book Description
"An official's sense of humor is very important. It is his ability to put himself in the stands as a fan and laugh at his own mistakes." - John Laurie John Laurie, Ph.D. began his officiating career over 40 years ago. He has officiated at every level including over 25 years as a referee in the Big 8 and Big XII Football Conferences. He served as president of the Football Officials Associations of both conferences and is a member of the Kansas Collegiate Officials Hall of Fame. He officiated as a referee at numerous college championships including the Rose Bowl, Sugar Bowl, and Fiesta Bowl.
Publisher: Author House
ISBN: 1491800275
Category : Sports & Recreation
Languages : en
Pages : 379
Book Description
"An official's sense of humor is very important. It is his ability to put himself in the stands as a fan and laugh at his own mistakes." - John Laurie John Laurie, Ph.D. began his officiating career over 40 years ago. He has officiated at every level including over 25 years as a referee in the Big 8 and Big XII Football Conferences. He served as president of the Football Officials Associations of both conferences and is a member of the Kansas Collegiate Officials Hall of Fame. He officiated as a referee at numerous college championships including the Rose Bowl, Sugar Bowl, and Fiesta Bowl.
War Without Rules
Author: Robert Spalding
Publisher: Penguin
ISBN: 0593331052
Category : Political Science
Languages : en
Pages : 257
Book Description
In its fight for global dominance, Communist China has thrown out the old rules of war. China expert General Robert Spalding walks us through their new playbook. Many Americans are finally waking up to the alarming reality of China's stealth war on the United States and puzzling over how to push back against its insidious infiltration. What few realize is that we have one real advantage in this war: the Chinese Communist Party strategy for total war has been written out in Unrestricted Warfare, the Chinese book, well known there, that has become their new Art of War. In War Without Rules, retired Air Force Brigadier General Rob Spalding takes Americans inside Unrestricted Warfare. He walks readers through the principles of this book, revealing the Chinese belief that there is no sector of life outside the realm of war. He shows how the CCP itself has promised to use corporate espionage, global pandemics, and trade violations to achieve dominance. Most importantly, he provides insight into how, once Americans are aware of the tactics, we can fight back against CCP’s creeping influence. More than a vital read for those interested in China, War Without Rules is essential reading for anyone—from policymakers and diplomats to businessmen and investors—finally waking up to the stealth war. Knowledge is power, and it’s time to arm yourself.
Publisher: Penguin
ISBN: 0593331052
Category : Political Science
Languages : en
Pages : 257
Book Description
In its fight for global dominance, Communist China has thrown out the old rules of war. China expert General Robert Spalding walks us through their new playbook. Many Americans are finally waking up to the alarming reality of China's stealth war on the United States and puzzling over how to push back against its insidious infiltration. What few realize is that we have one real advantage in this war: the Chinese Communist Party strategy for total war has been written out in Unrestricted Warfare, the Chinese book, well known there, that has become their new Art of War. In War Without Rules, retired Air Force Brigadier General Rob Spalding takes Americans inside Unrestricted Warfare. He walks readers through the principles of this book, revealing the Chinese belief that there is no sector of life outside the realm of war. He shows how the CCP itself has promised to use corporate espionage, global pandemics, and trade violations to achieve dominance. Most importantly, he provides insight into how, once Americans are aware of the tactics, we can fight back against CCP’s creeping influence. More than a vital read for those interested in China, War Without Rules is essential reading for anyone—from policymakers and diplomats to businessmen and investors—finally waking up to the stealth war. Knowledge is power, and it’s time to arm yourself.
The Weekday Vegetarians
Author: Jenny Rosenstrach
Publisher: Clarkson Potter
ISBN: 0593138740
Category : Cooking
Languages : en
Pages : 257
Book Description
You don’t need to be a vegetarian to eat like one! With over 100 recipes, the New York Times bestselling author of Dinner: A Love Story and her family adopt a “weekday vegetarian” mentality. NAMED ONE OF THE BEST COOKBOOKS OF THE YEAR BY TIME OUT AND TASTE OF HOME • “Whether you’re vegetarian or not (or somewhere in-between), these recipes are fit to become instant favorites in your kitchen!” —Molly Yeh, Food Network host and cookbook author Jenny Rosenstrach, creator of the beloved blog Dinner: A Love Story and Cup of Jo columnist, knew that she wanted to eat better for health reasons and for the planet but didn’t want to miss the meat that she loves. But why does it have to be all or nothing? She figured that she could eat vegetarian during the week and save meaty splurges for the weekend. The Weekday Vegetarians shows readers how Jenny got her family on board with a weekday plant-based mentality and lays out a plan for home cooks to follow, one filled with brilliant and bold meat-free meals. Curious cooks will find more than 100 recipes (organized by meal type) for comforting, family-friendly foods like Pizza Salad with White Beans, Cauliflower Cutlets with Ranch Dressing, and Squash and Black Bean Tacos. Jenny also offers key flavor hits that will make any tray of roasted vegetables or bowl of garlicky beans irresistible—great things to make and throw on your next meal, such as spiced Crispy Chickpeas (who needs croutons?), Pizza Dough Croutons (you need croutons!), and a sweet chile sauce that makes everything look good and taste amazing. The Weekday Vegetarians is loaded with practical tips, techniques, and food for thought, and Jenny is your sage guide to getting more meat-free meals into your weekly rotation. Who knows? Maybe like Jenny’s family, the more you practice being weekday vegetarians, the more you’ll crave this food on the weekends, too!
Publisher: Clarkson Potter
ISBN: 0593138740
Category : Cooking
Languages : en
Pages : 257
Book Description
You don’t need to be a vegetarian to eat like one! With over 100 recipes, the New York Times bestselling author of Dinner: A Love Story and her family adopt a “weekday vegetarian” mentality. NAMED ONE OF THE BEST COOKBOOKS OF THE YEAR BY TIME OUT AND TASTE OF HOME • “Whether you’re vegetarian or not (or somewhere in-between), these recipes are fit to become instant favorites in your kitchen!” —Molly Yeh, Food Network host and cookbook author Jenny Rosenstrach, creator of the beloved blog Dinner: A Love Story and Cup of Jo columnist, knew that she wanted to eat better for health reasons and for the planet but didn’t want to miss the meat that she loves. But why does it have to be all or nothing? She figured that she could eat vegetarian during the week and save meaty splurges for the weekend. The Weekday Vegetarians shows readers how Jenny got her family on board with a weekday plant-based mentality and lays out a plan for home cooks to follow, one filled with brilliant and bold meat-free meals. Curious cooks will find more than 100 recipes (organized by meal type) for comforting, family-friendly foods like Pizza Salad with White Beans, Cauliflower Cutlets with Ranch Dressing, and Squash and Black Bean Tacos. Jenny also offers key flavor hits that will make any tray of roasted vegetables or bowl of garlicky beans irresistible—great things to make and throw on your next meal, such as spiced Crispy Chickpeas (who needs croutons?), Pizza Dough Croutons (you need croutons!), and a sweet chile sauce that makes everything look good and taste amazing. The Weekday Vegetarians is loaded with practical tips, techniques, and food for thought, and Jenny is your sage guide to getting more meat-free meals into your weekly rotation. Who knows? Maybe like Jenny’s family, the more you practice being weekday vegetarians, the more you’ll crave this food on the weekends, too!
Together We Will Go
Author: J. Michael Straczynski
Publisher: Simon and Schuster
ISBN: 198214260X
Category : Fiction
Languages : en
Pages : 304
Book Description
The Breakfast Club meets The Silver Linings Playbook in this powerful, provocative, and heartfelt novel about twelve endearing strangers who come together to make the most of their final days, from New York Times bestselling and award-winning author J. Michael Straczynski. Mark Antonelli, a failed young writer looking down the barrel at thirty, is planning a cross-country road trip. He buys a beat-up old tour bus. He hires a young army vet to drive it. He puts out an ad for others to join him along the way. But this will be a road trip like no other: His passengers are all fellow disheartened souls who have decided that this will be their final journey—upon arrival in San Francisco, they will find a cliff with an amazing view of the ocean at sunset, hit the gas, and drive out of this world. The unlikely companions include a young woman with a chronic pain sensory disorder and another who was relentlessly bullied at school for her size; a bipolar, party-loving neo-hippie; a gentle coder with a literal hole in his heart and blue skin; and a poet dreaming of a better world beyond this one. We get to know them through access to their texts, emails, voicemails, and the daily journal entries they write as the price of admission for this trip. By turns tragic, funny, quirky, charming, and deeply moving, Together We Will Go explores the decisions that brings these characters together, and the relationships that grow between them, with some discovering love and affection for the first time. But as they cross state lines and complications to the initial plan arise, it becomes clear that this is a novel as much about the will to live as the choice to end it. The final, unforgettable moments as they hurtle toward the decisions awaiting them will be remembered for a lifetime.
Publisher: Simon and Schuster
ISBN: 198214260X
Category : Fiction
Languages : en
Pages : 304
Book Description
The Breakfast Club meets The Silver Linings Playbook in this powerful, provocative, and heartfelt novel about twelve endearing strangers who come together to make the most of their final days, from New York Times bestselling and award-winning author J. Michael Straczynski. Mark Antonelli, a failed young writer looking down the barrel at thirty, is planning a cross-country road trip. He buys a beat-up old tour bus. He hires a young army vet to drive it. He puts out an ad for others to join him along the way. But this will be a road trip like no other: His passengers are all fellow disheartened souls who have decided that this will be their final journey—upon arrival in San Francisco, they will find a cliff with an amazing view of the ocean at sunset, hit the gas, and drive out of this world. The unlikely companions include a young woman with a chronic pain sensory disorder and another who was relentlessly bullied at school for her size; a bipolar, party-loving neo-hippie; a gentle coder with a literal hole in his heart and blue skin; and a poet dreaming of a better world beyond this one. We get to know them through access to their texts, emails, voicemails, and the daily journal entries they write as the price of admission for this trip. By turns tragic, funny, quirky, charming, and deeply moving, Together We Will Go explores the decisions that brings these characters together, and the relationships that grow between them, with some discovering love and affection for the first time. But as they cross state lines and complications to the initial plan arise, it becomes clear that this is a novel as much about the will to live as the choice to end it. The final, unforgettable moments as they hurtle toward the decisions awaiting them will be remembered for a lifetime.
The Mindspan Diet
Author: Preston Estep, III
Publisher: Ballantine Books
ISBN: 1101886137
Category : Self-Help
Languages : en
Pages : 306
Book Description
A comprehensive, easy-to-use guide to the foods that curb memory loss and improve cognitive longevity, this book will forever change how you think about diet and aging. Even though people around the world are living longer than ever, but record numbers of us are experiencing cognitive decline and other brain disorders later in life. But there is good news: We now have the knowledge to extend both lifespan and mindspan, helping to ensure that our minds and bodies stay in peak form at any age. Studying the diets of the populations that live longest with low levels of dementia, as well as the ways that certain food additives and ingredients interact with our genes, Dr. Preston Estep shatters myths about which foods are (and are not) beneficial to our brains, with simple changes you can make today to slow cognitive decline. Startling in its revelations about healthy eating for those over the age of fortyThe Mindspan Diet challenges us to rethink our approach to many common staples, including: • Iron: While iron-fortified foods sound healthy, high iron intake can be toxic, especially for people over forty, and increases the risk of type 2 diabetes, Alzheimer’s, and Parkinson’s disease. • Whole grains: Processed grains such as white rice, pasta, and flour are actually staples in the diets of cultures with the best cognitive health. • Protein: Though it’s considered by some to be a miracle macronutrient, high levels of protein are actually hard on the kidneys, and may promote cancer and accelerate the progression of dementia. Complete with food recommendations, shopping lists, advice on reading nutrition labels, and more than seventy delicious recipes, The Mindspan Diet shows that you can enjoy the richest flavors life has to offer and remain lean, healthy, and cognitively intact for a very long life. Praise for The Mindspan Diet “Eye-opening . . . fascinating, important . . . Estep includes plenty of practical info on improving one’s mindspan and puts some refined grains back on the table.”—Publishers Weekly (starred review) “Presenting a sensible regimen that people can follow easily, this recommended diet book [has] useful information about aging.”—Library Journal
Publisher: Ballantine Books
ISBN: 1101886137
Category : Self-Help
Languages : en
Pages : 306
Book Description
A comprehensive, easy-to-use guide to the foods that curb memory loss and improve cognitive longevity, this book will forever change how you think about diet and aging. Even though people around the world are living longer than ever, but record numbers of us are experiencing cognitive decline and other brain disorders later in life. But there is good news: We now have the knowledge to extend both lifespan and mindspan, helping to ensure that our minds and bodies stay in peak form at any age. Studying the diets of the populations that live longest with low levels of dementia, as well as the ways that certain food additives and ingredients interact with our genes, Dr. Preston Estep shatters myths about which foods are (and are not) beneficial to our brains, with simple changes you can make today to slow cognitive decline. Startling in its revelations about healthy eating for those over the age of fortyThe Mindspan Diet challenges us to rethink our approach to many common staples, including: • Iron: While iron-fortified foods sound healthy, high iron intake can be toxic, especially for people over forty, and increases the risk of type 2 diabetes, Alzheimer’s, and Parkinson’s disease. • Whole grains: Processed grains such as white rice, pasta, and flour are actually staples in the diets of cultures with the best cognitive health. • Protein: Though it’s considered by some to be a miracle macronutrient, high levels of protein are actually hard on the kidneys, and may promote cancer and accelerate the progression of dementia. Complete with food recommendations, shopping lists, advice on reading nutrition labels, and more than seventy delicious recipes, The Mindspan Diet shows that you can enjoy the richest flavors life has to offer and remain lean, healthy, and cognitively intact for a very long life. Praise for The Mindspan Diet “Eye-opening . . . fascinating, important . . . Estep includes plenty of practical info on improving one’s mindspan and puts some refined grains back on the table.”—Publishers Weekly (starred review) “Presenting a sensible regimen that people can follow easily, this recommended diet book [has] useful information about aging.”—Library Journal
Disrupt-It-Yourself
Author: Simone Bhan Ahuja
Publisher: HarperCollins Leadership
ISBN: 1595540725
Category : Business & Economics
Languages : en
Pages : 251
Book Description
Discover eight dynamic principles to help innovation flourish from within. The shelf life of well-established companies keeps shrinking as new entrants replace old ones in rapid succession. Even brands that seemed invincible only a few years ago are in danger of being disrupted by fast-moving startups. In this unprecedented environment, how can any business stay ahead of the market? Companies can no longer assume innovation will “just happen”—it must be seeded, grown, and successfully harvested. They must disrupt themselves. In Disrupt-It-Yourself, bestselling author and innovation expert Simone Ahuja guides readers through the DIY (Disrupt-It-Yourself) system that will sustain innovation and retain DIYers, the employees—or intrapreneurs—most committed to solving the problems of the future, even if it means moving far beyond “business as usual.” Based on her experience working with Fortune 500 companies and extensive research, Ahuja identifies the intrapreneurial archetype and presents eight new principles to foster a DIY mindset and action plan. In a clear, concise style with expert advice and real-world examples, this book provides a new lens to help companies become faster and more fluid, offers easy options to tailor the system to each company’s unique circumstances, and presents strategic lessons—from Keep It Frugal to Make It Permission-less—that open up the full spectrum of innovation and make it sustainable. Using the DIY approach, organizations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.
Publisher: HarperCollins Leadership
ISBN: 1595540725
Category : Business & Economics
Languages : en
Pages : 251
Book Description
Discover eight dynamic principles to help innovation flourish from within. The shelf life of well-established companies keeps shrinking as new entrants replace old ones in rapid succession. Even brands that seemed invincible only a few years ago are in danger of being disrupted by fast-moving startups. In this unprecedented environment, how can any business stay ahead of the market? Companies can no longer assume innovation will “just happen”—it must be seeded, grown, and successfully harvested. They must disrupt themselves. In Disrupt-It-Yourself, bestselling author and innovation expert Simone Ahuja guides readers through the DIY (Disrupt-It-Yourself) system that will sustain innovation and retain DIYers, the employees—or intrapreneurs—most committed to solving the problems of the future, even if it means moving far beyond “business as usual.” Based on her experience working with Fortune 500 companies and extensive research, Ahuja identifies the intrapreneurial archetype and presents eight new principles to foster a DIY mindset and action plan. In a clear, concise style with expert advice and real-world examples, this book provides a new lens to help companies become faster and more fluid, offers easy options to tailor the system to each company’s unique circumstances, and presents strategic lessons—from Keep It Frugal to Make It Permission-less—that open up the full spectrum of innovation and make it sustainable. Using the DIY approach, organizations can build their ability to innovate and create an approach for growth that harnesses the creativity and knowledge of employees at every level.